{"id":42400,"date":"2023-04-16T13:45:03","date_gmt":"2023-04-16T17:45:03","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=42400"},"modified":"2026-01-27T16:50:34","modified_gmt":"2026-01-27T21:50:34","slug":"etude-de-marche-ux-en-asie","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/fr\/couverture\/etude-de-marche-en-asie\/etude-de-marche-ux-en-asie\/","title":{"rendered":"\u00c9tude de march\u00e9 UX en Asie"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u00c9tude de march\u00e9 sur l\u2019exp\u00e9rience utilisateur (UX) en Asie<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-cdee4470\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-cdee4470\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-20.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"Asia (20)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-20.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-20-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-20-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-20-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-20-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p>L&#039;UX joue un r\u00f4le crucial dans la d\u00e9termination du succ\u00e8s des produits et des services, car les entreprises du monde entier s&#039;efforcent de cr\u00e9er des exp\u00e9riences fluides et engageantes pour leurs clients.<\/p>\n\n\n\n<p>Aujourd\u2019hui, le march\u00e9 asiatique est devenu un acteur cl\u00e9 sur la sc\u00e8ne mondiale de l\u2019UX, port\u00e9 par les progr\u00e8s technologiques rapides, la p\u00e9n\u00e9tration croissante d\u2019Internet et le dynamisme de l\u2019\u00e9conomie num\u00e9rique. Par cons\u00e9quent, les \u00e9tudes de march\u00e9 UX en Asie sont plus importantes que jamais pour les entreprises qui cherchent \u00e0 comprendre les tendances, opportunit\u00e9s et d\u00e9fis uniques pr\u00e9sent\u00e9s en Asie.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-columns has-global-color-9-color has-text-color has-background has-link-color wp-elements-4c060ba86bb1fc9625a4aa9887cbcddf is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#f7f9fa6e\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:71.28%\">\n<div class=\"wp-block-rank-math-toc-block aligncenter has-global-color-9-color has-text-color has-link-color wp-elements-c724a5020433a635b2ebddd46512c421\" style=\"font-size:16px\" id=\"rank-math-toc\"><h2><br><strong>T<\/strong>able of Contents<\/h2><nav><ul><li class=\"\"><a href=\"#the-growing-significance-of-ux-in-the-asian-market\">L\u2019importance croissante de l\u2019UX sur le march\u00e9 asiatique<\/a><\/li><li class=\"\"><a href=\"#market-research-overview\">Aper\u00e7u des \u00e9tudes de march\u00e9<\/a><\/li><li class=\"\"><a href=\"#trends-and-drivers-in-the-asia-ux-market-research\">Tendances et moteurs des \u00e9tudes de march\u00e9 UX en Asie<\/a><\/li><li class=\"\"><a href=\"#future-outlook-and-growth-opportunities\">Perspectives d&#039;avenir et opportunit\u00e9s de croissance<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-growing-significance-of-ux-in-the-asian-market\">L\u2019importance croissante de l\u2019UX sur le march\u00e9 asiatique<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-f386299d\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-f386299d\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-19.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"Asia (19)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-19.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-19-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-19-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-19-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-19-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Several factors contribute to the rapid development of UX services in the region, and <a href=\"https:\/\/www.sisinternational.com\/fr\/etude-de-marche-dans-les-villes-chinoises-de-2e-rang\/\" title=\"\u00c9tude de march\u00e9 dans les villes chinoises de deuxi\u00e8me rang\"  data-wpil-monitor-id=\"7615\">Asia UX market research<\/a> provides valuable insights into these factors, allowing businesses to understand the unique dynamics of the region and tailor their strategies accordingly. Some of these factors are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Expansion de l\u2019\u00e9conomie num\u00e9rique\u00a0:<\/strong> L&#039;Asie abrite certaines des \u00e9conomies num\u00e9riques \u00e0 la croissance la plus rapide au monde, notamment la Chine et l&#039;Inde. L&#039;expansion du commerce \u00e9lectronique, des applications mobiles et des services num\u00e9riques a entra\u00een\u00e9 une augmentation de la demande de conception et de recherche UX afin de garantir des exp\u00e9riences transparentes et conviviales.