{"id":36637,"date":"2021-02-05T03:04:33","date_gmt":"2021-02-05T03:04:33","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=36637"},"modified":"2025-09-12T00:47:05","modified_gmt":"2025-09-12T04:47:05","slug":"%e3%83%8a%e3%82%a4%e3%82%b8%e3%82%a7%e3%83%aa%e3%82%a2%e3%81%ae%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ja\/coverage\/market-research-africa\/market-research-in-nigeria\/","title":{"rendered":"\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306b\u304a\u3051\u308b\u5e02\u5834\u8abf\u67fb"},"content":{"rendered":"

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306b\u304a\u3051\u308b\u5e02\u5834\u8abf\u67fb<\/h1>\n\n\n\n
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306f\u30a2\u30d5\u30ea\u30ab\u3067\u6700\u3082\u4eba\u53e3\u306e\u591a\u3044\u56fd\u3067\u3042\u308a\u3001\u7d4c\u6e08\u5927\u56fd\u3067\u3082\u3042\u308a\u307e\u3059\u3002<\/h2>\n\n\n\n

With exports amounting to billions of dollars to countries like India, Spain, France and the US, Nigeria has a lot to offer investors.<\/p>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u6226\u7565\u7684\u7523\u696d<\/h2>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u7d4c\u6e08\u3092\u727d\u5f15\u3059\u308b\u4e3b\u8981\u7523\u696d\u30924\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

1. \u77f3\u6cb9\u3068\u30ac\u30b9<\/h3>\n\n\n\n

\u77f3\u6cb9\u30fb\u30ac\u30b9\u7523\u696d\u306f\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u6700\u3082\u3088\u304f\u77e5\u3089\u308c\u305f\u53ce\u5165\u6e90\u3067\u3059\u3002\u3053\u306e\u7523\u696d\u304b\u3089\u306e\u53ce\u76ca\u304c\u3001\u3053\u306e\u56fd\u3092\u30a2\u30d5\u30ea\u30ab\u7d4c\u6e08\u306e\u30c8\u30c3\u30d7\u306b\u62bc\u3057\u4e0a\u3052\u307e\u3057\u305f\u3002\u77f3\u6cb9\u3078\u306e\u904e\u5ea6\u306e\u4f9d\u5b58\u3092\u3084\u3081\u308b\u305f\u3081\u306b\u3001\u7d4c\u6e08\u306e\u53ce\u5165\u6e90\u3092\u591a\u69d8\u5316\u3059\u308b\u53d6\u308a\u7d44\u307f\u304c\u884c\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

2. \u89b3\u5149<\/h3>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306f\u3001\u91ce\u751f\u52d5\u7269\u3084\u591a\u69d8\u306a\u666f\u89b3\u3067\u89b3\u5149\u5ba2\u3092\u60f9\u304d\u3064\u3051\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u7802\u6d5c\u3084\u71b1\u5e2f\u306e\u30b8\u30e3\u30f3\u30b0\u30eb\u3082\u3042\u308a\u307e\u3059\u3002\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u6709\u540d\u30df\u30e5\u30fc\u30b8\u30b7\u30e3\u30f3\u304c\u6f14\u594f\u3059\u308b\u5730\u5143\u306e\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30e1\u30f3\u30c8\u30a4\u30d9\u30f3\u30c8\u3082\u89b3\u5149\u5ba2\u3092\u60f9\u304d\u3064\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

3. \u8fb2\u696d<\/h3>\n\n\n\n

\u8fb2\u696d\u306f\u52b4\u50cd\u529b\u306e\u534a\u5206\u4ee5\u4e0a\u3092\u96c7\u7528\u3057\u3066\u304a\u308a\u3001\u30ab\u30ab\u30aa\u3001\u30d1\u30fc\u30e0\u6cb9\u3001\u30c8\u30a6\u30e2\u30ed\u30b3\u30b7\u3001\u7c73\u3001\u30ad\u30e3\u30c3\u30b5\u30d0\u3001\u30e4\u30e0\u30a4\u30e2\u3001\u30b4\u30e0\u306a\u3069\u306e\u63db\u91d1\u4f5c\u7269\u3092\u751f\u7523\u3057\u3066\u3044\u307e\u3059\u3002\u8fb2\u696d\u306f\u4e3b\u306b\u3001\u6c17\u5019\u6761\u4ef6\u304c\u9069\u3057\u3066\u3044\u308b\u56fd\u306e\u5357\u90e8\u3067\u884c\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

