{"id":38893,"date":"2021-09-25T00:46:13","date_gmt":"2021-09-25T00:46:13","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=38893"},"modified":"2025-09-15T00:21:30","modified_gmt":"2025-09-15T04:21:30","slug":"compre-ahora-pague-despues-bnpl-investigacion-de-mercado","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/es\/soluciones\/investigacion-de-consultoria-estrategica-fintech\/compre-ahora-pague-despues-bnpl-investigacion-de-mercado\/","title":{"rendered":"Buy Now Pay Later Market Research"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Buy Now Pay Later Market Research<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-afab7038\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-afab7038\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3.jpg\" alt=\"Investigaci\u00f3n y estrategia de mercado internacional de SIS\" title=\"Credit card (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading p2\">\u00bfQu\u00e9 es la investigaci\u00f3n de mercado de BNPL?<\/h2>\n\n\n\n<p class=\"p3\">The Buy Now Pay Later option is a type of short-term debt financing. It allows consumers to buy a good or service and pay in the future. The payment agreement can be through monthly installments (which may be interest-free). It can also be paid on finance or after a set period.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">\u00bfPor qu\u00e9 es importante?<\/h2>\n\n\n\n<p class=\"p3\">Buy Now Pay Later was not always very popular as a credit option. However, as the world of credit emerged, businesses started to use this payment option. There are many reasons why this is important today.<\/p>\n\n\n\n<p class=\"p3\">First, BNPL enables businesses to offer their customers flexible payment options. <a href=\"https:\/\/www.sisinternational.com\/es\/73903-2\/\" title=\"Turn Consumer Flavor Preferences Into Winning Products\"  data-wpil-monitor-id=\"11164\">Consumers may prefer<\/a> to buy a good or service if they can pay in installments rather than the total price. Also, it is a convenient and disciplined <a href=\"https:\/\/www.sisinternational.com\/es\/analisis-de-satisfaccion-del-cliente\/\" title=\"Ocho formas de aumentar la satisfacci\u00f3n del cliente en el comercio minorista\"  data-wpil-monitor-id=\"11160\">way for consumers<\/a> to purchase.<\/p>\n\n\n\n<p class=\"p3\">Moreover, when qualifying for BNPL, the consumer\u2019s creditworthiness has little significance. Thus, there would be no credit check for previous purchases. Also, it has little to no impact on the consumer\u2019s credit score.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">T\u00edtulos de trabajo clave<\/h2>\n\n\n\n<p class=\"p3\">Algunas profesiones pertinentes deber\u00edan considerar la opci\u00f3n de pago Compre ahora y pague despu\u00e9s. Esta opci\u00f3n ser\u00eda beneficiosa a la hora de hacer negocios. Por ejemplo, estos roles incluyen:<\/p>\n\n\n\n<ul class=\"wp-block-list ul1\">\n<li>La industria del entretenimiento<\/li>\n\n\n\n<li>El sector sanitario<\/li>\n\n\n\n<li>Negocios de comercio electr\u00f3nico<\/li>\n\n\n\n<li>Agencias de viajes<\/li>\n\n\n\n<li>Negocios de mejoras para el hogar.<\/li>\n\n\n\n<li>Empresas minoristas<\/li>\n<\/ul>\n\n\n\n<p class=\"p3\">These areas are perfect for the Buy now pay later option. They sell big-ticket items, and so consumers would appreciate it if they could buy now and then pay later. In this way, companies can <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/desarrollo-de-nuevos-segmentos-de-clientes\/\" title=\"Desarrollo de nuevos segmentos de clientes\"  data-wpil-monitor-id=\"11165\">develop relationships with customers<\/a> and, hence, brand loyalty.<\/p>\n\n\n\n<p class=\"p3\">Affirm, Sunbit, Klarna, Nelo, Simpli son algunos ejemplos de proveedores de Compre ahora y pague despu\u00e9s en todo el mundo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">Por qu\u00e9 las empresas necesitan la opci\u00f3n Comprar ahora y pagar despu\u00e9s (BNPL)<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-853168d6\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-853168d6\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1.jpg\" alt=\"Investigaci\u00f3n y estrategia de mercado internacional de SIS\" title=\"Credit card (1)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Credit-card-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"p3\">As the world grows, businesses must keep in tune with emerging developments. Buy Now Pay Later has many benefits for companies. For example:<\/p>\n\n\n\n<ul class=\"wp-block-list ul1\">\n<li>Buy now pay later increases sales in your business entity. Often, people are ready and eager to buy a good or service, but their pockets don\u2019t allow them to. With BNPL, your <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/investigacion-de-mercado-de-transformacion-empresarial\/\" title=\"Estudio de mercado de la transformaci\u00f3n empresarial\"  data-wpil-monitor-id=\"11162\">business can transform<\/a> regular visiting customers into paying customers.