{"id":12102,"date":"2019-02-14T23:33:00","date_gmt":"2019-02-14T23:33:00","guid":{"rendered":"https:\/\/www.sisinternational.com\/being-green-improves-recession-performance\/"},"modified":"2025-09-17T00:48:06","modified_gmt":"2025-09-17T04:48:06","slug":"ser-ecologico-mejora-el-desempeno-en-recesion","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/es\/ser-ecologico-mejora-el-desempeno-en-recesion\/","title":{"rendered":"C\u00f3mo reducir costos en su negocio"},"content":{"rendered":"<figure class=\"gb-block-image gb-block-image-eb8e2cd9\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-eb8e2cd9\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-39.jpg\" alt=\"Investigaci\u00f3n y estrategia de mercado internacional de SIS\" title=\"Business (39)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-39.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-39-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-39-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-39-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-39-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n<h2>Las empresas est\u00e1n sometidas a una presi\u00f3n de costes cada vez mayor.<\/h2>\n<p>With the rise of Digital Disruption, the Commoditization of industries, and Globalization with competitors worldwide, businesses are increasingly finding ways to reduce their cost structure.\u00a0 Many companies can boost profits by increasing their top-line revenue.\u00a0 This article will focus on simple ways to reduce the bottom-line cost structure in many businesses.<\/p>\n<h2>Instalaci\u00f3n de iluminaci\u00f3n eficiente<\/h2>\n<p>Replacing traditional lightbulbs with Carbon Fluorescent light bulbs can reduce the amount of energy used. This can mean lower energy bills.\u00a0 While the cost of these CFL lightbulbs is initially higher, the subsequent monthly energy bills can decrease.\u00a0 SIS replaced its lightbulbs with CFL lightbulbs.\u00a0 None of our employees could tell the difference between the new and old lightbulbs, as the new lightbulbs worked very well. More importantly, SIS International realized double-digit average monthly energy savings.<\/p>\n<h2>Sin papel<\/h2>\n<p>Secondly, companies can buy and use only recycled paper. Many employees print out documents that contain mistakes like a mistaken page break or irrelevant papers during a print run. These employees can create a pile next to their printer with which they can reuse the reverse side of the page. This carries cost benefits for companies that seek to limit their operational costs. Simultaneously, they can create a competition among employees and divisions to discard less paper.<\/p>\n<p>Creating competition among departments has been extremely effective for BP, which has been able to boost efficiency through creating personal accountability and interdepartmental competition. <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/empresa-de-investigacion-de-mercado-de-paneles-en-linea\/\" title=\"Empresa de investigaci\u00f3n de mercado de paneles en l\u00ednea\"  data-wpil-monitor-id=\"9028\">Companies can also present deliverables online<\/a>, instead of on paper. Employees can add a reminder in their emails to prevent their recipients from printing emails. If companies have old printers and wish to replace it, they can consider \u201cEnergy Saver\u201d printers that can provide long-term cost advantages.<\/p>\n<p>Las empresas con suscripciones a peri\u00f3dicos pueden solicitar peri\u00f3dicos online en la oficina. Para mayor eficiencia, los empleados pueden recibir &quot;alertas por correo electr\u00f3nico&quot; que se env\u00edan a su correo electr\u00f3nico para absorber informaci\u00f3n sin un desperdicio excesivo de papel.<\/p>\n<p><a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/redaccion-de-un-documento-tecnico-sobre-contenido-estrategico-b2b\/\" title=\"Empresa de redacci\u00f3n de documentos t\u00e9cnicos y contenido estrat\u00e9gico B2B\"  data-wpil-monitor-id=\"9021\">Companies can also get rid of paper<\/a> cups, plastic plates, knives and napkins in their kitchens. They can do so by investing in mugs. Less trash may be generated, saving expenditures on these utensils, trash bags, and your cleaning staff.<\/p>\n<h2>Evitar las botellas de agua<\/h2>\n<p>Instalar un dispensador de agua o una fuente, en lugar de agua embotellada, puede ayudar a reducir la cantidad de botellas consumidas, que se crean a trav\u00e9s del petr\u00f3leo y las emisiones de gases de efecto invernadero.<\/p>\n<h2>Desconectar dispositivos<\/h2>\n<p>Policies can be introduced that encourage employees to unplug devices from the wall (which, on average consumes 3-5% of total energy consumption even if you are not using the device). Furthermore, they can shut down their computers overnight and over the weekend, instead of using &#8220;Standby&#8221; settings, which still consume energy.<\/p>\n<h2>Mejorar el uso de energ\u00eda en la oficina<\/h2>\n<p>Durante el verano, las empresas se benefician cuando cierran las persianas en lugar de poner el aire acondicionado a tope. La instalaci\u00f3n de termostatos inteligentes y tecnolog\u00eda inteligente puede mejorar<\/p>\n<h2>Reducir los viajes de negocios<\/h2>\n<p>Business travel is not only one of the largest expenses that companies face, but it is also one of the largest contributors to Green House Gases. <a href=\"https:\/\/www.sisinternational.com\/es\/plan-global-de-inteligencia-competitiva-por-ruth-stanat-revista-de-inteligencia-competitiva\/\" title=\"Compa\u00f1\u00eda Global de Inteligencia Competitiva\"  data-wpil-monitor-id=\"9015\">Companies can gain competitive<\/a> advantages and \u201cGreen advantages\u201d by reducing travel frequency and carbon-consuming activities in traveling.