{"id":14777,"date":"2015-03-16T19:53:30","date_gmt":"2015-03-16T19:53:30","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=14777"},"modified":"2026-05-06T01:03:05","modified_gmt":"2026-05-06T05:03:05","slug":"sis%e5%9b%bd%e9%9a%9b%e7%a0%94%e7%a9%b6%e3%81%ab%e3%81%a4%e3%81%84%e3%81%a6","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ja\/sis%e5%9b%bd%e9%9a%9b%e7%a0%94%e7%a9%b6%e3%81%ab%e3%81%a4%e3%81%84%e3%81%a6\/","title":{"rendered":"\u79c1\u305f\u3061\u306b\u3064\u3044\u3066"},"content":{"rendered":"\n<!--\n  SIS International \u2014 About Page (MOBILE-OPTIMIZED)\n  WordPress-safe: CSS scoped under .sis-about-page\n\n  Performance fixes vs. original:\n  \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n  1. YouTube iframe \u2192 lightweight click-to-load facade\n     (was 700KB+ on first paint, now 0KB until user clicks).\n     This was the LCP killer (8.8s \u2192 ~2.5s expected).\n\n  2. Background fixed-attachment removed on mobile\n     (causes scroll jank and forces repaints).\n\n  3. content-visibility:auto on offscreen sections\n     (browser skips layout\/paint for sections below the fold).\n\n  4. Reveal animations use will-change + composited transforms only,\n     and IntersectionObserver runs on requestIdleCallback so it\n     doesn't compete with first paint.\n\n  5. Animated text gradients pause on prefers-reduced-motion AND\n     stop animating on mobile (battery + jank win).\n\n  6. Photos use loading=\"lazy\" + decoding=\"async\" + width\/height\n     attrs to reserve space (fixes any CLS from late image loads).\n\n  7. Eliminated forced reflow: timeline observer now uses\n     requestAnimationFrame to batch class additions.\n\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\n-->\n\n<style>\n\/* \u2500\u2500\u2500 HERO \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n#sis-hero-master-container{\n  font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;\n  box-sizing:border-box;\n  background-color:#f1f4f8;\n  \/* SVG pattern moved to a CSS variable so we can disable on mobile *\/\n  background-image:linear-gradient(135deg,rgba(255,255,255,.95) 0%,rgba(241,244,248,.98) 100%),\n                   url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' width='80' height='80' viewBox='0 0 80 80'%3E%3Cg fill='%230e5e95' fill-opacity='0.03'%3E%3Cpath fill-rule='evenodd' d='M11 18H2V2h16v9h11v11H18V11H11v7zm0 26h7V33h11V22H18v11h-7v7H2v16h16V44h-7zM2 78h16V62h11V51H18v11h-7v7H2v9zm67-22h7V40h11V29H78v11h-7v7H62v16h16V56h-7zM62 18h11V7h11v11H78V7H67v11zm-7 11v7H44v11h7v7H40V29h15z'\/%3E%3C\/g%3E%3C\/svg%3E\");\n  \/* PERF: no fixed attachment \u2014 that triggers full repaints on every scroll on mobile *\/\n  padding:80px 40px;\n  width:100%;\n  min-height:100vh;\n  display:flex;\n  justify-content:center;\n  align-items:center;\n  position:relative;\n}\n#sis-hero-master-container *{box-sizing:border-box}\n.sis-hero-inner-grid{max-width:1250px;width:100%;display:grid;grid-template-columns:1fr 1.2fr;gap:60px;align-items:center;z-index:1}\n\n\/* PERF: animations only run if user hasn't asked for reduced motion *\/\n.sis-hero-content{opacity:0;animation:sisFadeInUp .9s ease-out forwards}\n.sis-hero-tag-pill{display:inline-flex;align-items:center;border-radius:9999px;padding:8px 18px;font-size:12px;text-transform:uppercase;letter-spacing:.15em;font-weight:700;color:#bf8e15;background:rgba(191,142,21,.1);border:1px solid rgba(191,142,21,.4);margin-bottom:25px}\n\n\/* PERF: gradient sheen animation paused on mobile (no value, costs CPU) *\/\n.sis-hero-title{\n  font-size:clamp(2.2rem,5vw,3.5rem);\n  font-weight:800;\n  line-height:1.15;\n  margin:0 0 25px 0;\n  color:#0e5e95;\n  background:linear-gradient(110deg,#0e5e95 0%,#0e5e95 25%,#2a7ab5 40%,#6ea8d1 50%,#2a7ab5 60%,#0e5e95 75%,#0e5e95 100%);\n  background-size:200% auto;\n  -webkit-background-clip:text;\n  -webkit-text-fill-color:transparent;\n  background-clip:text;\n  animation:deep-sheen-shift 10s linear infinite;\n  will-change:background-position; \/* PERF: hint compositor *\/\n}\n.sis-hero-subheading{font-size:1.12rem;color:#4a5568;line-height:1.75;margin-bottom:20px}\n.sis-hero-highlight-box{border-left:4px solid #bf8e15;padding-left:20px;margin-top:25px;font-style:italic;color:#2d3748;font-weight:500;font-size:1.05rem;line-height:1.7}\n\n\/* PERF: video wrap dimensions reserved BEFORE iframe loads \u2014 zero CLS *\/\n.sis-hero-video-wrap{\n  position:relative;\n  padding-bottom:56.25%;\n  height:0;\n  overflow:hidden;\n  border-radius:15px;\n  border:8px solid #fff;\n  box-shadow:0 25px 50px -12px rgba(0,0,0,.2);\n  opacity:0;\n  animation:sisFadeInRight 1s ease-out forwards .25s;\n  background:#000;\n  cursor:pointer;\n}\n.sis-hero-video-wrap iframe{position:absolute;top:0;left:0;width:100%;height:100%;border:0}\n\n\/* PERF: lazy-loaded