{"id":33207,"date":"2019-09-21T19:17:51","date_gmt":"2019-09-21T19:17:51","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=33207"},"modified":"2025-11-10T23:03:31","modified_gmt":"2025-11-11T04:03:31","slug":"etude-de-marche-en-nouvelle-zelande","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/fr\/coverage\/market-research-in-new-zealand\/","title":{"rendered":"Etude de march\u00e9 en Nouvelle-Z\u00e9lande"},"content":{"rendered":"<h1 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Etude de march\u00e9 en Nouvelle-Z\u00e9lande<\/span><\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-17b3f680\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-17b3f680\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-2.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"New Zealand (2)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-columns has-global-color-9-color has-text-color has-background has-link-color wp-elements-7f083f4f9dba5e8376aec95656e741b9 is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"background-color:#f7f9fa6e\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:71.28%\">\n<div class=\"wp-block-rank-math-toc-block aligncenter has-global-color-9-color has-text-color has-link-color wp-elements-714a684220c5e562d6d227a0d1d5dae3\" style=\"font-size:16px\" id=\"rank-math-toc\"><h2><br><strong>T<\/strong>table des mati\u00e8res<\/h2><nav><ul><li class=\"\"><a href=\"#new-zealand-is-in-the-pacific-ocean\">La Nouvelle-Z\u00e9lande est situ\u00e9e dans l&#039;oc\u00e9an Pacifique.\u00a0<\/a><\/li><li class=\"\"><a href=\"#seasons-in-new-zealand\">Saisons en Nouvelle-Z\u00e9lande<\/a><\/li><li class=\"\"><a href=\"#investing-in-new-zealand\">Investir en Nouvelle-Z\u00e9lande<\/a><\/li><li class=\"\"><a href=\"#agriculture\">Agriculture<\/a><\/li><li class=\"\"><a href=\"#forestry\">Sylviculture<\/a><\/li><li class=\"\"><a href=\"#mining\">Exploitation mini\u00e8re<\/a><\/li><li class=\"\"><a href=\"#fishing\">P\u00eache<\/a><\/li><li class=\"\"><a href=\"#benefits-of-doing-business-in-new-zealand\">Avantages de faire des affaires en Nouvelle-Z\u00e9lande<\/a><\/li><li class=\"\"><a href=\"#about-market-research-in-new-zealand\">\u00c0 propos des \u00e9tudes de march\u00e9 en Nouvelle-Z\u00e9lande<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"new-zealand-is-in-the-pacific-ocean\"><span style=\"font-weight: 400;\">La Nouvelle-Z\u00e9lande est situ\u00e9e dans l&#039;oc\u00e9an Pacifique.&nbsp;<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Les Maoris l&#039;appelaient le \u00ab Pays du long nuage blanc \u00bb et il comprend environ 600 petites \u00eeles. Elle comprend deux \u00eeles principales : l\u2019\u00eele du Sud et l\u2019\u00eele du Nord. Sa superficie totale est de 268\u00a0000 kilom\u00e8tres carr\u00e9s (103\u00a0500 milles carr\u00e9s). La majeure partie de la population n\u00e9o-z\u00e9landaise vit \u00e0 Auckland, dont la ville de Wellington est la capitale.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">L&#039;anglais est la langue principale de la Nouvelle-Z\u00e9lande. Elle compte 4,9 millions d&#039;habitants, dont la plupart sont d&#039;origine europ\u00e9enne.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"seasons-in-new-zealand\"><span style=\"font-weight: 400;\">Saisons en Nouvelle-Z\u00e9lande<\/span><\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-ab21fd41\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-ab21fd41\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-1.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"New Zealand (1)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Le printemps se situe en septembre-novembre tandis que l&#039;\u00e9t\u00e9 se situe entre les mois de d\u00e9cembre et f\u00e9vrier. L&#039;automne se situe entre les mois de mars et mai et l&#039;hiver, de juin \u00e0 ao\u00fbt, compl\u00e8te les saisons. Les temp\u00e9ratures le long de la c\u00f4te ont tendance \u00e0 \u00eatre douces. Si vous allez \u00e0 l\u2019int\u00e9rieur des terres, vous pouvez obtenir des temp\u00e9ratures aussi basses que -10\u00b0C. Les voyageurs qui se rendent dans le Grand Nord conna\u00eetront un climat subtropical.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">New Zealand has many scenic trails and picturesque locations. You can even hike through some of Lord of the Rings filming locations (yes, you heard right). It can make you feel as if you are in Middle-earth. New Zealand offers both sides (and the middle) of the world. You can jump off one of the world\u2019s highest cliffs in Queenstown. Alternatively, you can visit the illuminated caves in Waitomo Glowworm.