<\/li>\n\n\n\n<li><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\"><strong>Augmentation de la p\u00e9n\u00e9tration d\u2019Internet et de l\u2019utilisation du mobile :<\/strong> Avec la p\u00e9n\u00e9tration croissante d\u2019Internet et l\u2019adoption g\u00e9n\u00e9ralis\u00e9e des smartphones, de plus en plus de consommateurs en Asie acc\u00e8dent aux services num\u00e9riques via des appareils mobiles.<\/span><\/li>\n\n\n\n<li><strong>Localisation et adaptation culturelle\u00a0:<\/strong> Le march\u00e9 asiatique est extr\u00eamement diversifi\u00e9 sur le plan culturel, linguistique et d\u00e9mographique. Par cons\u00e9quent, les entreprises mondiales investissent dans des \u00e9tudes de march\u00e9 sur l&#039;exp\u00e9rience utilisateur en Asie pour identifier et r\u00e9pondre aux besoins et pr\u00e9f\u00e9rences uniques des utilisateurs de diff\u00e9rents pays et origines culturelles.<\/li>\n\n\n\n<li><strong>Adoption de technologies \u00e9mergentes\u00a0:<\/strong> Les pays asiatiques sont \u00e0 l&#039;avant-garde de l&#039;adoption de technologies \u00e9mergentes telles que l&#039;intelligence artificielle (IA), la r\u00e9alit\u00e9 virtuelle (VR), la r\u00e9alit\u00e9 augment\u00e9e (AR) et l&#039;apprentissage automatique (ML). Les \u00e9tudes de march\u00e9 sur l&#039;UX en Asie aident les entreprises \u00e0 comprendre comment ces technologies peuvent \u00eatre exploit\u00e9es pour augmenter leurs profits et am\u00e9liorer l&#039;UX.<\/li>\n\n\n\n<li><strong>Sensibilisation croissante aux meilleures pratiques UX\u00a0:<\/strong> \u00c0 mesure que les entreprises asiatiques prennent de plus en plus conscience de l\u2019importance de l\u2019UX et de son impact sur la satisfaction, la fid\u00e9lit\u00e9 et les taux de conversion des clients, elles investissent de plus en plus dans les \u00e9tudes de march\u00e9 UX en Asie pour acqu\u00e9rir un avantage concurrentiel sur le march\u00e9.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<!DOCTYPE html>\n<html lang=\"en\">\n<head>\n    <meta charset=\"UTF-8\">\n    <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n    <title>Asia UX Market Research Profile<\/title>\n    <style>\n        \/* Responsive Table & SIS International-inspired Styling\n          - Uses corporate blue (#005cbf) and a clean, sans-serif font.\n          - Fully responsive design ensures no page distortion on any device.\n        *\/\n        \n        .sis-table-container {\n            font-family: -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, Helvetica, Arial, sans-serif;\n            margin: 2em 0;\n            width: 100%;\n            \/* Allows horizontal scroll on small screens to prevent page distortion *\/\n            overflow-x: auto;\n            -webkit-overflow-scrolling: touch; 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\/* Space for the label *\/\n            }\n\n            .sis-table thead {\n                display: none; \/* Hide header rows on mobile *\/\n            }\n            .sis-table tbody tr {\n                margin-bottom: 10px;\n                display: block;\n                border: 1px solid #ddd;\n                border-radius: 5px;\n                overflow: hidden;\n            }\n            .sis-table tbody tr td:last-child {\n                border-bottom: none; \/* Remove extra border on the last item in a stack *\/\n            }\n        }\n\n        .sis-table-container .source-caption {\n            margin-top: 10px;\n            font-size: 0.85rem; \n            color: #555;\n            font-style: italic;\n        }\n\n        .sis-table-container .source-caption a {\n            color: #005cbf; \/* Match brand blue *\/\n            text-decoration: none;\n        }\n\n        .sis-table-container .source-caption a:hover {\n            text-decoration: underline;\n        }\n    <\/style>\n<\/head>\n<body>\n\n    <!-- \n      HTML for WordPress:\n      Copy and paste the code from .sis-table-container start to end into a Custom HTML block.