<\/li>\n\n\n\n<li>BNPL gives customers a preferred, flexible, and affordable financing solution. This model may also develop trust between the business and the customer. Compared to other types of credit, such as credit cards, BNPL is doable for the average consumer. It also charges fewer fees to consumers. According to research, this payment type is cheaper in the long run. It can be an essential learning tool for the average person.<\/li>\n\n\n\n<li>BNPL is an excellent tool for attracting new customers. These people don\u2019t want to pay the total amount for the product immediately. And some people would like to buy your goods but cannot afford to pay the full price immediately.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p2\">Factores claves del \u00e9xito<\/h2>\n\n\n\n<p class=\"p3\">\u00bfC\u00f3mo obtendr\u00e1 ganancias mi negocio? \u00bfC\u00f3mo seguir\u00e1 siendo competitiva mi empresa? \u00a1Ambas son grandes preguntas!<\/p>\n\n\n\n<p class=\"p3\">With Buy Now Pay Later, you, the merchant, charge a fixed fee on every transaction made. You also earn a fixed percentage of the sale. You can <a href=\"https:\/\/www.sisinternational.com\/es\/establecer-una-empresa-en-turquia\/\" title=\"Establecer una empresa en Turqu\u00eda\"  data-wpil-monitor-id=\"11166\">set a price for using the business\u2019s<\/a> platform.<\/p>\n\n\n\n<p class=\"p3\">This payment option will expose you to a large pool of consumers and work wonders for your growing organization. You may ask, is it worth incorporating? It all depends on how you would like your company to please your customers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\">Acerca de la investigaci\u00f3n de mercado Compre ahora y pague despu\u00e9s (BNPL)<\/h2>\n\n\n\n<p class=\"p4\">Are you having thoughts about adding the Buy Now Pay Later payment option to your business? SIS International offers Quantitative, Qualitative, and Strategy <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/soluciones-de-investigacion-cualitativa-cuantitativa\/entrevistas-telefonicas-investigacion-de-mercado\/\" title=\"Investigaci\u00f3n de mercado de entrevistas telef\u00f3nicas en profundidad\"  data-wpil-monitor-id=\"11163\">Research using Interviews<\/a>, Surveys, and Focus Groups. We work with both startups and other companies, and we can also help you add BNPL to your business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nuestra ubicaci\u00f3n de instalaciones en Nueva York<\/h2>\n\n\n\n<p>  <iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe>  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11 E 22nd Street, piso 2, Nueva York, NY 10010 T: +1(212) 505-6805<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Acerca de SIS Internacional<\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/es\/\"><span style=\"font-weight: 400;\">SIS Internacional<\/span><\/a><span style=\"font-weight: 400;\"> offers Quantitative, Qualitative, and Strategy Research. We provide data, tools, strategies, reports, and insights for decision-making. We also conduct interviews, surveys, focus groups, and other <a href=\"https:\/\/www.sisinternational.com\/es\/quantitative-market-research-methods-and-techniques\/\" title=\"Quantitative Market Research Methods and Techniques\"  data-wpil-monitor-id=\"11161\">Market Research methods<\/a> and approaches.<\/span><a href=\"https:\/\/www.sisinternational.com\/es\/sobre-la-investigacion-internacional-de-sis\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> P\u00f3ngase en contacto con nosotros<\/span><\/a><span style=\"font-weight: 400;\"> para su pr\u00f3ximo proyecto de Investigaci\u00f3n de Mercado.<\/span><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Compre ahora y pague despu\u00e9s es una opci\u00f3n de financiamiento de deuda a corto plazo que permite a los consumidores diferir el pago de bienes o servicios.<\/p>","protected":false},"author":1,"featured_media":68144,"parent":27462,"menu_order":37,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-38893","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/38893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/comments?post=38893"}],"version-history":[{"count":6,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/38893\/revisions"}],"predecessor-version":[{"id":81823,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/38893\/revisions\/81823"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/27462"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media\/68144"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media?parent=38893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}