{"id":14207,"date":"2015-02-11T14:10:38","date_gmt":"2015-02-11T14:10:38","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=14207"},"modified":"2025-09-05T22:40:36","modified_gmt":"2025-09-06T02:40:36","slug":"%e3%82%b9%e3%83%9d%e3%83%bc%e3%83%84%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ja\/expertise\/industries\/sports-market-research\/","title":{"rendered":"\u30b9\u30dd\u30fc\u30c4\u5e02\u5834\u8abf\u67fb"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u30b9\u30dd\u30fc\u30c4\u5e02\u5834\u8abf\u67fb<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-b48c2ad9\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-b48c2ad9\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Soccer-football-sport-7.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Soccer-football-sport-7.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Soccer-football-sport-7-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Soccer-football-sport-7-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Soccer-football-sport-7-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Soccer-football-sport-7-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading p1\">\u30b9\u30dd\u30fc\u30c4\u5e02\u5834\u8abf\u67fb\u306f\u3001\u30b9\u30dd\u30fc\u30c4\u3084\u30ec\u30af\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u6d3b\u52d5\u306b\u95a2\u3059\u308b\u30c7\u30fc\u30bf\u3001\u5206\u6790\u3001\u6d1e\u5bdf\u3001\u6226\u7565\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/h2>\n\n\n\n<p class=\"p1 wp-block-paragraph\">In the Sports industry, there are products manufactures, apparel companies, advertisers, teams, media and other companies.&nbsp; Sports are also growing in popularity in High Growth Emerging Markets.<\/p>\n\n\n\n<p class=\"p1 wp-block-paragraph\">Some sports are experiencing challenges with declining audiences in traditional TV broadcasting media.&nbsp; At the same time, there are new opportunities in online streaming, subscription revenue models and new sponsorship deals.<\/p>\n\n\n\n<p class=\"p1 wp-block-paragraph\">\u30b9\u30dd\u30fc\u30c4\u7d44\u7e54\u306f\u3001\u52b9\u679c\u7684\u306a\u5e02\u5834\u8abf\u67fb\u306e\u529b\u3092\u6d3b\u7528\u3057\u3066\u3001\u53ce\u76ca\u6027\u306e\u9ad8\u3044\u5e83\u544a\u3084\u5546\u54c1\u5316\u30c1\u30e3\u30cd\u30eb\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u7372\u5f97\u3057\u3001\u30d5\u30a1\u30f3\u306e\u5fc3\u3092\u57a3\u9593\u898b\u3066\u3001\u5168\u4f53\u7684\u306a\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30e1\u30f3\u30c8\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u308b\u523a\u6fc0\u7684\u306a\u65b9\u6cd5\u3092\u958b\u767a\u3057\u307e\u3059\u3002\u8abf\u67fb\u306b\u3088\u308a\u3001\u30d5\u30a1\u30f3\u5c64\u3092\u80b2\u6210\u3059\u308b\u65b9\u6cd5\u3082\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"p1 wp-block-paragraph\">SIS \u306f\u3001\u30b9\u30dd\u30fc\u30c4 \u30d3\u30b8\u30cd\u30b9\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u30c7\u30fc\u30bf\u3001\u6d1e\u5bdf\u3001\u30c4\u30fc\u30eb\u3001\u5206\u6790\u3001\u6226\u7565\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"p1 wp-block-paragraph\"><strong>\u30b8\u30e0\u3001\u30a2\u30b9\u30ec\u30c1\u30c3\u30af\u30af\u30e9\u30d6\u3001\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30bb\u30f3\u30bf\u30fc<\/strong> often need sports market research assistance on many levels.&nbsp; In-depth market analysis can reveal unmet customer needs, promotion strategies, pricing insights.&nbsp; Focus Groups can uncover information about what fitness fans expect.&nbsp; With the new information that becomes available, business leaders gain the confidence and new ideas to make tactical decisions needed to move forward successfully.