{"id":16555,"date":"2015-06-14T01:56:24","date_gmt":"2015-06-14T01:56:24","guid":{"rendered":"https:\/\/www.sisinternational.com\/?p=16555"},"modified":"2026-01-25T19:10:47","modified_gmt":"2026-01-26T00:10:47","slug":"%d8%ae%d8%af%d9%85%d8%a7%d8%aa-%d8%a3%d8%a8%d8%ad%d8%a7%d8%ab-%d8%aa%d8%ac%d8%b2%d8%a6%d8%a9-%d8%a7%d9%84%d8%b3%d9%88%d9%82","status":"publish","type":"post","link":"https:\/\/www.sisinternational.com\/ar\/%d8%ae%d8%af%d9%85%d8%a7%d8%aa-%d8%a3%d8%a8%d8%ad%d8%a7%d8%ab-%d8%aa%d8%ac%d8%b2%d8%a6%d8%a9-%d8%a7%d9%84%d8%b3%d9%88%d9%82\/","title":{"rendered":"\u062e\u062f\u0645\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642"},"content":{"rendered":"
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u0628\u062d\u062b \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0644\u0631\u0628\u062d\u064a\u0629 \u0648\u0627\u0644\u0645\u064a\u0632\u0629 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629<\/h2>\n\n\n\n

\u0641\u064a \u0627\u0644\u0628\u064a\u0626\u0629 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0648\u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0645\u0634\u0628\u0639\u0629 \u0627\u0644\u064a\u0648\u0645\u060c \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0625\u0644\u0649 \u0639\u0644\u0627\u0642\u0627\u062a \u0642\u0648\u064a\u0629 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/h3>\n\n\n\n

\u0645\u0627 \u0647\u0648 \u0628\u062d\u062b \u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642\u061f<\/strong><\/span><\/h2>\n\n\n\n

\u0623\u0628\u062d\u0627\u062b \u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642 \u0647\u064a \u0639\u0645\u0644\u064a\u0629 \u0645\u0646\u0647\u062c\u064a\u0629 \u0644\u062a\u0642\u0633\u064a\u0645 \u0633\u0648\u0642 \u0627\u0633\u062a\u0647\u0644\u0627\u0643\u064a\u0629 \u0648\u0627\u0633\u0639\u0629 \u0625\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0641\u0631\u0639\u064a\u0629 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0645\u0634\u062a\u0631\u0643\u0629. \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0647\u0630\u0647 \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0648\u0627\u0633\u0639\u0629 \u0627\u0644\u0646\u0637\u0627\u0642 \u0645\u062b\u0644 \u0627\u0644\u062a\u0631\u0643\u064a\u0628\u0629 \u0627\u0644\u0633\u0643\u0627\u0646\u064a\u0629 \u0623\u0648 \u0645\u062d\u062f\u062f\u0629 \u0645\u062b\u0644 \u0639\u0627\u062f\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0623\u0648 \u062a\u0641\u0636\u064a\u0644\u0627\u062a \u0646\u0645\u0637 \u0627\u0644\u062d\u064a\u0627\u0629. <\/span><\/p>\n\n\n\n

That’s why market segmentation research<\/a> offers a clear lens through which businesses can view their audience. The aim of market segmentation research<\/a> is not just to see these segments, but to understand them \u2013 to grasp their nuances, needs, and nuances \u2013 so that businesses can interact with them more effectively.<\/span><\/p>\n\n\n\n

\u0644\u0645\u0627\u0630\u0627 \u0647\u0648 \u0645\u0647\u0645\u061f<\/strong><\/span><\/h2>\n\n\n\n

Consumers today demand personalized experiences and products that resonate with their unique needs and lifestyles. By harnessing the insights from market segmentation research<\/a>, businesses can align their offerings more closely with what consumers truly want. Moreover, with digital platforms granting access to global markets, understanding different segments becomes paramount. <\/span>\u062a\u062a\u0645\u062a\u0639 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0647\u0630\u0647 \u0628\u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0641\u0648\u0627\u0626\u062f \u0627\u0644\u0645\u0642\u0646\u0639\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0646 \u062a\u062c\u0646\u064a\u0647\u0627\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643:<\/span><\/p>\n\n\n\n

