{"id":14650,"date":"2015-03-15T06:46:09","date_gmt":"2015-03-15T06:46:09","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=14650"},"modified":"2025-09-12T19:20:46","modified_gmt":"2025-09-12T23:20:46","slug":"solutions-de-branding-et-de-recherche-client","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/","title":{"rendered":"Solutions en mati\u00e8re d'image de marque et de recherche sur la client\u00e8le"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Solutions en mati\u00e8re d'image de marque et de recherche sur la client\u00e8le<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-eba6e7ca\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-eba6e7ca\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5.jpg\" alt=\"\u00c9tudes de march\u00e9 et strat\u00e9gie internationales SIS\" title=\"Desk research (5)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Desk-research-5-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p class=\"p1\">\n<!-- Page-list plugin v.5.9 wordpress.org\/plugins\/page-list\/ -->\n<div class=\"page-list page-list-ext page-list-cols-2\">\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/recherche-de-clients-sur-limage-de-marque\/\" title=\"Branding Customer Research for Industrial Leaders\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Customer-shopping-2-150x150.jpg\" width=\"150\" alt=\"Branding Customer Research for Industrial Leaders\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/recherche-de-clients-sur-limage-de-marque\/\" title=\"Branding Customer Research for Industrial Leaders\">Branding Customer Research for Industrial Leaders<\/a><\/h3><div class=\"page-list-ext-item-content\">Les recherches sur l&#039;image de marque et les clients r\u00e9v\u00e8lent de nouvelles informations qui peuvent stimuler l&#039;engagement et les profits.<\/div><\/div>\n<div class=\"page-list-ext-item\"><h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/la-gestion-du-cycle-de-vie\/\" title=\"\u00c9tude de march\u00e9 sur le cycle de vie\">\u00c9tude de march\u00e9 sur le cycle de vie<\/a><\/h3><div class=\"page-list-ext-item-content\">La gestion du cycle de vie implique la gestion des \u00e9l\u00e9ments d&#039;un produit ou d&#039;un client \u00e0 travers diff\u00e9rentes \u00e9tapes de d\u00e9veloppement.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/cartographie-du-parcours-client\/\" title=\"Cartographie du parcours client\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-5-150x150.jpg\" width=\"150\" alt=\"Cartographie du parcours client\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/cartographie-du-parcours-client\/\" title=\"Cartographie du parcours client\">Cartographie du parcours client<\/a><\/h3><div class=\"page-list-ext-item-content\">Journey Mapping identifie les opportunit\u00e9s de croissance, de satisfaction et de fid\u00e9lisation des clients. En savoir plus sur la cartographie du parcours client.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-de-detail\/\" title=\"Retail Market Research: In-Store Intelligence | SIS\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-22-150x150.jpg\" width=\"150\" alt=\"Retail Market Research: In-Store Intelligence | SIS\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-de-detail\/\" title=\"Retail Market Research: In-Store Intelligence | SIS\">Retail Market Research: In-Store Intelligence | SIS<\/a><\/h3><div class=\"page-list-ext-item-content\">Nous effectuons des audits de magasins, des interceptions de magasins, des suivis d&#039;achat et des entretiens ethnographiques.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/magasiner-tout-au-long-de-la-recherche\/\" title=\"\u00c9tude de march\u00e9 sur les achats en parall\u00e8le\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Supermarket-5-150x150.jpg\" width=\"150\" alt=\"\u00c9tude de march\u00e9 sur les achats en parall\u00e8le\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/magasiner-tout-au-long-de-la-recherche\/\" title=\"\u00c9tude de march\u00e9 sur les achats en parall\u00e8le\">\u00c9tude de march\u00e9 sur les achats en parall\u00e8le<\/a><\/h3><div class=\"page-list-ext-item-content\">L&#039;\u00e9tude de march\u00e9 Shop-Along examine le comportement d&#039;achat r\u00e9el plut\u00f4t que le comportement rappel\u00e9 et signal\u00e9 apr\u00e8s l&#039;\u00e9v\u00e9nement.