{"id":22097,"date":"2017-02-20T01:12:25","date_gmt":"2017-02-20T01:12:25","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=22097"},"modified":"2026-03-12T23:50:31","modified_gmt":"2026-03-13T03:50:31","slug":"markteintrittsstrategie","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/de\/market-entry-intelligence-page\/markteintrittsstrategie\/","title":{"rendered":"Markteintrittsberatung"},"content":{"rendered":"<h1 class=\"wp-block-heading p1\">Markteintrittsberatung<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-7d97c37b\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-7d97c37b\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25.jpg\" alt=\"SIS International Marktforschung &amp; Strategie\" title=\"Strategy consulting (25)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\">SIS\u00a0Market Entry Strategy\u00a0provides consulting solutions on Market\u00a0Opportunity, Growth, Market Sizing, Market Feasibility, Market\u00a0Development, Market Expansion, Export Development, Channel\u00a0Development, and B2B growth. In today\u2019s global economy, delivering\u00a0growth and identifying opportunity are key ways companies seek to\u00a0develop competitive advantages and prosper. <\/span><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\">At SIS Global Growth, we\u00a0help you translating ideas for growth into action. SIS provides a variety\u00a0of market opportunity and growth solutions to meet the following\u00a0needs:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\"><strong>Marktchance<\/strong>: What opportunities exist that we can serve?<\/span><\/li>\n\n\n\n<li><span class=\"s2\"><strong>Markteintritt<\/strong>: What markets can we enter based on our strategic&nbsp;objectives and capabilities?<\/span><\/li>\n\n\n\n<li><span class=\"s2\"><strong>Market Feasibility<\/strong>: Is our entry plan, expectations and objectives&nbsp;feasible?<\/span><\/li>\n\n\n\n<li><span class=\"s2\"><strong>Market Landscape:<\/strong> What is the landscape of customers,&nbsp;competitive dynamics, culture and supply chain?<\/span><\/li>\n\n\n\n<li><span class=\"s2\"><strong>Marktgr\u00f6\u00dfe:<\/strong> What is the size and scale of the opportunity?<\/span><\/li>\n\n\n\n<li><span class=\"s2\"><strong>Growth Innovation Programs: <\/strong>What opportunities does our team&nbsp;see? Will they work? How should we launch it?<\/span><\/li>\n\n\n\n<li><span class=\"s2\"><strong>Sales Channel Development:<\/strong> Are there new sales channels we&nbsp;can pursue?<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"p1\"><span class=\"s1\">Market opportunities can be seized, followed or developed. Companies&nbsp;often consider whether the opportunity can meet their strategic growth&nbsp;objectives, if the company has the capabilities and assets to deliver&nbsp;against the opportunity and if the opportunity is synergistic with their&nbsp;business model.<\/span><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\"><a href=\"https:\/\/www.sisinternational.com\/de\/analyse-des-markteintritts-von-carrefours-dubai\/\" title=\"Carrefours Markteintrittsanalyse in Dubai\"  data-wpil-monitor-id=\"1857\">Markteintritt<\/a> Strategy&nbsp;is a nuanced discipline in international business.&nbsp;Complex dynamics impact market entry success. Customer, competitive&nbsp;dynamics, cultural, regulatory, talented staff, supply chain and many&nbsp;other complex factors can heavily impact market entry. Variables such&nbsp;as strategy, mode of entry, logistics, preconceived assumptions and&nbsp;implementation can have significant impact in a new venture\u2019s&nbsp;responsiveness, agility and competitiveness.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p1\"><span class=\"s1\">Marktchancen-\/Markteintrittsberatung und Strategieberatung<\/span><\/h2>\n\n\n\n<p class=\"p1\"><span class=\"s1\">SIS has over 40+ years\u2019 expertise in international market entry, feasibility and&nbsp;opportunity research and consulting, serving many of the world\u2019s&nbsp;leading and influential companies.<\/span><span class=\"s1\"> We work&nbsp;with clients to develop and implement incisive strategy that leverages our&nbsp;client\u2019s competitive strengths and advantages. Our consultants provide depth of&nbsp;insight as well as a robust platform for implementing&nbsp;Market Entry Strategy.<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">Propriet\u00e4re L\u00f6sungen und Analysen<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Planung vor Ort<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Expertenteams<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Entwicklung von Innovationsprogrammen<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Wettbewerbsstrategie<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"p1\"><span class=\"s1\">In growth strategy development, our philosophy is to develop a flexible&nbsp;strategy that is sustainable and difficult for competitors to replicate.<\/span><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\">Oftentimes, companies are burgeoning with innovative ideas in&nbsp;different divisions within themselves, but for various reasons those&nbsp;ideas do not come to fruition. At SIS Global Growth, we also develop,&nbsp;coordinate and implement unique innovation and collaborative&nbsp;programs for companies seeking to identify opportunity, to boost grow&nbsp;and to become more innovative.