{"id":19184,"date":"2015-10-26T20:54:09","date_gmt":"2015-10-26T20:54:09","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=19184"},"modified":"2025-09-16T17:31:44","modified_gmt":"2025-09-16T21:31:44","slug":"curriculum-de-experiencia-en-estudios-de-etnografia","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/es\/pericia\/curriculums-de-experiencia\/curriculum-de-experiencia-en-estudios-de-etnografia\/","title":{"rendered":"Experiencia en investigaci\u00f3n de mercado en etnograf\u00eda."},"content":{"rendered":"<h1 class=\"wp-block-heading\">Experiencia en investigaci\u00f3n de mercado en etnograf\u00eda.<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-3c4b090e\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-3c4b090e\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Nordic-market-research-4.jpg\" alt=\"Investigaci\u00f3n y estrategia de mercado internacional de SIS\" title=\"Nordic market research (4)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Nordic-market-research-4.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Nordic-market-research-4-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Nordic-market-research-4-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Nordic-market-research-4-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Nordic-market-research-4-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Realic\u00e9 docenas de estudios de visitas domiciliarias de consumidores sobre aparatos electr\u00f3nicos y electrodom\u00e9sticos en el \u00e1rea metropolitana de Nueva York.<\/li>\n\n\n\n<li>Reclut\u00e9 ejecutivos tomadores de decisiones de TI para estudios etnogr\u00e1ficos en su entorno de oficina.<\/li>\n\n\n\n<li>Realic\u00e9 una etnograf\u00eda en el consultorio entre administradores de hospitales en todo Estados Unidos.<\/li>\n\n\n\n<li>Se realiz\u00f3 una etnograf\u00eda de visitas a oficinas de baja incidencia entre los tomadores de decisiones que deciden sobre la adquisici\u00f3n de mobiliario de oficina.<\/li>\n\n\n\n<li>Recruited ethnography <a href=\"https:\/\/www.sisinternational.com\/es\/estudio-de-caso-hipotetico-de-armonia-de-analisis-de-consumidores\/\" title=\"An\u00e1lisis del consumidor: estudio de caso hipot\u00e9tico de eHarmony\"  data-wpil-monitor-id=\"8616\">study for US consumers<\/a> to profile their living habits in their homes \u2013 consumers had to agree to be video taped in their home setting.<\/li>\n\n\n\n<li>Se reclut\u00f3 y entrevist\u00f3 a propietarios de lavadoras para observar su comportamiento al usarlas en sus hogares.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.sisinternational.com\/es\/how-to-conduct-in-depth-interviews-for-market-insights\/\" title=\"C\u00f3mo realizar entrevistas exhaustivas para obtener informaci\u00f3n sobre el mercado\"  data-wpil-monitor-id=\"8619\">Conducted low incidence office visit ethnographic interviews<\/a> among many hospitality and education professionals about their attitudes and behaviors in renovation and new construction.<\/li>\n\n\n\n<li>Recruited people who have high cholesterol and use drugs to treat their condition, professionals involved in cholesterol and heart health issues and those who lead extreme or analogous lifestyles governed by routine and ritual for an ethnography study about lifestyle, health and wellbeing.&nbsp; This study was conducted in Houston, Seattle, and St. Louis.<\/li>\n\n\n\n<li>Se reclut\u00f3 a propietarios de aspiradoras sin bolsa para que observaran su comportamiento al aspirar y limpiar en sus hogares.<\/li>\n\n\n\n<li>Se realizaron muchas visitas domiciliarias a personas que poseen lavadoras de carga frontal y refrigeradores estilo puerta francesa.<\/li>\n\n\n\n<li>Conducted the recruitment of ethnography studies for a <a href=\"https:\/\/www.sisinternational.com\/es\/soluciones\/consultoria-estrategica\/tecnicas-de-generacion-de-leads\/\" title=\"Empresa de generaci\u00f3n de leads\"  data-wpil-monitor-id=\"8617\">leading advertising firm<\/a><\/li>\n\n\n\n<li>Se realizaron visitas domiciliarias para conocer mejor los h\u00e1bitos de consumo de cerveza y las actitudes hacia el consumo de cerveza en casa y la cerveza de barril.<\/li>\n\n\n\n<li>Realic\u00e9 visitas al consultorio y entrevistas en profundidad con profesionales m\u00e9dicos en Boston y Nueva York.<\/li>\n\n\n\n<li>Conducted one-on-one interviews, focus groups, ethnographic <a href=\"https:\/\/www.sisinternational.com\/es\/pericia\/industrias\/entrevistas-telefonicas-asistidas-por-computadora-investigacion-de-mercado\/\" title=\"Investigaci\u00f3n de mercado de entrevistas telef\u00f3nicas asistidas por computadora\"  data-wpil-monitor-id=\"8618\">interviews among drivers in a parking assistance<\/a> technology study in the NYC metro area.<\/li>\n\n\n\n<li>Se realizaron entrevistas etnogr\u00e1ficas a pacientes con cuidadores de personas con Alzheimer.<\/li>\n\n\n\n<li>Conducted a major household electronics concept <a href=\"https:\/\/www.sisinternational.com\/es\/analisis-de-exportaciones-del-campus-de-la-universidad-estatal-de-carolina-del-norte\/\" title=\"Estudio de caso de entrada al mercado global universitario\"  data-wpil-monitor-id=\"8620\">study for a global<\/a> manufacturer via home visits in several US cities.&nbsp; The challenge was that there were strict recruitment criteria, re-recruitment requirements to reschedule consecutive home visits and schedules.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">&nbsp;<\/h2>","protected":false},"excerpt":{"rendered":"<p>Experiencia Seleccionada en Estudios Etnogr\u00e1ficos con entrevistas en profundidad.<\/p>","protected":false},"author":1,"featured_media":65952,"parent":15106,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-19184","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/19184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/comments?post=19184"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/19184\/revisions"}],"predecessor-version":[{"id":81444,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/19184\/revisions\/81444"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/pages\/15106"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media\/65952"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/es\/wp-json\/wp\/v2\/media?parent=19184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}