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"investing-in-new-zealand\"><span style=\"font-weight: 400;\">Investir en Nouvelle-Z\u00e9lande<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">La Nouvelle-Z\u00e9lande, un pays d\u00e9velopp\u00e9, fonctionne selon le principe d&#039;un march\u00e9 mixte. Outre le secteur des services, leurs moteurs \u00e9conomiques comprennent l&#039;agriculture, la p\u00eache et l&#039;horticulture. Les opportunit\u00e9s sont m\u00fbres pour d\u00e9velopper ces secteurs en industries plus importantes et plus efficaces.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<!DOCTYPE html>\n<html lang=\"en\">\n<head>\n    <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n    <title>New Zealand Market Research Focus<\/title>\n    <!-- Load Tailwind CSS for utility classes and responsiveness -->\n    <script src=\"https:\/\/cdn.tailwindcss.com\"><\/script>\n    <style>\n        \/* Custom styles to define the brand colors and ensure proper typography *\/\n        :root {\n            --sis-primary: #005696; \/* Deep Corporate Blue *\/\n            --sis-accent: #00AEEF; \/* Lighter Blue Accent *\/\n        }\n        .text-sis-primary { color: var(--sis-primary); }\n        .bg-sis-primary { background-color: var(--sis-primary); }\n        .border-sis-accent { border-color: var(--sis-accent); }\n        .table-custom-style {\n            \/* Ensures font visibility and general professional look *\/\n            font-family: 'Inter', sans-serif;\n            color: #333;\n        }\n\n        \/* ESSENTIAL MOBILE RESPONSIVENESS LOGIC (Screen size <= 640px) *\/\n        \/* Transforms the table into a stacked, labeled list on mobile *\/\n        @media (max-width: 640px) {\n            .responsive-table tr {\n                display: block;\n                margin-bottom: 1rem; \/* Space between \"rows\" on mobile *\/\n                border-bottom: 3px solid var(--sis-accent); \/* Separator *\/\n                padding-bottom: 0.75rem;\n            }\n            .responsive-table td {\n                display: block;\n                text-align: right !important; \/* Align value to the right *\/\n                padding-left: 55%; \/* Make space for the label *\/\n                position: relative;\n            }\n            .responsive-table td::before {\n                \/* Create the column header as a visible label on mobile *\/\n                content: attr(data-label);\n                position: absolute;\n                left: 0;\n                width: 50%;\n                padding-left: 1rem;\n                font-weight: 700;\n                text-align: left;\n                color: var(--sis-primary);\n            }\n            .responsive-table th {\n                display: none; \/* Hide original headers on mobile *\/\n            }\n        }\n    <\/style>\n<\/head>\n<body class=\"p-0 table-custom-style\">\n\n    <div class=\"max-w-full overflow-x-auto p-4 md:p-8\">\n\n        <!-- Title -->\n        <h3 class=\"text-3xl font-bold mb-6 text-sis-primary\">\n            New Zealand Market: Key Economic Drivers and Strategic Research Areas\n        <\/h3>\n\n        <!-- Table Container -->\n        <table class=\"responsive-table w-full border-collapse shadow-xl rounded-lg overflow-hidden bg-white\">\n            <thead>\n                <tr class=\"bg-sis-primary text-white text-left text-sm uppercase tracking-wider\">\n                    <th class=\"p-4 font-semibold w-1\/4\">Core Sector<\/th>\n                    <th class=\"p-4 font-semibold w-1\/4\">Key Market Driver & Global Position<\/th>\n                    <th class=\"p-4 font-semibold w-1\/2\">Strategic Market Research Focus<\/th>\n                <\/tr>\n            <\/thead>\n            <tbody>\n                <!-- Row 1: Agriculture and Exports -->\n                <tr class=\"border-b border-gray-200 hover:bg-blue-50 transition duration-150\">\n                    <td data-label=\"Core Sector\" class=\"p-4 text-left font-semibold\">Agriculture & Food Exports<\/td>\n                    <td data-label=\"Key Market Driver &#038; Global Position\" class=\"p-4 text-left\">\n                        Global leader in **dairy** and high-value exports (e.g., Kiwifruit, Wine). Strong reputation for quality and **clean production**.