YouTube facade \u2014 shows until user clicks, then swaps for real iframe *\/\n.sis-yt-facade{\n  position:absolute;\n  inset:0;\n  background:#000 center\/cover no-repeat;\n  background-image:url('https:\/\/i.ytimg.com\/vi\/mFOnpxUhB9I\/hqdefault.jpg');\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  z-index:1;\n}\n.sis-yt-facade::before{\n  content:'';\n  position:absolute;inset:0;\n  background:linear-gradient(180deg,rgba(0,0,0,0) 0%,rgba(0,0,0,.4) 100%);\n}\n.sis-yt-play{\n  position:relative;z-index:2;\n  width:68px;height:48px;\n  background:#212121;\n  border-radius:14%;\n  display:flex;align-items:center;justify-content:center;\n  transition:background .2s ease, transform .2s ease;\n  border:0;cursor:pointer;\n}\n.sis-yt-facade:hover .sis-yt-play{background:#FF0000;transform:scale(1.05)}\n.sis-yt-play::after{\n  content:'';\n  width:0;height:0;\n  border-style:solid;\n  border-width:11px 0 11px 19px;\n  border-color:transparent transparent transparent #fff;\n  margin-left:4px;\n}\n\n@keyframes deep-sheen-shift{to{background-position:200% center}}\n@keyframes sisFadeInUp{from{opacity:0;transform:translate3d(0,30px,0)}to{opacity:1;transform:translate3d(0,0,0)}}\n@keyframes sisFadeInRight{from{opacity:0;transform:translate3d(50px,0,0)}to{opacity:1;transform:translate3d(0,0,0)}}\n\n@media(max-width:992px){\n  \/* PERF: drop the SVG noise pattern on mobile (huge data URI), keep gradient only *\/\n  #sis-hero-master-container{\n    padding:60px 20px;\n    background-image:linear-gradient(135deg,rgba(255,255,255,.95) 0%,rgba(241,244,248,.98) 100%);\n    min-height:auto; \/* PERF: don't force 100vh on phones \u2014 wastes pixels *\/\n  }\n  .sis-hero-inner-grid{grid-template-columns:1fr;text-align:center;gap:32px}\n  .sis-hero-highlight-box{text-align:left;margin:25px auto;max-width:600px}\n  .sis-hero-video-wrap{margin-top:32px}\n\n  \/* PERF: kill the looping gradient animation on mobile (saves CPU\/battery) *\/\n  .sis-hero-title{animation:none;background:none;-webkit-text-fill-color:#0e5e95;color:#0e5e95}\n}\n\n\/* PERF: respect user motion preference *\/\n@media(prefers-reduced-motion:reduce){\n  .sis-hero-title{animation:none;background:none;-webkit-text-fill-color:#0e5e95;color:#0e5e95}\n  .sis-hero-content,.sis-hero-video-wrap{animation:none;opacity:1}\n}\n\n\/* \u2500\u2500\u2500 ABOUT BLOCK \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 *\/\n.sis-about-page{\n  --ab-charcoal:#1a2332;--ab-dark:#243044;--ab-mid:#4a5568;--ab-muted:#718096;\n  --ab-light:#a0aec0;--ab-border:#d2d8e2;--ab-cloud:#e8ecf1;--ab-ivory:#f1f4f8;\n  --ab-white:#ffffff;--ab-gold:#bd8f13;--ab-gold-light:#d4a72a;--ab-gold-soft:rgba(189,143,19,0.08);\n  --ab-blue:#0e5e95;--ab-blue-dark:#0a4f7e;\n  --ab-sans:'Helvetica Neue',Helvetica,Arial,sans-serif;\n  --ab-ease:cubic-bezier(0.16,1,0.3,1);--ab-ease-out:cubic-bezier(0.33,1,0.68,1);\n  font-family:var(--ab-sans);color:var(--ab-charcoal);line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden;\n}\n.sis-about-page *,.sis-about-page *::before,.sis-about-page *::after{box-sizing:border-box;margin:0;padding:0}\n.sis-about-page a{text-decoration:none;color:inherit}\n.sis-about-page img{max-width:100%;display:block}\n.sis-about-page ul{list-style:none}\n\n\/* PERF: composited reveal \u2014 only opacity + transform animate, no layout changes *\/\n.sis-about-page .ar{opacity:0;transform:translate3d(0,32px,0);transition:opacity .8s var(--ab-ease-out),transform .8s var(--ab-ease-out)}\n.sis-about-page .ar.avis{opacity:1;transform:translate3d(0,0,0)}\n\n\/* PERF: tell browser these sections can be skipped when offscreen *\/\n.sis-about-page .ab-section{\n  padding:clamp(80px,10vw,140px) clamp(24px,6vw,100px);\n  content-visibility:auto;\n  contain-intrinsic-size:1px 800px; \/* placeholder size while skipped *\/\n}\n\n.sis-about-page .ab-tag{font-size:11px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--ab-gold);margin-bottom:14px}\n.sis-about-page .ab-title{font-size:clamp(2rem,3.5vw,2.8rem);font-weight:700;letter-spacing:-.025em;color:var(--ab-charcoal);line-height:1.12;margin-bottom:16px}\n.sis-about-page .ab-title span{color:var(--ab-gold)}\n.sis-about-page .ab-desc{font-size:1.08rem;line-height:1.8;color:var(--ab-mid);max-width:560px}\n\n.sis-about-page .ab-container{max-width:1200px;margin:0 auto}\n\n.sis-about-page .ab-what{background:var(--ab-ivory)}\n.sis-about-page .ab-what-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(40px,6vw,80px);align-items:start;margin-top:48px}\n.sis-about-page .ab-what-list{display:flex;flex-direction:column;gap:16px}\n.sis-about-page .ab-what-item{display:flex;align-items:flex-start;gap:14px;padding:22px 24px;border-radius:14px;background:var(--ab-white);border:1px solid var(--ab-border);transition:transform .3s var(--ab-ease),border-color .3s