{"id":11292,"date":"2014-11-05T01:50:47","date_gmt":"2014-11-05T01:50:47","guid":{"rendered":"https:\/\/www.sisinternational.com\/upgrade\/?page_id=11292"},"modified":"2025-12-08T12:55:05","modified_gmt":"2025-12-08T17:55:05","slug":"b2b%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ja\/solutions\/b2b-market-research\/","title":{"rendered":"B2B\u5e02\u5834\u8abf\u67fb"},"content":{"rendered":"<div class=\"gb-container gb-container-2a916115\">\n\n<h2 style=\"background: linear-gradient(to right, #001f3f 0%, #003d7a 30%, #1e90ff 70%, #74c0fc 100%); background: -webkit-linear-gradient(left, #001f3f 0%, #003d7a 30%, #1e90ff 70%, #74c0fc 100%); -webkit-background-clip: text; -webkit-text-fill-color: transparent; background-clip: text; font-size: 2.5rem; font-weight: 700; line-height: 1.2; display: inline-block; margin: 0;\">B2B\u5e02\u5834\u8abf\u67fb<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-f9bddc29\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-f9bddc29\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-4.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"B2Bjpg (4)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-4.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-4-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-4-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-4-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-4-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\u6d3b\u7528 <strong>B2B\u5e02\u5834\u8abf\u67fb<\/strong> \u8cb4\u793e\u304c\u65b0\u305f\u306a\u30c8\u30ec\u30f3\u30c9\u3084\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u5148\u53d6\u308a\u3057\u3001\u9577\u671f\u7684\u306a\u6210\u9577\u3092\u4fc3\u9032\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How do you make strategic decisions in your business? The most successful companies rely on B2B market research to fuel their strategic planning. <\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-df6b6505 gb-headline-text\">B2B \u5e02\u5834\u8abf\u67fb\u3068\u306f\u4f55\u3067\u3059\u304b?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/sisaisolutions.com\/application-of-ai-in-market-research\/\" target=\"_blank\" rel=\"noopener\">B2B\u5e02\u5834\u8abf\u67fb<\/a> studies the factors influencing one business to engage, partner, or purchase from another. It encompasses procurement practices, supplier evaluation criteria, and corporate partnership dynamics. So, by deciphering these complex networks, B2B market research provides critical insights into businesses\u2019 collaborative environments, helping them navigate complex B2B ecosystems effectively.<a href=\"https:\/\/www.sisinternational.com\/ja\/%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3\/%e5%ae%9a%e6%80%a7%e7%9a%84%e5%ae%9a%e9%87%8f%e7%9a%84%e7%a0%94%e7%a9%b6%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3\/b2b%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb\/#f21667c7d6361f2fd\"><\/a><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-8946c37c gb-headline-text\">\u3057\u304b\u3057\u2026 <strong><strong>B2B \u5e02\u5834\u8abf\u67fb\u306f\u306a\u305c\u5fc5\u8981\u306a\u306e\u304b?<\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \u5e02\u5834\u8abf\u67fb\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u696d\u754c\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306b\u5e38\u306b\u6ce8\u610f\u3092\u6255\u3044\u3001\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u8a8d\u8b58\u3057\u3001B2B \u306e\u3084\u308a\u53d6\u308a\u306b\u304a\u3051\u308b\u6f5c\u5728\u7684\u306a\u5371\u967a\u4fe1\u53f7\u3084\u30c1\u30e3\u30f3\u30b9\u3092\u7279\u5b9a\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u4f01\u696d\u304c\u63d0\u4f9b\u5185\u5bb9\u3084\u696d\u52d9\u3092\u7d76\u3048\u305a\u9032\u5316\u3055\u305b\u3066\u3044\u304f\u4e2d\u3067\u3001\u3053\u306e\u5e02\u5834\u8abf\u67fb\u306f\u30d7\u30ed\u30a2\u30af\u30c6\u30a3\u30d6\u306a\u30c4\u30fc\u30eb\u3068\u3057\u3066\u6a5f\u80fd\u3057\u3001\u4f01\u696d\u304c\u30d3\u30b8\u30cd\u30b9 \u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u5909\u5316\u3059\u308b\u30cb\u30fc\u30ba\u3084\u597d\u307f\u306b\u5e38\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \u5e02\u5834\u8abf\u67fb\u306f\u3001\u4f01\u696d\u304c\u4ee5\u4e0b\u306e\u8cb4\u91cd\u306a\u60c5\u5831\u3092\u5f97\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u7d4c\u6e08\u306e\u5909\u5316<\/li>\n\n\n\n<li>\u7af6\u5408\u4ed6\u793e<\/li>\n\n\n\n<li>\u73fe\u5728\u306e\u5e02\u5834\u52d5\u5411<\/li>\n\n\n\n<li>\u65b0\u3057\u3044\u6a5f\u4f1a<\/li>\n\n\n\n<li>\u9867\u5ba2\u30a4\u30f3\u30b5\u30a4\u30c8<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \u5e02\u5834\u8abf\u67fb\u306f\u3001\u4f01\u696d\u304c\u65b0\u3057\u3044\u958b\u767a\u6a5f\u4f1a\u3068\u8105\u5a01\u3092\u8fc5\u901f\u306b\u7279\u5b9a\u3059\u308b\u306e\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002\u307e\u305f\u3001\u4f01\u696d\u304c\u72ec\u81ea\u306e\u30bb\u30fc\u30eb\u30b9 \u30dd\u30a4\u30f3\u30c8\u3092\u767a\u898b\u3059\u308b\u306e\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002\u4f01\u696d\u306f\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\u306b\u3064\u3044\u3066\u8003\u3048\u3001\u7af6\u5408\u4ed6\u793e\u304c\u7c21\u5358\u306b\u6a21\u5023\u3067\u304d\u306a\u3044\u512a\u4f4d\u6027\u3092\u751f\u307f\u51fa\u3057\u307e\u3059\u3002B2B \u5e02\u5834\u8abf\u67fb\u4f1a\u793e\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u7d50\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u88fd\u54c1\u3001\u5e83\u544a\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u5e02\u5834\u6a5f\u4f1a\u3092\u30c6\u30b9\u30c8\u3059\u308b\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u671b\u307e\u3057\u3055:<\/strong>&nbsp;\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306f\u671b\u307e\u3057\u3044\u3082\u306e\u3067\u306a\u3051\u308c\u3070\u306a\u3089\u305a\u3001\u305d\u3046\u3067\u306a\u3051\u308c\u3070\u5e02\u5834\u306f\u305d\u308c\u306b\u5bfe\u3059\u308b\u9700\u8981\u3092\u751f\u307f\u51fa\u3055\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/li>\n\n\n\n<li><strong>\u7279\u5fb4:<\/strong>&nbsp;\u9867\u5ba2\u306f\u3001\u540c\u793e\u306e\u88fd\u54c1\u304c\u5e02\u5834\u306e\u4ed6\u306e\u4f01\u696d\u306e\u88fd\u54c1\u3068\u533a\u5225\u3067\u304d\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/li>\n\n\n\n<li><strong>\u9632\u5fa1\u529b:<\/strong>&nbsp;B2B \u5e02\u5834\u8abf\u67fb\u4f1a\u793e\u306f\u3001\u7af6\u5408\u4ed6\u793e\u304c\u6226\u7565\u7684\u512a\u4f4d\u6027\u3092\u6a21\u5023\u3059\u308b\u306e\u3092\u963b\u6b62\u307e\u305f\u306f\u9632\u6b62\u3067\u304d\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/li>\n<\/ul>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c45b5a17\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"574\" class=\"gb-image gb-image-c45b5a17\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Building-3-1-1024x574.