\n                    <\/td>\n                    <td data-label=\"Strategic Market Research Focus\" class=\"p-4 text-left\">\n                        Global consumer perception testing for premium brands, supply chain analysis for new export logistics, and **traceability** technology adoption studies.\n                    <\/td>\n                <\/tr>\n\n                <!-- Row 2: Tourism -->\n                <tr class=\"border-b border-gray-200 hover:bg-blue-50 transition duration-150\">\n                    <td data-label=\"Core Sector\" class=\"p-4 text-left font-semibold\">Le tourisme et l&#039;hospitalit\u00e9<\/td>\n                    <td data-label=\"Key Market Driver &#038; Global Position\" class=\"p-4 text-left\">\n                        Attracts high-value travelers seeking nature and adventure. A major economic pillar focused increasingly on **sustainable tourism**.\n                    <\/td>\n                    <td data-label=\"Strategic Market Research Focus\" class=\"p-4 text-left\">\n                        Traveler behavior and sentiment analysis by source market (e.g., Asia, North America), optimizing digital booking experiences, and gauging demand for **eco-certification**.\n                    <\/td>\n                <\/tr>\n\n                <!-- Row 3: Technology and Innovation (Fintech\/HealthTech) -->\n                <tr class=\"border-b border-gray-200 hover:bg-blue-50 transition duration-150\">\n                    <td data-label=\"Core Sector\" class=\"p-4 text-left font-semibold\">Technologie et innovation<\/td>\n                    <td data-label=\"Key Market Driver &#038; Global Position\" class=\"p-4 text-left\">\n                        Rapid adoption of new technology and a supportive regulatory environment for **Fintech** and **HealthTech** innovation.\n                    <\/td>\n                    <td data-label=\"Strategic Market Research Focus\" class=\"p-4 text-left\">\n                        **Quantitative surveys** on digital service penetration, competitive analysis for SaaS market entry, and market sizing for specific B2B technology solutions.\n                    <\/td>\n                <\/tr>\n\n                <!-- Row 4: Manufacturing and Construction -->\n                <tr class=\"hover:bg-blue-50 transition duration-150\">\n                    <td data-label=\"Core Sector\" class=\"p-4 text-left font-semibold\">Manufacturing and Construction<\/td>\n                    <td data-label=\"Key Market Driver &#038; Global Position\" class=\"p-4 text-left\">\n                        Domestic demand for housing and infrastructure, requiring complex **logistics** and sustainable building materials.\n                    <\/td>\n                    <td data-label=\"Strategic Market Research Focus\" class=\"p-4 text-left\">\n                        B2B decision-maker interviews on material selection (Qualitative), market acceptance of imported versus local building products, and analysis of construction labor shortages.\n                    <\/td>\n                <\/tr>\n            <\/tbody>\n        <\/table>\n\n        <!-- Source Section -->\n        <div class=\"mt-6 text-sm text-gray-600\">\n            **Source:** <a href=\"https:\/\/www.sisinternational.com\/fr\/couverture\/etude-de-marche-en-nouvelle-zelande\/\" target=\"_blank\" class=\"text-sis-primary hover:text-sis-accent font-medium transition duration-150\">SIS International Research - Market Research in New Zealand<\/a>\n        <\/div>\n    <\/div>\n<\/body>\n<\/html>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"agriculture\"><span style=\"font-weight: 400;\">Agriculture<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">L&#039;agriculture est le pr\u00e9curseur des industries commerciales de la Nouvelle-Z\u00e9lande. L&#039;agriculture pastorale, y compris l&#039;\u00e9levage de moutons, l&#039;\u00e9levage de bovins de boucherie et l&#039;\u00e9levage de cerfs, nouveau mais populaire, constituent la part la plus importante de ce secteur. L\u2019\u00e9levage laitier se partage \u00e9galement une part du g\u00e2teau, la Nouvelle-Z\u00e9lande fournissant 2,2 % de la demande mondiale de lait.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Le kiwi est le produit d\u2019exportation le plus important de la Nouvelle-Z\u00e9lande. Les agriculteurs cultivent \u00e9galement des fruits comme les cerises, les abricots, les p\u00eaches et les prunes. En outre, ils produisent des raisins pour les caves locales et les exportent vers les march\u00e9s. Connue sous le nom de viticulture, c&#039;est une industrie en pleine croissance en Nouvelle-Z\u00e9lande.