{"id":19689,"date":"2016-01-18T01:48:04","date_gmt":"2016-01-18T01:48:04","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=19689"},"modified":"2025-09-16T22:49:31","modified_gmt":"2025-09-17T02:49:31","slug":"%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%a5%d8%ac%d8%b1%d8%a7%d8%a1-%d8%a7%d9%84%d8%aa%d8%ad%d9%84%d9%8a%d9%84-%d8%a7%d9%84%d8%aa%d9%86%d8%a7%d9%81%d8%b3%d9%8a","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/ar\/how-to-conduct-competitive-analysis\/","title":{"rendered":"\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642"},"content":{"rendered":"<figure class=\"gb-block-image gb-block-image-92daf5c8\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-92daf5c8\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-2.jpg\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\" title=\"Strategy consulting (2)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Strategy-consulting-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n<h2>\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642<\/h2>\n<p>\u064a\u062c\u0628 \u0639\u0644\u0649 \u0643\u0644 \u0634\u0631\u0643\u0629 \u0625\u062c\u0631\u0627\u0621 \u062a\u062d\u0644\u064a\u0644 \u062a\u0646\u0627\u0641\u0633\u064a \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631. \u00a0<a href=\"https:\/\/www.entrepreneur.com\/encyclopedia\/competitive-analysis\" target=\"_blank\" rel=\"noopener\">\u0645\u0627 \u0647\u0630\u0627\u061f<\/a> \u0648\u0644\u0645\u0627\u0630\u0627 \u0647\u0648 \u0645\u0647\u0645\u061f \u0647\u0646\u0627\u0643 \u0639\u062f\u0629 \u0623\u0633\u0628\u0627\u0628.<\/p>\n<ul>\n<li>\u0627\u0643\u062a\u0634\u0641 \u0645\u0646 \u064a\u0628\u064a\u0639 \u0646\u0641\u0633 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a (\u0627\u0644\u0628\u062f\u064a\u0644\u0629) \u0627\u0644\u062a\u064a \u062a\u0628\u064a\u0639\u0647\u0627.<\/li>\n<li>\u0627\u0643\u062a\u0634\u0641 \u0645\u0646 \u064a\u0628\u064a\u0639 \u0644\u0646\u0641\u0633 \u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062a\u064a \u062a\u062a\u0639\u0627\u0645\u0644 \u0645\u0639\u0647\u0627 \u0634\u0631\u0643\u062a\u0643<\/li>\n<li>\u0645\u0639\u0631\u0641\u0629 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0645\u0646\u0627\u0641\u0633\u0648\u0643 \u064a\u0642\u0648\u0645\u0648\u0646 \u0628\u062a\u0637\u0648\u064a\u0631 \u0645\u0646\u062a\u062c\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0623\u0633\u0648\u0627\u0642 \u062c\u062f\u064a\u062f\u0629 \u062a\u062a\u0646\u0627\u0641\u0633 \u0645\u0639 \u0645\u0646\u062a\u062c\u0627\u062a\u0643.<\/li>\n<li>\u062d\u062f\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u062f\u062e\u0644 \u0633\u0648\u0642\u0643 \u0648\u062a\u0628\u062f\u0623 \u0641\u064a \u0627\u0644\u062a\u0646\u0627\u0641\u0633 \u0645\u0639\u0643.<\/li>\n<li>Determine the market share and relative position of key players<\/li>\n<\/ul>\n<h2>\u0645\u0646 \u0647\u0645 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0648\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u0646\u0628\u063a\u064a \u062a\u062d\u0644\u064a\u0644\u0647\u0645\u060c \u0648\u0628\u0623\u064a \u0642\u062f\u0631 \u0645\u0646 \u0627\u0644\u062a\u0641\u0635\u064a\u0644\u061f<\/h2>\n<p>\u0647\u0630\u0627 \u0633\u0624\u0627\u0644 \u062d\u0627\u0633\u0645 \u0644\u0644\u0625\u062c\u0627\u0628\u0629 \u0639\u0644\u064a\u0647.<\/p>\n<p>\u0645\u0646 \u0627\u0644\u0646\u0627\u062d\u064a\u0629 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629\u060c \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u062a\u062d\u062f\u064a\u062f \u0648\u062f\u0631\u0627\u0633\u0629 \u0643\u0644 \u0648\u0627\u062d\u062f \u0645\u0646\u0647\u0627 - \u0648\u0628\u0634\u0643\u0644 \u0645\u062a\u0639\u0645\u0642.