{"id":24018,"date":"2018-02-17T21:45:24","date_gmt":"2018-02-17T21:45:24","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=24018"},"modified":"2026-01-25T17:15:00","modified_gmt":"2026-01-25T22:15:00","slug":"empresa-de-investigacion-de-mercado-atlanta","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/es\/cobertura\/north-america\/cobertura-de-estados-unidos\/empresa-de-investigacion-de-mercado-atlanta\/","title":{"rendered":"Empresa de investigaci\u00f3n de mercado en Atlanta"},"content":{"rendered":"

Investigaci\u00f3n de mercado en Atlanta<\/h1>\n\n\n\n
\"Investigaci\u00f3n<\/figure>\n\n\n\n

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Atlanta es la ciudad m\u00e1s grande de Georgia y una de las ciudades m\u00e1s grandes de Estados Unidos.  <\/span><\/h2>\n\n\n\n

The metropolitan area has approximately 6 million people and its GDP is the eighth largest in the country.  SIS provides full-service Market Research and strategy solutions in Atlanta with a highly skilled fieldwork team.<\/span><\/p>\n\n\n\n

Atlanta benefits from an educated workforce and a low cost of living relative to other global cities. Many major companies have operations in Atlanta, including over 75% of the Fortune 500.<\/span><\/p>\n\n\n\n

El centro de Atlanta tiene la mayor densidad de poblaci\u00f3n.  <\/span>Buckhead is a suburban affluent area and has stylish upscale shopping areas. This area which is easily accessible to respondents can be useful in conducting Focus Groups<\/a>.  Marietta is another suburban area with major companies such as Lockheed Martin.<\/span><\/p>\n\n\n\n

Pr\u00f3spero centro econ\u00f3mico<\/h2>\n\n\n\n

Atlanta is home to many of the world\u2019s leading companies \u2014-CNN, Coca Cola and Delta airlines.  It is a gateway to the South USA. <\/span><\/p>\n\n\n\n

El city is vying for investment<\/a> and competing with other global cities for investment, sporting events and corporate headquarters locations.  Atlanta received international recognition when it was chosen as a location for the Olympics in 1996.<\/span><\/p>\n\n\n\n

It is a major regional transportation hub.  The Atlanta Hartsfield Airport is one of the largest airports in the world.  It is also a logistics hub that has a major impact on global operations and logistics.<\/span><\/p>\n\n\n\n

Media, broadcasting and entertainment are important industries. Turner Broadcasting, which owns CNN, is headquartered in Atlanta. The weather channel is also in the metro area. The population makes the region a major DMA market in which to promote products<\/a> and to advertise to consumers. Increasingly, the city is working to attract film and movie<\/a> companies to film movies there.<\/span><\/p>\n\n\n\n

Gran mercado de consumo<\/h2>\n\n\n\n

Atlanta has a large consumer base that benefits from a high standard of living and an educated workforce.  The area has leading universities, such as Emory University and the University of Georgia. <\/span><\/p>\n\n\n\n

The city is considered multicultural with a large representation of different ethnic groups and languages spoken. This diversity can make Atlanta a strong test Market for research<\/a> projects.<\/span><\/p>\n\n\n\n

Buckhead, pictured, is an ideal place for Focus Groups.  The area hosts trendy restaurants, large businesses, and beautiful scenic streets.<\/p>\n\n\n\n

Industria tecnol\u00f3gica en ascenso<\/h2>\n\n\n\n
\"Investigaci\u00f3n<\/figure>\n\n\n\n

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The technology industry is growing in Atlanta. \u00a0Also known as \u201cSilicon Peach\u201d, the city has attracted many tech startups. Atlanta\u2019s lower cost of living has been accelerating growth in the IT industry there.\u00a0 AT&T Mobility<\/span> is headquartered there as well as a growing number of startups. SIS provides executive interviews, market entry & sizing, customer research, B2B focus groups<\/a>, competitive intelligence, branding insights and employee surveys in Atlanta.<\/span><\/p>\n\n\n\n

Acerca de la investigaci\u00f3n de mercado en Atlanta<\/h2>\n\n\n\n

Proporcionamos Reclutamiento de grupos focales<\/a>, moderation, survey interviewing, data collection, translation and transcription. \u00a0Our Strategy Research Group provides Reporting, Analysis, and On-The-Ground Consulting.\u00a0 Some recent projects include:<\/span><\/p>\n\n\n\n