<\/span><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\">As growth arises for many companies from on a series of efforts in their&nbsp;business, SIS Global Growth also provides Business Development consulting and&nbsp;implementation support across a variety of different functions. Below&nbsp;are selected areas we commonly support companies:<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading p1\"><span class=\"s1\">Beratung zu Vertriebs- und Marketingwachstum<\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">B2B-Lead-Generierung und Meeting-Koordination<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Wachstumsberatung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Vertrieb &amp; Touchpoint-Design<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Kanalstrategie<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Internationale Gesch\u00e4ftsentwicklung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">B\u00fcroer\u00f6ffnung \/ Eventmanagement<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Marken- und Kommunikationsstrategie<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Segmentierung<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading p1\">Beratung zum Wachstum der Lieferkette<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">Entwicklung von Partnerschaften<\/span><\/li>\n\n\n\n<li><span class=\"s1\">Technologie<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Globale Projektmanagementunterst\u00fctzung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Produktivit\u00e4t<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Expertenbeschaffung, Lieferantenbeschaffung und -entwicklung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Personalwesen<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading p1\">Finanzen<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">Fundraising und Kapitalberatung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Kapitalstrukturberatung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Finanzplanung f\u00fcr Unternehmen<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading p1\"><span class=\"s1\">Einhaltung<\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">Registrierungen und Anmeldungen<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Einhaltung gesetzlicher, steuerlicher und sonstiger Vorschriften<\/span><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading p1\">Unsere Dienste zur Lead-Generierung bieten die folgenden Vorteile:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">Identifizierung neuer Gesch\u00e4ftsm\u00f6glichkeiten und Leads<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Freie Ressourcen f\u00fcr den Vertrieb<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Verbesserte Daten und Einblicke in Zielsegmente<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Insight for corporate growth and development (Locally,&nbsp;Regionally, Globally)<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Einblick in die Zukunftspl\u00e4ne und Beziehungsdynamik<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Strategien zum Ausbau der Konten<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p1\"><span class=\"s1\">Kundenzuordnung<\/span><\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-c91d6bb7\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-c91d6bb7\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tech-13.jpg\" alt=\"SIS International Marktforschung &amp; Strategie\" title=\"Tech (13)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tech-13.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tech-13-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tech-13-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tech-13-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Tech-13-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\">SIS Customer Mapping is a valuable tool to show businesses where&nbsp;products and brands will have the most impact. Mapping uncovers&nbsp;hidden trends and patterns that businesses can utilize to target&nbsp;prospective audiences effectively. Identifying businesses and&nbsp;consumers across channels grants an integrated customer view&nbsp;indispensable to sales and marketing efforts.<\/span><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\">SIS Customer Mapping Solutions provides targeted research and data&nbsp;to ensure that businesses are positioned effectively, including customer&nbsp;and business demographic research.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading p1\"><span class=\"s1\">Vermarktungspotenzial<\/span><\/h2>\n\n\n\n<p class=\"p1\"><span class=\"s1\">SIS Customer Mapping gives organizations precise marketing&nbsp;information that allows implementation of the most profitable outreach&nbsp;tactics.