{"id":16192,"date":"2015-06-07T17:22:36","date_gmt":"2015-06-07T17:22:36","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=16192"},"modified":"2025-08-29T18:46:17","modified_gmt":"2025-08-29T22:46:17","slug":"%e8%a9%b3%e7%b4%b0%e3%81%aa%e3%82%a4%e3%83%b3%e3%82%bf%e3%83%93%e3%83%a5%e3%83%bc","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ja\/%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3\/%e5%ae%9a%e6%80%a7%e7%9a%84%e5%ae%9a%e9%87%8f%e7%9a%84%e7%a0%94%e7%a9%b6%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3\/%e8%a9%b3%e7%b4%b0%e3%81%aa%e3%82%a4%e3%83%b3%e3%82%bf%e3%83%93%e3%83%a5%e3%83%bc\/","title":{"rendered":"\u8a73\u7d30\u306a\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc"},"content":{"rendered":"<h1 class=\"gb-headline gb-headline-11721615 gb-headline-text\">\u8a73\u7d30\u306a\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-0e33137d\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-0e33137d\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-5.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"Interview (5)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-5.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-5-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-5-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-5-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-5-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading p1\">\u8a73\u7d30\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\uff08IDI\uff09\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2>\n\n\n\n<h3 class=\"wp-block-heading p1\">An in-depth interview is a qualitative research method in which just one person is interviewed, usually for 1.5 to 2 hours.<\/h3>\n\n\n\n<p class=\"p1\">Also known as a &#8216;one-on-one&#8217;, there are instances when a third individual may be present, such as a client\u2019s technical expert, engineer, or product development person who can probe and\/or clarify questions about a specific subject matter.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u8a73\u7d30\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306f\u3069\u306e\u3088\u3046\u306b\u5b9f\u65bd\u3055\u308c\u307e\u3059\u304b?<\/h2>\n\n\n\n<p>IDIs are normally conducted face-to-face but occasionally can be done over the phone. When both parties have them available, a mix can be accomplished using webcams, FaceTime, Skype, or similar videoconferencing tools.<\/p>\n\n\n\n<p>\u3042 <span style=\"text-decoration: underline;\">\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u30ac\u30a4\u30c9<\/span> frames the conversation. Many questions are open-ended rather than yes\/no or multiple-choice. Because an IDI can veer off in many directions, leaving adequate time to explore tangential paths is important.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">IDI \u3092\u4f7f\u7528\u3059\u308b\u5834\u5408<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u500b\u4eba\u9762\u63a5\u304c\u6700\u5584\u3067\u3042\u308a\u3001\u56de\u7b54\u8005\u304b\u3089\u60c5\u5831\u3092\u5f15\u304d\u51fa\u3059\u306e\u306b\u552f\u4e00\u610f\u5473\u306e\u3042\u308b\u65b9\u6cd5\u3067\u3042\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4f8b\u3048\u3070\u3001\u533b\u5e2b\u3001\u6b6f\u79d1\u533b\u3001\u770b\u8b77\u5e2b\u306f\u3001\u975e\u5e38\u306b <span style=\"text-decoration: underline;\">\u30c7\u30ea\u30b1\u30fc\u30c8\u306a\u8a71\u984c<\/span> that they would prefer not to discuss in a group setting.A trained researcher may be able to interview over the phone if the workplace or an offsite meeting room is not available for such a discussion.