<\/span><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"forestry\"><span style=\"font-weight: 400;\">Sylviculture<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">La Nouvelle-Z\u00e9lande exporte une grande quantit\u00e9 de bois vers l\u2019Australie, la Chine, la Cor\u00e9e du Sud et le Japon.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"mining\"><span style=\"font-weight: 400;\">Exploitation mini\u00e8re<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Les sources naturelles sont abondantes en Nouvelle-Z\u00e9lande. Le p\u00e9trole, le gaz, le minerai de fer, le charbon, l&#039;argent et l&#039;or font partie des principales ressources naturelles extraites en Nouvelle-Z\u00e9lande pour l&#039;exportation.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"fishing\"><span style=\"font-weight: 400;\">P\u00eache<\/span><\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-41e7e76d\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-41e7e76d\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-3.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"New Zealand (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/New-Zealand-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">La Nouvelle-Z\u00e9lande poss\u00e8de une industrie de la p\u00eache dynamique qui exporte environ 90% de ses prises. Le territoire de p\u00eache du pays s&#039;\u00e9tend sur 2,5 miles carr\u00e9s. La demande de poisson continue de cro\u00eetre \u00e0 mesure que les consommateurs recherchent des choix alimentaires plus sains. La Nouvelle-Z\u00e9lande se consacre \u00e0 la pisciculture et les produits de la mer comme les hu\u00eetres et les moules figurent tous sur la table des exportations.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"benefits-of-doing-business-in-new-zealand\"><span style=\"font-weight: 400;\">Avantages de faire des affaires en Nouvelle-Z\u00e9lande<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Le gouvernement propose des incitations fiscales pour encourager l&#039;investissement. Certaines fonctionnalit\u00e9s cl\u00e9s incluent\u00a0:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400;\"> All\u00e8gement de double imposition&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"> Income exception for overseas investment,<\/span> which can mean up to a <span style=\"font-weight: 400;\">4-year tax exemption&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"> Taux d&#039;imp\u00f4t sur les soci\u00e9t\u00e9s de 28%<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\"> Pas d&#039;imp\u00f4t sur les plus-values pour la plupart des investissements<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<!DOCTYPE html>\n<html lang=\"en\">\n<head>\n    <meta charset=\"UTF-8\">\n    <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n    <title>Banni\u00e8re de blog IA<\/title>\n    <style>\n        * {\n            margin: 0;\n            padding: 0;\n            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@keyframes neuralPulse {\n            0%, 100% { opacity: 0.08; }\n            50% { opacity: 0.2; }\n        }\n\n        @keyframes shineEffect {\n            0% { background-position: 200% 0; }\n            100% { background-position: -200% 0; }\n        }\n\n        @keyframes shine {\n            0% {\n                left: -100%;\n            }\n            20%, 100% {\n                left: 100%;\n            }\n        }\n\n        @keyframes float {\n            0%, 100% { transform: translateY(0px) rotate(0deg); }\n            33% { transform: translateY(-30px) rotate(120deg); }\n            66% { transform: translateY(15px) rotate(240deg); }\n        }\n\n        @media (max-width: 768px) {\n            .banner {\n                height: 320px;\n                padding: 30px 0;\n            }\n            \n            .content {\n                padding: 40px 20px;\n            }\n            \n            .cta-text {\n                font-size: 1.3rem;\n                margin-bottom: 12px;\n            }\n            \n            .cta-subheading {\n                font-size: 0.85rem;\n                margin-bottom: 20px;\n            }\n            \n            .cta-button {\n                padding: 14px 28px;\n                font-size: 0.95rem;\n            }\n        }\n    <\/style>\n<\/head>\n<body>\n    <div class=\"banner\">\n        <div class=\"animated-background\"><\/div>\n        \n        <div class=\"ai-pattern\"><\/div>\n        \n        <div class=\"neural-network\">\n            <div class=\"neural-line\"><\/div>\n            <div class=\"neural-line\"><\/div>\n            <div class=\"neural-line\"><\/div>\n        <\/div>\n        \n        <div class=\"floating-elements\">\n            <div class=\"floating-circle\"><\/div>\n            <div class=\"floating-circle\"><\/div>\n            <div class=\"floating-circle\"><\/div>\n            <div class=\"floating-circle\"><\/div>\n            <div class=\"floating-circle\"><\/div>\n        <\/div>\n        \n        <div class=\"content\">\n            <div class=\"cta-text\">Pr\u00eat \u00e0 explorer les connaissances qui permettent de prendre des d\u00e9cisions plus intelligentes ?<\/div>\n            <div class=\"cta-subheading\">Contactez nos experts en recherche d\u00e8s aujourd&#039;hui.<\/div>\n            <a href=\"mailto:Research@sisinternational.com\" class=\"cta-button\">Contactez-nous d\u00e8s maintenant !<\/a>\n        <\/div>\n    <\/div>\n<\/body>\n<\/html>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"about-market-research-in-new-zealand\"><span style=\"font-weight: 400;\">\u00c0 propos des \u00e9tudes de march\u00e9 en Nouvelle-Z\u00e9lande<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Qualitative and Quantitative Research help businesses wishing to invest in New Zealand. With research, they can understand how customers may respond to a new product. Research can pinpoint potential issues that may affect business decisions. Qualitative Market Research uncovers the reasons and behaviors behind purchasing, and includes methods such as Focus Groups, Customer Interviews and Online Communities.&nbsp; Quantitative Market Research measures the extent of buying behavior and includes methods such as Online, App and Mobile surveys.&nbsp; Strategy Research uncovers new market opportunities and strategic threats.&nbsp; Key Strategy Research solutions include Competitive Analysis, New Market Opportunity and Go-To-Market Strategy. With Research and Strategy solutions, companies have the opportunity to explore their most pressing strategic issues. We can help you to improve efficiency, profitability, and market share.<\/span><\/p>\n\n\n<h2>Notre emplacement \u00e0 New York<\/h2>\n<p><!-- \/wp:post-content --> <!-- wp:html --> <iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe> <!-- \/wp:html --> <!-- wp:paragraph --><\/p>\n<h3 class=\"wp-block-heading\">11 E 22nd Street, \u00e9tage 2, New York, NY 10010 T\u00e9l. : +1(212) 505-6805<\/h3>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">\u00c0 propos de SIS International<\/span><\/h2>\n<p><a href=\"https:\/\/www.sisinternational.com\/fr\/\"><span style=\"font-weight: 400;\">SIS International<\/span><\/a><span style=\"font-weight: 400;\"> propose des recherches quantitatives, qualitatives et strat\u00e9giques. Nous fournissons des donn\u00e9es, des outils, des strat\u00e9gies, des rapports et des informations pour la prise de d\u00e9cision. Nous menons \u00e9galement des entretiens, des enqu\u00eates, des groupes de discussion et d\u2019autres m\u00e9thodes et approches d\u2019\u00e9tudes de march\u00e9.<\/span><a href=\"https:\/\/www.sisinternational.com\/fr\/a-propos-de-la-recherche-internationale-sis\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> Contactez nous<\/span><\/a><span style=\"font-weight: 400;\"> pour votre prochain projet d&#039;\u00e9tude de march\u00e9.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez de nouvelles opportunit\u00e9s commerciales gr\u00e2ce aux \u00e9tudes de march\u00e9 en Nouvelle-Z\u00e9lande.<\/p>","protected":false},"author":1,"featured_media":66638,"parent":14506,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-33207","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/33207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/comments?post=33207"}],"version-history":[{"count":9,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/33207\/revisions"}],"predecessor-version":[{"id":73083,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/33207\/revisions\/73083"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14506"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media\/66638"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media?parent=33207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}