{"id":12069,"date":"2013-01-29T17:25:26","date_gmt":"2013-01-29T17:25:26","guid":{"rendered":"https:\/\/www.sisinternational.com\/valentines-day-how-your-business-can-feel-the-love\/"},"modified":"2026-01-24T18:17:45","modified_gmt":"2026-01-24T23:17:45","slug":"dia-de-san-valentin-como-tu-empresa-puede-sentir-el-amor","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/es\/dia-de-san-valentin-como-tu-empresa-puede-sentir-el-amor\/","title":{"rendered":"Investigaci\u00f3n de mercado del d\u00eda de San Valent\u00edn: c\u00f3mo su empresa puede sentir el amor"},"content":{"rendered":"

\u00bfCu\u00e1l es el segundo d\u00eda comercial m\u00e1s importante despu\u00e9s de Navidad? \u00bfV\u00edspera de Todos los Santos? \u00bfAcci\u00f3n de gracias? \u00bfEl cuatro de julio? Mal... \u00a1es el d\u00eda de San Valent\u00edn! El D\u00eda de San Valent\u00edn, una gran fuente de ingresos, es un gigante de ventas decisivo para muchas empresas, y no debe ignorarse.<\/h2>\n\n\n\n
\"Investigaci\u00f3n<\/figure>\n\n\n\n

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Americans annually spend almost 3.5 billion dollars on jewelry for their Valentines. It\u2019s a testament to love, no doubt. It\u2019s also a heads-up for businesses to take necessary steps and feel a little of that retail love themselves.  Valentine’s Day presents an opportunity for marketers<\/a> to create Emotional Connections with customers.<\/p>\n\n\n\n

Imagine all those chocolates, engagement rings, dinners-on-the-town, flowers, heart-shaped donuts, and weekend getaways. It\u2019s interesting to note that over 30% of those Valentine’s gifts will be purchased online. If you\u2019re a web retailer, even if your product isn\u2019t the most love-oriented kind of thing, there are ways to tie in and cupidificar<\/em> tus ventas.<\/p>\n\n\n\n

Impulsar las ventas en el d\u00eda de San Valent\u00edn<\/h2>\n\n\n\n

Plan Ahead! Don\u2019t wait until the last minute to Valentine-it-up. Think mid-January. Most Valentine shopping begins in earnest around the beginning of February. By then, you should be up and running with things like well-targeted Facebook ad campaigns that can compartmentalize your customer base and hone in on the customers you love most.<\/p>\n\n\n\n

Social media, as with almost every concern these days, is an invaluable tool that helps you connect with your Valentine message. Twitter posts and Valentine-centric YouTube videos can reach potential customers in ways<\/a> traditional TV and print advertising never could. Use them!<\/p>\n\n\n\n

Crear una experiencia de cliente memorable<\/h2>\n\n\n\n

Make sure your website reflects the look and feel of the holiday \u2013 lots of hearts and x\u2019s and red and white.  Create special Valentine deals and incentives that drive web traffic and increase customer interest. Even if you sell lug-nuts or baseball bats, there are ways to make them romantic. Heart-shaped lug-nuts may have a limited appeal, but in February, who knows? And, what if that baseball bat was pink and red? Could be a homerun!<\/p>\n\n\n\n

Principalmente, es importante AMAR a tus clientes y hacerles saber que lo haces. Con demasiada frecuencia caemos en transacciones planas y sin emociones, \u00a1pero este es el D\u00eda de San Valent\u00edn! \u00bfQu\u00e9 tal un descuento especial, una tarjeta o unos dulces para los clientes m\u00e1s golosos? No puedo hacer da\u00f1o. Todo esto contribuye en gran medida a presentar la suya como una empresa con coraz\u00f3n. Y de eso se trata el D\u00eda de San Valent\u00edn.<\/p>\n\n\n\n

 <\/p>\n\n\n\n

Cont\u00e1ctenos para su pr\u00f3ximo proyecto de Investigaci\u00f3n de Mercado del D\u00eda de San Valent\u00edn.<\/a><\/h2>","protected":false},"excerpt":{"rendered":"

El D\u00eda de San Valent\u00edn es un gigante de ventas decisivo para muchas empresas. Descubra c\u00f3mo la investigaci\u00f3n de mercado del D\u00eda de San Valent\u00edn puede impulsar las ventas.<\/p>","protected":false},"author":1,"featured_media":65050,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[299],"tags":[],"class_list":["post-12069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sis","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts\/12069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/comments?post=12069"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts\/12069\/revisions"}],"predecessor-version":[{"id":81798,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/posts\/12069\/revisions\/81798"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media\/65050"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media?parent=12069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/categories?post=12069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/tags?post=12069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}