<\/p>\n\n\n\n<p class=\"p1 wp-block-paragraph\"><strong>\u904b\u52d5\u30fb\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u6a5f\u5668<\/strong> \u8ca9\u58f2\u306f\u5927\u304d\u306a\u30d3\u30b8\u30cd\u30b9\u3067\u3059\u3002\u5c0f\u58f2\u8ca9\u58f2\u3060\u3051\u3067\u306a\u304f\u3001\u7d44\u7e54\u5951\u7d04\u306b\u3064\u3044\u3066\u3082\u3001\u4e16\u754c\u898f\u6a21\u3067\u5de8\u5927\u306a\u5e02\u5834\u304c\u5b58\u5728\u3057\u307e\u3059\u3002\u52b9\u679c\u7684\u306a\u30b9\u30dd\u30fc\u30c4\u5e02\u5834\u8abf\u67fb\u306f\u3001\u5730\u57df\u3001\u5730\u65b9\u3001\u56fd\u5185\u3001\u305d\u3057\u3066\u4e16\u754c\u4e2d\u3067\u306e\u30a2\u30a6\u30c8\u30ea\u30fc\u30c1\u3068\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002Competitive Intelligence \u306f\u3001\u4e16\u754c\u3067\u6700\u3082\u6210\u529f\u3057\u3066\u3044\u308b\u4f01\u696d\u306b\u95a2\u3059\u308b\u91cd\u8981\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3068\u6226\u7565\u3092\u660e\u3089\u304b\u306b\u3057\u307e\u3059\u3002\u5e02\u5834\u3067\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u9769\u65b0\u7684\u306a\u30c7\u30b8\u30bf\u30eb\u3001\u30bd\u30fc\u30b7\u30e3\u30eb \u30e1\u30c7\u30a3\u30a2\u3001\u30e2\u30d0\u30a4\u30eb \u30d9\u30fc\u30b9\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u3059\u3079\u3066\u3001\u7dcf\u5408\u7684\u306a\u30b2\u30fc\u30e0\u52dd\u5229\u6226\u7565\u3092\u7d44\u307f\u7acb\u3066\u308b\u4e00\u74b0\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30b9\u30dd\u30fc\u30c4\u5e02\u5834\u8abf\u67fb\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">SIS \u306f\u3001\u30b9\u30dd\u30fc\u30c4\u696d\u754c\u5411\u3051\u306e\u8abf\u67fb\u3068\u6226\u7565\u306e\u5b9f\u65bd\u306b\u304a\u3044\u3066 40 \u5e74\u4ee5\u4e0a\u306e\u7d4c\u9a13\u304c\u3042\u308a\u307e\u3059\u3002\u5f53\u793e\u306f\u4ee5\u4e0b\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7<\/li>\n\n\n\n<li>\u9867\u5ba2\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/li>\n\n\n\n<li>\u30aa\u30f3\u30e9\u30a4\u30f3\u30a4\u30f3\u30b5\u30a4\u30c8\u30b3\u30df\u30e5\u30cb\u30c6\u30a3<\/li>\n\n\n\n<li>\u5e83\u544a\u30c6\u30b9\u30c8<\/li>\n\n\n\n<li>\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30c6\u30b9\u30c8<\/li>\n\n\n\n<li>\u30a4\u30d9\u30f3\u30c8\u30a2\u30f3\u30b1\u30fc\u30c8\u3068\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc<\/li>\n\n\n\n<li>\u7af6\u4e89\u60c5\u5831<\/li>\n\n\n\n<li>\u5e02\u5834\u53c2\u5165\u3068\u6a5f\u4f1a\u8abf\u67fb<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/www.sisinternational.com\/ja\/about-sis\/contact-sis-international-market-research\/\">\u6b21\u56de\u306e\u30b9\u30dd\u30fc\u30c4\u5e02\u5834\u8abf\u67fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u3064\u3044\u3066\u306f\u3001\u5f53\u793e\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/a><\/h2>","protected":false},"excerpt":{"rendered":"<p>\u5f53\u793e\u306f\u3001\u7c73\u56fd\u304a\u3088\u3073\u4e16\u754c\u4e2d\u3067\u30b9\u30dd\u30fc\u30c4\u5e02\u5834\u8abf\u67fb\u304a\u3088\u3073\u6226\u7565\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>","protected":false},"author":1,"featured_media":63341,"parent":15069,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-14207","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/14207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/comments?post=14207"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/14207\/revisions"}],"predecessor-version":[{"id":67111,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/14207\/revisions\/67111"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/15069"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media\/63341"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media?parent=14207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}