<\/p>\n<p>\u0648\u0644\u0643\u0646 \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639\u060c \u0641\u0625\u0646 \u0627\u0644\u0645\u0648\u0627\u0631\u062f (\u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629\u060c \u0648\u0627\u0644\u0648\u0642\u062a) \u0633\u062a\u062d\u062f \u0645\u0646 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0641\u064a \u062d\u0641\u0646\u0629 \u0642\u0644\u064a\u0644\u0629 \u064a\u0646\u0628\u063a\u064a \u062f\u0631\u0627\u0633\u062a\u0647\u0627 \u0628\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u062a\u0641\u0635\u064a\u0644 \u0648\u0628\u062a\u0643\u0631\u0627\u0631 \u0623\u0643\u0628\u0631. \u0648\u064a\u062c\u0628 \u0645\u0631\u0627\u0642\u0628\u0629 \u062d\u0627\u0644\u0627\u062a \u0623\u062e\u0631\u0649 \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u0633\u0637\u062d\u064a\u0629\u060c \u0648\u0641\u064a \u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0623\u062d\u064a\u0627\u0646 \u0623\u0642\u0644\u060c \u0631\u0628\u0645\u0627 \u0643\u0644 \u0633\u0646\u0629 \u0623\u0648 \u0633\u0646\u062a\u064a\u0646. \u0648\u0644\u0646 \u062a\u0643\u0648\u0646 \u0641\u0643\u0631\u0629 \u0633\u064a\u0626\u0629 \u0623\u0646 \u062a\u0631\u0627\u0642\u0628 \u0623\u064a \u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0645\u0628\u062a\u062f\u0626\u064a\u0646.<\/p>\n<p>\u0628\u0645\u0633\u0627\u0639\u062f\u0629 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0644\u062f\u064a\u0643\u060c \u0648\u0645\u0648\u0638\u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u060c \u0648\u063a\u064a\u0631\u0647\u0645 \u0645\u0646 \u0627\u0644\u0645\u062f\u064a\u0631\u064a\u0646 \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u064a\u064a\u0646 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u064a\u0646\u060c \u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0621 \u0642\u0627\u0626\u0645\u0629 \u0628\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0648\u062a\u0635\u0646\u064a\u0641\u0647\u0645. \u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u0623\u0633\u0645\u0627\u0621 \u0627\u0644\u062a\u064a \u062a\u0631\u062a\u0641\u0639 \u0625\u0644\u0649 \u0623\u0639\u0644\u0649 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0648\u0631\u0643\u0632 \u0639\u0644\u064a\u0647\u0627.<\/p>\n<p>\u062d\u062f\u062f \u0628\u0627\u0644\u0636\u0628\u0637 \u0645\u0627 \u0627\u0644\u0630\u064a \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0645\u0639\u0631\u0641\u062a\u0647 \u0639\u0646\u0647\u0645.<\/p>\n<h2>\u062c\u0645\u0639 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a<\/h2>\n<p>\u064a\u0645\u0643\u0646 \u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0628\u0633\u0647\u0648\u0644\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a\u060c \u0648\u0641\u064a \u0627\u0644\u0645\u0637\u0628\u0648\u0639\u0627\u062a \u0648\u0627\u0644\u0645\u0646\u0634\u0648\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0641\u064a \u0627\u0644\u0645\u0639\u0627\u0631\u0636 \u0648\u0627\u0644\u0645\u0624\u062a\u0645\u0631\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0628\u0639\u0636 \u0627\u0644\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u062c\u0645\u0639\u0647\u0627 \u0628\u0633\u0647\u0648\u0644\u0629:<\/p>\n<ul>\n<li>\u0646\u0638\u0631\u0629 \u0639\u0627\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0635\u0646\u0627\u0639\u0629 \u0648\/\u0623\u0648 \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u062a\u062c\u0627\u0647\u0627\u062a\u0647\u0627<\/li>\n<li>\u062d\u0635\u0629 \u0627\u0644\u0637\u0631\u0641 \u0627\u0644\u062b\u0627\u0644\u062b \u0645\u0646 \u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0633\u0648\u0642<\/li>\n<li>\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0633\u0646\u0648\u064a\u0629 \u0648\u0627\u0644\u0631\u0628\u0639 \u0633\u0646\u0648\u064a\u0629 \u2013 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u0639\u062f\u062f \u0648\u0645\u0648\u0642\u0639 \u0627\u0644\u0645\u0646\u0634\u0622\u062a<\/li>\n<li>\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0635\u062d\u0641\u064a\u0629 \u2013 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062c\u062f\u064a\u062f\u0629\u060c \u0627\u0644\u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0627\u0644\u0625\u062f\u0627\u0631\u064a\u0629\u060c \u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062f\u0645\u062c\/\u0627\u0644\u0627\u0633\u062a\u062d\u0648\u0627\u0630<\/li>\n<li>\u062e\u0637\u0648\u0637 \u0627\u0644\u0625\u0646\u062a\u0627\u062c \u0648\u0627\u0644\u0625\u0636\u0627\u0641\u0627\u062a<\/li>\n<li>\u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u0648\u0627\u0644\u062e\u0635\u0648\u0645\u0627\u062a \u0648\u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062a\u0631\u0648\u064a\u062c\u064a\u0629<\/li>\n<li>\u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u064a \u0648\u0627\u0644\u062a\u0646\u0633\u064a\u0628 \u0627\u0644\u0625\u0639\u0644\u0627\u0645\u064a \u0648\u0627\u0644\u0646\u0641\u0642\u0627\u062a \u0627\u0644\u0645\u0642\u062f\u0631\u0629<\/li>\n<li>\u062a\u063a\u064a\u064a\u0631\u0627\u062a \u0627\u0644\u062a\u063a\u0644\u064a\u0641 - \u0644\u0627\u062d\u0638 \u0630\u0644\u0643 \u0641\u064a \u0627\u0644\u0645\u0639\u0627\u0631\u0636 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0623\u0648 \u0641\u064a \u0645\u062a\u0627\u062c\u0631 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629<\/li>\n<li>\u0636\u0645\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a - \u0627\u0644\u0635\u0648\u0631 \u0648\u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0648\u0627\u0644\u0641\u0648\u0627\u0626\u062f<\/li>\n<\/ul>\n<p>\u064a\u0645\u0643\u0646\u0643 \u0623\u064a\u0636\u064b\u0627 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062d\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0648\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0627\u0644\u0623\u0641\u0631\u0627\u062f \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0622\u0631\u0627\u0621 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0641\u064a \u0634\u0631\u0643\u062a\u0643:<\/p>\n<ul>\n<li>\u0631\u0628\u0645\u0627 \u064a\u062a\u0645\u062a\u0639 \u0645\u0648\u0638\u0641\u0648 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0644\u062f\u064a\u0643 \u0628\u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0623\u064a \u0634\u062e\u0635 \u0622\u062e\u0631 \u0641\u064a \u0645\u0624\u0633\u0633\u062a\u0643. \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0639\u0631\u0636 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0644\u0649 \u0645\u0646\u062f\u0648\u0628\u064a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0645\u0637\u0628\u0648\u0639\u0627\u062a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0644\u0639\u0642\u0648\u062f \u0648\u0639\u0631\u0648\u0636 \u0627\u0644\u0623\u0633\u0639\u0627\u0631\u060c \u0645\u0646 \u0628\u064a\u0646 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0642\u064a\u0645\u0629 \u0623\u062e\u0631\u0649. \u0623\u062b\u0646\u0627\u0621 \u0645\u062d\u0627\u0648\u0644\u062a\u0647\u0645 \u0625\u062c\u0631\u0627\u0621 \u0639\u0645\u0644\u064a\u0629 \u0628\u064a\u0639\u060c \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u062a\u0639\u0631\u0641\u0648\u0646 \u0639\u0644\u0649 \u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0645\u0646\u0627\u0641\u0633 \u0648\u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 \u0648\u0627\u0644\u0636\u0639\u0641 \u0641\u064a\u0647.<\/li>\n<li>\u0633\u064a\u062c\u062a\u0645\u0639 \u0627\u0644\u0632\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0627\u0644\u064a\u0648\u0646\u060c \u0623\u062b\u0646\u0627\u0621 \u0639\u0645\u0644\u0647\u0645\u060c \u0645\u0639 \u0627\u0644\u0645\u062d\u0627\u0633\u0628\u064a\u0646 \u0648\u0627\u0644\u0645\u062d\u0627\u0645\u064a\u0646 \u0648\u0627\u0644\u0645\u0635\u0631\u0641\u064a\u064a\u0646 \u0648\u063a\u064a\u0631\u0647\u0645 \u0645\u0646 \u0627\u0644\u0645\u0647\u0646\u064a\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u062a\u0639\u0631\u0636\u0647\u0645 \u0648\u0638\u0627\u0626\u0641\u0647\u0645 \u0644\u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0635\u0646\u0627\u0639\u0627\u062a \u0648\u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0648\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a. \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0646\u062d\u0648\u060c \u0642\u062f \u064a\u0633\u0645\u0639\u0648\u0646 \u0639\u0646 \u0623\u0646\u0634\u0637\u0629 \u0623\u0648 \u0623\u062d\u062f\u0627\u062b \u062a\u0633\u062a\u062d\u0642 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u062a\u062d\u0642\u064a\u0642. \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0630\u0644\u0643\u060c \u0642\u062f \u064a\u0643\u0648\u0646 \u0644\u062f\u064a\u0647\u0645 \u0631\u0624\u0649 \u062d\u0648\u0644 \u0633\u0645\u0627\u062a \u0645\u062d\u062f\u062f\u0629 \u0644\u0645\u0646\u0627\u0641\u0633 \u062d\u0627\u0644\u064a \u0623\u0648 \u0645\u062d\u062a\u0645\u0644.