{"id":24364,"date":"2018-02-23T00:46:13","date_gmt":"2018-02-23T00:46:13","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=24364"},"modified":"2026-01-25T19:32:53","modified_gmt":"2026-01-26T00:32:53","slug":"emprendedores-de-investigacion-estrategica","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/es\/soluciones\/consultoria-estrategica\/emprendedores-de-investigacion-estrategica\/","title":{"rendered":"Investigaci\u00f3n estrat\u00e9gica para emprendedores"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Investigaci\u00f3n estrat\u00e9gica para emprendedores<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-3c823505\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-3c823505\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-33.jpg\" alt=\"Investigaci\u00f3n y estrategia de mercado internacional de SIS\" title=\"Strategy consulting (33)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-33.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-33-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-33-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-33-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-33-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p>Lanzar una nueva empresa requiere conocimiento del cliente, del mercado y de la competencia.<\/p>\n\n\n\n<p>Many entrepreneurs rely on their networks of family, friends and associates and have followed those networks instead of market opportunities. Some have succeeded, but many have failed. Strategy Research gives <a href=\"https:\/\/www.sisinternational.com\/es\/cobertura\/investigacion-de-mercado-asia\/investigacion-de-mercado-nauru\/\" title=\"Investigaci\u00f3n de mercado en Nauru\"  data-wpil-monitor-id=\"5736\">entrepreneurs<\/a> the incisive insight and data to take advantage of the overlooked opportunities in other markets.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/investigacion-de-mercado-de-datos-de-formacion\/\" title=\"Investigaci\u00f3n de mercado de datos de formaci\u00f3n\"  data-wpil-monitor-id=\"10684\">Market Research delivers insights and data<\/a> to guide your decision-making and product development.&nbsp; <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/consultoria-estrategica\/entrenamiento-y-estrategia-de-inteligencia-competitiva\/\" title=\"Entrenamiento y Estrategia en Inteligencia Competitiva\"  data-wpil-monitor-id=\"10689\">Strategy and Competitive Intelligence<\/a> allow you to create Competitive Advantages.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Soluciones de investigaci\u00f3n y estrategia para emprendedores<\/h2>\n\n\n\n<p><strong><a href=\"https:\/\/www.sisinternational.com\/es\/cobertura\/investigacion-de-mercado-asia\/evaluaciones-de-oportunidades-en-el-mercado-asiatico\/\" title=\"Evaluaciones de oportunidades de mercado en Asia\"  data-wpil-monitor-id=\"10687\">Entrada al mercado y evaluaciones de oportunidades<\/a><\/strong><\/p>\n\n\n\n<p>These assessments include comprehensive insight into the opportunities and threats in entering new markets.&nbsp; Market Sizing data can inspire areas of uncontested opportunity.&nbsp; This research provides the untapped opportunities, the distributors&#8217; partnerships that can be developed, and the competitive threats.<\/p>\n\n\n\n<p><strong>An\u00e1lisis competitivo<\/strong><\/p>\n\n\n\n<p>This research provides insights on key players, competitor best practices, <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/si-crecimiento-global\/consultoria-de-planificacion-estrategica\/\" title=\"Consultor\u00eda de Planificaci\u00f3n Estrat\u00e9gica\"  data-wpil-monitor-id=\"10699\">planned competitor strategic<\/a> movements, and areas of opportunity.<\/p>\n\n\n\n<p><strong><a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/consultoria-estrategica\/investigacion-de-mercado-de-lanzamiento-de-nuevos-productos\/\"   title=\"Investigaci\u00f3n de lanzamiento de nuevos productos\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"483\">Investigaci\u00f3n de lanzamiento de nuevos productos<\/a><\/strong><\/p>\n\n\n\n<p>This research assists product developers with agile <a href=\"https:\/\/www.sisinternational.com\/es\/claim-research-for-food-and-beverage-taste-tests-validating-your-product-claims\/\" title=\"Claim Research for Food and Beverage Taste Tests: Validating Your Product Claims\"  data-wpil-monitor-id=\"10694\">pruebas de producto<\/a> and insights.&nbsp; Entrepreneurs can test <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/consultoria-estrategica\/investigacion-de-mercado-de-producto-minimo-viable\/\" title=\"Investigaci\u00f3n de mercado de producto m\u00ednimo viable\"  data-wpil-monitor-id=\"10683\">Minimum Viable Products<\/a> (MVPs). The result are findings that can immediately improve products.&nbsp; Some clients prefer to do this research in Agile Sprints.<\/p>\n\n\n\n<p><strong>Investigaci\u00f3n de clientes<\/strong><\/p>\n\n\n\n<p>This research can be either Qualitative or Quantitative.&nbsp; For example, Focus Groups and In-Depth Interviews can unearth unmet customer needs and pain points.&nbsp; <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/investigacion-de-mercado-cuantitativa-2\/\" title=\"Investigaci\u00f3n de mercado cuantitativa\"  data-wpil-monitor-id=\"10697\">Investigaci\u00f3n cuantitativa<\/a> can measure a broader sample of the population to uncover customer needs and identify pockets of popularity of your product in different geographical markets.<\/p>\n\n\n\n<p><strong>Pruebas de usabilidad del producto<\/strong><\/p>\n\n\n\n<p>Este <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/soluciones-de-branding-e-investigacion-de-clientes\/investigacion-de-mercado-de-pruebas-de-productos\/\" title=\"Investigaci\u00f3n de mercado de pruebas de productos\"  data-wpil-monitor-id=\"10692\">research tests the satisfaction of products<\/a> and websites.&nbsp; Products can be tested in-person, office or home.&nbsp; The results help you to make improvements to your product or website.<\/p>\n\n\n\n<p><strong>Planes estrat\u00e9gicos de comercializaci\u00f3n<\/strong><\/p>\n\n\n\n<p>Strategy Research is compiled in a comprehensive plan for getting your products to market.<\/p>\n\n\n\n<p><strong>Consultor\u00eda de Mercadotecnia<\/strong><\/p>\n\n\n\n<p>We help you to develop ads, websites, translations of marketing material,s and labeling.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Acerca de la investigaci\u00f3n y la estrategia de SIS<\/h2>\n\n\n\n<p>SIS proporciona a su empresa la informaci\u00f3n que necesita para mejorar sus productos y ser eficaz en sus lanzamientos.<\/p>\n\n\n\n<p>We identify the best markets for your products. We can develop strategies on whether to export your products, open a subsidiary, or form a partnership with another company. We inform you about the competitors already in the market and those who might be planning to approach your position.<\/p>\n\n\n\n<p>Le mostramos los tama\u00f1os relativos de las oportunidades de mercado y explicamos por qu\u00e9 es m\u00e1s dif\u00edcil ingresar a algunos mercados que a otros. Podemos identificar posibles socios y canales de distribuci\u00f3n. Podemos informarle sobre las leyes y regulaciones relevantes y ayudarlo a comenzar en nuevos mercados donde puede tener \u00e9xito.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">&nbsp;<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Brindamos conocimientos y estrategias a emprendedores que lanzan nuevos productos y ingresan a nuevos mercados.<\/p>","protected":false},"author":1,"featured_media":62520,"parent":14567,"menu_order":53,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-24364","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/24364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/comments?post=24364"}],"version-history":[{"count":6,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/24364\/revisions"}],"predecessor-version":[{"id":81750,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/24364\/revisions\/81750"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/14567"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media\/62520"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media?parent=24364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}