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/recherche-dagencement-de-magasin\/\" title=\"Recherche d&#039;am\u00e9nagement de magasin\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-150x150.jpg\" width=\"150\" alt=\"Recherche d&#039;am\u00e9nagement de magasin\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/recherche-dagencement-de-magasin\/\" title=\"Recherche d&#039;am\u00e9nagement de magasin\">Recherche d&#039;am\u00e9nagement de magasin<\/a><\/h3><div class=\"page-list-ext-item-content\">D\u00e9couvrez comment la cartographie de l&#039;am\u00e9nagement du magasin peut maximiser les profits et la satisfaction des clients.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-de-marque\/\" title=\"Brand Market Research for Industrial Leaders | SIS\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-150x150.jpg\" width=\"150\" alt=\"Brand Market Research for Industrial Leaders | SIS\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-de-marque\/\" title=\"Brand Market Research for Industrial Leaders | SIS\">Brand Market Research for Industrial Leaders | SIS<\/a><\/h3><div class=\"page-list-ext-item-content\">Les produits se d\u00e9veloppent et \u00e9voluent, mais une marque perdure. D\u00e9couvrez comment construire votre marque avec la recherche et la strat\u00e9gie. <\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/recherche-en-video-ethnographie\/\" title=\"Recherche en vid\u00e9o-ethnographie\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Online-focus-group-11-1-150x150.jpg\" width=\"150\" alt=\"Recherche en vid\u00e9o-ethnographie\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/recherche-en-video-ethnographie\/\" title=\"Recherche en vid\u00e9o-ethnographie\">Recherche en vid\u00e9o-ethnographie<\/a><\/h3><div class=\"page-list-ext-item-content\">SIS r\u00e9alise de l&#039;ethnographie vid\u00e9o aupr\u00e8s de consommateurs du monde entier. Cela vous permet de recevoir rapidement des interviews vid\u00e9o et des commentaires vid\u00e9o \u00e0 domicile dans le monde entier. <\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-rebranding\/\" title=\"\u00c9tude de march\u00e9 sur le rebranding\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-45-4-150x150.jpg\" width=\"150\" alt=\"\u00c9tude de march\u00e9 sur le rebranding\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-rebranding\/\" title=\"\u00c9tude de march\u00e9 sur le rebranding\">\u00c9tude de march\u00e9 sur le rebranding<\/a><\/h3><div class=\"page-list-ext-item-content\">Les marques fortes surpassent les marques concurrentes. Que se passe-t-il lorsque votre marque vieillit ou devient obsol\u00e8te\u00a0? Nous fournissons la recherche pour r\u00e9inventer les marques. <\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-des-influenceurs\/\" title=\"Influencer Market Research for B2B Industrial Markets\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Social-media-1-150x150.jpg\" width=\"150\" alt=\"Influencer Market Research for B2B Industrial Markets\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-des-influenceurs\/\" title=\"Influencer Market Research for B2B Industrial Markets\">Influencer Market Research for B2B Industrial Markets<\/a><\/h3><div class=\"page-list-ext-item-content\">Les influenceurs sont des leaders sociaux qui cr\u00e9ent de nombreux abonn\u00e9s et communaut\u00e9s. Apprenez-en davantage sur la fa\u00e7on dont nous vous connectons avec des influenceurs du monde entier.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-omnicanal\/\" title=\"\u00c9tude de march\u00e9 omnicanal\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Smarrtphone-5g-11-150x150.jpg\" width=\"150\" alt=\"\u00c9tude de march\u00e9 omnicanal\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-omnicanal\/\" title=\"\u00c9tude de march\u00e9 omnicanal\">\u00c9tude de march\u00e9 omnicanal<\/a><\/h3><div class=\"page-list-ext-item-content\">L&#039;optimisation de plusieurs points de contact client offre de nouvelles opportunit\u00e9s en mati\u00e8re d&#039;engagement client et de rentabilit\u00e9.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-de-decouverte-de-clients\/\" title=\"\u00c9tude de march\u00e9 sur la d\u00e9couverte de clients\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Customer-shopping-1-150x150.jpg\" width=\"150\" alt=\"\u00c9tude de march\u00e9 sur la d\u00e9couverte de clients\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-de-decouverte-de-clients\/\" title=\"\u00c9tude de march\u00e9 sur la d\u00e9couverte de clients\">\u00c9tude de march\u00e9 sur la d\u00e9couverte de clients<\/a><\/h3><div class=\"page-list-ext-item-content\">Nous proposons des \u00e9tudes de march\u00e9 de d\u00e9couverte de clients pour vous aider \u00e0 trouver de nouveaux clients et \u00e0 augmenter vos ventes.