4. \u60c5\u5831\u901a\u4fe1\u6280\u8853\uff08ICT\uff09<\/h3>\n\n\n\n

\u60c5\u5831\u30b7\u30b9\u30c6\u30e0\u306e\u4f5c\u6210\u3068\u30b5\u30dd\u30fc\u30c8\u306b\u643a\u308f\u308b ICT \u5c02\u9580\u5bb6\u306e\u6570\u304c\u5897\u3048\u3066\u304a\u308a\u3001\u3053\u306e\u5206\u91ce\u306f\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u3067\u6700\u3082\u6025\u901f\u306b\u6210\u9577\u3057\u3066\u3044\u308b\u5206\u91ce\u306e 1 \u3064\u3067\u3059\u3002\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306f\u3001\u3053\u306e\u7523\u696d\u306e\u7d4c\u6e08\u3078\u306e\u8ca2\u732e\u3092\u3055\u3089\u306b\u9ad8\u3081\u308b\u305f\u3081\u306b\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u63a5\u7d9a\u306e\u62e1\u5927\u306b\u3082\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u30d3\u30b8\u30cd\u30b9\u30c1\u30e3\u30f3\u30b9<\/h2>\n\n\n\n

\u30d3\u30b8\u30cd\u30b9\u6295\u8cc7\u5bb6\u306b\u3068\u3063\u3066\u6700\u3082\u6709\u671b\u306a\u30bb\u30af\u30bf\u30fc\u306f\u3069\u308c\u3067\u3059\u304b?<\/p>\n\n\n\n

1. \u8fb2\u696d<\/h3>\n\n\n\n

\u8fb2\u696d\u7523\u696d\u304b\u3089\u9577\u5e74\u5229\u76ca\u3092\u5f97\u3066\u304d\u305f\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u52b4\u50cd\u306f\u4f9d\u7136\u3068\u3057\u3066\u624b\u4f5c\u696d\u3067\u3059\u3002\u3053\u308c\u306f\u751f\u7523\u6027\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3057\u3001\u6a5f\u68b0\u5316\u304c\u65e9\u6025\u306b\u5fc5\u8981\u3067\u3059\u3002\u3053\u306e\u90e8\u9580\u3092\u6210\u9577\u3055\u305b\u308b\u305f\u3081\u306e\u53d6\u308a\u7d44\u307f\u3068\u3057\u3066\u3001\u653f\u5e9c\u306f\u8fb2\u696d\u9280\u884c\u306b\u6a29\u9650\u3092\u4e0e\u3048\u3001\u8cc7\u91d1\u3092\u63d0\u4f9b\u3057\u3001\u878d\u8cc7\u306e\u5229\u7528\u53ef\u80fd\u6027\u3092\u9ad8\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

2. \u30a8\u30cd\u30eb\u30ae\u30fc<\/h3>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306b\u306f\u77f3\u6cb9\u3092\u7cbe\u88fd\u3059\u308b\u80fd\u529b\u304c\u306a\u3044\u305f\u3081\u3001\u305d\u306e\u307b\u3068\u3093\u3069\u3092\u539f\u6cb9\u306e\u5f62\u3067\u8f38\u51fa\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u6f5c\u5728\u7684\u306a\u53ce\u5165\u304c\u5931\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u5206\u91ce\u3078\u306e\u6295\u8cc7\u6a5f\u4f1a\u306b\u306f\u3001\u88fd\u6cb9\u6240\u3001\u77f3\u6cb9\u30fb\u30ac\u30b9\u8f38\u9001\u3001\u3055\u3089\u306b\u306f\u30ac\u30bd\u30ea\u30f3\u30b9\u30bf\u30f3\u30c9\u306e\u8a2d\u7f6e\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