<\/li>\n\n\n\n<li>\u5065\u5eb7\u3068\u540c\u69d8\u3001\u500b\u4eba\u306e\u7d4c\u6e08\u6d3b\u52d5\u3084\u6027\u884c\u70ba\u3082\u3001\u540c\u5e74\u4ee3\u306e\u4eba\u3068\u306f\u7570\u306a\u3063\u3066\u3044\u305f\u308a\u3001\u3088\u308a\u8907\u96d1\u3060\u3063\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u898b\u77e5\u3089\u306c\u4eba\u306e\u524d\u3067\u305d\u306e\u3088\u3046\u306a\u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u306a\u4e8b\u67c4\u306b\u3064\u3044\u3066\u8a71\u3057\u5408\u3046\u3053\u3068\u306b\u306f\u62b5\u6297\u304c\u3042\u308b\u3082\u306e\u306e\u3001\u5bfe\u8c61\u8005\u306f\u4e00\u822c\u7684\u306b\u3001\u8a73\u7d30\u306a\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306e\u3088\u3046\u306b\u3001\u4ed6\u306e 1 \u4eba\u3068\u3060\u3051\u4f1a\u8a71\u3059\u308b\u65b9\u304c\u30ea\u30e9\u30c3\u30af\u30b9\u3057\u3066\u30aa\u30fc\u30d7\u30f3\u306a\u6c17\u6301\u3061\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30c6\u30af\u30ce\u30ed\u30b8\u30fc \u30e6\u30fc\u30b6\u30fc\u306f\u30c7\u30d0\u30a4\u30b9\u306b\u95a2\u3057\u3066\u72ec\u81ea\u306e\u4f53\u9a13\u3092\u3057\u3066\u304a\u308a\u3001\u305d\u308c\u3092\u6700\u3082\u3088\u304f\u6349\u3048\u3001\u8a71\u3057\u5408\u3044\u3001\u5831\u544a\u3057\u3001\u8a18\u9332\u3067\u304d\u308b\u306e\u306f 1 \u5bfe 1 \u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u88ab\u9a13\u8005\u304c Web \u30b5\u30a4\u30c8\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u691c\u7d22\u3057\u3066\u3044\u308b\u3068\u304d\u3001\u30d3\u30c7\u30aa \u30b2\u30fc\u30e0\u3092\u30d7\u30ec\u30a4\u3057\u3066\u3044\u308b\u3068\u304d\u3001\u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u3068\u304d\u3001\u307e\u305f\u306f\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u30de\u30eb\u30c1\u30bf\u30b9\u30af\u3092\u5b9f\u884c\u3057\u3066\u3044\u308b\u3068\u304d\u306a\u3069\u3001\u4f7f\u3044\u3084\u3059\u3055\u3001\u76f4\u611f\u6027\u3001\u767a\u898b\u3057\u3084\u3059\u3055\u3001\u671f\u5f85\u306b\u5fdc\u3048\u308b\u3053\u3068\u306b\u95a2\u3059\u308b\u8cea\u554f\u3092\u3059\u3079\u3066\u691c\u8a0e\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u3059\u3079\u3066\u306e\u56de\u7b54\u8005\u304b\u3089\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u78ba\u5b9f\u306b\u5f97\u308b\u3053\u3068\u304c\u76ee\u7684\u3067\u3042\u308b\u5834\u5408\u3001IDI \u306f\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3067\u767a\u751f\u3059\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u652f\u914d\u7684\u306a\u4e3b\u5c0e\u7684\u306a\u4eba\u7269\u306e\u5f79\u5272\u3092\u6392\u9664\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li>IDIs may be especially helpful in <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/ja\/b2b-research\/\"   title=\"B2B Research\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"798\">B2B research<\/a> where subjects who possess unique job skills and knowledge are sought.<\/li>\n\n\n\n<li>One helpful feature of an in-person interview is that body language, facial expressions, moods, and other nonverbal behaviors can be directly observed. For example, does a topic make someone smile\/laugh or feel uncomfortable? Such cues provide added information that can be integrated with what a person thinks about a product, concept, or message.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u30b3\u30b9\u30c8\u3068\u305d\u306e\u4ed6\u306e\u30c8\u30ec\u30fc\u30c9\u30aa\u30d5<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-f4d04870\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-f4d04870\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-6.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"Interview (6)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-6.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-6-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-6-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-6-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-6-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Interviewing one person at a time is one of the most expensive forms of qualitative research. The key value is that a detailed understanding of an issue, product or service can be obtained. A small group of IDIs can provide the majority of content to pursue in focus groups, or surveys administered to a larger, more projectable population sample.