{"id":38893,"date":"2021-09-25T00:46:13","date_gmt":"2021-09-25T00:46:13","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=38893"},"modified":"2025-09-15T00:21:30","modified_gmt":"2025-09-15T04:21:30","slug":"acheter-maintenant-payer-plus-tard-etude-de-marche-bnpl","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/fr\/solutions\/recherche-de-conseil-en-strategie-fintech\/acheter-maintenant-payer-plus-tard-etude-de-marche-bnpl\/","title":{"rendered":"Buy Now Pay Later Market Research"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Buy Now Pay Later Market Research<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-afab7038\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-afab7038\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"Credit card (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading p2\">Qu\u2019est-ce que l\u2019\u00e9tude de march\u00e9 BNPL ?<\/h2>\n\n\n\n<p class=\"p3\">The Buy Now Pay Later option is a type of short-term debt financing. It allows consumers to buy a good or service and pay in the future. The payment agreement can be through monthly installments (which may be interest-free). It can also be paid on finance or after a set period.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">Pourquoi c&#039;est important?<\/h2>\n\n\n\n<p class=\"p3\">Buy Now Pay Later was not always very popular as a credit option. However, as the world of credit emerged, businesses started to use this payment option. There are many reasons why this is important today.<\/p>\n\n\n\n<p class=\"p3\">First, BNPL enables businesses to offer their customers flexible payment options. <a href=\"https:\/\/www.sisinternational.com\/fr\/73903-2\/\" title=\"Turn Consumer Flavor Preferences Into Winning Products\"  data-wpil-monitor-id=\"11164\">Consumers may prefer<\/a> to buy a good or service if they can pay in installments rather than the total price. Also, it is a convenient and disciplined <a href=\"https:\/\/www.sisinternational.com\/fr\/analyse-de-la-satisfaction-client\/\" title=\"8 fa\u00e7ons d&#039;augmenter la satisfaction des clients dans le commerce de d\u00e9tail\"  data-wpil-monitor-id=\"11160\">way for consumers<\/a> to purchase.<\/p>\n\n\n\n<p class=\"p3\">Moreover, when qualifying for BNPL, the consumer\u2019s creditworthiness has little significance. Thus, there would be no credit check for previous purchases. Also, it has little to no impact on the consumer\u2019s credit score.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">Titres de poste cl\u00e9s<\/h2>\n\n\n\n<p class=\"p3\">Certaines professions concern\u00e9es devraient envisager l\u2019option de paiement Acheter maintenant, Payer plus tard. Cette option serait b\u00e9n\u00e9fique lorsque l\u2019on fait des affaires. Par exemple, ces r\u00f4les incluent\u00a0:<\/p>\n\n\n\n<ul class=\"wp-block-list ul1\">\n<li>L&#039;industrie du divertissement<\/li>\n\n\n\n<li>Le secteur de la Sant\u00e9<\/li>\n\n\n\n<li>Entreprises de commerce \u00e9lectronique<\/li>\n\n\n\n<li>Agence de voyages<\/li>\n\n\n\n<li>Entreprises de r\u00e9novation domiciliaire<\/li>\n\n\n\n<li>Entreprises de vente au d\u00e9tail<\/li>\n<\/ul>\n\n\n\n<p class=\"p3\">These areas are perfect for the Buy now pay later option. They sell big-ticket items, and so consumers would appreciate it if they could buy now and then pay later. In this way, companies can <a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/developpement-de-nouveaux-segments-de-clientele\/\" title=\"D\u00e9veloppement de nouveaux segments de client\u00e8le\"  data-wpil-monitor-id=\"11165\">develop relationships with customers<\/a> and, hence, brand loyalty.<\/p>\n\n\n\n<p class=\"p3\">Affirm, Sunbit, Klarna, Nelo, Simpli sont quelques exemples de fournisseurs Buy Now Pay Later dans le monde entier.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">Pourquoi les entreprises ont besoin de l&#039;option Acheter maintenant, payer plus tard (BNPL)<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-853168d6\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-853168d6\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"Credit card (1)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"p3\">As the world grows, businesses must keep in tune with emerging developments. Buy Now Pay Later has many benefits for companies. For example:<\/p>\n\n\n\n<ul class=\"wp-block-list ul1\">\n<li>Buy now pay later increases sales in your business entity. Often, people are ready and eager to buy a good or service, but their pockets don\u2019t allow them to. With BNPL, your <a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/etude-de-marche-sur-la-transformation-des-entreprises\/\" title=\"\u00c9tude de march\u00e9 sur la transformation des entreprises\"  data-wpil-monitor-id=\"11162\">business can transform<\/a> regular visiting customers into paying customers.