{"id":39951,"date":"2022-03-12T01:05:15","date_gmt":"2022-03-12T01:05:15","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=39951"},"modified":"2026-01-25T16:48:56","modified_gmt":"2026-01-25T21:48:56","slug":"die-marshallinseln","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/de\/abdeckung\/marktforschung-asien\/die-marshallinseln\/","title":{"rendered":"Marktforschung auf den Marshallinseln"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Marktforschung auf den Marshallinseln<\/h1>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-55c86367\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-55c86367\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1.jpg\" alt=\"SIS International Marktforschung &amp; Strategie\" title=\"Marshall Islands (1)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p>The Marshall Islands in Oceania are a country of scattered atolls and remote islands. This country comprises more than 1,200 islands and islets. Almost everyone speaks English, but the primary language is Marshallese. The islands are tropical, and the temperatures never exceed 100 degrees.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-columns has-global-color-9-color has-text-color has-background has-link-color wp-elements-44d3607034bf8845b0a2b3878191c102 is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" style=\"background-color:#f7f9fa6e\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:71.28%\">\n<div class=\"wp-block-rank-math-toc-block aligncenter has-global-color-9-color has-text-color has-link-color wp-elements-45fe82da9dd14dd821162937aa22c133\" style=\"font-size:16px\" id=\"rank-math-toc\"><h2><br><strong>T<\/strong>able of Contents<\/h2><nav><ul><li class=\"\"><a href=\"#what-is-market-research-in-the-marshall-islands\">What Is Market Research in the Marshall Islands?<\/a><\/li><li class=\"\"><a href=\"#key-industries\">Schl\u00fcsselindustrien<\/a><\/li><li class=\"\"><a href=\"#neighborhoods\">Nachbarschaften<\/a><\/li><li class=\"\"><a href=\"#trends\">Trends<\/a><\/li><li class=\"\"><a href=\"#benefits-and-strengths-of-the-marshall-islands\">Vorteile und St\u00e4rken der Marshallinseln<\/a><\/li><li class=\"\"><a href=\"#consumer-base\">Verbraucherbasis<\/a><\/li><li class=\"\"><a href=\"#reasons-to-grow-your-business-in-the-marshall-islands\">Gr\u00fcnde, Ihr Gesch\u00e4ft auf den Marshallinseln auszubauen.<\/a><\/li><li class=\"\"><a href=\"#about-sis-international\">\u00dcber SIS International<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-market-research-in-the-marshall-islands\">What Is Market Research in the Marshall Islands?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/de\/abdeckung\/die-amerikaner\/marktforschung-in-der-karibik\/marktforschung-auf-den-turks-und-caicosinseln\/\" title=\"Marktforschung auf den Turks- und Caicosinseln\"  data-wpil-monitor-id=\"3547\">Market research in the Marshall Islands<\/a> aims to understand the economic and cultural characteristics of this Pacific island nation. The economy is heavily reliant on imports and external aid, which influences market dynamics.<\/p>\n\n\n\n<p><strong>Wichtige Aspekte:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Wirtschaftlicher Kontext:<\/strong> The Marshall Islands&#8217; small economy is based primarily on subsistence farming, fishing, and tourism, and it is significantly reliant on foreign aid and remittances.<\/li>\n\n\n\n<li><strong>Methoden:<\/strong> Qualitative research methods such as interviews and community engagement are often used to gather insights into consumer needs and preferences.<\/li>\n\n\n\n<li><strong>Herausforderungen:<\/strong> The islands&#8217; isolation and limited resources can hinder <a href=\"https:\/\/www.sisinternational.com\/de\/abdeckung\/europa\/marktforschung-faroer-inseln\/\" title=\"Marktforschung auf den F\u00e4r\u00f6er Inseln\"  data-wpil-monitor-id=\"3754\">market<\/a> research, requiring innovative approaches to data collection.<\/li>\n\n\n\n<li><strong>Vorteile:<\/strong> Market research helps businesses identify opportunities in local markets and understand consumer behavior, facilitating informed decision-making and targeted marketing strategies.