3. \u60c5\u5831\u901a\u4fe1\u6280\u8853<\/h3>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u3067\u306f\u3001\u96fb\u5b50\u5546\u53d6\u5f15\u3001\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u3001\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb\u306e\u4f7f\u7528\u3001\u4eba\u5de5\u77e5\u80fd\u306e\u4f7f\u7528\u304c\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6d3b\u52d5\u306f\u3001\u73fe\u5728\u306e IT \u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\u306b\u8ca0\u62c5\u3092\u304b\u3051\u3066\u3044\u307e\u3059\u3002\u653f\u5e9c\u304c\u3055\u3089\u306a\u308b\u6210\u9577\u3092\u63a8\u9032\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u8ce2\u660e\u306a\u6295\u8cc7\u5bb6\u306f\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u306e\u6069\u6075\u3092\u53d7\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

4. \u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8<\/h3>\n\n\n\n

With many internet users looking for entertainment content, the Nigerian market provides a huge opportunity for content creators and distributors. Movie production and video-on-demand services will be a welcome addition to the local entertainment offering.<\/p>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u7d4c\u6e08\u304c\u76f4\u9762\u3059\u308b\u8ab2\u984c<\/h2>\n\n\n\n
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306b\u306f\u591a\u304f\u306e\u7d20\u6674\u3089\u3057\u3044\u70b9\u304c\u3042\u308b\u304c\u3001\u3044\u304f\u3064\u304b\u306e\u8ab2\u984c\u304c\u305d\u308c\u3092\u963b\u307f\u3001\u5916\u56fd\u6295\u8cc7\u3092\u963b\u3080\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n\n\n\n

1. \u6c5a\u8077<\/h3>\n\n\n\n

\u6c5a\u8077\u306f\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u5927\u304d\u306a\u554f\u984c\u3067\u3059\u3002\u5730\u5143\u4f4f\u6c11\u3082\u5916\u56fd\u4eba\u3082\u3001\u3053\u306e\u60aa\u5fb3\u3068\u6226\u3046\u305f\u3081\u306b\u3082\u3063\u3068\u5927\u80c6\u306a\u63aa\u7f6e\u3092\u53d6\u308b\u3088\u3046\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u653f\u5e9c\u306e\u52aa\u529b\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u9032\u5c55\u306f\u9045\u3044\u3067\u3059\u3002\u653f\u6cbb\u3001\u30b9\u30dd\u30fc\u30c4\u3001\u6559\u80b2\u306b\u81f3\u308b\u307e\u3067\u3001\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u7d4c\u6e08\u306e\u307b\u307c\u3059\u3079\u3066\u306e\u5206\u91ce\u304c\u6c5a\u8077\u306e\u5f71\u97ff\u3092\u53d7\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

2. \u7d76\u3048\u305a\u5909\u5316\u3059\u308b\u653f\u5e9c\u306e\u653f\u7b56<\/h3>\n\n\n\n

\u653f\u6a29\u304c\u5909\u308f\u308b\u305f\u3073\u306b\u3001\u7d4c\u6e08\u6539\u5584\u306e\u653f\u7b56\u3082\u5909\u308f\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u3063\u3066\u6df7\u4e71\u304c\u751f\u3058\u3001\u767a\u5c55\u304c\u9045\u308c\u307e\u3059\u3002\u4f01\u696d\u306f\u9078\u6319\u306e\u305f\u3073\u306b\u4f55\u304c\u8d77\u3053\u308b\u304b\u5206\u304b\u3089\u306a\u3044\u305f\u3081\u3001\u9577\u671f\u8a08\u753b\u3092\u7acb\u3066\u308b\u306e\u304c\u96e3\u3057\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