\u2022 \u062a\u0639\u0632\u064a\u0632 \u0641\u0647\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621: <\/b>\u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u0633\u064a\u0645 \u0627\u0644\u0623\u0633\u0648\u0627\u0642\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0631\u0624\u0649 \u0645\u062a\u0639\u0645\u0642\u0629 \u062d\u0648\u0644 \u0627\u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0648\u0627\u0644\u062a\u0641\u0636\u064a\u0644\u0627\u062a \u0648\u0646\u0642\u0627\u0637 \u0627\u0644\u0636\u0639\u0641 \u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0645\u062d\u062f\u062f\u0629 \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646. \u064a\u0633\u0627\u0639\u062f \u0647\u0630\u0627 \u0627\u0644\u0641\u0647\u0645 \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u0631\u062f\u062f \u0635\u062f\u0627\u0647\u0627 \u0628\u0639\u0645\u0642 \u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a.<\/span><\/p>\n\n\n\n

\u2022 \u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0628\u0643\u0641\u0627\u0621\u0629: <\/b>\u0648\u0645\u0639 \u062a\u062d\u062f\u064a\u062f \u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0648\u0627\u0636\u062d\u0629\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u062e\u0635\u064a\u0635 \u0645\u0648\u0627\u0631\u062f\u0647\u0627\u060c \u0633\u0648\u0627\u0621 \u0643\u0627\u0646\u062a \u0627\u0644\u0648\u0642\u062a \u0623\u0648 \u0627\u0644\u0645\u0627\u0644 \u0623\u0648 \u0627\u0644\u0642\u0648\u0649 \u0627\u0644\u0639\u0627\u0645\u0644\u0629\u060c \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u0643\u0641\u0627\u0621\u0629. \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u062c\u0647\u0648\u062f \u0628\u0634\u0643\u0644 \u0636\u0626\u064a\u0644 \u0639\u0628\u0631 \u0627\u0644\u0633\u0648\u0642 \u0628\u0623\u0643\u0645\u0644\u0647\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0625\u0639\u0637\u0627\u0621 \u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0629 \u0644\u0644\u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0645 \u0623\u0639\u0644\u0649 \u0627\u0644\u0639\u0648\u0627\u0626\u062f \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u0629: <\/b>Market segmentation research<\/a> allows for the creation of tailored marketing campaigns. Advertising messages can be customized for specific segments, increasing the likelihood of engagement and conversion.<\/span><\/p>\n\n\n\n

\u2022 \u0632\u064a\u0627\u062f\u0629 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621: <\/b>\u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0645 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0631\u0624\u0649 \u0645\u0646 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642\u060c \u0641\u0645\u0646 \u0627\u0644\u0645\u0631\u062c\u062d \u0623\u0646 \u062a\u0644\u0628\u064a \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0648 \u062d\u062a\u0649 \u062a\u062a\u062c\u0627\u0648\u0632\u0647\u0627\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0631\u0636\u0627 \u0648\u0627\u0644\u0648\u0644\u0627\u0621.<\/span><\/p>\n\n\n\n

\u2022 \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629: <\/b>\u0625\u0646 \u0641\u0647\u0645 \u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0633\u0648\u0642 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0645\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0648\u0641\u0631 \u0645\u064a\u0632\u0629 \u0643\u0628\u064a\u0631\u0629. \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u062d\u0631\u0648\u0645\u0629 \u0648\u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0627\u060c \u0623\u0648 \u0627\u0644\u062a\u0645\u064a\u064a\u0632 \u0628\u064a\u0646 \u0639\u0631\u0648\u0636\u0647\u0627 \u0641\u064a \u0642\u0637\u0627\u0639\u0627\u062a \u0645\u0641\u0631\u0637\u0629 \u0627\u0644\u062a\u0634\u0628\u0639\u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0627\u0644\u0623\u0645\u062b\u0644: <\/b>Market segmentation research<\/a> sheds light on the purchasing power and willingness to pay of different segments. This can guide pricing strategies, allowing businesses to maximize revenue while ensuring affordability for the target segment.<\/span><\/p>\n\n\n\n