<\/p>\n<p>Puede haber muchas ventajas de costos aqu\u00ed, pero centr\u00e9monos en el impacto del carbono. Al volar directamente, las empresas pueden limitar su huella de carbono. Tambi\u00e9n pueden programar viajes de manera eficiente, programando viajes con muchos destinos en un viaje grande para cumplir con todos los requisitos de viaje.<br \/>Proyecto <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/administrador-de-beneficios-de-farmacia-pbm-investigacion-de-mercado\/\" title=\"Investigaci\u00f3n de mercado del administrador de beneficios de farmacia (PBM)\"  data-wpil-monitor-id=\"9012\">management and operations can benefit<\/a> from Skype, GoToMeeting or Cisco TelePresence, which can reduce the need for face-to-face communication. Travelers can lug less baggage and stay in Green hotels, and use fewer towels.<\/p>\n<p>Las empresas pueden hacer una lista r\u00e1pida de aerol\u00edneas y coches de alquiler ecol\u00f3gicos. Las aerol\u00edneas ecol\u00f3gicas como Virgin Airways ofrecen simult\u00e1neamente tarifas a\u00e9reas rentables. Los empleados pueden utilizar el transporte p\u00fablico y los servicios de coche, como tomar el tren desde Heathrow hasta la estaci\u00f3n London Paddington. Las empresas tambi\u00e9n pueden hacer una breve lista de agencias de alquiler de coches ecol\u00f3gicos, que pueden ofrecer ventajas de costes en el consumo de combustible.<\/p>\n<h2>Optimizaci\u00f3n de los desplazamientos de los empleados<\/h2>\n<p>Employees in <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/soluciones-de-investigacion-cualitativa-cuantitativa\/pruebas-en-ubicaciones-centrales-de-la-ciudad-de-nueva-york\/\" title=\"Pruebas en ubicaciones centrales de la ciudad de Nueva York: beneficios para las pruebas de productos\"  data-wpil-monitor-id=\"9014\">cities can benefit<\/a> by taking public transportation. Aside from the environmental benefits, employees can save more money by not having to garage their cars, spending idle time in stressful traffic, and have a lower risk of an accident in getting to work. Companies are increasingly finding the importance of their employees saving their money in 401Ks, rather than spending it on oil, car loans and other expenses.<\/p>\n<p>Las empresas que no est\u00e9n ubicadas en una zona urbana pueden fomentar el uso compartido del veh\u00edculo. Esto ha generado beneficios indirectos, como el aumento de los v\u00ednculos entre los empleados y el intercambio de conocimientos fuera del horario de atenci\u00f3n de la empresa.<\/p>\n<h2>Hacer que su marketing sea eficiente<\/h2>\n<p>El <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/investigacion-personalizada-primaria-2\/\" title=\"Investigaci\u00f3n de mercado primario\"  data-wpil-monitor-id=\"9011\">primary objective of marketing<\/a> is to provide messaging to your stakeholders. But it is not mutually exclusive to also consider <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/investigacion-de-mercado-de-materiales-de-construccion-ecologicos\/\" title=\"Investigaci\u00f3n de mercado de materiales de construcci\u00f3n ecol\u00f3gicos\"  data-wpil-monitor-id=\"9025\">greening your marketing<\/a>. Companies can limit how much paper put into direct mailers, as many consumers will automatically throw these away. Instead, <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/soluciones-de-investigacion-cualitativa-cuantitativa\/empresas-de-diseno-de-estudios-de-mercado\/\" title=\"Empresa de investigaci\u00f3n de dise\u00f1o\"  data-wpil-monitor-id=\"9019\">companies can design<\/a> \u201csmart\u201d direct mail that is less likely to be discarded. Simultaneously, they can create more eco-friendly promotional items. Instead of lower utility items, companies can invest in flash memory drives with their logos on it. This lowers the probability that these materials will be thrown away and also increases the amount of time your stakeholders bond with your brand and promotional item.<\/p>\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>Companies are under increasing cost pressure. With the rise of Digital Disruption, the Commoditization of industries, and Globalization with competitors worldwide, businesses are increasingly finding ways to reduce their cost structure.\u00a0 Many companies can boost profits by increasing their top-line revenue.\u00a0 This article will focus on simple ways to reduce the bottom-line cost structure in &#8230; <a title=\"C\u00f3mo reducir costos en su negocio\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/es\/ser-ecologico-mejora-el-desempeno-en-recesion\/\" aria-label=\"Leer m\u00e1s sobre C\u00f3mo Reducir Costos en tu Negocio\">Leer m\u00e1s<\/a><\/p>","protected":false},"author":1,"featured_media":62795,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[292],"tags":[],"class_list":["post-12102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategy","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts\/12102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/comments?post=12102"}],"version-history":[{"count":3,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts\/12102\/revisions"}],"predecessor-version":[{"id":81509,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts\/12102\/revisions\/81509"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media\/62795"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media?parent=12102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/categories?post=12102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/tags?post=12102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}