var(--ab-ease),box-shadow .3s var(--ab-ease)}\n\/* PERF: hover transform uses translate3d to stay on the GPU layer *\/\n.sis-about-page .ab-what-item:hover{border-color:rgba(189,143,19,.25);transform:translate3d(4px,0,0);box-shadow:0 8px 24px rgba(0,0,0,.03)}\n.sis-about-page .ab-what-dot{width:8px;height:8px;border-radius:50%;background:var(--ab-gold);flex-shrink:0;margin-top:7px}\n.sis-about-page .ab-what-item h4{font-size:1.02rem;font-weight:700;color:var(--ab-charcoal);margin-bottom:4px}\n.sis-about-page .ab-what-item p{font-size:.92rem;line-height:1.7;color:var(--ab-mid)}\n\n.sis-about-page .ab-process{background:linear-gradient(160deg,#083d62 0%,var(--ab-blue-dark) 45%,var(--ab-blue) 100%);color:var(--ab-white);position:relative;overflow:hidden}\n.sis-about-page .ab-process-atmo{position:absolute;inset:0;pointer-events:none;background:radial-gradient(ellipse 50% 50% at 70% 30%,rgba(189,143,19,.06) 0%,transparent 60%)}\n.sis-about-page .ab-process .ab-title{color:var(--ab-white)}\n.sis-about-page .ab-process .ab-desc{color:rgba(255,255,255,.78)}\n.sis-about-page .ab-process-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:48px}\n.sis-about-page .ab-pstep{padding:32px 24px;border-radius:14px;background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.06);transition:transform .4s var(--ab-ease),background .4s var(--ab-ease);position:relative;overflow:hidden}\n.sis-about-page .ab-pstep::before{content:'';position:absolute;top:0;left:0;right:0;height:2px;background:linear-gradient(90deg,var(--ab-gold),var(--ab-gold-light));transform:scaleX(0);transform-origin:left;transition:transform .5s var(--ab-ease)}\n.sis-about-page .ab-pstep:hover::before{transform:scaleX(1)}\n.sis-about-page .ab-pstep:hover{background:rgba(255,255,255,.06);transform:translate3d(0,-3px,0)}\n.sis-about-page .ab-pstep-num{font-size:11px;font-weight:700;letter-spacing:.15em;color:var(--ab-gold-light);margin-bottom:16px}\n.sis-about-page .ab-pstep h3{font-size:1.15rem;font-weight:700;color:var(--ab-white);margin-bottom:10px}\n.sis-about-page .ab-pstep p{font-size:.94rem;line-height:1.75;color:rgba(255,255,255,.7)}\n\n.sis-about-page .ab-global{background:var(--ab-cloud)}\n.sis-about-page .ab-offices{display:flex;flex-wrap:wrap;gap:10px;margin-top:32px}\n.sis-about-page .ab-office{display:inline-flex;align-items:center;gap:8px;padding:10px 18px;border-radius:10px;background:var(--ab-white);border:1px solid var(--ab-border);font-size:14px;font-weight:600;color:var(--ab-charcoal);transition:transform .3s var(--ab-ease),border-color .3s var(--ab-ease)}\n.sis-about-page .ab-office:hover{border-color:rgba(189,143,19,.3);transform:translate3d(0,-2px,0)}\n.sis-about-page .ab-office-dot{width:6px;height:6px;border-radius:50%;background:var(--ab-blue)}\n\n.sis-about-page .ab-clients{background:var(--ab-ivory)}\n.sis-about-page .ab-client-logos{display:flex;flex-wrap:wrap;gap:12px;margin-top:32px}\n.sis-about-page .ab-client-pill{padding:10px 20px;border-radius:100px;border:1px solid var(--ab-border);background:var(--ab-white);font-size:14px;font-weight:600;color:var(--ab-charcoal);transition:border-color .3s var(--ab-ease),background .3s var(--ab-ease)}\n.sis-about-page .ab-client-pill:hover{border-color:rgba(14,94,149,.3);background:rgba(14,94,149,.03)}\n\n.sis-about-page .ab-team{background:var(--ab-cloud);color:var(--ab-charcoal);position:relative;overflow:hidden}\n.sis-about-page .ab-team-atmo{position:absolute;inset:0;pointer-events:none;background:radial-gradient(ellipse 40% 50% at 20% 40%,rgba(14,94,149,.04) 0%,transparent 60%)}\n.sis-about-page .ab-team .ab-title{color:var(--ab-charcoal)}\n.sis-about-page .ab-team .ab-desc{color:var(--ab-mid)}\n.sis-about-page .ab-team-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;margin-top:48px;position:relative;z-index:2}\n.sis-about-page .ab-member{position:relative}\n.sis-about-page .ab-member-img-wrap{aspect-ratio:4\/5;overflow:hidden;border-radius:12px;background:var(--ab-ivory);border:1px solid var(--ab-border);margin-bottom:16px;position:relative}\n\/* PERF: image filter changes on hover only, transform uses translate3d *\/\n.sis-about-page .ab-member-img-wrap img{width:100%;height:100%;object-fit:cover;opacity:.7;filter:grayscale(100%);transition:opacity .5s var(--ab-ease),filter .5s var(--ab-ease),transform .5s var(--ab-ease)}\n.sis-about-page .ab-member:hover .ab-member-img-wrap img{opacity:1;filter:grayscale(0%);transform:scale3d(1.05,1.05,1)}\n.sis-about-page .ab-member-img-wrap::after{content:'';position:absolute;inset:0;background:linear-gradient(to top,rgba(0,0,0,.6) 0%,transparent 50%);opacity:.6;pointer-events:none}\n.sis-about-page .ab-member-badge{position:absolute;bottom:12px;left:12px;z-index:2;display:inline-block;padding:3px 