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"Building (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Building-3-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Building-3-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Building-3-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Building-3-1-18x10.jpg 18w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Building-3-1.jpg 1456w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-47756c1f gb-headline-text\"><strong><strong><strong>\u4f01\u696d\u306b\u3068\u3063\u3066\u306e B2B \u5e02\u5834\u8abf\u67fb\u306e\u4e3b\u306a\u30e1\u30ea\u30c3\u30c8\u306f\u4f55\u3067\u3059\u304b?<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \u5e02\u5834\u8abf\u67fb\u3092\u5fb9\u5e95\u7684\u306b\u884c\u3046\u3053\u3068\u306f\u3001\u898f\u6a21\u3084\u696d\u7a2e\u3092\u554f\u308f\u305a\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u3055\u307e\u3056\u307e\u306a\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u969b\u7acb\u3063\u305f\u30e1\u30ea\u30c3\u30c8\u3092\u3044\u304f\u3064\u304b\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a:<\/strong>&nbsp;With B2B market research, companies gain deeper insights into industry trends, competitor benchmarks, and partner preferences. <\/li>\n\n\n\n<li><strong>\u30ea\u30b9\u30af\u8efd\u6e1b:<\/strong>&nbsp;B2B market research highlights potential pitfalls in business partnerships, such as unreliable suppliers or unsustainable pricing structures. <\/li>\n\n\n\n<li><strong>\u5f37\u5316\u3055\u308c\u305f\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7:<\/strong>&nbsp;B2B \u5e02\u5834\u8abf\u67fb\u3067\u306f\u3001\u30d3\u30b8\u30cd\u30b9 \u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u30cb\u30fc\u30ba\u3001\u8ab2\u984c\u3001\u671f\u5f85\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u81ea\u793e\u306e\u63d0\u4f9b\u5185\u5bb9\u3084\u3084\u308a\u53d6\u308a\u3092 B2B \u306e\u76f8\u624b\u65b9\u3068\u3088\u308a\u3088\u304f\u4e00\u81f4\u3059\u308b\u3088\u3046\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3001\u3088\u308a\u5b9f\u8cea\u7684\u3067\u5b9f\u308a\u3042\u308b\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u80b2\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u65b0\u305f\u306a\u6a5f\u4f1a\u306e\u7279\u5b9a:<\/strong>&nbsp;Businesses can spot emerging trends, untapped market segments, or innovative solutions that could shape the future of their B2B relationships.<\/li>\n\n\n\n<li><strong>\u88fd\u54c1\u958b\u767a\u306e\u6539\u5584:<\/strong>&nbsp;\u5e02\u5834\u8abf\u67fb\u306f\u3001\u4f01\u696d\u304c\u4ed6\u306e\u4f01\u696d\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u3084\u597d\u307f\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6d1e\u5bdf\u306f\u3001\u65e2\u5b58\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u6539\u826f\u3057\u305f\u308a\u3001\u5e02\u5834\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u6b63\u78ba\u306b\u57cb\u3081\u308b\u65b0\u3057\u3044\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u9769\u65b0\u3057\u305f\u308a\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u5f37\u5316\u3055\u308c\u305f\u7af6\u4e89\u7684\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0:<\/strong>&nbsp;With insights from B2B market research, businesses can identify what sets them apart in the marketplace. <\/li>\n\n\n\n<li><strong>\u6700\u9069\u5316\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304a\u3088\u3073\u8ca9\u58f2\u6226\u7565:<\/strong>&nbsp;B2B \u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u5fc3\u306b\u97ff\u304f\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u306b\u306f\u3001\u5f7c\u3089\u306e\u60a9\u307f\u3001\u76ee\u6a19\u3001\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002B2B \u5e02\u5834\u8abf\u67fb\u306f\u3001\u8aac\u5f97\u529b\u306e\u3042\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u30bb\u30fc\u30eb\u30b9 \u30d4\u30c3\u30c1\u3092\u5f62\u4f5c\u308b\u305f\u3081\u306e\u5fae\u5999\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u2026\u3082\u3061\u308d\u3093\u30c7\u30e1\u30ea\u30c3\u30c8\u3082\u3042\u308b<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30b3\u30b9\u30c8\u3068\u6642\u9593\u304c\u304b\u304b\u308a\u307e\u3059:<\/strong>&nbsp;\u5305\u62ec\u7684\u306a B2B \u5e02\u5834\u8abf\u67fb\u3092\u5b9f\u65bd\u3059\u308b\u306b\u306f\u3001\u7279\u306b\u4e88\u7b97\u3068\u4eba\u54e1\u304c\u9650\u3089\u308c\u3066\u3044\u308b\u4e2d\u5c0f\u4f01\u696d (SME) \u306b\u3068\u3063\u3066\u3001\u6642\u9593\u3001\u8cbb\u7528\u3001\u4eba\u54e1\u306e\u9762\u3067\u591a\u304f\u306e\u30ea\u30bd\u30fc\u30b9\u304c\u5fc5\u8981\u306b\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u8907\u96d1\u6027\u3068\u4e0d\u78ba\u5b9f\u6027:<\/strong>&nbsp;B2B \u5e02\u5834\u306f\u591a\u304f\u306e\u5834\u5408\u8907\u96d1\u304b\u3064\u52d5\u7684\u3067\u3042\u308a\u3001\u5229\u5bb3\u95a2\u4fc2\u8005\u304c\u591a\u304f\u3001\u8ca9\u58f2\u30b5\u30a4\u30af\u30eb\u304c\u9577\u304f\u3001\u696d\u754c\u306e\u52d5\u5411\u3082\u5909\u5316\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u6b63\u78ba\u3067\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3059\u308b\u306e\u306f\u56f0\u96e3\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30c7\u30fc\u30bf\u306e\u54c1\u8cea\u3068\u504f\u308a:<\/strong>&nbsp;B2B \u5e02\u5834\u8abf\u67fb\u3067\u53ce\u96c6\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306e\u54c1\u8cea\u3068\u6574\u5408\u6027\u3092\u78ba\u4fdd\u3059\u308b\u3053\u3068\u306f\u3001\u504f\u898b\u3001\u4e0d\u6b63\u78ba\u3055\u3001\u4e0d\u5b8c\u5168\u306a\u60c5\u5831\u306b\u3088\u3063\u3066\u8abf\u67fb\u7d50\u679c\u304c\u6b6a\u3081\u3089\u308c\u3001\u8aa4\u3063\u305f\u610f\u601d\u6c7a\u5b9a\u306b\u3064\u306a\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u3001\u56f0\u96e3\u306a\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u7814\u7a76\u7d50\u679c\u3078\u306e\u904e\u5ea6\u306e\u4f9d\u5b58:<\/strong>&nbsp;\u5e02\u5834\u8abf\u67fb\u306f\u8cb4\u91cd\u306a\u6d1e\u5bdf\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u304c\u3001\u4f01\u696d\u306f\u76f4\u611f\u3001\u5275\u9020\u6027\u3001\u6226\u7565\u7684\u30d3\u30b8\u30e7\u30f3\u3092\u72a0\u7272\u306b\u3057\u3066\u8abf\u67fb\u7d50\u679c\u306b\u904e\u5ea6\u306b\u4f9d\u5b58\u3057\u306a\u3044\u3088\u3046\u306b\u6ce8\u610f\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u4e88\u6e2c\u529b\u306e\u9650\u754c:<\/strong>&nbsp;\u5e02\u5834\u52d5\u5411\u3092\u4e88\u6e2c\u3057\u3001\u5c06\u6765\u306e\u767a\u5c55\u3092\u4e88\u60f3\u3059\u308b\u52aa\u529b\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001B2B \u5e02\u5834\u8abf\u67fb\u306b\u306f\u672c\u8cea\u7684\u306b\u3042\u308b\u7a0b\u5ea6\u306e\u4e0d\u78ba\u5b9f\u6027\u304c\u4f34\u3044\u3001\u4e88\u6e2c\u304c\u5fc5\u305a\u3057\u3082\u5b9f\u969b\u306e\u7d50\u679c\u3068\u4e00\u81f4\u3059\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<\/li>\n<\/ul>\n\n\n\n<h3 class=\"gb-headline gb-headline-39f0d57a gb-headline-text\"><strong><strong><strong><strong>\u52b9\u679c\u7684\u306aB2B\u5e02\u5834\u8abf\u67fb\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<figure class=\"gb-block-image gb-block-image-34fe8534\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-34fe8534\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Global-1.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"\u30b0\u30ed\u30fc\u30d0\u30eb\uff081\uff09\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Global-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Global-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Global-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Global-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Global-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \u5e02\u5834\u8abf\u67fb\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3057\u3001\u6226\u7565\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u3092\u4fc3\u9032\u3059\u308b\u306b\u306f\u3001\u4f01\u696d\u306f\u4e00\u9023\u306e\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u5f93\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u76ee\u6a19\u3092\u660e\u78ba\u306b\u5b9a\u7fa9\u3059\u308b:<\/strong>&nbsp;\u30d3\u30b8\u30cd\u30b9\u76ee\u6a19\u3068\u4e3b\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19 (KPI) \u306b\u6cbf\u3063\u305f\u8abf\u67fb\u76ee\u7684\u306e\u6982\u8981\u3092\u793a\u3057\u307e\u3059\u3002\u65b0\u3057\u3044\u5e02\u5834\u3078\u306e\u53c2\u5165\u3001\u65b0\u88fd\u54c1\u306e\u767a\u58f2\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u8a55\u4fa1\u306a\u3069\u3001\u8abf\u67fb\u30d7\u30ed\u30bb\u30b9\u3092\u5c0e\u304f\u306b\u306f\u76ee\u7684\u306e\u660e\u78ba\u5316\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u5b9a\u6027\u7684\u304a\u3088\u3073\u5b9a\u91cf\u7684\u624b\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u6d3b\u7528\u3059\u308b:<\/strong>&nbsp;Combine qualitative methods such as in-depth interviews, focus groups, and ethnographic research with quantitative techniques like surveys, data analytics, and statistical analysis. <\/li>\n\n\n\n<li><strong>\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3068\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0:<\/strong>&nbsp;Segment the target market based on relevant criteria such as industry, company size, geographic location, and purchasing behavior. <\/li>\n\n\n\n<li><strong>\u7d99\u7d9a\u7684\u306a\u76e3\u8996\u3068\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af:<\/strong>&nbsp;Establish mechanisms for continuously monitoring market trends, competitor activities, and customer feedback. <\/li>\n\n\n\n<li><strong>\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u30c4\u30fc\u30eb\u3078\u306e\u6295\u8cc7:<\/strong>&nbsp;CRM \u30b7\u30b9\u30c6\u30e0\u3001\u30c7\u30fc\u30bf\u5206\u6790\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u8abf\u67fb\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306a\u3069\u306e\u9ad8\u5ea6\u306a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u3001\u8abf\u67fb\u30d7\u30ed\u30bb\u30b9\u3092\u5408\u7406\u5316\u3057\u3001\u30c7\u30fc\u30bf\u53ce\u96c6\u3092\u81ea\u52d5\u5316\u3057\u3001\u5b9f\u7528\u7684\u306a\u6d1e\u5bdf\u3092\u751f\u6210\u3057\u307e\u3059\u3002\u9069\u5207\u306a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc \u30a4\u30f3\u30d5\u30e9\u30b9\u30c8\u30e9\u30af\u30c1\u30e3\u306b\u6295\u8cc7\u3059\u308b\u3053\u3068\u3067\u3001\u8abf\u67fb\u306e\u52b9\u7387\u3068\u52b9\u679c\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u90e8\u9580\u6a2a\u65ad\u7684\u306a\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3:<\/strong>&nbsp;Foster collaboration between different departments within the organization, including marketing, sales, product development, and customer service. <\/li>\n\n\n\n<li><strong>\u502b\u7406\u7684\u914d\u616e\uff1a<\/strong>&nbsp;\u9867\u5ba2\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3092\u5c0a\u91cd\u3057\u3001\u30c7\u30fc\u30bf\u53ce\u96c6\u306e\u540c\u610f\u3092\u5f97\u3066\u3001\u6a5f\u5bc6\u60c5\u5831\u306e\u6a5f\u5bc6\u6027\u3068\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u3092\u78ba\u4fdd\u3057\u307e\u3059\u3002\u502b\u7406\u7684\u306a\u6163\u884c\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3068\u306e\u4fe1\u983c\u95a2\u4fc2\u304c\u69cb\u7bc9\u3055\u308c\u3001\u8abf\u67fb\u7d50\u679c\u306e\u4fe1\u983c\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u73fe\u5728\u306e\u5e02\u5834\u30ec\u30d3\u30e5\u30fc\u3068\u63a8\u5968\u4e8b\u9805<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u3067 <a href=\"https:\/\/twitter.com\/SISIntlResearch\" target=\"_blank\" rel=\"noopener\">\u6226\u7565\u60c5\u5831\u30b7\u30b9\u30c6\u30e0<\/a> \u56fd\u969b\u7684\u306b\u3001\u79c1\u305f\u3061\u306f\u3001B2B \u5e02\u5834\u8abf\u67fb\u304c\u4eca\u65e5\u306e\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u74b0\u5883\u306b\u304a\u3044\u3066\u6226\u7565\u7684\u306a\u6c7a\u5b9a\u3092\u5c0e\u304f\u305f\u3081\u306e\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3042\u308b\u3068\u4fe1\u3058\u3066\u3044\u307e\u3059\u3002\u73fe\u5728\u306e\u5e02\u5834\u72b6\u6cc1\u3092\u5fb9\u5e95\u7684\u306b\u5206\u6790\u3057\u305f\u5f8c\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3084\u6301\u7d9a\u53ef\u80fd\u6027\u306a\u3069\u3001\u6025\u6210\u9577\u3092\u9042\u3052\u3066\u3044\u308b\u5206\u91ce\u306e\u65b0\u305f\u306a\u6a5f\u4f1a\u306b\u4f01\u696d\u304c\u7126\u70b9\u3092\u5f53\u3066\u308b\u3053\u3068\u3092\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u5206\u91ce\u3067\u306f\u3001\u4f01\u696d\u306f