{"id":39894,"date":"2022-02-28T18:59:18","date_gmt":"2022-02-28T18:59:18","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=39894"},"modified":"2026-01-26T18:39:25","modified_gmt":"2026-01-26T23:39:25","slug":"conseil-en-entree-de-marche-en-chine","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/fr\/couverture\/etude-de-marche-en-asie\/conseil-en-entree-de-marche-en-chine\/","title":{"rendered":"Conseil en entr\u00e9e de march\u00e9 en Chine"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Conseil en entr\u00e9e de march\u00e9 en Chine<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-b2f3e08a\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-b2f3e08a\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-4.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-4.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-4-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-4-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-4-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-4-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">With comprehensive market entry consulting in China, businesses can mitigate risks, capitalize on growth opportunities, and establish a strong presence in one of the world\u2019s fastest-growing economies.<\/h3>\n\n\n\n<p>Expanding into one of the world\u2019s largest and most dynamic markets requires careful planning and expert guidance. That&#8217;s why market entry consulting in China provides businesses with the tools and insights needed to navigate the complexities of the Chinese market successfully. From understanding local regulations to adapting to consumer preferences, entering China requires a tailored approach that addresses the country\u2019s unique economic and cultural environment.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is Market Entry Consulting in China?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/fr\/couverture\/les-ameriques\/etude-de-marche-en-amerique-latine\/conseil-en-entree-de-marche-au-bresil\/\" title=\"Conseil en entr\u00e9e de march\u00e9 au Br\u00e9sil\"  data-wpil-monitor-id=\"4127\">Market entry consulting<\/a> in China is a specialized service designed to help businesses successfully enter and navigate the complexities of the Chinese market. This type of consulting provides valuable insights into local consumer behavior, regulatory frameworks, and market dynamics.<\/p>\n\n\n\n<p>By leveraging market entry consulting in China, businesses can identify the best <a href=\"https:\/\/www.sisinternational.com\/fr\/analyse-de-lentree-sur-le-marche-de-carrefour-dubai\/\" title=\"Analyse de l&#039;entr\u00e9e sur le march\u00e9 de Duba\u00ef par Carrefour\"  data-wpil-monitor-id=\"1846\">strat\u00e9gies d&#039;entr\u00e9e sur le march\u00e9<\/a>, minimize risks, and position themselves for long-term success. The consulting services cover essential areas such as market research, partner selection, regulatory compliance, and cultural adaptation, ensuring that companies are well-prepared to thrive in one of the world\u2019s most competitive and dynamic markets.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pourquoi le conseil en entr\u00e9e de march\u00e9 en Chine est-il important ?<\/h2>\n\n\n\n<p>S\u2019il y a une chose qui fait la renomm\u00e9e de la Chine \u00e0 l\u2019\u00e9poque moderne, c\u2019est l\u2019accent mis sur l\u2019optimisation de la main-d\u2019\u0153uvre. C\u2019est pourquoi ils sont recherch\u00e9s par de nombreux pays, notamment aux \u00c9tats-Unis, pour leur main-d\u2019\u0153uvre robuste et abordable. En outre, la Chine oriente sa main-d\u2019\u0153uvre vers la fabrication de produits \u00e9lectroniques. Voici quelques exemples significatifs\u00a0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00c9quipement de diffusion<\/li>\n\n\n\n<li>Circuits int\u00e9gr\u00e9s<\/li>\n\n\n\n<li>Pi\u00e8ces de machines de bureau<\/li>\n\n\n\n<li>T\u00e9l\u00e9phones<\/li>\n<\/ul>\n\n\n\n<p>Ces produits sont essentiels au fonctionnement du monde moderne. Par exemple, les circuits int\u00e9gr\u00e9s se trouvent dans presque tous les ordinateurs. Nous n\u2019aurions m\u00eame pas Internet sans \u00e9quipement de diffusion. La Chine est l\u2019un des principaux fabricants sur la sc\u00e8ne mondiale.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">So&#8230; What Are the Benefits of Market Entry Consulting in China?<\/h2>\n\n\n\n<p>Partnering with experts in <a href=\"https:\/\/www.sisinternational.com\/fr\/entrer-sur-le-marche-latino-americain\/\" title=\"Entrer sur le march\u00e9 latino-am\u00e9ricain\"  data-wpil-monitor-id=\"4467\">market entry consulting<\/a> in China&nbsp;offers several key advantages for businesses looking to enter this dynamic market:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Local Knowledge<\/strong>: Consultants possess deep expertise in the Chinese market, helping businesses understand local regulations, consumer preferences, and competitive landscapes.<\/li>\n\n\n\n<li><strong>Planification strat\u00e9gique<\/strong>: <a href=\"https:\/\/www.sisinternational.com\/fr\/strategies-dentree-sur-le-marche-b2b\/\" title=\"Strat\u00e9gies d&#039;entr\u00e9e sur le march\u00e9 B2B\"  data-wpil-monitor-id=\"1322\">Market entry consulting in China<\/a> can help businesses&nbsp;develop tailored entry strategies that align with local conditions, ensuring smooth market entry.