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"key-industries\">Schl\u00fcsselindustrien<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Thunfischverarbeitung<\/h3>\n\n\n\n<p>Die Fischerei ist zu einem der st\u00e4rksten Treiber des RMI geworden. Ausl\u00e4ndische Fischereiunternehmen dominieren den Markt. Das Land erh\u00e4lt also nur einen Bruchteil des Wertes des an seinen K\u00fcsten gefangenen Fischs. Dennoch haben die Inseln ein Einkommen aus der Fischereiindustrie aufgebaut. Die Stadt Majuro geh\u00f6rt zu den gr\u00f6\u00dften Thunfisch-Verschiffungsh\u00e4fen der Welt.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Landwirtschaft<\/h3>\n\n\n\n<p>Obwohl der Landwirtschaftssektor nicht so gro\u00df ist wie der Fischereisektor, ist er auch eine Einnahmequelle des Landes. Sein Haupterzeugnis ist Kopra (getrocknete Kokosn\u00fcsse).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Kunsthandwerk<\/h3>\n\n\n\n<p>Auf den Marshallinseln wird seit jeher kunstvoll geflochtenes Kunsthandwerk aus lokalen Naturmaterialien hergestellt. Touristen str\u00f6men in die Kunsthandwerksl\u00e4den, um diese einzigartigen Souvenirs zu kaufen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"neighborhoods\">Nachbarschaften<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c0a91c7a\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-c0a91c7a\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3.jpg\" alt=\"SIS International Marktforschung &amp; Strategie\" title=\"Marshall Islands (3)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Marshall-Islands-3-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Majuro<\/h3>\n\n\n\n<p>Die Hauptstadt und gr\u00f6\u00dfte Stadt der Marshallinseln ist Majuro. Es ist auch das gr\u00f6\u00dfte Korallenatoll. Die Stadt erstreckt sich \u00fcber 64 kleine Inseln und bietet wundersch\u00f6ne Korallen, exotische Fischarten und Wracks aus dem Zweiten Weltkrieg. Dieses 1884 gegr\u00fcndete Taucherparadies verf\u00fcgt auch \u00fcber einen gro\u00dfen Hafen und einen internationalen Flughafen. Dar\u00fcber hinaus gibt es wundersch\u00f6ne Korallen, exotische Fischarten und Wracks aus dem Zweiten Weltkrieg.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Ebeye<\/h3>\n\n\n\n<p>Ebeye ist eine der 97 Inseln des Kwajalein-Atolls, das etwa 32 Hektar gro\u00df ist. Kwajalein ist eines der gr\u00f6\u00dften Korallenatolle der Welt. Ebeye hat etwas mehr als 1500 Einwohner. Mehr als die H\u00e4lfte der Menschen sind unter 18 Jahre alt.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Arno<\/h3>\n\n\n\n<p>Arno, a 45-minute boat ride from Majuro, is one of the most populous atolls in the Marshall Islands. Its sites include sandy beaches and marine life. The island has three lagoons, which the Marshallese use for scuba diving, deep-sea fishing, and swimming. The lagoon is not a tourist attraction, but it offers much to see.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"trends\">Trends<\/h2>\n\n\n\n<p>A more severe trend has been the rising sea levels in this atoll nation. This looming crisis threatens more than half of the structures in the capital, Majuro. A World Bank study also projects that most of Majuro will be subject to flooding due to climate change. This study provides alarming visual forecasts and gives adaptation options to assist the islands in tackling this problem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"benefits-and-strengths-of-the-marshall-islands\">Vorteile und St\u00e4rken der Marshallinseln<\/h2>\n\n\n\n<p>Eine der Hauptst\u00e4rken des Marktes der Marshallinseln sind seine Exporteure. Die USA und die Marshallinseln haben eine Freihandelszone (den Compact), die dem Inselstaat Verteidigungsg\u00fcter und finanzielle Hilfe von den USA bietet. Diese Hilfe macht auch zwei Drittel des Gesamthaushalts der Marshallinseln aus. Die USA bieten dies an, um exklusive Rechte zum Betrieb von Milit\u00e4rst\u00fctzpunkten auf den Marshallinseln zu haben.<\/p>\n\n\n\n<p>Both the US and Australia are trade partners of the Marshall Islands. An Australian bilateral aid program has given water and sanitation to Ebeye. Openings for women and girls in the job market also increased. Another benefit is the Australian awards. These awards provide scholarships for selected colleges in the Pacific region.