{"id":35208,"date":"2020-05-02T04:06:54","date_gmt":"2020-05-02T04:06:54","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=35208"},"modified":"2025-09-12T20:47:32","modified_gmt":"2025-09-13T00:47:32","slug":"estudio-de-mercado-de-maquinaria-pesada","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/es\/pericia\/estudio-de-mercado-de-maquinaria-pesada\/","title":{"rendered":"Investigaci\u00f3n de mercado de maquinaria pesada"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Investigaci\u00f3n de mercado de maquinaria pesada<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-de1f325b\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-de1f325b\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1.jpg\" alt=\"Investigaci\u00f3n y estrategia de mercado internacional de SIS\" title=\"Industrial (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Industrial-3-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading p2\"><span class=\"s2\">Los analistas de mercado esperan un crecimiento en la industria de fabricaci\u00f3n de maquinaria pesada. <\/span><\/h2>\n\n\n\n<p class=\"p2\"><span class=\"s2\">They project that this growth will occur over the next seven or so years. Several key factors drive the growth of the industrial equipment market. Examples are growth in real estate and more involvement in the private sector. Residential and commercial infrastructure set-up in emerging economies also drives growth, as do <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/investigacion-de-mercado-de-ferreteria\/\" title=\"Investigaci\u00f3n de mercado de ferreter\u00eda y mejoras para el hogar\"  data-wpil-monitor-id=\"9044\">improved economic conditions in a market<\/a>.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tipos de maquinaria pesada<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Excavadora<\/li>\n\n\n\n<li>Compactador<\/li>\n\n\n\n<li>Excavador<\/li>\n\n\n\n<li>retroexcavadora<\/li>\n\n\n\n<li>Manipulador telesc\u00f3pico<\/li>\n\n\n\n<li>Raspador de tractor de ruedas<\/li>\n\n\n\n<li>Talador apilador<\/li>\n\n\n\n<li>Cargador<\/li>\n\n\n\n<li>Calificador<\/li>\n\n\n\n<li>Zanjadora<\/li>\n\n\n\n<li>adoqu\u00edn<\/li>\n\n\n\n<li>Cami\u00f3n de la basura<\/li>\n\n\n\n<li>M\u00e1quina elevadora<\/li>\n\n\n\n<li>Gr\u00faas<\/li>\n\n\n\n<li>Promotor<\/li>\n\n\n\n<li>Arrastrador<\/li>\n\n\n\n<li>Segador<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">Tama\u00f1o del mercado mundial de equipos de construcci\u00f3n<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">COVID-19 has slowed down the economy. This slowdown is affecting sales in the <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/investigacion-de-mercado-de-la-construccion\/\" title=\"Investigaci\u00f3n del mercado de la construcci\u00f3n\"  data-wpil-monitor-id=\"9045\">construction and mining equipment market<\/a>. Still, analysts expect a recovery once the situation improves. The <a href=\"https:\/\/www.sisinternational.com\/es\/empresa-lider-en-estrategias-de-marketing\/\" title=\"Empresa l\u00edder en estrategias de marketing\"  data-wpil-monitor-id=\"9043\">top company in the heavy machinery market<\/a> is Caterpillar Inc. AB Volvo, CNH Industrial NV, Hitachi Ltd., Doosan Infracore Co. Ltd., Komatsu Ltd., Deere &amp; Company, and J C Bamford Excavators Ltd are also heavy-hitters.<\/span><\/p>\n\n\n\n<p class=\"p4\"><span class=\"s2\">Analysts have uncovered several construction equipment trends. Of significance is the ongoing shift from traditional to automated. Global demand for more upgraded, fuel-efficient equipment is on the increase. The Asia-Pacific region may emerge dominant in the worldwide heavy machinery market share. Analysts also expect the <a href=\"https:\/\/www.sisinternational.com\/es\/investigacion-de-mercado-en-europa-2\/\" title=\"El mercado europeo\"  data-wpil-monitor-id=\"9041\">el mercado europeo<\/a> to grow due to improving employment levels. That market also had an increasing demand for new housing units (pre-COVID).<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">Cuota de mercado de los fabricantes de equipos de construcci\u00f3n<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">Muchas grandes ciudades de todo el mundo est\u00e1n atravesando una r\u00e1pida industrializaci\u00f3n. Esto, sumado a oportunidades de empleo lucrativas, est\u00e1 apoyando el cambio de poblaci\u00f3n de las \u00e1reas rurales a las urbanas. Es uno de los motores del crecimiento de la industria de equipos de construcci\u00f3n (India y China son ejemplos). El mercado de equipos de construcci\u00f3n en la India tambi\u00e9n est\u00e1 creciendo gracias a los proyectos de ciudades inteligentes. La necesidad de equipos de construcci\u00f3n es alta en el sector de la construcci\u00f3n residencial. Estos proyectos impulsan la demanda de maquinaria pesada de alta calidad.