\n    -->\n    <div class=\"sis-table-container\">\n        \n        <h3>Comparative UX Metrics for Key Asian Digital Markets<\/h3>\n\n        <table class=\"sis-table\">\n            <thead>\n                <tr>\n                    <th>UX Design Factor<\/th>\n                    <th>Chine<\/th>\n                    <th>Inde<\/th>\n                    <th>Japon<\/th>\n                <\/tr>\n            <\/thead>\n            <tbody>\n                <tr>\n                    <td data-label=\"UX Design Factor\">Primary Digital Ecosystem<\/td>\n                    <td data-label=\"China\">Dominated by **&#8221;Super-Apps&#8221;** (WeChat, Alipay); users expect consolidated, high-functionality platforms. Design priority: **Density and efficiency**.<\/td>\n                    <td data-label=\"India\">Mobile-first adoption is driven by **low-cost data and UPI** (payment system); users often navigate in multiple local languages. Design priority: **Simplicity and accessibility**.<\/td>\n                    <td data-label=\"Japan\">Mature, highly reliable web infrastructure; users value **high detail, trust signals**, and localized content accuracy. Design priority: **Aesthetics and precision**.<\/td>\n                <\/tr>\n                <tr>\n                    <td data-label=\"UX Design Factor\">Mobile vs. Desktop Usage<\/td>\n                    <td data-label=\"China\">Over 90% of e-commerce transacted via mobile. UX is almost exclusively **mobile-native** and optimized for payment\/social integration.<\/td>\n                    <td data-label=\"India\">Overwhelmingly **mobile-first**, often on lower-end devices; heavy reliance on **voice search** and lightweight app versions.<\/td>\n                    <td data-label=\"Japan\">Higher retained use of desktop\/tablet compared to other Asian nations; **multi-device experience** and cross-platform consistency are critical.<\/td>\n                <\/tr>\n                <tr>\n                    <td data-label=\"UX Design Factor\">Trust &#038; Security Expectations<\/td>\n                    <td data-label=\"China\">High trust in dominant, government-sanctioned platforms; focus is on seamlessness rather than overt security friction.<\/td>\n                    <td data-label=\"India\">High awareness of digital fraud; security features (like OTPs) and clear **trust markers** are essential for user confidence.<\/td>\n                    <td data-label=\"Japan\">Highest standards for privacy and data security; users prefer explicit, **transparent communication** about data handling.<\/td>\n                <\/tr>\n                 <tr>\n                    <td data-label=\"UX Design Factor\">Key Cultural Design Nuance<\/td>\n                    <td data-label=\"China\">UX often features **bright colors and high visual information density** (reflecting cultural preferences for abundance).<\/td>\n                    <td data-label=\"India\">Designs must account for **language diversity** (over 22 official languages) and a wide range of literacy levels.<\/td>\n                    <td data-label=\"Japan\">Emphasis on **minimalism, elegance, and clear hierarchy**; often uses fewer pop-ups or aggressive calls-to-action.<\/td>\n                <\/tr>\n            <\/tbody>\n        <\/table>\n\n        <p class=\"source-caption\">\n             Source: Data compiled from the <a href=\"https:\/\/data.worldbank.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">World Bank<\/a>, <a href=\"https:\/\/datareportal.com\/reports\/digital-2023-global-overview-report\" target=\"_blank\" rel=\"noopener noreferrer\">DataReportal Digital Overviews<\/a>, and specialized UX research publications.\n        <\/p>\n\n    <\/div>\n\n<\/body>\n<\/html>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"market-research-overview\">Aper\u00e7u des \u00e9tudes de march\u00e9<\/h2>\n\n\n\n<p>L&#039;\u00e9tude de march\u00e9 UX en Asie fournit un aper\u00e7u complet de l&#039;\u00e9tat actuel et des perspectives du secteur de l&#039;UX. Ainsi, la compr\u00e9hension du paysage du march\u00e9 est essentielle pour les entreprises mondiales qui cherchent \u00e0 capitaliser sur les opportunit\u00e9s et les d\u00e9fis uniques pr\u00e9sent\u00e9s par le march\u00e9 asiatique. Voici quelques aspects cl\u00e9s \u00e0 prendre en compte dans l&#039;\u00e9tude de march\u00e9 UX en Asie :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Several factors, including the rapid expansion of e-commerce, the widespread adoption of smartphones, and the increasing importance of local culture drive the demand for <a href=\"https:\/\/www.sisinternational.com\/fr\/comment-elaborer-des-recherches-sur-la-culture-japonaise\/\" title=\"Comment cr\u00e9er des recherches pour le Japon\u00a0; La culture, \u00e7a compte !