10px;border-radius:4px;font-size:10px;font-weight:700;text-transform:uppercase;letter-spacing:.1em;background:var(--ab-gold);color:var(--ab-white);box-shadow:0 4px 12px rgba(189,143,19,.3)}\n.sis-about-page .ab-member-name{font-size:1.05rem;font-weight:700;color:var(--ab-charcoal)}\n.sis-about-page .ab-member-role{font-size:13px;color:var(--ab-mid);margin-top:3px}\n.sis-about-page .ab-member-linkedin{display:flex;align-items:center;gap:6px;margin-top:10px;font-size:12px;font-weight:600;color:var(--ab-blue);transition:color .3s;width:fit-content}\n.sis-about-page .ab-member-linkedin:hover{color:var(--ab-gold-light)}\n.sis-about-page .ab-member-linkedin svg{width:14px;height:14px;fill:currentColor}\n\n.sis-about-page .ab-bio-toggle{display:flex;align-items:center;gap:6px;margin-top:8px;font-size:12px;font-weight:600;color:var(--ab-mid);cursor:pointer;transition:color .3s;background:none;border:none;font-family:var(--ab-sans);padding:0;width:fit-content}\n.sis-about-page .ab-bio-toggle:hover{color:var(--ab-gold-light)}\n.sis-about-page .ab-bio-toggle svg{width:12px;height:12px;stroke:currentColor;fill:none;transition:transform .3s var(--ab-ease)}\n.sis-about-page .ab-bio-toggle.ab-open svg{transform:rotate(180deg)}\n.sis-about-page .ab-bio-text{max-height:0;overflow:hidden;transition:max-height .5s var(--ab-ease),opacity .4s,margin .3s;opacity:0;margin-top:0}\n.sis-about-page .ab-bio-text.ab-open{max-height:500px;opacity:1;margin-top:12px;padding:14px 16px;border-radius:10px;background:var(--ab-white);border:1px solid var(--ab-border)}\n.sis-about-page .ab-bio-text p{font-size:.86rem;line-height:1.75;color:var(--ab-mid)}\n.sis-about-page .ab-bio-text p+p{margin-top:10px}\n\n.sis-about-page .ab-cta{padding:clamp(100px,12vw,160px) clamp(24px,6vw,100px);text-align:center;background:var(--ab-ivory);position:relative}\n.sis-about-page .ab-cta-inner{max-width:600px;margin:0 auto}\n.sis-about-page .ab-cta h3{font-size:clamp(2rem,4vw,2.8rem);font-weight:700;letter-spacing:-.025em;color:var(--ab-charcoal);line-height:1.1;margin-bottom:16px}\n.sis-about-page .ab-cta h3 span{color:var(--ab-gold)}\n.sis-about-page .ab-cta p{font-size:1.08rem;line-height:1.8;color:var(--ab-mid);margin-bottom:32px}\n.sis-about-page .ab-spin-btn{position:relative;display:inline-flex;height:3.25rem;align-items:center;justify-content:center;overflow:hidden;border-radius:.6rem;padding:0 2rem;font-family:var(--ab-sans);font-weight:700;color:#fff!important;border:none;cursor:pointer;transition:transform .3s cubic-bezier(.34,1.56,.64,1);z-index:1}\n.sis-about-page .ab-spin-btn:hover{transform:scale3d(1.1,1.1,1)}\n.sis-about-page .ab-spin-ray{position:absolute;inset:-500%;animation:abSpin 3s linear infinite;background:conic-gradient(from 90deg at 50% 50%,transparent 0%,#bd8f13 45%,#fff 50%,#bd8f13 55%,transparent 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\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 -->\n<div id=\"sis-hero-master-container\">\n  <div class=\"sis-hero-inner-grid\">\n    <div class=\"sis-hero-content\">\n      <div class=\"sis-hero-tag-pill\">Global Intelligence<\/div>\n      <h1 class=\"sis-hero-title\">About SIS International Research<\/h1>\n      <div class=\"sis-hero-subheading\">\n        <p>Headquartered in New York City and with on-the-ground offices worldwide, SIS offers you in-depth insight and recommendations into the global marketplace. We deliver around-the-clock project management and client servicing that is essential in a 24\/7 global economy.<\/p>\n        <p>With our global team of diverse industry experts and world-renowned researchers and analysts, SIS helps you boost profits, identify new market opportunities, test products, gather data, understand customers, deter competitive threats, track industries, manage their supply chains and discover their full potential.<\/p>\n      <\/div>\n      <div class=\"sis-hero-highlight-box\">In our 40 years of experience, we have conducted consulting projects in over 135 countries and we have served some of the world&#8217;s largest and most influential companies including over 70% of the Fortune 500.<\/div>\n    <\/div>\n\n    <!--\n      PERF: YouTube facade pattern.\n      Original: 700KB+ iframe loaded immediately, blocking LCP.\n      Now: a static thumbnail (~15KB) shows until the user clicks, then\n      we swap in the real iframe with autoplay=1.\n      This single change typically cuts LCP by 4-6 seconds on mobile.\n    -->\n    <div class=\"sis-hero-video-wrap\" data-yt-id=\"mFOnpxUhB9I\" id=\"sisHeroVideo\">\n      <div class=\"sis-yt-facade\" role=\"button\" tabindex=\"0\" aria-label=\"Play SIS International video\">\n        <button class=\"sis-yt-play\" aria-label=\"Play video\" type=\"button\"><\/button>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<!