B2B \u5e02\u5834\u8abf\u67fb\u3092\u6d3b\u7528\u3057\u3066\u3001\u672a\u958b\u62d3\u306e\u5e02\u5834\u306e\u53ef\u80fd\u6027\u3092\u7279\u5b9a\u3057\u3001\u5909\u5316\u3059\u308b\u6d88\u8cbb\u8005\u306e\u55dc\u597d\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-4c3c9864 gb-headline-text\">B2B\u5e02\u5834\u8abf\u67fb\u624b\u6cd5<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \u53d6\u5f15\u306e\u6027\u8cea\u3068\u5bfe\u8c61\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u898f\u6a21\u304c\u5c0f\u3055\u3044\u305f\u3081\u3001B2B \u5e02\u5834\u8abf\u67fb\u3067\u306f B2C \u8abf\u67fb\u3088\u308a\u3082\u8907\u96d1\u306a\u624b\u6cd5\u304c\u7528\u3044\u3089\u308c\u308b\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002\u6a19\u6e96\u7684\u306a B2B \u5e02\u5834\u8abf\u67fb\u624b\u6cd5\u306b\u306f\u6b21\u306e\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8abf\u67fb\u3068\u30a2\u30f3\u30b1\u30fc\u30c8:<\/strong>&nbsp;\u8abf\u67fb\u3084\u30a2\u30f3\u30b1\u30fc\u30c8\u306f\u3001B2B \u306e\u5229\u5bb3\u95a2\u4fc2\u8005\u304b\u3089\u5b9a\u91cf\u7684\u306a\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002\u3053\u308c\u3089\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3001\u96fb\u5b50\u30e1\u30fc\u30eb\u3001\u30c0\u30a4\u30ec\u30af\u30c8 \u30e1\u30fc\u30eb\u3092\u901a\u3058\u3066\u5b9f\u65bd\u3067\u304d\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3001\u88fd\u54c1\u306e\u597d\u307f\u3001\u5e02\u5834\u52d5\u5411\u306a\u3069\u306e\u30c8\u30d4\u30c3\u30af\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc:<\/strong>&nbsp;B2B \u7d44\u7e54\u5185\u306e\u610f\u601d\u6c7a\u5b9a\u8005\u3001\u5f71\u97ff\u529b\u306e\u3042\u308b\u4eba\u7269\u3001\u30a8\u30f3\u30c9\u30e6\u30fc\u30b6\u30fc\u306a\u3069\u306e\u4e3b\u8981\u306a\u95a2\u4fc2\u8005\u3068\u306e\u8a73\u7d30\u306a\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306b\u3088\u308a\u3001\u5f7c\u3089\u306e\u30cb\u30fc\u30ba\u3001\u8ab2\u984c\u3001\u8cfc\u8cb7\u884c\u52d5\u306b\u95a2\u3059\u308b\u5b9a\u6027\u7684\u306a\u6d1e\u5bdf\u304c\u5f97\u3089\u308c\u307e\u3059\u3002\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306f\u3001\u5bfe\u9762\u3001\u96fb\u8a71\u3001\u307e\u305f\u306f\u30d3\u30c7\u30aa\u4f1a\u8b70\u3067\u5b9f\u65bd\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u4e8c\u6b21\u8abf\u67fb:<\/strong>&nbsp;\u4e8c\u6b21\u8abf\u67fb\u306b\u306f\u3001\u696d\u754c\u30ec\u30dd\u30fc\u30c8\u3001\u5e02\u5834\u8abf\u67fb\u3001\u5b66\u8853\u51fa\u7248\u7269\u3001\u653f\u5e9c\u51fa\u7248\u7269\u306a\u3069\u306e\u30c7\u30fc\u30bf \u30bd\u30fc\u30b9\u306e\u53ce\u96c6\u3068\u5206\u6790\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u4e8c\u6b21\u8abf\u67fb\u306f\u3001\u4e00\u6b21\u8abf\u67fb\u306e\u53d6\u308a\u7d44\u307f\u3092\u88dc\u5b8c\u3059\u308b\u8cb4\u91cd\u306a\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u3068\u80cc\u666f\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u7af6\u5408\u4ed6\u793e\u306e\u5206\u6790\uff1a<\/strong>&nbsp;\u7af6\u5408\u4ed6\u793e\u306e\u88fd\u54c1\u3001\u4fa1\u683c\u6226\u7565\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u8853\u3001\u5e02\u5834\u3067\u306e\u4f4d\u7f6e\u4ed8\u3051\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u7af6\u4e89\u74b0\u5883\u3092\u7406\u89e3\u3057\u3001\u5dee\u5225\u5316\u3068\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\u3092\u7372\u5f97\u3059\u308b\u6a5f\u4f1a\u3092\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u89b3\u5bdf\uff1a<\/strong>&nbsp;\u89b3\u5bdf\u8abf\u67fb\u3067\u306f\u3001\u5c55\u793a\u4f1a\u3001\u696d\u754c\u30a4\u30d9\u30f3\u30c8\u3001\u9867\u5ba2\u3068\u306e\u3084\u308a\u53d6\u308a\u306a\u3069\u3001B2B \u95a2\u4fc2\u8005\u3092\u81ea\u7136\u306a\u74b0\u5883\u3067\u76f4\u63a5\u89b3\u5bdf\u3057\u307e\u3059\u3002\u89b3\u5bdf\u8abf\u67fb\u306b\u3088\u308a\u3001\u884c\u52d5\u3001\u597d\u307f\u3001\u50be\u5411\u306b\u95a2\u3059\u308b\u8cb4\u91cd\u306a\u6d1e\u5bdf\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u5c02\u9580\u5bb6\u30d1\u30cd\u30eb:<\/strong>&nbsp;\u5c02\u9580\u5bb6\u30d1\u30cd\u30eb\u3067\u306f\u3001\u696d\u754c\u306e\u5c02\u9580\u5bb6\u3001\u601d\u60f3\u7684\u30ea\u30fc\u30c0\u30fc\u3001\u5b9f\u52d9\u5bb6\u304c\u4e00\u5802\u306b\u4f1a\u3057\u3001B2B \u5e02\u5834\u8abf\u67fb\u306b\u95a2\u9023\u3059\u308b\u7279\u5b9a\u306e\u30c8\u30d4\u30c3\u30af\u306b\u3064\u3044\u3066\u8b70\u8ad6\u3057\u3001\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u5c02\u9580\u5bb6\u30d1\u30cd\u30eb\u306f\u591a\u69d8\u306a\u8996\u70b9\u3068\u5c02\u9580\u77e5\u8b58\u3092\u63d0\u4f9b\u3057\u3001\u8abf\u67fb\u7d50\u679c\u306e\u6df1\u3055\u3068\u5e45\u3092\u5e83\u3052\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\uff1a<\/strong>&nbsp;\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3067\u306f\u3001B2B \u306e\u5229\u5bb3\u95a2\u4fc2\u8005\u306e\u5c0f\u30b0\u30eb\u30fc\u30d7\u3068\u306e\u30d5\u30a1\u30b7\u30ea\u30c6\u30fc\u30c8\u3055\u308c\u305f\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u304c\u884c\u308f\u308c\u3001\u610f\u898b\u3001\u614b\u5ea6\u3001\u8a8d\u8b58\u3092\u8a73\u7d30\u306b\u8abf\u67fb\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3067\u306f\u3001\u4ed6\u306e\u8abf\u67fb\u65b9\u6cd5\u3067\u306f\u660e\u3089\u304b\u306b\u306a\u3089\u306a\u3044\u53ef\u80fd\u6027\u306e\u3042\u308b\u6d1e\u5bdf\u304c\u660e\u3089\u304b\u306b\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"gb-headline gb-headline-b46adc20 gb-headline-text\">B2B\u5e02\u5834\u8abf\u67fb\u306b\u304a\u3051\u308b\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\u306e\u5f79\u5272<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-886de138\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-886de138\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Focus-group-meeting-2.