{"id":27448,"date":"2018-07-21T19:41:23","date_gmt":"2018-07-21T19:41:23","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=27448"},"modified":"2026-04-20T20:53:21","modified_gmt":"2026-04-21T00:53:21","slug":"investigacion-de-mercado-de-bienestar-para-los-baby-boomers","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/es\/soluciones\/estudio-de-mercado-de-productos-de-belleza\/investigacion-de-mercado-de-bienestar-para-los-baby-boomers\/","title":{"rendered":"Investigaci\u00f3n de mercado de bienestar de los baby boomers"},"content":{"rendered":"

Investigaci\u00f3n de mercado de bienestar de los baby boomers <\/span><\/h1>\n\n\n\n
\"Investigaci\u00f3n<\/figure>\n\n\n\n

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Baby boomers were born between 1946 and 1964, and now in 2018, are 54 to 72 years of age. As a group, they do not behave at all like their parents\u2019 generation when it comes to physical fitness, wellness, and health. Their life expectancies are longer, in part because they eat better, exercise more, and smoke less.<\/span><\/p>\n\n\n\n

Unlike younger consumers (e.g. millennials), they tend to have more time and money to devote to, and care for their bodies and appearance. <\/span><\/p>\n\n\n\n

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t<\/strong>able of Contents<\/h2>