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-narrative\/\" title=\"Story Telling Market Research for Industrial Leaders\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Interview-3-150x150.jpg\" width=\"150\" alt=\"Story Telling Market Research for Industrial Leaders\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-narrative\/\" title=\"Story Telling Market Research for Industrial Leaders\">Story Telling Market Research for Industrial Leaders<\/a><\/h3><div class=\"page-list-ext-item-content\">D\u00e9couvrez comment les \u00e9tudes de march\u00e9 sur le storytelling peuvent am\u00e9liorer vos performances.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-centree-sur-le-client\/\" title=\"\u00c9tude de march\u00e9 centr\u00e9e sur le client\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Digital-Customer-Experience-2-150x150.jpg\" width=\"150\" alt=\"\u00c9tude de march\u00e9 centr\u00e9e sur le client\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-centree-sur-le-client\/\" title=\"\u00c9tude de march\u00e9 centr\u00e9e sur le client\">\u00c9tude de march\u00e9 centr\u00e9e sur le client<\/a><\/h3><div class=\"page-list-ext-item-content\">D\u00e9couvrez comment les \u00e9tudes de march\u00e9 centr\u00e9es sur le client peuvent transformer votre entreprise.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/quest-ce-que-le-marketing-dinfluence\/\" title=\"Qu\u2019est-ce que le marketing d\u2019influence ? Marketing des m\u00e9dias sociaux?\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Optimizing-Multi-Channel-Marketing-Strategies-3-150x150.jpg\" width=\"150\" alt=\"Qu\u2019est-ce que le marketing d\u2019influence ? Marketing des m\u00e9dias sociaux?\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/quest-ce-que-le-marketing-dinfluence\/\" title=\"Qu\u2019est-ce que le marketing d\u2019influence ? Marketing des m\u00e9dias sociaux?\">Qu\u2019est-ce que le marketing d\u2019influence ? Marketing des m\u00e9dias sociaux?<\/a><\/h3><div class=\"page-list-ext-item-content\">Contactez-nous d\u00e8s aujourd&#039;hui pour donner vie \u00e0 votre campagne de marketing d&#039;influence et vous connecter avec les publics qui appr\u00e9cient le plus vos produits.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-lemballage\/\" title=\"Packaging Market Research: How Leaders Win\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Food-packaging-2-150x150.jpg\" width=\"150\" alt=\"Packaging Market Research: How Leaders Win\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-lemballage\/\" title=\"Packaging Market Research: How Leaders Win\">Packaging Market Research: How Leaders Win<\/a><\/h3><div class=\"page-list-ext-item-content\">\nPackaging  Market Research \n \n \n \nPackaging is also known as the packing function. Another way to look at it is as the art of placing and protecting products for storage, sale, delivery, and use. In other words, packaging prepares products for storage...<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-la-differenciation-des-marques\/\" title=\"Brand Differentiation Market Research for B2B Leaders\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-10-150x150.jpg\" width=\"150\" alt=\"Brand Differentiation Market Research for B2B Leaders\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-la-differenciation-des-marques\/\" title=\"Brand Differentiation Market Research for B2B Leaders\">Brand Differentiation Market Research for B2B Leaders<\/a><\/h3><div class=\"page-list-ext-item-content\">Le meilleur avantage offert par les \u00e9tudes de march\u00e9 sur la diff\u00e9renciation des marques est la perception des prix. Les marques peuvent d\u00e9sensibiliser leurs clients \u00e0 des prix plus \u00e9lev\u00e9s.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-positionnement-de-la-marque\/\" title=\"Brand Positioning Market Research for Industrial Leaders\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-11-150x150.jpg\" width=\"150\" alt=\"Brand Positioning Market Research for Industrial Leaders\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-positionnement-de-la-marque\/\" title=\"Brand Positioning Market Research for Industrial Leaders\">Brand Positioning Market Research for Industrial Leaders<\/a><\/h3><div class=\"page-list-ext-item-content\">Le positionnement de marque concerne la valeur unique qu&#039;une marque pr\u00e9sente \u00e0 son client. Il montre ce qui distingue votre marque de ses concurrents.