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"Focus group &amp; meeting (2)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Focus-group-meeting-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Focus-group-meeting-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Focus-group-meeting-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Focus-group-meeting-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Focus-group-meeting-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8cfc\u5165\u52d5\u6a5f<\/li>\n\n\n\n<li>\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u63a8\u9032\u8981\u56e0<\/li>\n\n\n\n<li>\u6e80\u305f\u3055\u308c\u3066\u3044\u306a\u3044\u9867\u5ba2\u30cb\u30fc\u30ba<\/li>\n\n\n\n<li>\u88fd\u54c1\u958b\u767a<\/li>\n\n\n\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u30c6\u30b9\u30c8<\/li>\n\n\n\n<li>\u65b0\u3057\u3044\u30b3\u30f3\u30bb\u30d7\u30c8\u306e\u30c6\u30b9\u30c8<\/li>\n\n\n\n<li>\u9867\u5ba2\u6e80\u8db3\u5ea6<\/li>\n\n\n\n<li>\u4fa1\u683c\u3068\u652f\u6255\u3044\u610f\u601d<\/li>\n\n\n\n<li>\u597d\u307f\u3001\u597d\u304d\u5acc\u3044<\/li>\n\n\n\n<li>\u30d1\u30c3\u30b1\u30fc\u30b8\u30f3\u30b0\u306b\u95a2\u3059\u308b\u6d1e\u5bdf<\/li>\n\n\n\n<li>\u7af6\u4e89\u60c5\u5831<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sisinternational.com\/ja\/%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3\/%e5%ae%9a%e6%80%a7%e7%9a%84%e5%ae%9a%e9%87%8f%e7%9a%84%e7%a0%94%e7%a9%b6%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3\/b2b-%e3%83%95%e3%82%a9%e3%83%bc%e3%82%ab%e3%82%b9-%e3%82%b0%e3%83%ab%e3%83%bc%e3%83%97-%e5%b8%82%e5%a0%b4%e8%aa%bf%e6%9f%bb\/\">B2B\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7<\/a>&nbsp;\u6df1\u3044\u601d\u8003\u3001\u65ac\u65b0\u306a\u601d\u8003\u3001\u30a2\u30a4\u30c7\u30a2\u306e\u5275\u51fa\u3092\u4fc3\u3057\u307e\u3059\u3002\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3067\u306f\u30018 \uff5e 10 \u4eba\u306e B2B \u610f\u601d\u6c7a\u5b9a\u8005\u304c\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7 \u65bd\u8a2d\u306b\u96c6\u307e\u308a\u307e\u3059\u3002\u56de\u7b54\u8005\u306f\u3001\u3042\u306a\u305f\u306b\u3068\u3063\u3066\u91cd\u8981\u306a\u8cea\u554f\u306b\u5bfe\u3059\u308b\u8cea\u7684\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u3053\u306e\u8cea\u7684\u8abf\u67fb\u65b9\u6cd5\u306f\u3001\u305d\u306e\u5f8c\u306e\u5b9a\u91cf\u7684\u304a\u3088\u3073\u6226\u7565\u7684\u8abf\u67fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u60c5\u5831\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30e2\u30c7\u30ec\u30fc\u30bf\u30fc\u304c\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3092\u5c0e\u304d\u3001\u523a\u6fc0\u3057\u307e\u3059\u3002\u30e2\u30c7\u30ec\u30fc\u30bf\u30fc\u306f\u300c\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3 \u30ac\u30a4\u30c9\u300d\u304b\u3089\u30b0\u30eb\u30fc\u30d7\u306b\u8cea\u554f\u3057\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068\u306e\u30d6\u30ea\u30fc\u30d5\u30a3\u30f3\u30b0\u306b\u53c2\u52a0\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sisinternational.com\/ja\/%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3\/%e3%83%95%e3%82%a9%e3%83%bc%e3%82%ab%e3%82%b9%e3%82%b0%e3%83%ab%e3%83%bc%e3%83%97\/%e3%83%95%e3%82%a9%e3%83%bc%e3%82%ab%e3%82%b9-%e3%82%b0%e3%83%ab%e3%83%bc%e3%83%97%e6%96%bd%e8%a8%ad-%e3%83%8b%e3%83%a5%e3%83%bc%e3%83%a8%e3%83%bc%e3%82%af\/\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7\u52df\u96c6<\/a> \u8abf\u67fb\u306b\u306f\u56de\u7b54\u8005\u306e\u53c2\u52a0\u304c\u5fc5\u8981\u3067\u3059\u3002B2B \u5e02\u5834\u306f\u30cb\u30c3\u30c1\u306a\u5834\u5408\u304c\u3042\u308a\u3001\u5c02\u9580\u5bb6\u306f\u5fd9\u3057\u3044\u305f\u3081\u3001\u63a1\u7528\u306f\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u63a1\u7528\u30d7\u30ed\u30bb\u30b9\u306b\u3088\u3063\u3066\u6d1e\u5bdf\u304c\u5f97\u3089\u308c\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u5f53\u793e\u306f\u3001IT \u610f\u601d\u6c7a\u5b9a\u8005\u3001\u8abf\u9054\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3001R&amp;D \u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u754c\u304b\u3089\u4eba\u6750\u3092\u63a1\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30d5\u30a9\u30fc\u30ab\u30b9\u30fb\u30b0\u30eb\u30fc\u30d7<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">\u30aa\u30f3\u30e9\u30a4\u30f3 \u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u306f\u3001\u56de\u7b54\u8005\u3068\u30e2\u30c7\u30ec\u30fc\u30bf\u30fc\u304c\u30aa\u30fc\u30c7\u30a3\u30aa\u3001\u30d3\u30c7\u30aa\u3001\u307e\u305f\u306f\u30c1\u30e3\u30c3\u30c8\u3092\u4ecb\u3057\u3066\u30c8\u30d4\u30c3\u30af\u306b\u3064\u3044\u3066\u8a71\u3057\u5408\u3046\u65b9\u6cd5\u3067\u3059\u3002\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3082\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u89b3\u5bdf\u3067\u304d\u307e\u3059\u3002B2B \u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30eb\u306f\u5fd9\u3057\u3044\u305f\u3081\u3001\u3053\u306e\u65b9\u6cd5\u306f\u3088\u308a\u4fbf\u5229\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30aa\u30f3\u30e9\u30a4\u30f3 \u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u306e\u3082\u3046 1 \u3064\u306e\u5229\u70b9\u306f\u3001\u5e83\u7bc4\u56f2\u306b\u308f\u305f\u308b\u56de\u7b54\u8005\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u306f\u3001\u5c02\u9580\u7684\u3067\u30cb\u30c3\u30c1\u306a\u696d\u754c\u3067\u7279\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u30aa\u30f3\u30e9\u30a4\u30f3 \u30b0\u30eb\u30fc\u30d7\u306f\u3001\u8cea\u7684\u6d1e\u5bdf\u3092\u751f\u6210\u3059\u308b\u305f\u3081\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u9ad8\u304f\u3001\u4fbf\u5229\u3067\u52b9\u7387\u7684\u306a\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">\u30aa\u30f3\u30e9\u30a4\u30f3\u30a4\u30f3\u30b5\u30a4\u30c8\u30b3\u30df\u30e5\u30cb\u30c6\u30a3<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\">\u30c7\u30b8\u30bf\u30eb \u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306f\u3001B2B \u8abf\u67fb\u3067\u6025\u901f\u306b\u4eba\u6c17\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002\u30bd\u30fc\u30b7\u30e3\u30eb \u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3068\u540c\u69d8\u306b\u3001\u56de\u7b54\u8005\u306f\u30ed\u30b0\u30a4\u30f3\u3057\u3066\u6295\u7a3f\u3001\u6f14\u7fd2\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u30d7\u30ed\u30f3\u30d7\u30c8\u3001\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u306b\u5fdc\u7b54\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u901a\u5e38 2 \uff5e 4 \u65e5\u9593\u5b9f\u884c\u3055\u308c\u3001\u3088\u308a\u7387\u76f4\u3067\u8a73\u7d30\u306a\u4f1a\u8a71\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u56de\u7b54\u8005\u306f\u3001\u8abf\u67fb\u306e\u7279\u5b9a\u306e\u65e5\u6570\u5185\u306b\u53c2\u52a0\u3059\u308b\u9650\u308a\u3001\u90fd\u5408\u306e\u826f\u3044\u3068\u304d\u306b 