<\/span><\/p>\n\n\n\n<p class=\"p4\"><span class=\"s2\">El <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/investigacion-de-mercado-de-la-industria-pesada\/\" title=\"Investigaci\u00f3n de mercado de la industria pesada\"  data-wpil-monitor-id=\"9046\">heavy equipment industry<\/a> is also seeing an increase in public-private partnerships. Many of these partnerships are for installing infrastructure work. There has also been wide-scale adoption of the rental business model. Many companies are entering the construction equipment rental business. They are finding the profitability of the rental model to be attractive. These factors have increased demand for heavy machinery over the past few years. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">Cuota de mercado de Cat en maquinaria de construcci\u00f3n<\/span><\/h2>\n\n\n\n<p class=\"p2\"><span class=\"s2\">Casi todos los informes sobre equipos de construcci\u00f3n muestran a Caterpillar Inc. como dominador del mercado. La l\u00ednea de productos de equipos Cat comprende m\u00e1s de 300 m\u00e1quinas. Establece el est\u00e1ndar para la industria de maquinaria pesada. Cat tambi\u00e9n domina los mercados de alquiler de equipos pesados y equipos usados. La empresa tambi\u00e9n produce calzado, ropa, modelos a escala, juguetes, accesorios y m\u00e1s.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">El impacto de COVID-19 en el mercado de equipos de construcci\u00f3n y miner\u00eda<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">COVID-19 has hurt construction equipment <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/investigacion-de-mercado-de-ventas-empresariales-b2b\/\" title=\"Estudio de mercado de ventas a empresas B2B\"  data-wpil-monitor-id=\"9047\">marketing and sales<\/a>. Caterpillar has reported declining sales, which, of course, has led to a drop in profits. The industry will feel the impact of the continued global economic uncertainty. Some companies are not even providing a financial outlook for the near future. Still, many governments have classed heavy machinery as an essential activity. They need equipment for the support of critical infrastructure. Thus, equipment manufacturers can continue to operate in those countries.<\/span><\/p>\n\n\n\n<p class=\"p2\"><span class=\"s2\">A ra\u00edz de la crisis, los fabricantes est\u00e1n implementando nuevos m\u00e9todos. Tambi\u00e9n est\u00e1n agregando procedimientos de seguridad para continuar la producci\u00f3n siempre que sea posible. Algunas empresas han cambiado su enfoque. Han comenzado a fabricar y distribuir equipos de protecci\u00f3n personal que salvan vidas. Otros han considerado necesario cerrar algunas instalaciones para mantener seguros a los empleados. Las plantas tambi\u00e9n est\u00e1n cerrando debido a la reducci\u00f3n de la demanda.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p3\"><span class=\"s2\">\u00bfPor qu\u00e9 es tan importante la investigaci\u00f3n de mercado de Maquinaria pesada?<\/span><\/h2>\n\n\n\n<p class=\"p4\"><span class=\"s2\">Heavy Machinery Market Research is essential. It is invaluable for stakeholders in the construction and mining industries and crucial for a better understanding of your customers. It also gives you knowledge about your competitors and how they approach the market. <a href=\"https:\/\/www.sisinternational.com\/es\/contacto-sis-investigacion-de-mercado-internacional\/\" title=\"Cont\u00e1ctenos\"  data-wpil-monitor-id=\"9040\">SIS International Research<\/a> provides insights into the heavy machinery industry. We help you identify and analyze the needs of your market. In that way, you can improve your efficiency and profitability.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Los m\u00e9todos de investigaci\u00f3n de mercado incluyen:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/soluciones-de-investigacion-cualitativa-cuantitativa\/grupos-focales-en-linea-2\/\" title=\"Grupos de discusi\u00f3n en l\u00ednea\"  data-wpil-monitor-id=\"9042\">Grupos de discusi\u00f3n en l\u00ednea<\/a><\/li>\n\n\n\n<li>Encuestas<\/li>\n\n\n\n<li>Entrevistas en profundidad<\/li>\n\n\n\n<li>Entrevistas en v\u00eddeo<\/li>\n\n\n\n<li>Etnograf\u00eda<\/li>\n\n\n\n<li>Comunidades en l\u00ednea<\/li>\n\n\n\n<li>Secondary Research (<a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/es\/herramientas-y-recursos-de-investigacion-de-escritorio\/\"   title=\"Herramientas y recursos para la investigaci\u00f3n documental\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"752\">Investigaci\u00f3n documental<\/a>)<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>La investigaci\u00f3n de mercado de maquinaria pesada es crucial para las partes interesadas en las industrias de la construcci\u00f3n y la miner\u00eda y para comprender a los clientes.<\/p>","protected":false},"author":1,"featured_media":63182,"parent":14514,"menu_order":61,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-35208","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/35208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/comments?post=35208"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/35208\/revisions"}],"predecessor-version":[{"id":81514,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/35208\/revisions\/81514"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/14514"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media\/63182"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media?parent=35208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}