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-suivi-de-la-marque\/\" title=\"Brand Tracking Market Research for Industrial Leaders\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Marketing-45-3-150x150.jpg\" width=\"150\" alt=\"Brand Tracking Market Research for Industrial Leaders\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-suivi-de-la-marque\/\" title=\"Brand Tracking Market Research for Industrial Leaders\">Brand Tracking Market Research for Industrial Leaders<\/a><\/h3><div class=\"page-list-ext-item-content\">Les \u00e9tudes de march\u00e9 sur le suivi des marques aident les marques commerciales en menant des enqu\u00eates, des entretiens et des m\u00e9thodes de recherche qualitatives et quantitatives.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-lextension-de-marque\/\" title=\"Brand Extension Market Research for Industrial Leaders\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Branding-4-150x150.jpg\" width=\"150\" alt=\"Brand Extension Market Research for Industrial Leaders\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-lextension-de-marque\/\" title=\"Brand Extension Market Research for Industrial Leaders\">Brand Extension Market Research for Industrial Leaders<\/a><\/h3><div class=\"page-list-ext-item-content\">Les entreprises peuvent obtenir des informations pr\u00e9cieuses sur la mani\u00e8re de se d\u00e9velopper dans d\u2019autres r\u00e9gions en menant une \u00e9tude de march\u00e9 compl\u00e8te sur l\u2019extension de marque.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-la-mesure-de-la-marque\/\" title=\"Brand Measurement Market Research for Industrial Leaders\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Branding-2-150x150.jpg\" width=\"150\" alt=\"Brand Measurement Market Research for Industrial Leaders\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-la-mesure-de-la-marque\/\" title=\"Brand Measurement Market Research for Industrial Leaders\">Brand Measurement Market Research for Industrial Leaders<\/a><\/h3><div class=\"page-list-ext-item-content\">Les \u00e9tudes de march\u00e9 sur la mesure de la marque sont essentielles pour am\u00e9liorer la perception de la marque et favoriser la fid\u00e9lit\u00e9 des clients afin de stimuler la croissance de l\u2019entreprise.<\/div><\/div>\n<div class=\"page-list-ext-item\"><div class=\"page-list-ext-image\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-modele-de-valeur-de-marque-base-sur-le-client\/\" title=\"Customer Based Brand Equity Model Market Research\"><img decoding=\"async\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18-150x150.jpg\" width=\"150\" alt=\"Customer Based Brand Equity Model Market Research\" \/><\/a><\/div> <h3 class=\"page-list-ext-title\"><a href=\"https:\/\/www.sisinternational.com\/fr\/solutions\/solutions-de-branding-et-de-recherche-client\/etude-de-marche-sur-le-modele-de-valeur-de-marque-base-sur-le-client\/\" title=\"Customer Based Brand Equity Model Market Research\">Customer Based Brand Equity Model Market Research<\/a><\/h3><div class=\"page-list-ext-item-content\">\nCustomer-Based Brand Equity Model Market Research  \n \n \nHow can brands ensure they truly resonate with their customers? The success of any brand hinges on how well it resonates with its customers \u2013 customer-based brand equity  (CBBE) model market research  ...<\/div><\/div>\n\n<\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>Il est essentiel d'\u00e9tablir une identit\u00e9 de marque unique.  Nous vous proposons des id\u00e9es, des outils et des strat\u00e9gies pour d\u00e9velopper votre marque.<\/p>","protected":false},"author":1,"featured_media":62802,"parent":14457,"menu_order":6,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-14650","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/comments?post=14650"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14650\/revisions"}],"predecessor-version":[{"id":63437,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14650\/revisions\/63437"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/pages\/14457"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media\/62802"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/fr\/wp-json\/wp\/v2\/media?parent=14650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}