1 \u65e5 10 \uff5e 30 \u5206\u9593\u30ed\u30b0\u30aa\u30f3\u3067\u304d\u307e\u3059\u3002\u3082\u3046 1 \u3064\u306e\u5229\u70b9\u306f\u3001\u3053\u308c\u3089\u306e\u30c7\u30b8\u30bf\u30eb \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306f\u3001\u9ad8\u5ea6\u306a\u30c6\u30ad\u30b9\u30c8\u5206\u6790\u3001\u81ea\u52d5\u30c8\u30e9\u30f3\u30b9\u30af\u30ea\u30d7\u30c8\u3001\u30e6\u30fc\u30b6\u30fc\u7d71\u8a08\u3092\u4f7f\u7528\u3057\u3066\u3055\u3089\u306b\u5206\u6790\u3067\u304d\u308b\u305f\u3081\u3001\u5b9a\u6027\u7684\u306a\u8abf\u67fb\u7d50\u679c\u306b\u3055\u3089\u306b\u591a\u304f\u306e\u30c7\u30fc\u30bf\u3092\u8ffd\u52a0\u3067\u304d\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">B2B\u5e02\u5834\u8abf\u67fb\u3067\u6700\u3082\u6210\u9577\u3057\u3066\u3044\u308b\u5206\u91ce<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c4e539d0\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-c4e539d0\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-3.jpg\" alt=\"SIS \u56fd\u969b\u5e02\u5834\u8abf\u67fb\u3068\u6226\u7565\" title=\"Marketing (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The B2B market research industry is experiencing significant growth across several key segments, driven by technological advancements and businesses&#8217; evolving needs. One of the fastest-growing segments is the technology sector, where research on AI, machine learning, and cybersecurity is in high demand. Companies in this space invest heavily in B2B market research to understand technological trends, consumer expectations, and potential risks, allowing them to innovate and stay competitive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6025\u901f\u306b\u62e1\u5927\u3057\u3066\u3044\u308b\u3082\u3046 1 \u3064\u306e\u5206\u91ce\u306f\u3001\u6301\u7d9a\u53ef\u80fd\u6027\u3068\u30b0\u30ea\u30fc\u30f3 \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3067\u3059\u3002\u74b0\u5883\u3078\u306e\u61f8\u5ff5\u304c\u4e16\u754c\u7684\u306b\u9ad8\u307e\u308b\u4e2d\u3001\u4f01\u696d\u306f\u3088\u308a\u6301\u7d9a\u53ef\u80fd\u306a\u6163\u884c\u3078\u306e\u79fb\u884c\u3092\u652f\u63f4\u3059\u308b B2B \u5e02\u5834\u8abf\u67fb\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u5206\u91ce\u306b\u306f\u3001\u518d\u751f\u53ef\u80fd\u30a8\u30cd\u30eb\u30ae\u30fc\u3001\u74b0\u5883\u306b\u512a\u3057\u3044\u88fd\u54c1\u958b\u767a\u3001\u4f01\u696d\u306e\u793e\u4f1a\u7684\u8cac\u4efb (CSR) \u306b\u95a2\u3059\u308b\u8abf\u67fb\u304c\u542b\u307e\u308c\u3066\u304a\u308a\u3001\u4f01\u696d\u304c\u5909\u5316\u3059\u308b\u6d88\u8cbb\u8005\u306e\u597d\u307f\u3084\u898f\u5236\u8981\u4ef6\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u3088\u3046\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Healthcare and life sciences also represent a large and growing segment in B2B market research. With the rise of personalized medicine, biotechnology, and digital health, businesses in this field require deep insights into patient needs, technological advancements, and regulatory challenges to succeed in an increasingly complex market.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">B2B\u5e02\u5834\u306e\u63a8\u9032\u8981\u56e0<\/h2>\n\n\n<div class=\"gb-container gb-container-c6f93ae6\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><strong>\u5e02\u5834\u306e\u727d\u5f15\u5f79<\/strong><\/th><th><strong>\u8aac\u660e<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>\u6280\u8853\u306e\u9032\u6b69<\/strong><\/td><td>\u81ea\u52d5\u5316\u3001\u30af\u30e9\u30a6\u30c9 \u30b3\u30f3\u30d4\u30e5\u30fc\u30c6\u30a3\u30f3\u30b0\u3001\u4eba\u5de5\u77e5\u80fd\u306a\u3069\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u3001\u904b\u7528\u52b9\u7387\u304c\u5411\u4e0a\u3057\u3001\u65b0\u3057\u3044\u30d3\u30b8\u30cd\u30b9 \u30e2\u30c7\u30eb\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u30b0\u30ed\u30fc\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3<\/strong><\/td><td>\u4f01\u696d\u306e\u56fd\u969b\u5e02\u5834\u3078\u306e\u62e1\u5927\u306b\u3088\u308a\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u904b\u7528\u3068\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u3092\u4fc3\u9032\u3059\u308b B2B \u30b5\u30fc\u30d3\u30b9\u3068\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u9700\u8981\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3<\/strong><\/td><td>\u30c7\u30b8\u30bf\u30eb \u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3068\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3078\u306e\u79fb\u884c\u306b\u3088\u308a\u3001\u30c7\u30b8\u30bf\u30eb\u7d71\u5408\u3001\u30c7\u30fc\u30bf\u7ba1\u7406\u3001\u30b5\u30a4\u30d0\u30fc\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b B2B \u30b5\u30fc\u30d3\u30b9\u306e\u5fc5\u8981\u6027\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u7d4c\u6e08\u72b6\u6cc1<\/strong><\/td><td>\u7d4c\u6e08\u6210\u9577\u3084\u666f\u6c17\u5f8c\u9000\u306f\u3001B2B \u306e\u8cfc\u8cb7\u884c\u52d5\u3084\u88fd\u54c1\u304a\u3088\u3073\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u6295\u8cc7\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3057\u3001\u5e02\u5834\u5168\u4f53\u306e\u9700\u8981\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3057\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u898f\u5236\u306e\u5909\u66f4<\/strong><\/td><td>\u65b0\u305f\u306a\u898f\u5236\u3084\u9032\u5316\u3059\u308b\u898f\u5236\u306f\u4f01\u696d\u306e\u904b\u55b6\u65b9\u6cd5\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u3001\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u3092\u78ba\u4fdd\u3057\u3001\u898f\u5236\u30ea\u30b9\u30af\u3092\u7ba1\u7406\u3059\u308b B2B \u30b5\u30fc\u30d3\u30b9\u306e\u9700\u8981\u3092\u751f\u307f\u51fa\u3057\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u7af6\u4e89\u306e\u6fc0\u5316<\/strong><\/td><td>\u7af6\u4e89\u304c\u6fc0\u5316\u3059\u308b\u306b\u3064\u308c\u3001\u4f01\u696d\u306f\u52b9\u7387\u6027\u306e\u5411\u4e0a\u3001\u30b3\u30b9\u30c8\u524a\u6e1b\u3001\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306a\u3069\u306e\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\u3092\u3082\u305f\u3089\u3059 B2B \u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u306e\u9700\u8981<\/strong><\/td><td>\u4f01\u696d\u306f\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u307e\u3059\u307e\u3059\u5fc5\u8981\u3068\u3057\u3066\u304a\u308a\u3001\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u6027\u3068\u67d4\u8edf\u6027\u3092\u63d0\u4f9b\u3059\u308b B2B \u30b5\u30fc\u30d3\u30b9\u3068\u88fd\u54c1\u306e\u9700\u8981\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u6301\u7d9a\u53ef\u80fd\u6027\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b<\/strong><\/td><td>\u6301\u7d9a\u53ef\u80fd\u6027\u3068\u74b0\u5883\u8cac\u4efb\u306e\u91cd\u8981\u6027\u304c\u9ad8\u307e\u308b\u306b\u3064\u308c\u3001\u4f01\u696d\u306f\u74b0\u5883\u306b\u512a\u3057\u3044\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3068\u5b9f\u8df5\u3092\u63d0\u4f9b\u3059\u308b B2B \u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u6c42\u3081\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/td><\/tr><tr><td><strong>\u6d88\u8cbb\u8005\u884c\u52d5\u306e\u5909\u5316<\/strong><\/td><td>\u30a8\u30f3\u30c9\u30e6\u30fc\u30b6\u30fc\u306e\u671f\u5f85\u3068\u884c\u52d5\u306e\u5909\u5316\u306f B2B \u5e02\u5834\u306e\u9700\u8981\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u3001\u9032\u5316\u3059\u308b\u6d88\u8cbb\u8005\u52d5\u5411\u306b\u5408\u308f\u305b\u305f\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u5fc5\u8981\u6027\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n<\/div>\n\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">B2B\u5e02\u5834\u8abf\u67fb\u306e\u6a5f\u4f1a<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">B2B \u5e02\u5834\u8abf\u67fb\u696d\u754c\u306f\u3001\u4f01\u696d\u304c\u6226\u7565\u7684\u6210\u9577\u3068\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\u306e\u305f\u3081\u306b\u6d1e\u5bdf\u3092\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u6570\u591a\u304f\u306e\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6a5f\u4f1a\u3092\u8a8d\u8b58\u3057\u3066\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306e\u5e02\u5834\u3067\u306e\u5730\u4f4d\u3092\u5927\u5e45\u306b\u5f37\u5316\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u5206\u91ce\u306b\u304a\u3051\u308b\u4e3b\u8981\u306a\u6a5f\u4f1a\u3092\u3044\u304f\u3064\u304b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5148\u7aef\u6280\u8853\u306e\u7d71\u5408<\/strong>:\n<ul class=\"wp-block-list\">\n<li>AI\u3001\u6a5f\u68b0\u5b66\u7fd2\u3001\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u5206\u6790\u306a\u3069\u306e\u65b0\u8208\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u5c0e\u5165\u306b\u3088\u308a\u3001B2B \u5e02\u5834\u8abf\u67fb\u306e\u7cbe\u5ea6\u3068\u6df1\u3055\u3092\u9ad8\u3081\u308b\u65b0\u305f\u306a\u6a5f\u4f1a\u304c\u751f\u307e\u308c\u307e\u3059\u3002 <br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u65b0\u8208\u5e02\u5834\u3078\u306e\u9032\u51fa<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u7279\u306b\u30a2\u30b8\u30a2\u592a\u5e73\u6d0b\u3084\u30e9\u30c6\u30f3\u30a2\u30e1\u30ea\u30ab\u306a\u3069\u306e\u5730\u57df\u3067\u306f\u3001\u4e16\u754c\u5e02\u5834\u304c\u6210\u9577\u3057\u7d9a\u3051\u3066\u304a\u308a\u3001\u4f01\u696d\u304c\u3053\u308c\u3089\u306e\u65b0\u8208\u5e02\u5834\u3092\u7406\u89e3\u3057\u3001\u53c2\u5165\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064 B2B \u5e02\u5834\u8abf\u67fb\u306b\u306f\u5927\u304d\u306a\u30c1\u30e3\u30f3\u30b9\u304c\u3042\u308a\u307e\u3059\u3002 <br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u30ab\u30b9\u30bf\u30de\u30a4\u30ba<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u4f01\u696d\u306f\u3001\u7279\u5b9a\u306e\u696d\u754c\u30cb\u30fc\u30ba\u3001\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3001\u30d3\u30b8\u30cd\u30b9\u76ee\u6a19\u306b\u5bfe\u5fdc\u3059\u308b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f B2B \u5e02\u5834\u8abf\u67fb\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u95a2\u9023\u6027\u306e\u9ad8\u3044\u5b9f\u7528\u7684\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u3001\u3053\u308c\u3092\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u6301\u7d9a\u53ef\u80fd\u6027\u3078\u306e\u91cd\u70b9\u306e\u5f37\u5316<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u74b0\u5883\u610f\u8b58\u306e\u9ad8\u307e\u308a\u306b\u4f34\u3044\u3001\u4f01\u696d\u306f\u6301\u7d9a\u53ef\u80fd\u306a\u6163\u884c\u3092\u7406\u89e3\u3057\u3001\u5b9f\u88c5\u3059\u308b\u305f\u3081\u306b B2B \u5e02\u5834\u8abf\u67fb\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002 <br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u5f37\u5316\u3055\u308c\u305f\u30c7\u30fc\u30bf\u8996\u899a\u5316\u3068\u30ec\u30dd\u30fc\u30c8<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u9ad8\u5ea6\u306a\u30c7\u30fc\u30bf\u8996\u899a\u5316\u30c4\u30fc\u30eb\u306e\u958b\u767a\u306b\u3088\u308a\u3001B2B \u5e02\u5834\u8abf\u67fb\u306e\u7d50\u679c\u3092\u3001\u3088\u308a\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u3067\u308f\u304b\u308a\u3084\u3059\u3044\u5f62\u5f0f\u3067\u63d0\u793a\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002 <\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">SIS\u30a4\u30f3\u30bf\u30fc\u30ca\u30b7\u30e7\u30ca\u30eb\u306eB2B\u5e02\u5834\u8abf\u67fb\u304c\u4f01\u696d\u306b\u3069\u306e\u3088\u3046\u306b\u5f79\u7acb\u3064\u304b<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u3067 <a href=\"https:\/\/www.linkedin.com\/company\/sisinternationalresearch\/\" target=\"_blank\" rel=\"noopener\">SIS\u30a4\u30f3\u30bf\u30fc\u30ca\u30b7\u30e7\u30ca\u30eb<\/a>\u5f0a\u793e\u306f\u3001B2B \u5e02\u5834\u8abf\u67fb\u304c\u6210\u529f\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b\u4e0a\u3067\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\u3053\u3068\u3092\u7406\u89e3\u3057\u3066\u3044\u307e\u3059\u3002\u5f0a\u793e\u306e\u8abf\u67fb\u30b5\u30fc\u30d3\u30b9\u306f\u3001\u304a\u5ba2\u69d8\u306e\u6226\u7565\u8a08\u753b\u3092\u5f37\u5316\u3057\u3001\u6210\u9577\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306b\u8a2d\u8a08\u3055\u308c\u305f\u3055\u307e\u3056\u307e\u306a\u30e1\u30ea\u30c3\u30c8\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u5f0a\u793e\u306e\u5e02\u5834\u8abf\u67fb\u304c\u304a\u5ba2\u69d8\u306e\u30d3\u30b8\u30cd\u30b9\u3092\u3069\u306e\u3088\u3046\u306b\u30b5\u30dd\u30fc\u30c8\u3067\u304d\u308b\u304b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5f37\u5316\u3055\u308c\u305f\u6226\u7565\u8a08\u753b<\/strong>:\n<ul class=\"wp-block-list\">\n<li>Our comprehensive B2B market research equips businesses with the data to make informed strategic decisions. We help you develop well-founded strategies that align with market opportunities and challenges.