-- \u2500\u2500\u2500 ABOUT BLOCK 1: WHAT + PROCESS + GLOBAL + CLIENTS \u2500\u2500\u2500 -->\n<div class=\"sis-about-page\">\n  <section class=\"ab-what ab-section\">\n    <div class=\"ab-container\">\n      <div class=\"ab-what-grid\">\n        <div class=\"ar\">\n          <div class=\"ab-tag\">What We Actually Do<\/div>\n          <div class=\"ab-title\">Primary Research.<br>Strategy Consulting.<br><span>One Firm.<\/span><\/div>\n          <p class=\"ab-desc\">SIS runs its own fieldwork and its own analysis. No subcontractors between you and the data.<\/p>\n        <\/div>\n        <div class=\"ab-what-list\">\n          <div class=\"ab-what-item ar\"><div class=\"ab-what-dot\"><\/div><div><h4>Focus Groups<\/h4><p>In our own Flatiron District facility. One-way mirrors, HD recording, live streaming, simultaneous translation.<\/p><\/div><\/div>\n          <div class=\"ab-what-item ar\"><div class=\"ab-what-dot\"><\/div><div><h4>B2B Expert Interviews<\/h4><p>One-on-one sessions with C-suite executives, physicians, engineers, and procurement officers.<\/p><\/div><\/div>\n          <div class=\"ab-what-item ar\"><div class=\"ab-what-dot\"><\/div><div><h4>Quantitative Fieldwork<\/h4><p>CATI telephone interviews across 135 countries. Online panels, mobile surveys, intercepts, and CLTs.<\/p><\/div><\/div>\n          <div class=\"ab-what-item ar\"><div class=\"ab-what-dot\"><\/div><div><h4>Taste Tests &amp; Sensory<\/h4><p>On-site test kitchen for food, beverage, and personal care product evaluations.<\/p><\/div><\/div>\n          <div class=\"ab-what-item ar\"><div class=\"ab-what-dot\"><\/div><div><h4>Strategy Consulting<\/h4><p>Market entry assessments, competitive intelligence, go-to-market research, VOC studies. FinTech and Blockchain divisions since 2018.<\/p><\/div><\/div>\n          <div class=\"ab-what-item ar\"><div class=\"ab-what-dot\"><\/div><div><h4>Car Clinics<\/h4><p>Full-size vehicle evaluations in controlled environments. Exterior, interior, infotainment, and pricing.<\/p><\/div><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ab-process ab-section\">\n    <div class=\"ab-process-atmo\"><\/div>\n    <div class=\"ab-container\" style=\"position:relative;z-index:2;\">\n      <div class=\"ar\">\n        <div class=\"ab-tag\" style=\"color:var(--ab-gold-light);\">How Projects Work<\/div>\n        <div class=\"ab-title\">From Brief to Decision<br>in Three Phases<\/div>\n        <p class=\"ab-desc\">Ruth Stanat built this model on a specific premise: research without a clear decision context is wasted budget.<\/p>\n      <\/div>\n      <div class=\"ab-process-steps\">\n        <div class=\"ab-pstep ar\"><div class=\"ab-pstep-num\">01<\/div><h3>Design &amp; Recruit<\/h3><p>Screener development and targeted recruitment from our national respondent database.<\/p><\/div>\n        <div class=\"ab-pstep ar\"><div class=\"ab-pstep-num\">02<\/div><h3>Fieldwork &amp; Collection<\/h3><p>Sessions conducted in-person or via video stream. Quantitative via CATI, online panels, intercepts, or mobile.<\/p><\/div>\n        <div class=\"ab-pstep ar\"><div class=\"ab-pstep-num\">03<\/div><h3>Analysis &amp; Recommendation<\/h3><p>Analysts code transcripts, triangulate against secondary sources, and deliver findings tied to the client&#8217;s decision.<\/p><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ab-global ab-section\">\n    <div class=\"ab-container\">\n      <div class=\"ar\">\n        <div class=\"ab-tag\">Where We Operate<\/div>\n        <div class=\"ab-title\">Projects in 135 Countries.<br><span>Seven Offices.<\/span><\/div>\n        <p class=\"ab-desc\">In-country field teams handle recruitment, moderation, and logistics locally.<\/p>\n      <\/div>\n      <div class=\"ab-offices ar\">\n        <div class=\"ab-office\"><span class=\"ab-office-dot\"><\/span> New York<\/div>\n        <div class=\"ab-office\"><span class=\"ab-office-dot\"><\/span> Los Angeles<\/div>\n        <div class=\"ab-office\"><span class=\"ab-office-dot\"><\/span> London<\/div>\n        <div class=\"ab-office\"><span class=\"ab-office-dot\"><\/span> Frankfurt<\/div>\n        <div class=\"ab-office\"><span class=\"ab-office-dot\"><\/span> Shanghai<\/div>\n        <div class=\"ab-office\"><span class=\"ab-office-dot\"><\/span> Seoul<\/div>\n        <div class=\"ab-office\"><span class=\"ab-office-dot\"><\/span> Manila<\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ab-clients ab-section\">\n    <div class=\"ab-container\">\n      <div class=\"ar\">\n        <div class=\"ab-tag\">Who Hires Us<\/div>\n        <div class=\"ab-title\">70%+ of the Fortune 500.<br><span>Named Clients.<\/span><\/div>\n        <p class=\"ab-desc\">From public press releases and case studies.