\u2022 \u0642\u064a\u0627\u062f\u0629 \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631:<\/b> \u0648\u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0627\u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0648\u0627\u0644\u0631\u063a\u0628\u0627\u062a \u0627\u0644\u0645\u062d\u062f\u062f\u0629 \u0644\u0645\u062e\u062a\u0644\u0641 \u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0633\u0648\u0642\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0628\u062a\u0643\u0627\u0631 \u062d\u0644\u0648\u0644 \u0645\u062e\u0635\u0635\u0629. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u062a\u0631\u0627\u0648\u062d \u0647\u0630\u0627 \u0645\u0646 \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c \u0625\u0644\u0649 \u062a\u0637\u0648\u064a\u0631 \u0639\u0631\u0648\u0636 \u062c\u062f\u064a\u062f\u0629 \u062a\u0645\u0627\u0645\u064b\u0627.<\/span><\/p>\n\n\n\n

\u2022 \u0641\u0631\u0635 \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0645\u062a\u0628\u0627\u062f\u0644 \u0648\u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0625\u0636\u0627\u0641\u064a: <\/b>\u0625\u0646 \u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u062a\u0641\u0636\u064a\u0644\u0627\u062a \u0648\u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643\u0644 \u0642\u0637\u0627\u0639 \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0633\u0645\u062d \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0628\u0628\u064a\u0639 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0635\u0644\u0629 \u0648\u0632\u064a\u0627\u062f\u0629 \u0645\u0628\u064a\u0639\u0627\u062a\u0647\u0627 \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629.<\/span><\/p>\n\n\n\n

\u2022 \u0631\u062f\u0648\u062f \u0627\u0644\u0641\u0639\u0644 \u062d\u0644\u0642\u0629:<\/b> \u0625\u0646 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0642\u0637\u0627\u0639\u0627\u062a \u0645\u062d\u062f\u062f\u0629 \u0645\u0646 \u0627\u0644\u0633\u0648\u0642 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0648\u0641\u0631 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0645\u0628\u0627\u0634\u0631\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0648\u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631.<\/span><\/p>\n\n\n\n

\u0641\u0631\u0635 \u0641\u064a \u0623\u0628\u062d\u0627\u062b \u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642<\/strong><\/span><\/h2>\n\n\n\n

The landscape of market segmentation research<\/a> is full of untapped potential. As businesses continue to adapt and evolve in an ever-changing market, several opportunities arise such as :<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0646\u0627\u0634\u0626\u0629:<\/b> \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0643\u0634\u0641 \u0639\u0646 \u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0627\u0644\u062a\u064a \u0631\u0628\u0645\u0627 \u062a\u062c\u0627\u0647\u0644\u062a\u0647\u0627 \u0633\u0627\u0628\u0642\u064b\u0627. \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0624\u062f\u064a \u0627\u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0628\u0643\u0631 \u0644\u0647\u0630\u0647 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a \u0648\u062a\u0644\u0628\u064a\u062a\u0647\u0627 \u0625\u0644\u0649 \u0645\u0632\u0627\u064a\u0627 \u0643\u0628\u064a\u0631\u0629 \u0644\u0644\u0645\u062d\u0631\u0643 \u0627\u0644\u0623\u0648\u0644.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u0631\u0642\u0645\u064a \u0648\u0627\u0644\u062a\u062c\u0632\u0626\u0629: <\/b>The digital age has brought forth myriad data sources. Market segmentation research<\/a> can capitalize on this, delving into online behaviors, e-commerce preferences, and social media trends to further refine segments.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0644\u0627\u0633\u062a\u062f\u0627\u0645\u0629 \u0648\u0627\u0644\u062a\u0642\u0633\u064a\u0645 \u0627\u0644\u0623\u062e\u0644\u0627\u0642\u064a: <\/b>Modern consumers are becoming increasingly conscious of sustainability and ethical practices. Market segmentation research<\/a> can help businesses identify and cater to segments that prioritize these values, allowing them to align with broader societal goals while also tapping into a lucrative market.<\/span><\/p>\n\n\n\n

\u062a\u062d\u062f\u064a\u0627\u062a \u0623\u0628\u062d\u0627\u062b \u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642<\/strong><\/span><\/h2>\n\n\n\n

Market segmentation research<\/a> also has some challenges to overcome. Therefore, businesses should be aware of the following challenges: <\/span><\/p>\n\n\n\n