<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u53ce\u76ca\u306e\u5897\u52a0<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u5f53\u793e\u306e\u6d1e\u5bdf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u65b0\u305f\u306a\u53ce\u76ca\u6e90\u3092\u7279\u5b9a\u3057\u3001\u63d0\u4f9b\u5185\u5bb9\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002B2B \u5e02\u5834\u8abf\u67fb\u3092\u901a\u3058\u3066\u5e02\u5834\u306e\u9700\u8981\u3068\u9867\u5ba2\u306e\u597d\u307f\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u88fd\u54c1\u306e\u767a\u58f2\u3001\u4fa1\u683c\u6226\u7565\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u53ef\u80fd\u306b\u306a\u308a\u3001\u53ce\u76ca\u306e\u5897\u52a0\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u30ea\u30b9\u30af\u524a\u6e1b<\/strong>:\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/medium.com\/@sisinternational\/sis-international-c17160da8fac\" target=\"_blank\" rel=\"noopener\">\u6226\u7565\u60c5\u5831\u30b7\u30b9\u30c6\u30e0<\/a> \u5e02\u5834\u306e\u72b6\u6cc1\u3068\u6f5c\u5728\u7684\u306a\u8ab2\u984c\u306e\u8a73\u7d30\u306a\u5206\u6790\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u30ea\u30b9\u30af\u3092\u8efd\u6e1b\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u5909\u5316\u3092\u4e88\u6e2c\u3057\u3001\u5e02\u5834\u306e\u52d5\u5411\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u4e0d\u78ba\u5b9f\u6027\u3092\u6e1b\u3089\u3057\u3001\u6f5c\u5728\u7684\u306a\u843d\u3068\u3057\u7a74\u3092\u56de\u907f\u3059\u308b\u305f\u3081\u306e\u7a4d\u6975\u7684\u306a\u8abf\u6574\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u52b9\u7387\u306e\u5411\u4e0a<\/strong>:\n<ul class=\"wp-block-list\">\n<li>With targeted B2B market research, businesses can refine their marketing strategies to better reach and engage their target audience. Our insights enable you to tailor your messaging, optimize channel strategies, and enhance marketing effectiveness.<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u6210\u9577\u3068\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u52a0\u901f<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u6700\u65b0\u306e\u5e02\u5834\u30c7\u30fc\u30bf\u3068\u30c8\u30ec\u30f3\u30c9\u306b\u30a2\u30af\u30bb\u30b9\u3059\u308b\u3053\u3068\u3067\u3001\u65b0\u305f\u306a\u6a5f\u4f1a\u3068\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u9818\u57df\u304c\u660e\u3089\u304b\u306b\u306a\u308a\u3001\u6210\u9577\u304c\u52a0\u901f\u3057\u307e\u3059\u3002\u5f53\u793e\u306e\u8abf\u67fb\u306f\u3001\u696d\u754c\u306e\u767a\u5c55\u3092\u5148\u53d6\u308a\u3057\u3001\u65b0\u305f\u306a\u30c8\u30ec\u30f3\u30c9\u3092\u6d3b\u7528\u3057\u3066\u7af6\u4e89\u4e0a\u306e\u512a\u4f4d\u6027\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u53d6\u308a\u7d44\u307f\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<br><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>ROI\u306e\u5411\u4e0a<\/strong>:\n<ul class=\"wp-block-list\">\n<li>B2B\u3078\u306e\u6295\u8cc7 <a href=\"https:\/\/www.linkedin.com\/pulse\/how-market-research-enables-growth-ruth-stanat-phekf\/\" target=\"_blank\" rel=\"noopener\">\u5e02\u5834\u8abf\u67fb<\/a> delivers a strong return on investment. Our research provides actionable insights that drive better decision-making and strategic execution. <\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h2>\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u306e\u65bd\u8a2d\u6240\u5728\u5730<\/h2>\n<p>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe>\n\n\n\n<h3 class=\"wp-block-heading\">11 E 22nd Street\u30012\u968e\u3001\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u3001NY 10010 \u96fb\u8a71: +1(212) 505-6805<\/h3>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">SIS\u30a4\u30f3\u30bf\u30fc\u30ca\u30b7\u30e7\u30ca\u30eb\u306b\u3064\u3044\u3066<\/span><\/h2>\n<p><a href=\"https:\/\/www.sisinternational.com\/ja\/\"><span style=\"font-weight: 400;\">SIS\u30a4\u30f3\u30bf\u30fc\u30ca\u30b7\u30e7\u30ca\u30eb<\/span><\/a><span style=\"font-weight: 400;\"> \u5b9a\u91cf\u7684\u3001\u5b9a\u6027\u7684\u3001\u6226\u7565\u7684\u306a\u8abf\u67fb\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u610f\u601d\u6c7a\u5b9a\u306e\u305f\u3081\u306e\u30c7\u30fc\u30bf\u3001\u30c4\u30fc\u30eb\u3001\u6226\u7565\u3001\u30ec\u30dd\u30fc\u30c8\u3001\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u30d5\u30a9\u30fc\u30ab\u30b9 \u30b0\u30eb\u30fc\u30d7\u3001\u305d\u306e\u4ed6\u306e\u5e02\u5834\u8abf\u67fb\u65b9\u6cd5\u3084\u30a2\u30d7\u30ed\u30fc\u30c1\u3082\u5b9f\u65bd\u3057\u307e\u3059\u3002<\/span><a href=\"https:\/\/www.sisinternational.com\/ja\/sis%e5%9b%bd%e9%9a%9b%e7%a0%94%e7%a9%b6%e3%81%ab%e3%81%a4%e3%81%84%e3%81%a6\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> \u304a\u554f\u3044\u5408\u308f\u305b<\/span><\/a><span style=\"font-weight: 400;\"> \u6b21\u306e\u5e02\u5834\u8abf\u67fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u3054\u5229\u7528\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>SIS\u306f\u3001B2B\u30de\u30fc\u30b1\u30c3\u30c8\u30ea\u30b5\u30fc\u30c1\u3068\u30b9\u30c8\u30e9\u30c6\u30b8\u30fc\u30fb\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30b9\u30fb\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u4e00\u6d41\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u3068\u3057\u3066\u3001\u4e16\u754c\u306e\u4e00\u6d41\u4f01\u696d\u306e\u591a\u304f\u306b\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>","protected":false},"author":1,"featured_media":62382,"parent":14457,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-11292","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/11292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/comments?post=11292"}],"version-history":[{"count":52,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/11292\/revisions"}],"predecessor-version":[{"id":73938,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/11292\/revisions\/73938"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/pages\/14457"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media\/62382"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ja\/wp-json\/wp\/v2\/media?parent=11292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}