{"id":15242,"date":"2015-04-12T11:07:17","date_gmt":"2015-04-12T11:07:17","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=15242"},"modified":"2026-01-25T18:50:55","modified_gmt":"2026-01-25T23:50:55","slug":"etude-de-marche-du-jouet","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/fr\/competence\/etude-de-marche-du-jouet\/","title":{"rendered":"\u00c9tude de march\u00e9 des jouets"},"content":{"rendered":"

\u00c9tude de march\u00e9 des jouets<\/h1>\n\n\n\n
\"\u00c9tudes<\/figure>\n\n\n\n

<\/p>\n\n\n\n

Aujourd\u2019hui, les jouets migrent vers le domaine num\u00e9rique, o\u00f9 les jouets num\u00e9riques destin\u00e9s aux enfants ont prolif\u00e9r\u00e9.<\/h3>\n\n\n\n

The toy industry has experienced significant growth in the number of play options for kids.<\/p>\n\n\n\n

La demande de jouets peut \u00eatre saisonni\u00e8re et sensible aux prix, ce qui constitue un d\u00e9fi pour les entreprises qui tentent de garder une longueur d'avance sur l'\u00e9volution des go\u00fbts des clients et des produits \u00e0 la mode.<\/p>\n\n\n\n

Toy store shelves and online sites are stocked with the latest, most innovative items. With so many customer touchpoints today, new opportunities and challenges<\/a> exist in the toy industry.<\/p>\n\n\n\n

SIS International Research has over 40+ years experience in Toy<\/a> market research experience, making us a go-to for major toy makers, advertisers and product managers.<\/p>\n\n\n\n

We provide Youth & Children’s research, Product Concept Testing<\/a>, regulation insights, Market Opportunity studies, Point-of-Sale data, and Decision Maker research.<\/p>\n\n\n\n

Nos solutions d\u2019\u00e9tudes de march\u00e9 et de strat\u00e9gie fournissent \u00e0 nos clients les informations de pointe n\u00e9cessaires pour atteindre leurs objectifs strat\u00e9giques.<\/p>\n\n\n\n

Solutions d'\u00e9tudes de march\u00e9 sur les jouets<\/h2>\n\n\n\n

Nous fournissons research into Customers<\/a>, Competitors, Supply Chains, Market Context and Cultures.  Important today are insights into the Digital Landscape including Omnichannel behavior, Customer Loyalty, Online Shopper Habits, and Willingness to Purchase.<\/p>\n\n\n\n

Our Qualitative Research solutions include Focus Groups<\/a>, In-Depth Interviews, Ethnography, Co-Creation and Video Interviews.  Our Quantitative Research solutions include Mobile and Online Surveys<\/a> and Mall Intercepts.  Our Strategy Research solutions include Competitive Analysis<\/a>, Channel Intelligence, and Market Opportunity, Entry and Sizing Assessments.  These solutions provide full insight into the entire business landscape.<\/p>\n\n\n\n

\u00c0 propos de l\u2019\u00e9tude de march\u00e9 sur les jouets SIS<\/h2>\n\n\n\n

We incorporate focus groups, product testing, and concept testing techniques that provide our clients with the insight, data, and market analysis to make confident decisions about their products and services<\/a>. Research methodologies such as \u201cmall intercepts\u201d shed bright point-of-purchase light on consumer preferences, behaviors, and attitudes.<\/p>\n\n\n\n

Contactez-nous pour votre prochain projet d\u2019\u00e9tude de march\u00e9 du jouet.<\/a><\/h2>","protected":false},"excerpt":{"rendered":"

Apprenez-en davantage sur nos informations, nos donn\u00e9es et nos solutions de conseil en mati\u00e8re d\u2019\u00e9tudes de march\u00e9 sur le jouet.<\/p>","protected":false},"author":1,"featured_media":63760,"parent":14514,"menu_order":17,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-15242","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/15242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/comments?post=15242"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/15242\/revisions"}],"predecessor-version":[{"id":81768,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/15242\/revisions\/81768"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14514"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media\/63760"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media?parent=15242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}