<\/li>\n<\/ul>\n<ul>\n<li>Other co-workers, through family and social interactions, may become exposed to competitive information. If they network online and offline with others in their industry area fellow employees may hear about something that appears to be an isolated case or simply a rumor. But if you hear the same information from multiple sources, it is certainly worth exploring.<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>\u0645\u0627 \u0644\u0645 \u064a\u0648\u0642\u0639\u0648\u0627 \u0627\u062a\u0641\u0627\u0642\u064a\u0629 \u0639\u062f\u0645 \u0645\u0646\u0627\u0641\u0633\u0629\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0627\u0644\u0633\u0627\u0628\u0642\u064a\u0646 \u0644\u062f\u0649 \u0623\u062d\u062f \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u062a\u0642\u062f\u064a\u0645 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062d\u0648\u0644: \u062a\u0637\u0648\u0631\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0644\u0645\u0646\u0627\u0641\u0633\u0643\u060c \u0623\u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u060c \u0623\u0648 \u062d\u062a\u0649 \u062e\u0637\u0637 \u0644\u0641\u062a\u062d \u0623\u0648 \u0625\u063a\u0644\u0627\u0642 \u0627\u0644\u0645\u0631\u0627\u0641\u0642.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2>\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0628\u062d\u0648\u062b<\/h2>\n<p>\u0625\u0630\u0627 \u0644\u0645 \u062a\u062a\u0645\u0643\u0646 \u0645\u0646 \u062c\u0645\u0639 \u0643\u0644 \u0645\u0627 \u062a\u062d\u062a\u0627\u062c\u0647 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u062b\u0627\u0646\u0648\u064a \u0623\u0648 \u0627\u0644\u0645\u0643\u062a\u0628\u064a\u060c \u0641\u0627\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0623\u0648\u0644\u064a \u2013 \u0645\u0639 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u0643\u0645\u064a\u0629 \u0623\u0648 \u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0645\u062b\u0644 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0642\u0635\u0627\u0626\u064a\u0629 \u0623\u0648 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0628\u064a\u0646 \u0639\u0645\u0644\u0627\u0626\u0643 \u0648\u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648(\u062d\u062a\u0649) \u0645\u0646\u0627\u0641\u0633\u064a\u0643.<\/p>\n<p>\u062d\u0627\u0648\u0644 \u0637\u0631\u062d \u0623\u0633\u0626\u0644\u0629 \u064a\u0645\u0643\u0646 \u062a\u062d\u0644\u064a\u0644 \u0625\u062c\u0627\u0628\u0627\u062a\u0647\u0627 \u0644\u062a\u0648\u0641\u064a\u0631 \u0646\u0648\u0639 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0627\u0644\u0630\u064a \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u062a\u0635\u0631\u0641 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u064a\u0647. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0627\u0633\u0623\u0644:<\/p>\n<ul>\n<li>\u0645\u0627 \u0647\u064a \u0623\u0647\u062f\u0627\u0641\u0647\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629\u061f<\/li>\n<li>\u0643\u0645 \u0639\u062f\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062f\u064a\u0647\u0645\u061f<\/li>\n<li>\u0647\u0644 \u064a\u062a\u0648\u0633\u0639\u0648\u0646 (\u0645\u0643\u0627\u062a\u0628 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0645\u0648\u0638\u0641\u064a\u0646 \u062c\u062f\u062f)\u061f<\/li>\n<li>\u0645\u0627 \u0647\u064a \u0627\u0644\u0635\u0641\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644\u0643 \u0645\u062e\u062a\u0644\u0641\u0627 \u0639\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646\u061f (\u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0628\u0639\u0636 \u0627\u0644\u0623\u0645\u062b\u0644\u0629 :)<\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>\u0633\u0639\u0631<\/li>\n<li>\u062c\u0648\u062f\u0629<\/li>\n<li>\u0645\u0635\u062f\u0627\u0642\u064a\u0629<\/li>\n<li>\u0642\u064a\u0645\u0629<\/li>\n<li>\u0635\u0648\u0631\u0629<\/li>\n<li>\u0625\u0639\u062a\u0631\u0627\u0641 \u0628\u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629<\/li>\n<li>\u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/li>\n<li>\u0645\u0648\u0642\u0639<\/li>\n<li>\u0631\u0627\u062d\u0629<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>\u062b\u0645 \u0642\u0645 \u0628\u0625\u0646\u0634\u0627\u0621 \u0642\u0627\u0644\u0628 \u0623\u0648 \u0625\u0637\u0627\u0631 \u0639\u0645\u0644 \u0645\u0634\u0627\u0628\u0647 \u064a\u0645\u0643\u0646 \u0645\u0646 \u062e\u0644\u0627\u0644\u0647 \u0648\u0636\u0639 \u062c\u0645\u064a\u0639 \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0648\u0641\u062d\u0635\u0647\u0627 \u0628\u0633\u0647\u0648\u0644\u0629. \u0644\u064a\u0633 \u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0645\u0639\u0642\u062f\u064b\u0627\u060c \u0648\u064a\u062c\u0628 \u0623\u0646 \u062a\u0638\u0647\u0631 \u0646\u062a\u0627\u0626\u062c \u0645\u0639\u064a\u0646\u0629\u060c \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u062d\u0635\u0644 \u0645\u0646\u062a\u062c\u0643 \u0639\u0644\u0649 \u062b\u0627\u0646\u064a \u0623\u0639\u0644\u0649 \u062a\u0635\u0646\u064a\u0641 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u062c\u0648\u062f\u0629\u060c \u0623\u0648 \u064a\u0642\u062f\u0645 \u0623\u062d\u062f \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0635\u0641\u0642\u0629 \u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u062e\u0627\u0635\u0629\u060c \u0623\u0648 \u0642\u0627\u0645 \u0645\u0646\u0627\u0641\u0633 \u0622\u062e\u0631 \u0628\u0625\u0636\u0627\u0641\u0629 \u0645\u064a\u0632\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0625\u0644\u0649 \u0645\u0646\u062a\u062c\u0627\u062a\u0647.<\/p>\n<table border=\"1\" width=\"100%\" cellspacing=\"2\" cellpadding=\"1\" align=\"center\">\n<tbody>\n<tr>\n<td colspan=\"6\" align=\"center\" height=\"30\">\n<h3>\u062a\u062d\u0644\u064a\u0644 \u062a\u0646\u0627\u0641\u0633\u064a<\/h3>\n<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u0623\u0646\u062a<\/td>\n<td align=\"left\" height=\"30\">\u0627\u0644\u0645\u0646\u0627\u0641\u0633 1<\/td>\n<td align=\"left\" height=\"30\">\u0627\u0644\u0645\u0646\u0627\u0641\u0633 2<\/td>\n<td align=\"left\" height=\"30\">\u0627\u0644\u0645\u0646\u0627\u0641\u0633 3<\/td>\n<td align=\"left\" height=\"30\">\u0625\u0644\u062e.<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" height=\"30\">\u0645\u064a\u0632\u0627\u062a \u0627\u0644\u0645\u0646\u0627\u0641\u0633:<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" height=\"30\">\u062c\u0648\u062f\u0629<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" height=\"30\">\u0633\u0639\u0631<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" height=\"30\">\u0642\u064a\u0645\u0629<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" height=\"30\">\u0633\u0645\u0639\u0629<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<\/tr>\n<tr>\n<td align=\"left\" height=\"30\">\u0625\u0644\u062e.<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<td align=\"left\" height=\"30\">\u00a0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>\u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629<\/h2>\n<ul>\n<li>\u0633\u064a\u0648\u0641\u0631 \u0644\u0643 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0627\u0644\u0645\u062a\u0639\u0645\u0642 \u0645\u0627 \u064a\u0644\u064a:<\/li>\n<\/ul>\n<ul>\n<li>\u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062a\u0642\u064a\u064a\u0645 \u0639\u0645\u0644\u0627\u0626\u0643 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646 \u0648\u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0644\u0644\u0645\u0646\u0627\u0641\u0633\u0629.<\/li>\n<li>\u0623\u062f\u0627\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 \u0648\u0627\u0644\u0636\u0639\u0641 \u0644\u0643\u0644 \u0645\u0646\u0627\u0641\u0633.