{"id":26765,"date":"2018-05-28T22:10:59","date_gmt":"2018-05-28T22:10:59","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=26765"},"modified":"2026-03-12T12:47:02","modified_gmt":"2026-03-12T16:47:02","slug":"marktforschung-fur-arzte","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/de\/losungen\/marktforschung-im-gesundheitswesen-2\/marktforschung-fur-arzte\/","title":{"rendered":"Marktforschung f\u00fcr \u00c4rzte"},"content":{"rendered":"<h1 class=\"wp-block-heading\">Marktforschung f\u00fcr \u00c4rzte<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c41dbf38\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-c41dbf38\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Healthcare-6.jpg\" alt=\"SIS International Marktforschung &amp; Strategie\" title=\"Healthcare (6)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Healthcare-6.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Healthcare-6-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Healthcare-6-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Healthcare-6-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Healthcare-6-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c4rzte haben gro\u00dfen Einfluss auf die Patientenversorgung, die organisatorische Entscheidungsfindung sowie die Anwendung von Behandlungen und Rezepten.<\/h2>\n\n\n\n<p>Das Verst\u00e4ndnis ihrer Meinungen, Verhaltensweisen und Perspektiven kann f\u00fcr Unternehmen des Gesundheitswesens sowie der Medizinprodukte- und Pharmabranche \u00e4u\u00dferst hilfreich sein.<\/p>\n\n\n\n<p>Physicians are specialized medical professionals.&nbsp; Clinicians on the other hand are primary care givers of a patient.&nbsp; The roles of the two disciplines are often blurred. Physicians are clinicians, and the terms are commonly used interchangeably.&nbsp; We will use the word \u201cclinician\u201d to refer to all healthcare providers who deal with patients.&nbsp; \u201cPhysician\u201d will refer to clinicians who focuses on a particular specialty.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ver\u00e4nderte medizinische Landschaft<\/h2>\n\n\n\n<p>Physician practice ownership is trending downward. &nbsp;In 2016, less than half of practicing physicians owned their practice. This was the first year the figure dropped below 50 percent. Most of those in private practice work in offices with ten or fewer physicians. There was an uptick in the number working at practices with more than 50 physicians.<\/p>\n\n\n\n<p>The doctors who have given up their practices are moving into salaried jobs at hospitals. Some specialists have been a part of this trend. Primary care physicians are the ones leading the charge, however. More than half of all pediatricians and family doctors are employees. Surgical subspecialists are also drifting into the employment zone. Examples include ophthalmologists and ear, nose, and throat specialists. About a quarter of subspecialists are employed in hospitals.<\/p>\n\n\n\n<p>This trend is due in part to the Affordable Care Act (ACA) of 2010. Another effect of the ACA is that hospitals are buying physician practices at a faster rate. They are forming integrated systems to better coordinate care among themselves. These systems also benefit the physicians they use. Other parts of the healthcare delivery system will also gain from integrated systems. As a result, doctors are no longer making purchasing decisions. The decision makers for medical <a href=\"https:\/\/www.sisinternational.com\/de\/losungen\/geschmackstest\/produkttestdienste-in-new-york\/\" title=\"Produkttestdienste in New York\"  data-wpil-monitor-id=\"8457\">products and services<\/a> are sitting on hospital boards.<\/p>\n\n\n\n<p>Ein weiterer bemerkenswerter Trend im Gesundheitswesen ist der \u00c4rztemangel. Dieser Mangel ist besonders akut in den Innenst\u00e4dten und l\u00e4ndlichen Gebieten. Der allgemeine Zugang zur Gesundheitsversorgung wird diese Situation noch verschlimmern. Die meisten Einwohner sagen, sie w\u00fcrden lieber in Gemeinden mit 10.000 oder mehr Einwohnern arbeiten. Kleine l\u00e4ndliche Gemeinden werden daher weiterhin unterversorgt sein.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fachgebiete<\/h2>\n\n\n\n<p>Die beliebtesten Fachgebiete f\u00fcr \u00c4rzte sind Allgemeinmedizin, Innere Medizin und P\u00e4diatrie. Weitere gut bezahlte Fachgebiete sind Dermatologie und Radiologie. Geriatrie ist ein weiteres gefragtes Fachgebiet. Die hohe Nachfrage nach Gerontologen ist keine \u00dcberraschung. Die Babyboomer-Generation geht in den Ruhestand. Dieser Wandel f\u00fchrt auch dazu, dass der Bedarf an psychiatrischer Versorgung steigt.<\/p>\n\n\n\n<p>These specialists can expect to work in hospitals, given the decline in ownership. Hospitals are using perks to attract physician employees. These include <a href=\"https:\/\/www.sisinternational.com\/de\/sachverstand\/branchen\/krankenversicherungsmarktforschung\/\" title=\"Marktforschung f\u00fcr Krankenversicherungen\"  data-wpil-monitor-id=\"8456\">health and malpractice insurance<\/a>. Hospitals are also offering retirement and disability plans. Education loan forgiveness and housing allowances are also provided.&nbsp; Compensation remains high for physicians though changing regulations may impact earnings.<\/p>\n\n\n\n<p>Boston, das reich an Krankenh\u00e4usern ist, ist die Metropolregion mit der h\u00f6chsten Nachfrage nach \u00c4rzten. San Francisco ist Zweiter auf der Liste. Auch in New York, Los Angeles, Seattle und Philadelphia besteht eine hohe Nachfrage nach \u00c4rzten.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c4rzte weltweit erreichen<\/h2>\n\n\n\n<p>SIS provides rapid insight to physicians in the US and worldwide and has over 40+ years research leadership.\u00a0 We have developed innovative digital methods to rapidly and affordably <a href=\"https:\/\/www.sisinternational.com\/de\/focus-groups-that-deliver-real-voices-real-insight-real-advantage\/\" title=\"Focus Groups That Deliver Real Voices, Real Insight, Real Advantage\"  data-wpil-monitor-id=\"8459\">deliver physician insights<\/a>.\u00a0 We can provide Quantitative and Qualitative research via mobile, telephone, in-person interviews, Focus Groups, and many other <a href=\"https:\/\/www.sisinternational.com\/de\/quantitative-market-research-methods-and-techniques\/\" title=\"Quantitative Market Research Methods and Techniques\"  data-wpil-monitor-id=\"8454\">market research methods<\/a>.\u00a0 We do <a href=\"https:\/\/www.sisinternational.com\/de\/abdeckung\/die-amerikaner\/usa-berichterstattung\/\" title=\"Marktforschung in den USA\"  data-wpil-monitor-id=\"8455\">research across the United States<\/a>, Europe, Asia, and in many Emerging Markets.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Die Meinung von \u00c4rzten zu verstehen, kann f\u00fcr Unternehmen im Gesundheitswesen, in der Medizintechnik und der Pharmaindustrie sehr hilfreich sein. Erfahren Sie mehr \u00fcber die Marktforschung f\u00fcr \u00c4rzte.<\/p>","protected":false},"author":1,"featured_media":62424,"parent":11294,"menu_order":32,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-26765","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/26765","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/comments?post=26765"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/26765\/revisions"}],"predecessor-version":[{"id":81421,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/26765\/revisions\/81421"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/11294"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/media\/62424"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/media?parent=26765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}