<\/li>\n\n\n\n<li>\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u306e\u30e2\u30c7\u30ec\u30fc\u30bf\u30fc\u306f\u30011 \u56de\u306e\u8a73\u7d30\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306b\u5fc5\u8981\u306a\u6642\u9593\u3068\u540c\u3058\u6642\u9593\u3067 10 \u4eba\u304b\u3089\u610f\u898b\u3092\u53ce\u96c6\u3067\u304d\u307e\u3059\u304c\u3001\u3053\u306e\u65b9\u6cd5\u3067\u306f\u3001\u65bd\u8a2d\u306e\u30ec\u30f3\u30bf\u30eb\u3084\u98f2\u98df\u306e\u8cbb\u7528\u3001\u3055\u3089\u306b\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u79fb\u52d5\u8cbb\u3084\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u306e\u8996\u8074\u306b\u304b\u304b\u308b\u6642\u9593\u3082\u304b\u304b\u308a\u307e\u3059\u3002\u307e\u305f\u300190 \u5206\u9593\u306e\u8a73\u7d30\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3068\u6bd4\u8f03\u3059\u308b\u3068\u3001\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u306e\u30e1\u30f3\u30d0\u30fc\u304c\u53c2\u52a0 (\u767a\u8a00) \u3067\u304d\u308b\u6642\u9593\u306f\u3001\u901a\u5e38\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u7d04 10 \u5206\u306e 1\u3001\u3064\u307e\u308a 10 \u5206\u672a\u6e80\u3067\u3059\u3002<\/li>\n\n\n\n<li>Compensation for participating in either an IDI or focus group tends to be about the same amount.&nbsp; It will vary depending upon the profession and other demographics that impact the difficulty of finding qualified and willing recruits.<\/li>\n\n\n\n<li>Scheduling an IDI with one person takes less time than trying to assemble several people for a focus group.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u6700\u7d42\u30b3\u30e1\u30f3\u30c8<\/strong>. In-depth interviewing is a beneficial research method, but because of its limited number of subjects (usually 10-25), results should not be used to project to a broad audience. Rather, they should be complemented by and form the basis of questions for focus groups and larger-scale surveys.<\/h3>\n\n\n\n<h2 class=\"wp-block-heading\">\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u306e\u65bd\u8a2d\u6240\u5728\u5730<\/h2>\n\n\n\n<p>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe>\n\n\n\n<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11 E 22nd Street\u30012\u968e\u3001\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001NY 10010 \u96fb\u8a71: +1(212) 505-6805<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">SIS\u30a4\u30f3\u30bf\u30fc\u30ca\u30b7\u30e7\u30ca\u30eb\u306b\u3064\u3044\u3066<\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/ja\/\"><span style=\"font-weight: 400;\">SIS\u30a4\u30f3\u30bf\u30fc\u30ca\u30b7\u30e7\u30ca\u30eb<\/span><\/a><span style=\"font-weight: 400;\"> \u5b9a\u91cf\u7684\u3001\u5b9a\u6027\u7684\u3001\u6226\u7565\u7684\u306a\u8abf\u67fb\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u610f\u601d\u6c7a\u5b9a\u306e\u305f\u3081\u306e\u30c7\u30fc\u30bf\u3001\u30c4\u30fc\u30eb\u3001\u6226\u7565\u3001\u30ec\u30dd\u30fc\u30c8\u3001\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3001\u305d\u306e\u4ed6\u306e\u5e02\u5834\u8abf\u67fb\u65b9\u6cd5\u3084\u30a2\u30d7\u30ed\u30fc\u30c1\u3082\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/span><a href=\"https:\/\/www.sisinternational.com\/ja\/sis%e5%9b%bd%e9%9a%9b%e7%a0%94%e7%a9%b6%e3%81%ab%e3%81%a4%e3%81%84%e3%81%a6\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> \u304a\u554f\u3044\u5408\u308f\u305b<\/span><\/a><span style=\"font-weight: 400;\"> \u6b21\u306e\u5e02\u5834\u8abf\u67fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u3054\u5229\u7528\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u500b\u4eba\u7684\u306a\u8a73\u7d30\u306a\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u304c\u6700\u5584\u3067\u3042\u308a\u3001\u60c5\u5831\u3092\u5f15\u304d\u51fa\u3059\u306e\u306b\u610f\u5473\u306e\u3042\u308b\u552f\u4e00\u306e\u65b9\u6cd5\u3067\u3042\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>","protected":false},"author":1,"featured_media":62679,"parent":14660,"menu_order":7,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-16192","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/16192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/comments?post=16192"}],"version-history":[{"count":8,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/16192\/revisions"}],"predecessor-version":[{"id":75213,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/16192\/revisions\/75213"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/14660"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media\/62679"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media?parent=16192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}