<\/li>\n\n\n\n<li><strong>R\u00e9duction de risque<\/strong>: Consultants assist in identifying and mitigating risks related to regulatory compliance, market competition, and operational challenges.<\/li>\n\n\n\n<li><strong>Efficacit\u00e9<\/strong>: By streamlining the market entry process, businesses can accelerate their growth in China, reducing the time it takes to establish operations.<\/li>\n\n\n\n<li><strong>Adaptation culturelle<\/strong>: Understanding cultural nuances is crucial, and market entry consulting in China&nbsp;provides guidance on adapting products, marketing strategies, and business practices to local consumer expectations.<\/li>\n\n\n\n<li><strong>Succ\u00e8s \u00e0 long terme<\/strong>: Consulting services ensure businesses not only enter the market successfully but also establish sustainable growth strategies for long-term success in China.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Titres de poste cl\u00e9s<\/h2>\n\n\n\n<p>Certains emplois remarquables comprennent\u00a0:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Consultants en strat\u00e9gie de march\u00e9<\/li>\n\n\n\n<li>Analystes d&#039;\u00e9tudes de march\u00e9<\/li>\n\n\n\n<li>Traducteurs<\/li>\n\n\n\n<li>Agents financiers<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Steps in the Market Entry Process in China<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c963cfa3\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-c963cfa3\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-4.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-4.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-4-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-4-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-4-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-4-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>The process of market entry consulting in China&nbsp;typically involves several key steps to ensure a successful and sustainable entry into the market. Each of these steps is crucial in helping businesses navigate the complexities of China&#8217;s business landscape:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u00c9tude de march\u00e9<\/strong>: Conducting detailed market research is the first step in understanding the Chinese market. It involves analyzing industry trends, consumer behavior, and competitive landscapes. Market entry consultants help businesses gather data to make informed decisions.<\/li>\n\n\n\n<li><strong>Conformit\u00e9 r\u00e9glementaire<\/strong>: Market entry consulting in China&nbsp;ensures that companies comply with local regulations, including business registration, tax laws, and industry-specific requirements.<\/li>\n\n\n\n<li><strong>Partner Selection<\/strong>: Consultants assist businesses in selecting distributors, suppliers, or joint venture partners who align with the company\u2019s goals and values.<\/li>\n\n\n\n<li><strong>Localization Strategies<\/strong>: To succeed in China, businesses must adapt their products, services, and marketing strategies to suit local tastes and preferences. Consultants guide businesses in localizing their offerings, ensuring they resonate with Chinese consumers.<\/li>\n\n\n\n<li><strong>Business Setup and Operations<\/strong>: Establishing operations, whether through a representative office, joint venture, or wholly foreign-owned enterprise (WFOE), is a critical step. Market entry consulting in China&nbsp;helps businesses choose the right structure and set up operations efficiently.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Benefits of Partnering with a Market Entry Consultant in China<\/h2>\n\n\n\n<p>Partnering with experts in market entry consulting in China&nbsp;provides businesses with several strategic advantages when entering this complex market. Here are the key benefits:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Expertise locale<\/strong>: <a href=\"https:\/\/www.sisinternational.com\/fr\/marketing-b2b-chine\/\" title=\"Marketing B2B en Chine\"  data-wpil-monitor-id=\"2594\">Market entry consultants<\/a> possess in-depth knowledge of China\u2019s regulatory environment, consumer behavior, and industry trends. This expertise helps businesses avoid common pitfalls and make informed decisions.<\/li>\n\n\n\n<li><strong>Access to Networks<\/strong>: <a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/ai-etudes-de-marche-et-conseil-en-strategie\/reseaux-de-reservation-otas-conseil-en-ia\/\" title=\"Conseil en IA pour les r\u00e9seaux de r\u00e9servation d&#039;OTA\"  data-wpil-monitor-id=\"4453\">Consultants have established networks<\/a> with local partners, suppliers, and government officials. These relationships can be invaluable for businesses navigating regulatory approvals, distribution channels, and establishing operations.<\/li>\n\n\n\n<li><strong>Strat\u00e9gies sur mesure<\/strong>: Every business has unique goals and challenges. Market <a href=\"https:\/\/www.sisinternational.com\/fr\/marketing-direct\/\" title=\"Qu\u2019est-ce que le marketing direct ?