<\/li>\n<\/ul>\n<p>\u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0647 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0637\u0648\u064a\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0623\u0641\u0636\u0644 \u0644\u0648\u0636\u0639 \u0634\u0631\u0643\u062a\u0643 \u0648\u0645\u0646\u062a\u062c\u0627\u062a\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643.<\/p>\n<ul>\n<li>\u0627\u062c\u0639\u0644 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0639\u0645\u0644\u064a\u0629 \u0645\u0633\u062a\u0645\u0631\u0629 \u0648\u0645\u0646\u0647\u062c\u064a\u0629 \u0644\u0645\u0648\u0627\u0643\u0628\u0629 \u0627\u0644\u062a\u0637\u0648\u0631\u0627\u062a \u0641\u064a \u0645\u062c\u0627\u0644 \u0639\u0645\u0644\u0643 \u0648\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646\u060c \u0648\u064a\u0643\u0648\u0646 \u0628\u0645\u062b\u0627\u0628\u0629 \u0622\u0644\u064a\u0629 \u0644\u0636\u0645\u0627\u0646 \u0628\u0642\u0627\u0621 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u064a\u0646 \u0641\u064a \u0645\u0624\u0633\u0633\u062a\u0643 \u0639\u0644\u0649 \u0627\u0637\u0644\u0627\u0639.<\/li>\n<\/ul>\n<ul>\n<li>\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0643\u0648\u0646 \u0645\u0646 \u0627\u0644\u0623\u0643\u062b\u0631 \u0643\u0641\u0627\u0621\u0629 \u0648\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u062e\u062a\u064a\u0627\u0631 \u0634\u0631\u0643\u0629 \u062e\u0627\u0631\u062c\u064a\u0629 \u0645\u0647\u0646\u064a\u0629 \u0648\u0645\u0648\u0636\u0648\u0639\u064a\u0629 \u0644\u0625\u062c\u0631\u0627\u0621 \u0628\u0639\u0636 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629 \u0648\u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0623\u0648\u0644\u064a\u0629. \u0645\u0646 \u0627\u0644\u0646\u0627\u062d\u064a\u0629 \u0627\u0644\u0645\u062b\u0627\u0644\u064a\u0629\u060c \u0633\u062a\u062a\u0645\u062a\u0639 \u0647\u0630\u0647 \u0627\u0644\u0634\u0631\u0643\u0629 \u0628\u0627\u0644\u062e\u0628\u0631\u0629 \u0641\u064a \u0643\u0644 \u0645\u0646 \u0635\u0646\u0627\u0639\u062a\u0643 \u0648\u0643\u0630\u0644\u0643 \u0641\u064a \u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u062a\u0639\u0638\u064a\u0645 \u062c\u0645\u0639 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0648\u0639\u0631\u0636\u0647\u0627.<\/li>\n<\/ul>\n<h2><a href=\"https:\/\/www.sisinternational.com\/ar\/about-sis\/contact-sis-international-market-research\/\">\u0627\u062a\u0635\u0644 \u0628\u0646\u0627 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a \u0627\u0644\u062a\u0627\u0644\u064a \u0641\u064a \u0645\u0634\u0631\u0648\u0639 \u0627\u0644\u062a\u0633\u0648\u064a\u0642.<\/a><\/h2>\n<p>\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>\u064a\u062c\u0628 \u0639\u0644\u0649 \u0643\u0644 \u0634\u0631\u0643\u0629 \u0625\u062c\u0631\u0627\u0621 \u062a\u062d\u0644\u064a\u0644 \u062a\u0646\u0627\u0641\u0633\u064a \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u0645\u0631. \u0647\u0646\u0627\u0643 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0623\u0633\u0628\u0627\u0628.<\/p>","protected":false},"author":1,"featured_media":62545,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[302],"tags":[],"class_list":["post-19689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thought-leadership","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/posts\/19689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/comments?post=19689"}],"version-history":[{"count":4,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/posts\/19689\/revisions"}],"predecessor-version":[{"id":69280,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/posts\/19689\/revisions\/69280"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media\/62545"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media?parent=19689"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/categories?post=19689"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/tags?post=19689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}