\u2022 \u0637\u063a\u062a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a: <\/b>Businesses often find themselves inundated with vast amounts of information. Parsing through this and identifying relevant data for market segmentation research<\/a> can be daunting, requiring expertise and sophisticated tools.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629 \u0648\u0627\u0644\u0623\u062e\u0644\u0627\u0642\u064a\u0629: <\/b>Especially when dealing with personal consumer data, market segmentation research<\/a> must be sensitive to privacy concerns. Navigating the evolving regulatory landscape while ensuring ethical data handling can pose challenges.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0644\u0625\u0641\u0631\u0627\u0637 \u0641\u064a \u0627\u0644\u062a\u062c\u0632\u0626\u0629:<\/b> While diving deep can unveil nuances, there’s a risk of over-segmentation. If businesses slice the market too finely, they might end up with segments too small to target effectively, diluting the very purpose of market segmentation research<\/a>.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a \u0627\u0644\u062b\u0642\u0627\u0641\u064a\u0629 \u0648\u0627\u0644\u062c\u063a\u0631\u0627\u0641\u064a\u0629: <\/b>\u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0627\u0645\u0644\u0629 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0639\u0627\u0644\u0645\u060c \u0642\u062f \u062a\u062e\u062a\u0644\u0641 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a \u0639\u0628\u0631 \u0627\u0644\u062b\u0642\u0627\u0641\u0627\u062a \u0648\u0627\u0644\u0645\u0646\u0627\u0637\u0642. \u0625\u0646 \u0641\u0647\u0645 \u0647\u0630\u0647 \u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a \u0648\u062a\u0644\u0628\u064a\u062a\u0647\u0627 \u0623\u0645\u0631 \u0635\u0639\u0628.<\/span><\/p>\n\n\n\n

\u2022 \u062a\u062f\u0627\u062e\u0644 \u0627\u0644\u0642\u0637\u0627\u0639:<\/b> \u0641\u064a \u0628\u0639\u0636 \u0627\u0644\u0623\u062d\u064a\u0627\u0646\u060c \u0642\u062f \u064a\u0646\u0642\u0633\u0645 \u0627\u0644\u0623\u0641\u0631\u0627\u062f \u0625\u0644\u0649 \u0634\u0631\u0627\u0626\u062d \u0645\u062a\u0639\u062f\u062f\u0629\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u062d\u062a\u0645\u0627\u0644 \u0627\u0644\u062a\u062f\u0627\u062e\u0644 \u0648\u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0643 \u0641\u064a \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641.<\/span><\/p>\n\n\n\n

\u2022 \u0627\u0644\u062a\u0642\u0633\u064a\u0645 \u0639\u0644\u0649 \u0623\u0633\u0627\u0633 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636: <\/b>\u0642\u062f \u062a\u0639\u062a\u0645\u062f \u0628\u0639\u0636 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0639\u0644\u0649 \u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0644\u0645\u0648\u0633\u0629\u060c \u0645\u0645\u0627 \u0642\u062f \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u0633\u0648\u064a\u0642 \u063a\u064a\u0631 \u0645\u062a\u0648\u0627\u0641\u0642\u0629.<\/span><\/p>\n\n\n\n

\u0627\u0644\u0643\u0634\u0641 \u0639\u0646 \u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0645\u0631\u0628\u062d\u0629<\/h2>\n\n\n\n
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u062a\u0647\u062f\u0641 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642 \u0645\u0646 SIS \u0625\u0644\u0649 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0645\u0631\u0628\u062d\u0629 \u063a\u064a\u0631 \u0627\u0644\u0645\u0633\u062a\u063a\u0644\u0629 \u0648\u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u064a\u0647\u0627. \u0646\u062d\u0646 \u0646\u0642\u062f\u0645 \u0631\u0624\u0649 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630 \u0628\u0634\u0623\u0646 \u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u0648\u0627\u0644\u0637\u0644\u0628 \u0648\u0627\u0644\u0631\u0633\u0627\u0626\u0644 \u0648\u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n\n\n\n

\u0644\u0644\u0643\u0634\u0641 \u0639\u0646 \u0627\u0644\u0642\u0637\u0627\u0639\u0627\u062a \u0627\u0644\u0645\u0631\u0628\u062d\u0629\u060c \u0646\u0642\u0648\u0645 \u0628\u0645\u0627 \u064a\u0644\u064a:<\/p>\n\n\n\n