\"  data-wpil-monitor-id=\"6982\">entry consulting in China&nbsp;provides customized strategies<\/a> that align with a company\u2019s specific objectives, whether they involve market expansion, product localization, or partnership development.<\/li>\n\n\n\n<li><strong>Att\u00e9nuation des risques<\/strong>: Entering the Chinese market can involve risks, from regulatory compliance to competitive threats. Market entry consultants help businesses identify and mitigate these risks, ensuring a smoother transition into the market.<\/li>\n\n\n\n<li><strong>Efficacit\u00e9 op\u00e9rationnelle<\/strong>: Consultants assist with critical processes such as setting up legal entities, securing permits, and managing supply chains. This support helps businesses get operational faster and more efficiently.<\/li>\n\n\n\n<li><strong>Avantage comp\u00e9titif<\/strong>: By leveraging local knowledge and insights, consultants help businesses position themselves more effectively against competitors, enhancing their chances of success in China.<\/li>\n\n\n\n<li><strong>Long-term Support<\/strong>: Many consultants offer ongoing support beyond the initial market entry phase, ensuring that businesses continue to thrive and adapt to changing market conditions.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Facteurs cl\u00e9s de succ\u00e8s<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-0e3b0316\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-0e3b0316\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Market-Entry-Consulting-in-China-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Il n\u2019y a aucune raison de ne pas utiliser les outils \u00e0 votre disposition. La Chine a l\u2019une des histoires commerciales les plus anciennes de tous les pays. Beaucoup de gens l\u2019ont \u00e9tudi\u00e9 en profondeur. Ainsi, une multitude de donn\u00e9es et d\u2019informations existent d\u00e9j\u00e0, que vous pouvez extraire en les parcourant. Alors, \u00e9conomisez de l\u2019argent, du temps et de l\u2019\u00e9nergie. Laissez votre entreprise utiliser les recherches des autres pour voir comment des strat\u00e9gies sp\u00e9cifiques fonctionneraient. Il ne faut cependant pas devenir d\u00e9pendant des donn\u00e9es existantes. Bien qu\u2019utiles, ces donn\u00e9es peuvent \u00eatre particuli\u00e8res \u00e0 une situation particuli\u00e8re. Parfois, c\u2019est m\u00eame d\u00e9pass\u00e9. Ce ne serait donc pas le meilleur pour orienter vos d\u00e9cisions. Votre objectif est d\u2019abord de mettre en place votre recherche. Il serait alors judicieux de travailler avec les donn\u00e9es propres \u00e0 votre entreprise.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Opportunit\u00e9s en Chine<\/h2>\n\n\n\n<p>The Chinese market offers vast opportunities across various sectors, from technology and manufacturing to retail and tourism. Through market entry consulting in China, businesses can identify and seize these opportunities by leveraging expert insights and local knowledge. Here are some of the most promising sectors:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Technologie et innovation<\/strong>: China is a global leader in technology and innovation, offering businesses opportunities to enter sectors like AI, robotics, and e-commerce.<\/li>\n\n\n\n<li><strong>Biens de vente au d\u00e9tail et de consommation<\/strong>: The retail sector presents significant opportunities, with a growing middle class and increasing consumer demand.<\/li>\n\n\n\n<li><strong>Energie verte et d\u00e9veloppement durable<\/strong>: China\u2019s commitment to reducing its carbon footprint opens opportunities for businesses in the renewable energy and environmental sectors.<\/li>\n\n\n\n<li><strong>Le tourisme et l&#039;hospitalit\u00e9<\/strong>: As domestic and international tourism continue to grow, businesses in the travel and hospitality sectors can benefit from <a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/conseil-en-tourisme-de-voyage-et-en-hotellerie\/conseil-en-marketing-hotelier\/\" title=\"Conseil en marketing h\u00f4telier\"  data-wpil-monitor-id=\"3002\">entr\u00e9e sur le march\u00e9<\/a> consulting in China&nbsp;to create tailored offerings for Chinese and global tourists.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Key Challenges of Entering the Chinese Market<\/h2>\n\n\n\n<p>Businesses face several challenges when entering the Chinese market, including strict regulations, a competitive landscape, and rapidly changing consumer preferences. Market entry consulting in China&nbsp;addresses these challenges by offering insights into regulatory frameworks, consumer behavior, and competitive positioning. Navigating the complexity of China\u2019s regulatory environment can be daunting for foreign businesses, but consultants help identify legal requirements and compliance issues that are critical for market entry.