<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">Prognose von Marketingm\u00f6glichkeiten<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Identifizieren einer effizienten Strategie zur Ressourcenbereitstellung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Nutzen Sie Marktanteilsdaten zur Leistungssteigerung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Entwickeln Sie zielgerichtete Kampagnen<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Steigern Sie die Kundengewinnung und -bindung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Economic penetration reports showing expected performance&nbsp;data in new markets<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading p1\"><span class=\"s1\">Exportf\u00f6rderung<\/span><\/h2>\n\n\n\n<p class=\"p1\"><span class=\"s1\">For many organizations, growth and profitability depend on exporting&nbsp;products and services to foreign markets. Exporting organizations often&nbsp;need access to these markets, insight about tax and duties, regulatory&nbsp;oversight, trade opportunities and threats, partners in the local&nbsp;markets.<\/span><\/p>\n\n\n\n<p class=\"p1\"><span class=\"s1\">With in-depth knowledge of <a href=\"https:\/\/www.sisinternational.com\/de\/abdeckung\/die-amerikaner\/marktforschung-in-lateinamerika-2\/markteintrittsberatung-brasilien\/\" title=\"Markteintrittsberatung in Brasilien\"  data-wpil-monitor-id=\"4131\">market<\/a> trends in target export regions SIS&nbsp;export consultants provide a variety of solutions for exporters and trade&nbsp;bureaus to promote the exports internationally:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span class=\"s2\">F\u00f6rderung, Vermarktung und Planung von Handelsmissionen<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Veranstaltungsplanung f\u00fcr Handelsmissionen<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Entwicklung von Partnerschaften<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Bewertung der Marktchancen<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Kampagnenentwicklung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Markteintrittsbewertung<\/span><\/li>\n\n\n\n<li><span class=\"s2\">Marktgr\u00f6\u00dfe<\/span><\/li>\n<\/ul>\n\n\n<h2>Unser Standort in New York<\/h2>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<h3 class=\"wp-block-heading\">11 E 22nd Street, Floor 2, New York, NY 10010 T: +1(212) 505-6805<\/h3>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">\u00dcber SIS International<\/span><\/h2>\n<p><a href=\"https:\/\/www.sisinternational.com\/de\/\"><span style=\"font-weight: 400;\">SIS International<\/span><\/a><span style=\"font-weight: 400;\">\u00a0bietet quantitative, qualitative und strategische Forschung an. Wir liefern Daten, Tools, Strategien, Berichte und Erkenntnisse zur Entscheidungsfindung. Wir f\u00fchren auch Interviews, Umfragen, Fokusgruppen und andere Methoden und Ans\u00e4tze der Marktforschung durch.<\/span><a href=\"https:\/\/www.sisinternational.com\/de\/uber-sis-international-research\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\">\u00a0Kontakt<\/span><\/a><span style=\"font-weight: 400;\">\u00a0f\u00fcr Ihr n\u00e4chstes Marktforschungsprojekt.<\/span><\/p>\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>SIS bietet Beratung zur Markteintrittsstrategie. Wir arbeiten mit Unternehmen an neuen Marktchancen, Wachstum, Gr\u00f6\u00dfenbestimmung, Kanalentwicklung und mehr.<\/p>","protected":false},"author":1,"featured_media":62559,"parent":84510,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-22097","page","type-page","status-publish","has-post-thumbnail"],"uagb_featured_image_src":{"full":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25.jpg",1456,816,false],"thumbnail":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-150x150.jpg",150,150,true],"medium":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-300x168.jpg",300,168,true],"medium_large":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-768x430.jpg",768,430,true],"large":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-1024x574.jpg",1024,574,true],"1536x1536":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25.jpg",1456,816,false],"2048x2048":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25.jpg",1456,816,false],"trp-custom-language-flag":["https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-25-18x10.jpg",18,10,true]},"uagb_author_info":{"display_name":"Ruth Stanat","author_link":"https:\/\/www.sisinternational.com\/de\/author\/expert\/"},"uagb_comment_info":0,"uagb_excerpt":"SIS provides Market Entry Strategy Consulting. We work with companies on New Market Opportunity, Growth, Sizing, Channel Development and more.","_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/22097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/comments?post=22097"}],"version-history":[{"count":6,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/22097\/revisions"}],"predecessor-version":[{"id":78239,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/22097\/revisions\/78239"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/pages\/84510"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/media\/62559"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/de\/wp-json\/wp\/v2\/media?parent=22097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}