\" data-wpil-monitor-id=\"7352\">UX services in Asia<\/a>. Additionally, as businesses in the region become more aware of the value of UX and its impact on customer engagement, the demand for Asia UX market research is expected to grow.<\/li>\n\n\n\n<li>L\u2019\u00e9tude de march\u00e9 Asia UX couvre un large \u00e9ventail de secteurs industriels, notamment le commerce \u00e9lectronique, la finance, la sant\u00e9, l\u2019\u00e9ducation et les voyages, entre autres. Alors que la transformation num\u00e9rique continue d\u2019avoir un impact sur divers secteurs, la demande de services UX devrait augmenter, offrant ainsi de nouvelles opportunit\u00e9s aux professionnels de l\u2019UX et aux entreprises.<\/li>\n\n\n\n<li>Les technologies \u00e9mergentes telles que l\u2019IA, la r\u00e9alit\u00e9 virtuelle, la r\u00e9alit\u00e9 augment\u00e9e et l\u2019IoT influencent les \u00e9tudes de march\u00e9 UX en Asie. \u00c0 mesure que ces technologies deviennent plus r\u00e9pandues, le besoin de recherche et de conception UX int\u00e9grant efficacement ces avanc\u00e9es dans l\u2019UX deviendra de plus en plus important.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<!DOCTYPE html>\n<html lang=\"en\">\n<head>\n    <meta charset=\"UTF-8\">\n    <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n    <title>AI Blog Banner<\/title>\n    <style>\n        * {\n            margin: 0;\n            padding: 0;\n            box-sizing: border-box;\n      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           <div class=\"cta-text\">Ready to explore the insights that drive smarter decisions?<\/div>\n            <div class=\"cta-subheading\">Contact our Research experts today.<\/div>\n            <a href=\"mailto:Research@sisinternational.com\" class=\"cta-button\">Contact us now!<\/a>\n        <\/div>\n    <\/div>\n<\/body>\n<\/html>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"trends-and-drivers-in-the-asia-ux-market-research\">Tendances et moteurs des \u00e9tudes de march\u00e9 UX en Asie<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-5bb13baa\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-5bb13baa\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-48.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"Asia (48)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-48.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-48-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-48-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-48-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Asia-48-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>L&#039;\u00e9tude de march\u00e9 UX en Asie fournit des informations sur les principales tendances et les facteurs qui fa\u00e7onnent le secteur de l&#039;UX. En se tenant au courant de ces tendances, les entreprises peuvent mieux comprendre la dynamique unique du march\u00e9 asiatique et capitaliser sur les opportunit\u00e9s \u00e9mergentes. Certaines des principales tendances et facteurs d\u00e9terminants identifi\u00e9s gr\u00e2ce \u00e0 l&#039;\u00e9tude de march\u00e9 UX en Asie sont les suivants :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Approche ax\u00e9e sur le mobile\u00a0:<\/strong> Avec l&#039;adoption g\u00e9n\u00e9ralis\u00e9e des smartphones et la p\u00e9n\u00e9tration croissante d&#039;Internet en Asie, l&#039;accent est mis de plus en plus sur la conception UX ax\u00e9e sur le mobile. Les entreprises accordent la priorit\u00e9 \u00e0 l&#039;optimisation des exp\u00e9riences utilisateur pour les appareils mobiles, en s&#039;assurant que leurs produits et services r\u00e9pondent aux besoins et aux pr\u00e9f\u00e9rences des utilisateurs.