<\/p>\n\n\n\n<p>The competitive landscape in China is also intense, with both local and international players vying for market share. Market entry consulting in China&nbsp;provides businesses with strategies to differentiate their products and services while staying agile in an ever-changing market. Additionally, understanding and adapting to the fast-evolving preferences of Chinese consumers is key to business success, and market entry consultants ensure that businesses stay informed about local trends and consumer expectations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How SIS International Helps Businesses Enter the Chinese Market<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-6413cf97\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-6413cf97\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-2.jpg\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Focus-Group-in-China-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>En partenariat avec <a href=\"https:\/\/www.linkedin.com\/company\/sisinternationalresearch\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">SIS International<\/span><\/a> for market entry consulting in China&nbsp;provides businesses with the tools and strategies needed to successfully navigate this complex market. Here are the seven key benefits of working with SIS International in China:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tailored Market Research<\/strong>: We provide customized insights that focus on the unique characteristics of the Chinese market, helping businesses understand consumer behavior, competitive landscapes, and market trends.<\/li>\n\n\n\n<li><strong>Orientations r\u00e9glementaires<\/strong>: Our team ensures businesses comply with China\u2019s complex legal and regulatory requirements, from business registration to tax laws, allowing smooth market entry.<\/li>\n\n\n\n<li><strong>Local Partner Selection<\/strong>: <a href=\"https:\/\/twitter.com\/SISIntlResearch\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">SIS<\/span><\/a> helps identify and connect businesses with reliable local partners, distributors, and suppliers to facilitate a strong market presence and long-term success.<\/li>\n\n\n\n<li><strong>Cultural Adaptation Strategies<\/strong>: We guide businesses in adapting their marketing, branding, and product offerings to align with local consumer preferences and cultural norms.<\/li>\n\n\n\n<li><strong>Att\u00e9nuation des risques<\/strong>: Our comprehensive <a href=\"https:\/\/www.linkedin.com\/pulse\/how-market-research-enables-growth-ruth-stanat-phekf\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u00e9tude de march\u00e9<\/span><\/a> helps businesses identify potential risks and challenges, from regulatory hurdles to market competition, minimizing entry risks.<\/li>\n\n\n\n<li><strong>Operational Support<\/strong>: SIS assists businesses with setting up operations, from selecting the appropriate business structure to securing necessary permits and licenses.<\/li>\n\n\n\n<li><strong>Long-Term Growth Strategies<\/strong>: We support businesses in developing sustainable growth plans that align with China\u2019s evolving economic landscape and industry trends, ensuring long-term success.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u00c0 propos de SIS International<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/fr\/\"><span style=\"font-weight: 400;\">SIS International<\/span><\/a><span style=\"font-weight: 400;\"> propose des recherches quantitatives, qualitatives et strat\u00e9giques. Nous fournissons des donn\u00e9es, des outils, des strat\u00e9gies, des rapports et des informations pour la prise de d\u00e9cision. Nous menons \u00e9galement des entretiens, des enqu\u00eates, des groupes de discussion et d\u2019autres m\u00e9thodes et approches d\u2019\u00e9tudes de march\u00e9.<\/span><a href=\"https:\/\/www.sisinternational.com\/fr\/a-propos-de-la-recherche-internationale-sis\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> Contactez nous<\/span><\/a><span style=\"font-weight: 400;\"> pour votre prochain projet d&#039;\u00e9tude de march\u00e9.<\/span><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Market Entry Consulting in China With comprehensive market entry consulting in China, businesses can mitigate risks, capitalize on growth opportunities, and establish a strong presence in one of the world\u2019s fastest-growing economies. Expanding into one of the world\u2019s largest and most dynamic markets requires careful planning and expert guidance. That&#8217;s why market entry consulting in &#8230; <a title=\"Conseil en entr\u00e9e de march\u00e9 en Chine\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/fr\/couverture\/etude-de-marche-en-asie\/conseil-en-entree-de-marche-en-chine\/\" aria-label=\"En savoir plus sur Market Entry Consulting in China\">Lire plus<\/a><\/p>","protected":false},"author":1,"featured_media":65710,"parent":14508,"menu_order":36,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-39894","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/39894","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/comments?post=39894"}],"version-history":[{"count":13,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/39894\/revisions"}],"predecessor-version":[{"id":80549,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/39894\/revisions\/80549"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media\/65710"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media?parent=39894"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}