<\/li>\n\n\n\n<li>BNPL gives customers a preferred, flexible, and affordable financing solution. This model may also develop trust between the business and the customer. Compared to other types of credit, such as credit cards, BNPL is doable for the average consumer. It also charges fewer fees to consumers. According to research, this payment type is cheaper in the long run. It can be an essential learning tool for the average person.<\/li>\n\n\n\n<li>BNPL is an excellent tool for attracting new customers. These people don\u2019t want to pay the total amount for the product immediately. And some people would like to buy your goods but cannot afford to pay the full price immediately.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p2\">Facteurs cl\u00e9s de succ\u00e8s<\/h2>\n\n\n\n<p class=\"p3\">Comment mon entreprise va-t-elle g\u00e9n\u00e9rer des b\u00e9n\u00e9fices ? Comment mon entreprise va-t-elle rester comp\u00e9titive\u00a0? Les deux sont d\u2019excellentes questions\u00a0!<\/p>\n\n\n\n<p class=\"p3\">With Buy Now Pay Later, you, the merchant, charge a fixed fee on every transaction made. You also earn a fixed percentage of the sale. You can <a href=\"https:\/\/www.sisinternational.com\/fr\/creer-une-entreprise-en-turquie\/\" title=\"Cr\u00e9er une entreprise en Turquie\"  data-wpil-monitor-id=\"11166\">set a price for using the business\u2019s<\/a> platform.<\/p>\n\n\n\n<p class=\"p3\">This payment option will expose you to a large pool of consumers and work wonders for your growing organization. You may ask, is it worth incorporating? It all depends on how you would like your company to please your customers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">\u00c0 propos de l\u2019\u00e9tude de march\u00e9 Acheter maintenant, payer plus tard (BNPL)<\/h2>\n\n\n\n<p class=\"p4\">Are you having thoughts about adding the Buy Now Pay Later payment option to your business? SIS International offers Quantitative, Qualitative, and Strategy <a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-recherche-qualitative-et-quantitative\/entretiens-telephoniques-et-etude-de-marche\/\" title=\"\u00c9tude de march\u00e9 sur les entretiens t\u00e9l\u00e9phoniques approfondis\"  data-wpil-monitor-id=\"11163\">Research using Interviews<\/a>, Surveys, and Focus Groups. We work with both startups and other companies, and we can also help you add BNPL to your business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Notre emplacement \u00e0 New York<\/h2>\n\n\n\n<p>  <iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe>  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11 E 22nd Street, \u00e9tage 2, New York, NY 10010 T\u00e9l. : +1(212) 505-6805<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u00c0 propos de SIS International<\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/fr\/\"><span style=\"font-weight: 400;\">SIS International<\/span><\/a><span style=\"font-weight: 400;\"> offers Quantitative, Qualitative, and Strategy Research. We provide data, tools, strategies, reports, and insights for decision-making. We also conduct interviews, surveys, focus groups, and other <a href=\"https:\/\/www.sisinternational.com\/fr\/quantitative-market-research-methods-and-techniques\/\" title=\"Quantitative Market Research Methods and Techniques\"  data-wpil-monitor-id=\"11161\">Market Research methods<\/a> and approaches.<\/span><a href=\"https:\/\/www.sisinternational.com\/fr\/a-propos-de-la-recherche-internationale-sis\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> Contactez nous<\/span><\/a><span style=\"font-weight: 400;\"> pour votre prochain projet d&#039;\u00e9tude de march\u00e9.<\/span><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Acheter maintenant, payer plus tard est une option de financement par emprunt \u00e0 court terme qui permet aux consommateurs de diff\u00e9rer le paiement de biens ou de services.<\/p>","protected":false},"author":1,"featured_media":68144,"parent":27462,"menu_order":37,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-38893","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/38893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/comments?post=38893"}],"version-history":[{"count":6,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/38893\/revisions"}],"predecessor-version":[{"id":81823,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/38893\/revisions\/81823"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/27462"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media\/68144"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media?parent=38893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}