<\/li>\n\n\n\n<li><strong>Accent mis sur l\u2019accessibilit\u00e9 et la conception inclusive\u00a0:<\/strong> \u00c0 mesure que les entreprises prennent de plus en plus conscience de l\u2019importance d\u2019atteindre et d\u2019impliquer divers groupes d\u2019utilisateurs, l\u2019accent est de plus en plus mis sur l\u2019accessibilit\u00e9 et la conception inclusive dans les \u00e9tudes de march\u00e9 UX en Asie. Cela inclut la conception d&#039;exp\u00e9riences utilisateur qui satisfont les utilisateurs handicap\u00e9s, ayant diff\u00e9rents niveaux de culture num\u00e9rique et des origines culturelles diverses.<\/li>\n\n\n\n<li><strong>Demande croissante de professionnels UX\u00a0:<\/strong> Alors que l\u2019importance de l\u2019UX continue de cro\u00eetre dans la r\u00e9gion, il existe une demande croissante de professionnels UX qualifi\u00e9s, ce qui conduit au d\u00e9veloppement de programmes d\u2019\u00e9ducation et de formation ax\u00e9s sur la conception et la recherche UX.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"future-outlook-and-growth-opportunities\">Perspectives d&#039;avenir et opportunit\u00e9s de croissance<\/h2>\n\n\n\n<p>Une \u00e9tude de march\u00e9 sur l\u2019exp\u00e9rience utilisateur (UX) en Asie met en \u00e9vidence des perspectives d\u2019avenir prometteuses et de nombreuses opportunit\u00e9s de croissance pour l\u2019industrie UX dans la r\u00e9gion. Alors que la transformation num\u00e9rique continue d\u2019avoir un impact sur divers secteurs, la demande de services UX devrait augmenter.<\/p>\n\n\n<div class=\"is-root-container is-desktop-preview is-layout-flow wp-block-post-content block-editor-block-list__layout\" spellcheck=\"false\" aria-label=\"To enrich screen reader interactions, please activate Accessibility in Grammarly extension settings\">\n<div id=\"block-a6530a96-5b20-4f4d-b81d-0b567923f38e\" class=\"block-editor-block-list__block wp-block is-selected wp-block-freeform\" tabindex=\"0\" role=\"document\" aria-label=\"Bloc: Classique\" data-block=\"a6530a96-5b20-4f4d-b81d-0b567923f38e\" data-type=\"core\/freeform\" data-title=\"Classic\" data-draggable=\"true\">\n<div id=\"editor-a6530a96-5b20-4f4d-b81d-0b567923f38e\" class=\"wp-block-freeform block-library-rich-text__tinymce mce-content-body html5-captions mce-edit-focus\" style=\"position: relative;\" contenteditable=\"true\">\n<h2>Notre emplacement \u00e0 New York<\/h2>\n<p><!-- \/wp:post-content --> <!-- wp:html --> <iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe> <!-- \/wp:html --> <!-- wp:paragraph --><\/p>\n<h3 class=\"wp-block-heading\">11 E 22nd Street, \u00e9tage 2, New York, NY 10010 T\u00e9l. : +1(212) 505-6805<\/h3>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">\u00c0 propos de SIS International<\/span><\/h2>\n<p><a href=\"https:\/\/www.sisinternational.com\/fr\/\"><span style=\"font-weight: 400;\">SIS International<\/span><\/a><span style=\"font-weight: 400;\"> propose des recherches quantitatives, qualitatives et strat\u00e9giques. Nous fournissons des donn\u00e9es, des outils, des strat\u00e9gies, des rapports et des informations pour la prise de d\u00e9cision. Nous menons \u00e9galement des entretiens, des enqu\u00eates, des groupes de discussion et d\u2019autres m\u00e9thodes et approches d\u2019\u00e9tudes de march\u00e9.<\/span><a href=\"https:\/\/www.sisinternational.com\/fr\/a-propos-de-la-recherche-internationale-sis\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> Contactez nous<\/span><\/a><span style=\"font-weight: 400;\"> pour votre prochain projet d&#039;\u00e9tude de march\u00e9.<\/span><\/p>\n<p><!-- wp:heading --><\/p>\n<h2 id=\"about-sis-international\" class=\"wp-block-heading\">\u00a0<\/h2>\n<p><!-- \/wp:heading --><\/p>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Les \u00e9tudes de march\u00e9 UX en Asie sont importantes pour les entreprises qui cherchent \u00e0 comprendre les tendances, opportunit\u00e9s et d\u00e9fis uniques pr\u00e9sent\u00e9s en Asie.<\/p>","protected":false},"author":1,"featured_media":65760,"parent":14508,"menu_order":85,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-42400","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/42400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/comments?post=42400"}],"version-history":[{"count":12,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/42400\/revisions"}],"predecessor-version":[{"id":81237,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/42400\/revisions\/81237"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media\/65760"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media?parent=42400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}