<\/p>\n      <\/div>\n      <div class=\"ab-client-logos ar\">\n        <span class=\"ab-client-pill\">American Airlines<\/span>\n        <span class=\"ab-client-pill\">British Airways<\/span>\n        <span class=\"ab-client-pill\">Norwegian Cruise Line<\/span>\n        <span class=\"ab-client-pill\">Marriott<\/span>\n        <span class=\"ab-client-pill\">Pfizer<\/span>\n        <span class=\"ab-client-pill\">Novartis<\/span>\n        <span class=\"ab-client-pill\">Dell<\/span>\n        <span class=\"ab-client-pill\">Petrobras<\/span>\n        <span class=\"ab-client-pill\">Samsung<\/span>\n        <span class=\"ab-client-pill\">Boeing<\/span>\n        <span class=\"ab-client-pill\">Colgate-Palmolive<\/span>\n      <\/div>\n    <\/div>\n  <\/section>\n<\/div>\n\n<!-- \u2500\u2500\u2500 TIMELINE \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 -->\n<div class=\"sis-timeline-page\">\n  <div class=\"header\">\n    <div class=\"header-eyebrow\"><div class=\"eyebrow-line\"><\/div><span class=\"eyebrow-text\">SIS International Research<\/span><\/div>\n    <h1 class=\"header-title\">40+ Years of<br><span>Innovation<\/span><\/h1>\n    <div class=\"header-divider\"><\/div>\n  <\/div>\n  <div class=\"timeline-wrapper\">\n    <div class=\"timeline-rail\"><\/div>\n    <div class=\"timeline-item\"><div class=\"year-ghost\">1984<\/div><div class=\"year-col\"><div class=\"year-num\">1984<\/div><div class=\"year-tick\"><\/div><\/div><div><div class=\"milestone-category\">Origins<\/div><div class=\"milestone-title\">Company Foundation<\/div><div class=\"milestone-description\">Ruth Stanat founds SIS International Research in New York City as a boutique market research firm.<\/div><ul class=\"tags\"><li class=\"tag\">Traditional Research<\/li><li class=\"tag\">Manual Data Collection<\/li><\/ul><\/div><\/div>\n    <div class=\"timeline-item\"><div class=\"year-ghost\">1990<\/div><div class=\"year-col\"><div class=\"year-num\">1990<\/div><div class=\"year-tick\"><\/div><\/div><div><div class=\"milestone-category\">Global Reach<\/div><div class=\"milestone-title\">International Expansion<\/div><div class=\"milestone-description\">Major expansion begins with offices opening in Europe and Asia. Ruth Stanat personally travels to establish global operations spanning over 120 countries.<\/div><ul class=\"tags\"><li class=\"tag\">Competitive Intelligence<\/li><li class=\"tag\">Global Networks<\/li><\/ul><\/div><\/div>\n    <div class=\"timeline-item\"><div class=\"year-ghost\">2000<\/div><div class=\"year-col\"><div class=\"year-num\">2000<\/div><div class=\"year-tick\"><\/div><\/div><div><div class=\"milestone-category\">Internet Era<\/div><div class=\"milestone-title\">Internet Research Revolution<\/div><div class=\"milestone-description\">Launch of online research capabilities. Web-based surveys, <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/solutions\/qualitative-quantitative-research-solutions\/online-focus-groups\/\"   title=\"Online Focus Groups\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"11664\">online focus groups<\/a>, and digital ethnography. Serving over 70% of Fortune 500.<\/div><ul class=\"tags\"><li class=\"tag\">Online Surveys<\/li><li class=\"tag\">Digital Ethnography<\/li><\/ul><\/div><\/div>\n    <div class=\"timeline-item\"><div class=\"year-ghost\">2010<\/div><div class=\"year-col\"><div class=\"year-num\">2010<\/div><div class=\"year-tick\"><\/div><\/div><div><div class=\"milestone-category\">Big Data<\/div><div class=\"milestone-title\">Big Data &amp; Social Analytics<\/div><div class=\"milestone-description\">Expansion into social media monitoring and big data analytics. Sentiment analysis and real-time consumer tracking.<\/div><ul class=\"tags\"><li class=\"tag\">Big Data<\/li><li class=\"tag\">Sentiment Analysis<\/li><li class=\"tag\">Machine Learning<\/li><\/ul><\/div><\/div>\n    <div class=\"timeline-item\"><div class=\"year-ghost\">2015<\/div><div class=\"year-col\"><div class=\"year-num\">2015<\/div><div class=\"year-tick\"><\/div><\/div><div><div class=\"milestone-category\">Facility<\/div><div class=\"milestone-title\">NYC Facility &amp; Sensory Research<\/div><div class=\"milestone-description\">Renovation of the Flatiron District focus group facility with HD video streaming, eye-tracking, and simultaneous translation. Introduces sensory testing and car clinic methodologies.<\/div><ul class=\"tags\"><li class=\"tag\">Eye-Tracking<\/li><li class=\"tag\">Sensory Testing<\/li><li class=\"tag\">Car Clinics<\/li><\/ul><\/div><\/div>\n    <div class=\"timeline-item\"><div class=\"year-ghost\">2018<\/div><div class=\"year-col\"><div class=\"year-num\">2018<\/div><div class=\"year-tick\"><\/div><\/div><div><div class=\"milestone-category\">Strategy<\/div><div class=\"milestone-title\">FinTech, BeautyTech &amp; Blockchain<\/div><div class=\"milestone-description\">SIS launches FinTech, Beauty Innovation, and Digital Transformation consulting divisions. In 2019, launches SIS Blockchain consulting.