3. \u6c5a\u67d3<\/h3>\n\n\n\n

\u540c\u56fd\u6700\u5927\u306e\u5916\u8ca8\u7372\u5f97\u56fd\u306e\u6271\u3044\u304c\u3001\u5927\u898f\u6a21\u306a\u6c5a\u67d3\u3092\u5f15\u304d\u8d77\u3053\u3057\u3066\u3044\u308b\u3002\u30cb\u30b8\u30a7\u30fc\u30eb\u30fb\u30c7\u30eb\u30bf\u3067\u306e\u539f\u6cb9\u6d41\u51fa\u306f\u3001\u690d\u751f\u3084\u8fb2\u5730\u3092\u7834\u58ca\u3057\u305f\u304c\u3001\u653f\u5e9c\u3084\u77f3\u6cb9\u696d\u754c\u306e\u95a2\u4fc2\u8005\u306f\u3001\u3053\u306e\u554f\u984c\u306b\u5bfe\u51e6\u3059\u308b\u305f\u3081\u306e\u6709\u52b9\u306a\u52aa\u529b\u3092\u3057\u3066\u3044\u306a\u3044\u3002<\/p>\n\n\n\n

4. \u30c6\u30ed\u30ea\u30ba\u30e0<\/h3>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u7d4c\u6e08\u306f\u3001\u30c6\u30ed\u96c6\u56e3\u30dc\u30b3\u30fb\u30cf\u30e9\u30e0\u306e\u6d3b\u52d5\u306e\u5f71\u97ff\u3092\u53d7\u3051\u3066\u3044\u307e\u3059\u3002\u3053\u306eISIS\u7cfb\u306e\u96c6\u56e3\u306f\u3001\u56fd\u5168\u4f53\u3092\u652f\u914d\u3057\u3088\u3046\u3068\u3001\u6570\u591a\u304f\u306e\u8a98\u62d0\u3084\u6bba\u4eba\u3092\u5b9f\u884c\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u3053\u306e\u305f\u3081\u3001\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306f\u3001\u7279\u306b\u5916\u56fd\u4eba\u306b\u3068\u3063\u3066\u5b89\u5168\u3067\u306f\u306a\u3044\u3068\u8a8d\u8b58\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

5. \u505c\u96fb<\/h3>\n\n\n\n

Doing business can be expensive in Nigeria due to frequent power outages. These reduce the profits of small businesses as they seek expensive alternative energy sources. Big corporations also register high operating costs as they have to invest in power generators.<\/p>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u30d3\u30b8\u30cd\u30b9\u62e0\u70b9<\/h2>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u3067\u30d3\u30b8\u30cd\u30b9\u3092\u59cb\u3081\u3066\u904b\u55b6\u3059\u308b\u306e\u306b\u6700\u9069\u306a\u5834\u6240\u306e\u30ea\u30b9\u30c8\u306e\u30c8\u30c3\u30d7\u306f\u30e9\u30b4\u30b9\u3067\u3059\u3002\u56fd\u306e\u5546\u696d\u306e\u4e2d\u5fc3\u5730\u3067\u3042\u308b\u30e9\u30b4\u30b9\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u5929\u7136\u8cc7\u6e90\u3068\u30a4\u30f3\u30d5\u30e9\u306e\u4e21\u65b9\u3092\u5099\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

As the federal capital of Nigeria, Abuja boasts of modern amenities, a growing population, and a high per-capita income. Other cities investors choose for business include Kano and Port Harcourt, a port town and capital of Rivers state.<\/p>\n\n\n\n

\u30ca\u30a4\u30b8\u30a7\u30ea\u30a2\u306e\u5e02\u5834\u8abf\u67fb\u306b\u3064\u3044\u3066<\/h2>\n\n\n\n

The importance of market research cannot be overemphasized. Both investors and marketers understand this, and it\u2019s the primary reason SIS International Research exists. With expertise in business and market research through various methods, we help businesses make the right decisions about markets and develop a winning strategy.<\/p>\n\n\n\n

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