{"id":35208,"date":"2020-05-02T04:06:54","date_gmt":"2020-05-02T04:06:54","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=35208"},"modified":"2025-09-12T20:47:32","modified_gmt":"2025-09-13T00:47:32","slug":"etude-de-marche-sur-la-machinerie-lourde","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/fr\/competence\/etude-de-marche-sur-la-machinerie-lourde\/","title":{"rendered":"\u00c9tude de march\u00e9 sur les machines lourdes"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u00c9tude de march\u00e9 sur les machines lourdes<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-de1f325b\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-de1f325b\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"Industrial (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\"><span class=\"s2\">Les analystes du march\u00e9 s&#039;attendent \u00e0 une croissance dans l&#039;industrie de la fabrication de machines lourdes. <\/span><\/h2>\n\n\n\n<p class=\"p2\"><span class=\"s2\">They project that this growth will occur over the next seven or so years. Several key factors drive the growth of the industrial equipment market. Examples are growth in real estate and more involvement in the private sector. Residential and commercial infrastructure set-up in emerging economies also drives growth, as do <a href=\"https:\/\/www.sisinternational.com\/fr\/competence\/les-industries\/etude-de-marche-en-quincaillerie\/\" title=\"\u00c9tude de march\u00e9 sur les quincailleries et la r\u00e9novation domiciliaire\"  data-wpil-monitor-id=\"9044\">improved economic conditions in a market<\/a>.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Types de machinerie lourde<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Bulldozer<\/li>\n\n\n\n<li>Compacteur<\/li>\n\n\n\n<li>Excavatrice<\/li>\n\n\n\n<li>Tractopelle<\/li>\n\n\n\n<li>Chariot t\u00e9lescopique<\/li>\n\n\n\n<li>Grattoir pour tracteur \u00e0 roues<\/li>\n\n\n\n<li>Abatteuse-groupeuse<\/li>\n\n\n\n<li>Chargeur<\/li>\n\n\n\n<li>Niveleuse<\/li>\n\n\n\n<li>Trancheuse<\/li>\n\n\n\n<li>Pav\u00e9<\/li>\n\n\n\n<li>Tombereau<\/li>\n\n\n\n<li>Chariot \u00e9l\u00e9vateur<\/li>\n\n\n\n<li>Grues<\/li>\n\n\n\n<li>Transitaire<\/li>\n\n\n\n<li>D\u00e9busqueur<\/li>\n\n\n\n<li>Moissonneuse<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">Taille du march\u00e9 mondial des \u00e9quipements de construction<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">COVID-19 has slowed down the economy. This slowdown is affecting sales in the <a href=\"https:\/\/www.sisinternational.com\/fr\/competence\/les-industries\/etude-de-marche-du-batiment\/\" title=\"\u00c9tudes de march\u00e9 dans le secteur de la construction\"  data-wpil-monitor-id=\"9045\">construction and mining equipment market<\/a>. Still, analysts expect a recovery once the situation improves. The <a href=\"https:\/\/www.sisinternational.com\/fr\/entreprise-de-strategie-marketing-de-premier-plan\/\" title=\"Entreprise de strat\u00e9gie marketing de premier plan\"  data-wpil-monitor-id=\"9043\">top company in the heavy machinery market<\/a> is Caterpillar Inc. AB Volvo, CNH Industrial NV, Hitachi Ltd., Doosan Infracore Co. Ltd., Komatsu Ltd., Deere &amp; Company, and J C Bamford Excavators Ltd are also heavy-hitters.<\/span><\/p>\n\n\n\n<p class=\"p4\"><span class=\"s2\">Analysts have uncovered several construction equipment trends. Of significance is the ongoing shift from traditional to automated. Global demand for more upgraded, fuel-efficient equipment is on the increase. The Asia-Pacific region may emerge dominant in the worldwide heavy machinery market share. Analysts also expect the <a href=\"https:\/\/www.sisinternational.com\/fr\/etude-de-marche-en-europe\/\" title=\"Le march\u00e9 europ\u00e9en\"  data-wpil-monitor-id=\"9041\">March\u00e9 europ\u00e9en<\/a> to grow due to improving employment levels. That market also had an increasing demand for new housing units (pre-COVID).<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">Part de march\u00e9 des fabricants de mat\u00e9riel de construction<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">De nombreuses grandes villes du monde connaissent une industrialisation rapide. Ceci, associ\u00e9 \u00e0 des opportunit\u00e9s d\u2019emploi lucratives, soutient le d\u00e9placement de la population des zones rurales vers les zones urbaines. C\u2019est l\u2019un des moteurs de croissance du secteur des \u00e9quipements de construction (l\u2019Inde et la Chine en sont des exemples). Le march\u00e9 des \u00e9quipements de construction en Inde est \u00e9galement en croissance gr\u00e2ce aux projets de villes intelligentes. Le besoin en \u00e9quipements de construction est \u00e9lev\u00e9 dans le secteur de la construction r\u00e9sidentielle. Ces projets stimulent la demande de machinerie lourde de haute qualit\u00e9.<\/span><\/p>\n\n\n\n<p class=\"p4\"><span class=\"s2\">Le <a href=\"https:\/\/www.sisinternational.com\/fr\/competence\/les-industries\/etude-de-marche-sur-lindustrie-lourde\/\" title=\"\u00c9tude de march\u00e9 de l\u2019industrie lourde\"  data-wpil-monitor-id=\"9046\">heavy equipment industry<\/a> is also seeing an increase in public-private partnerships. Many of these partnerships are for installing infrastructure work. There has also been wide-scale adoption of the rental business model. Many companies are entering the construction equipment rental business. They are finding the profitability of the rental model to be attractive. These factors have increased demand for heavy machinery over the past few years. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">Part de march\u00e9 de Cat dans les machines de construction<\/span><\/h2>\n\n\n\n<p class=\"p2\"><span class=\"s2\">Presque tous les rapports sur les \u00e9quipements de construction montrent Caterpillar Inc. comme un dominateur du march\u00e9. La gamme de produits d&#039;\u00e9quipement Cat comprend plus de 300 machines. Il \u00e9tablit la norme pour l\u2019industrie de la machinerie lourde. Cat domine \u00e9galement les march\u00e9s de la location d&#039;\u00e9quipement lourd et des \u00e9quipements d&#039;occasion. L&#039;entreprise produit \u00e9galement des chaussures, des v\u00eatements, des mod\u00e8les r\u00e9duits, des jouets, des accessoires et bien plus encore.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">L\u2019impact du COVID-19 sur le march\u00e9 des \u00e9quipements de construction et d\u2019exploitation mini\u00e8re<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">COVID-19 has hurt construction equipment <a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/etude-de-marche-des-ventes-aux-entreprises-b2b\/\" title=\"\u00c9tude de march\u00e9 sur les ventes aux entreprises B2B\"  data-wpil-monitor-id=\"9047\">marketing and sales<\/a>. Caterpillar has reported declining sales, which, of course, has led to a drop in profits. The industry will feel the impact of the continued global economic uncertainty. Some companies are not even providing a financial outlook for the near future. Still, many governments have classed heavy machinery as an essential activity. They need equipment for the support of critical infrastructure. Thus, equipment manufacturers can continue to operate in those countries.<\/span><\/p>\n\n\n\n<p class=\"p2\"><span class=\"s2\">Face \u00e0 la crise, les industriels mettent en place de nouvelles m\u00e9thodes. Ils ajoutent \u00e9galement des proc\u00e9dures de s\u00e9curit\u00e9 pour poursuivre la production lorsque cela est possible. Certaines entreprises ont chang\u00e9 d\u2019orientation. Ils ont commenc\u00e9 \u00e0 fabriquer et \u00e0 distribuer des \u00e9quipements de protection individuelle permettant de sauver des vies. D\u2019autres ont jug\u00e9 n\u00e9cessaire de fermer certaines installations pour assurer la s\u00e9curit\u00e9 des employ\u00e9s. Des usines ferment \u00e9galement en raison d\u2019une demande r\u00e9duite.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">Pourquoi l\u2019\u00e9tude de march\u00e9 sur les machines lourdes est-elle si importante ?<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">Heavy Machinery Market Research is essential. It is invaluable for stakeholders in the construction and mining industries and crucial for a better understanding of your customers. It also gives you knowledge about your competitors and how they approach the market. <a href=\"https:\/\/www.sisinternational.com\/fr\/contacter-sis-etude-de-marche-internationale\/\" title=\"Contactez-nous\"  data-wpil-monitor-id=\"9040\">Recherche internationale SIS<\/a> provides insights into the heavy machinery industry. We help you identify and analyze the needs of your market. In that way, you can improve your efficiency and profitability.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Les m\u00e9thodes d\u2019\u00e9tude de march\u00e9 comprennent\u00a0:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-recherche-qualitative-et-quantitative\/groupes-de-discussion-en-ligne-2\/\" title=\"Groupes de discussion en ligne\"  data-wpil-monitor-id=\"9042\">Groupes de discussion en ligne<\/a><\/li>\n\n\n\n<li>Enqu\u00eates<\/li>\n\n\n\n<li>Entretiens approfondis<\/li>\n\n\n\n<li>Entretiens vid\u00e9o<\/li>\n\n\n\n<li>Ethnographie<\/li>\n\n\n\n<li>Communaut\u00e9s en ligne<\/li>\n\n\n\n<li>Secondary Research (<a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/fr\/outils-et-ressources-de-recherche-documentaire\/\"   title=\"Outils et ressources de recherche documentaire\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"752\">Recherche documentaire<\/a>)<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Les \u00e9tudes de march\u00e9 sur les machines lourdes sont cruciales pour les acteurs des secteurs de la construction et de l\u2019exploitation mini\u00e8re ainsi que pour comprendre les clients.<\/p>","protected":false},"author":1,"featured_media":63182,"parent":14514,"menu_order":61,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-35208","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/35208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/comments?post=35208"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/35208\/revisions"}],"predecessor-version":[{"id":81514,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/35208\/revisions\/81514"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14514"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media\/63182"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media?parent=35208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}