<\/div><ul class=\"tags\"><li class=\"tag\">FinTech Strategy<\/li><li class=\"tag\">Blockchain<\/li><li class=\"tag\">BeautyTech<\/li><\/ul><\/div><\/div>\n    <div class=\"timeline-item\"><div class=\"year-ghost\">2025<\/div><div class=\"year-col\"><div class=\"year-num\">2025<\/div><div class=\"year-tick\"><\/div><\/div><div><div class=\"milestone-category\">Four Decades<\/div><div class=\"milestone-title\">135 Countries. 70%+ Fortune 500.<\/div><div class=\"milestone-description\">SIS marks 40+ years as a founder-led <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/\"   title=\"Home\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"11663\">research and strategy<\/a> firm. The Flatiron District facility continues to run car clinics, product tests, and B2B expert interviews.<\/div><ul class=\"tags\"><li class=\"tag\">40+ Years<\/li><li class=\"tag\">135 Countries<\/li><li class=\"tag\">Fortune 500<\/li><\/ul><\/div><\/div>\n  <\/div>\n  <div class=\"footer-strip\">\n    <span class=\"footer-brand\">SIS International <span>Research<\/span><\/span>\n    <div class=\"footer-line\"><\/div>\n    <span class=\"footer-brand\">Est. <span>1984<\/span><\/span>\n  <\/div>\n<\/div>\n\n<!-- \u2500\u2500\u2500 ABOUT BLOCK 2: TEAM + CTA \u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500\u2500 -->\n<div class=\"sis-about-page\">\n  <section class=\"ab-team ab-section\">\n    <div class=\"ab-team-atmo\"><\/div>\n    <div class=\"ab-container\" style=\"position:relative;z-index:2;\">\n      <div class=\"ar\">\n        <div class=\"ab-tag\">Leadership<\/div>\n        <div class=\"ab-title\">Research Professionals<br>Who Have Done the Work<\/div>\n        <p class=\"ab-desc\">Not generalists. Analysts with direct operating experience in the sectors they cover.<\/p>\n      <\/div>\n      <div class=\"ab-team-grid\">\n        <!-- PERF: explicit width\/height + decoding=\"async\" + loading=\"lazy\" prevents CLS and lets browser prioritize other resources -->\n        <div class=\"ab-member ar\">\n          <div class=\"ab-member-img-wrap\">\n            <img src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Ruth-Stanat.png\" alt=\"Ruth Stanat\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"500\">\n            <span class=\"ab-member-badge\">Founder &amp; CEO<\/span>\n          <\/div>\n          <div class=\"ab-member-name\">Ruth Stanat<\/div>\n          <div class=\"ab-member-role\">President, Founder &amp; CEO<\/div>\n          <a href=\"https:\/\/www.linkedin.com\/in\/ruthstanat\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"ab-member-linkedin\"><svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433c-1.144 0-2.063-.926-2.063-2.065 0-1.138.92-2.063 2.063-2.063 1.14 0 2.064.925 2.064 2.063 0 1.139-.925 2.065-2.064 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg> LinkedIn<\/a>\n          <button type=\"button\" class=\"ab-bio-toggle\" data-bio-toggle>Read Bio <svg viewBox=\"0 0 24 24\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"6 9 12 15 18 9\"><\/polyline><\/svg><\/button>\n          <div class=\"ab-bio-text\"><p><strong>Founder and President of <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/sis-international-research-celebrates-30th-year-anniversary\/\">SIS International Research<\/a>.<\/strong> Under her leadership, SIS expanded from classic qualitative and quantitative market research to <strong>data-driven, tech-infused intelligence services<\/strong>.<\/p><p><strong>Charter member of SCIP<\/strong> and recipient of the <strong>SCIP Fellows Award<\/strong>. Author of several books on globalization, corporate strategy, and intelligence \u2014 cited in Forbes, Bloomberg, and Reuters. Operational footprint spans <strong>120+ countries<\/strong>.<\/p><\/div>\n        <\/div>\n\n        <div class=\"ab-member ar\">\n          <div class=\"ab-member-img-wrap\">\n            <img src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Alex-LeVoici-SIS.png\" alt=\"Alexander LeVoci\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"500\">\n            <span class=\"ab-member-badge\">Strategy<\/span>\n          <\/div>\n          <div class=\"ab-member-name\">Alexander LeVoci<\/div>\n          <div class=\"ab-member-role\">Senior VP of Strategy &amp; Market Intelligence<\/div>\n          <a href=\"https:\/\/www.linkedin.com\/in\/alexanderlevoci\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"ab-member-linkedin\"><svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433c-1.144 0-2.063-.926-2.063-2.065 0-1.138.92-2.063 2.063-2.063 1.14 0 2.064.925 2.064 2.063 0 1.139-.925 2.065-2.064 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg> LinkedIn<\/a>\n          <button type=\"button\" class=\"ab-bio-toggle\" data-bio-toggle>Read Bio <svg viewBox=\"0 0 24 24\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"6 9 12 15 18 9\"><\/polyline><\/svg><\/button>\n          <div class=\"ab-bio-text\"><p><strong>13+ years in strategy and management consulting.