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"consumer-base\">Verbraucherbasis<\/h2>\n\n\n\n<p>The Marshall Islands have a seemingly neutral consumer base. The country\u2019s population is no more than 60,000. Thus, the citizens tend to interact with the same businesses often. Some don\u2019t do business with any, and they live rural lives. Poverty is also a massive concern in the islands. With rising sea levels and low quality of life, many migrate to the US for the best future.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"reasons-to-grow-your-business-in-the-marshall-islands\">Gr\u00fcnde, Ihr Gesch\u00e4ft auf den Marshallinseln auszubauen.<\/h2>\n\n\n\n<p>The Marshall Islands government is interested in increasing foreign investment. Still, it has not taken the necessary steps to implement such a plan. The country&#8217;s lack of land rights is holding back its economic progress. Non-natives can\u2019t buy land, only lease it through traditional practices. Land ownership depends on family lineage and social class.<\/p>\n\n\n\n<p>The Foreign Investment Business License (Amendment) Act also restricts foreign investments. It is not easy to invest in retail and service businesses. Luckily, this law is not consistent. It allows some foreign investors to form partnerships with local Marshallese companies.<\/p>\n\n\n\n<p>There is also no online website for registering a new business in the Marshall Islands. The investor must do this all in person, and there is no guarantee that the proposal will be accepted.<\/p>\n\n\n\n<p>Dennoch gibt es viele Gr\u00fcnde, ein Unternehmen auf den Marshallinseln zu gr\u00fcnden. Es handelt sich um einen frei assoziierten Staat der USA. Somit k\u00f6nnen Unternehmen in einem souver\u00e4nen Land t\u00e4tig sein und dennoch einige Vorteile wie eine US-W\u00e4hrung und g\u00fcnstige Handelsabkommen genie\u00dfen. Die Marshallinseln bieten weitere Vorteile wie politische Stabilit\u00e4t, Steuererleichterungen und einen gro\u00dfen Pool an Arbeitskr\u00e4ften.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"about-sis-international\"><strong>\u00dcber SIS International<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/de\/\"><span style=\"font-weight: 400;\">SIS International<\/span><\/a><span style=\"font-weight: 400;\"> bietet quantitative, qualitative und strategische Forschung an. Wir liefern Daten, Tools, Strategien, Berichte und Erkenntnisse zur Entscheidungsfindung. Wir f\u00fchren auch Interviews, Umfragen, Fokusgruppen und andere Methoden und Ans\u00e4tze der Marktforschung durch.<\/span><a href=\"https:\/\/www.sisinternational.com\/de\/uber-sis-international-research\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> Kontakt<\/span><\/a><span style=\"font-weight: 400;\"> f\u00fcr Ihr n\u00e4chstes Marktforschungsprojekt.<\/span><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Market Research in the Marshall Islands The Marshall Islands in Oceania are a country of scattered atolls and remote islands. This country comprises more than 1,200 islands and islets. Almost everyone speaks English, but the primary language is Marshallese. The islands are tropical, and the temperatures never exceed 100 degrees. What Is Market Research in &#8230; <a title=\"Marktforschung auf den Marshallinseln\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/de\/abdeckung\/marktforschung-asien\/die-marshallinseln\/\" aria-label=\"Mehr Informationen \u00fcber Marktforschung auf den Marshallinseln\">Weiterlesen \u2026<\/a><\/p>","protected":false},"author":1,"featured_media":65712,"parent":14508,"menu_order":45,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-39951","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/39951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/comments?post=39951"}],"version-history":[{"count":7,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/39951\/revisions"}],"predecessor-version":[{"id":77947,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/39951\/revisions\/77947"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/14508"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/media\/65712"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/media?parent=39951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}