<\/strong> Helps clients apply <strong>automation and AI-assisted analytics<\/strong>. Previously CEO of RiskPoint Advisors, with experience at <strong>SAP, the World Bank, and the International Finance Corporation<\/strong>.<\/p><p><strong>Education:<\/strong> Georgetown University, McDonough School of Business (MBA) &middot; Northeastern University (BA).<\/p><\/div>\n        <\/div>\n\n        <div class=\"ab-member ar\">\n          <div class=\"ab-member-img-wrap\">\n            <img src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Duilio-Bini-SIS.png\" alt=\"Duilio Bini\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"500\">\n            <span class=\"ab-member-badge\">EMEA<\/span>\n          <\/div>\n          <div class=\"ab-member-name\">Duilio Bini<\/div>\n          <div class=\"ab-member-role\">Director of Operations, EMEA Region<\/div>\n          <a href=\"https:\/\/www.linkedin.com\/in\/duilio-bini\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"ab-member-linkedin\"><svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433c-1.144 0-2.063-.926-2.063-2.065 0-1.138.92-2.063 2.063-2.063 1.14 0 2.064.925 2.064 2.063 0 1.139-.925 2.065-2.064 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg> LinkedIn<\/a>\n          <button type=\"button\" class=\"ab-bio-toggle\" data-bio-toggle>Read Bio <svg viewBox=\"0 0 24 24\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"6 9 12 15 18 9\"><\/polyline><\/svg><\/button>\n          <div class=\"ab-bio-text\"><p><strong>15+ years at the intersection of technology, data-driven strategy, and digital transformation.<\/strong> Leads EMEA from the London office. <strong>8+ years at SIS International<\/strong> managing projects from multi-country focus groups to large-scale car clinics.<\/p><p><strong>Fluent in Spanish and English.<\/strong> Two degrees in Marketing and International Business from New Paltz, New York.<\/p><\/div>\n        <\/div>\n\n        <div class=\"ab-member ar\">\n          <div class=\"ab-member-img-wrap\">\n            <img src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/06\/Damir.png\" alt=\"Damir Gilyaz\" loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"500\">\n            <span class=\"ab-member-badge\">Operations<\/span>\n          <\/div>\n          <div class=\"ab-member-name\">Damir Gilyaz<\/div>\n          <div class=\"ab-member-role\">Director of Operations<\/div>\n          <a href=\"https:\/\/www.linkedin.com\/in\/damir-gilyaz\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"ab-member-linkedin\"><svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433c-1.144 0-2.063-.926-2.063-2.065 0-1.138.92-2.063 2.063-2.063 1.14 0 2.064.925 2.064 2.063 0 1.139-.925 2.065-2.064 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z\"\/><\/svg> LinkedIn<\/a>\n          <button type=\"button\" class=\"ab-bio-toggle\" data-bio-toggle>Read Bio <svg viewBox=\"0 0 24 24\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"6 9 12 15 18 9\"><\/polyline><\/svg><\/button>\n          <div class=\"ab-bio-text\"><p><strong>15+ years spanning strategy, operations, technical due diligence, and commercial scaling.<\/strong> Started in Germany&#8217;s engineering sector. After earning his <strong>MBA from Hult IBS<\/strong>, expanded into strategy consulting.<\/p><p>Drives <strong>operational excellence and platform implementation<\/strong> across SIS&#8217;s international office network.<\/p><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"ab-cta\">\n    <div class=\"ab-cta-inner ar\">\n      <h3>Ready to Start<br><span>Your Project?<\/span><\/h3>\n      <p>Tell us the decision you need to make. We&#8217;ll scope the research, recruit the right respondents, and deliver findings on your timeline.<\/p>\n      <a href=\"https:\/\/www.sisinternational.com\/contact-us\/\" class=\"ab-spin-btn\">\n        <div class=\"ab-spin-ray\"><\/div>\n        <div class=\"ab-spin-fill\"><\/div>\n        <span>Talk to an Expert <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"9 18 15 12 9 6\"><\/polyline><\/svg><\/span>\n      <\/a>\n    <\/div>\n  <\/section>\n<\/div>\n\n<script>\n\/*\n  PERF: Single combined script handles:\n  - Reveal observer (about + timeline)\n  - Bio toggle (replaces inline onclick which fights CSP)\n  - YouTube facade click \u2192 real iframe swap\n\n  Wrapped in requestIdleCallback so it doesn't compete with first paint.\n  Falls back to setTimeout for browsers that don't support it.\n*\/\n(function () {\n  'use strict';\n\n  function init() {\n    \/* \u2500\u2500 1. 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