{"id":57915,"date":"2025-04-29T17:13:57","date_gmt":"2025-04-29T21:13:57","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=57915"},"modified":"2025-09-21T22:36:17","modified_gmt":"2025-09-22T02:36:17","slug":"%d8%a7%d8%b3%d8%aa%d8%b1%d8%a7%d8%aa%d9%8a%d8%ac%d9%8a%d8%a9-%d8%af%d8%ae%d9%88%d9%84-%d8%a7%d9%84%d8%b3%d9%88%d9%82-%d8%a8%d9%8a%d9%86-%d8%a7%d9%84%d8%b4%d8%b1%d9%83%d8%a7%d8%aa","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ar\/b2b-go-to-market-strategy\/","title":{"rendered":"\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-87e0edfd\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"574\" class=\"gb-image gb-image-87e0edfd\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-6-1024x574.jpg\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\" title=\"B2Bjpg (6)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-6-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-6-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-6-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-6-18x10.jpg 18w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-6.jpg 1456w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">\u062a\u064f\u0637\u0644\u0642 \u0645\u0639\u0638\u0645 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0645\u0646\u062a\u062c\u0627\u062a\u0647\u0627 \u0628\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (B2B) \u0645\u0639\u064a\u0628\u0629 \u0644\u062f\u0631\u062c\u0629 \u0623\u0646\u0647\u0627 \u062a\u064f\u0634\u0628\u0647 \u0625\u0647\u062f\u0627\u0631 \u0645\u0644\u0627\u064a\u064a\u0646 \u0627\u0644\u062f\u0648\u0644\u0627\u0631\u0627\u062a \u062f\u0648\u0646 \u0648\u0639\u064a\u060c \u0645\u064f\u0639\u0631\u0651\u0636\u0629\u064b \u0623\u0647\u062f\u0627\u0641\u0647\u0627 \u0627\u0644\u0641\u0635\u0644\u064a\u0629 \u0644\u0644\u062e\u0637\u0631. \u0641\u0647\u064a \u062a\u062a\u062e\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0645\u0635\u064a\u0631\u064a\u0629 \u0628\u0634\u0623\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0639\u062a\u0628\u0627\u0631\u0627\u062a \u062f\u0627\u062e\u0644\u064a\u0629\u060c \u0648\u062a\u0642\u0644\u064a\u062f \u0645\u062a\u0633\u0631\u0639 \u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646\u060c \u0648\u0623\u064a \u0641\u0643\u0631\u0629 \u063a\u064a\u0631 \u0646\u0627\u0636\u062c\u0629 \u0623\u062b\u0627\u0631\u062a \u062d\u0645\u0627\u0633\u0629 \u0627\u0644\u0631\u0626\u064a\u0633 \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u064a \u0641\u064a \u0622\u062e\u0631 \u0645\u0624\u062a\u0645\u0631 \u062d\u0636\u0631\u0647 \u0623\u062b\u0646\u0627\u0621 \u062a\u0628\u0627\u062f\u0644 \u0627\u0644\u0623\u062d\u0627\u062f\u064a\u062b \u0641\u064a \u0631\u062f\u0647\u0629 \u0627\u0644\u0641\u0646\u062f\u0642.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0625\u0646\u0647 \u062c\u0646\u0648\u0646 \u0645\u0637\u0644\u0642... \u0648\u064a\u062d\u062f\u062b \u0641\u064a \u0643\u0644 \u0645\u0643\u0627\u0646. \u0644\u064a\u0633 \u0641\u0642\u0637 \u0641\u064a \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0646\u0627\u0634\u0626\u0629 \u0627\u0644\u0645\u062f\u0639\u0648\u0645\u0629 \u0628\u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0648\u0627\u0644\u062a\u064a \u062a\u0633\u062a\u0646\u0632\u0641 \u0645\u0648\u0627\u0631\u062f\u0647\u0627 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u0643\u0623\u0646\u0647\u0627 \u0639\u062b\u0631\u062a \u0639\u0644\u0649 \u062b\u063a\u0631\u0629 \u0645\u0627\u0644\u064a\u0629 \u063a\u064a\u0631 \u0645\u062d\u062f\u0648\u062f\u0629\u060c \u0628\u0644 \u0623\u064a\u0636\u0627\u064b \u0641\u064a \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0645\u0633\u0627\u0647\u0645\u0629 \u0627\u0644\u0639\u0627\u0645\u0629 \u0627\u0644\u062a\u064a \u062a\u0636\u0645 \u062c\u064a\u0648\u0634\u0627\u064b \u0645\u0646 \u062d\u0627\u0645\u0644\u064a \u0634\u0647\u0627\u062f\u0627\u062a \u0627\u0644\u0645\u0627\u062c\u0633\u062a\u064a\u0631 \u0641\u064a \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u0630\u064a\u0646 \u0645\u0646 \u0627\u0644\u0645\u0641\u062a\u0631\u0636 \u0623\u0646 \u064a\u0643\u0648\u0646\u0648\u0627 \u0623\u0643\u062b\u0631 \u062f\u0631\u0627\u064a\u0629\u060c \u0644\u0643\u0646\u0647\u0645 \u0645\u0639 \u0630\u0644\u0643 \u0644\u0627 \u064a\u0632\u0627\u0644\u0648\u0646 \u064a\u062c\u0647\u0644\u0648\u0646 \u0627\u0644\u0623\u0645\u0631.<\/p>\n\n\n\n<div class=\"wp-block-columns has-global-color-9-color has-base-2-background-color has-text-color has-background has-link-color wp-elements-190702122a03d4c7d2323ab621e8a9ea is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-rank-math-toc-block\" style=\"font-size:15px\" id=\"rank-math-toc\"><h2>\u062c\u062f\u0648\u0644 \u0627\u0644\u0645\u062d\u062a\u0648\u064a\u0627\u062a<\/h2><nav><ul><li><a href=\"#why-most-b-2-b-go-to-market-strategies-fail-spectacularly\">\u0644\u0645\u0627\u0630\u0627 \u062a\u0641\u0634\u0644 \u0645\u0639\u0638\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (B2B) \u0641\u0634\u0644\u0627\u064b \u0630\u0631\u064a\u0639\u0627\u064b\u061f<\/a><\/li><li><a href=\"#the-choices-framework-building-b-2-b-go-to-market-strategies-that-actually-work\">\u0625\u0637\u0627\u0631 \u0639\u0645\u0644 CHOICES: \u0628\u0646\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0641\u0639\u0651\u0627\u0644\u0629 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/a><\/li><li><a href=\"#summary-key-insights-for-effective-b-2-b-go-to-market-strategy\">\u0645\u0644\u062e\u0635: \u0631\u0624\u0649 \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0641\u0639\u0651\u0627\u0644\u0629 \u0644\u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/a><\/li><li><a href=\"#what-makes-sis-international-a-top-resource-for-b-2-b-go-to-market-strategy\">\u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u062c\u0639\u0644 \u0634\u0631\u0643\u0629 SIS International \u0645\u0635\u062f\u0631\u064b\u0627 \u0631\u0626\u064a\u0633\u064a\u064b\u0627 \u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (B2B)\u061f<\/a><\/li><li><a href=\"#faq-b-2-b-go-to-market-strategy\">\u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0634\u0627\u0626\u0639\u0629: \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<p><strong>\u2705 \u0627\u0633\u062a\u0645\u0639 \u0625\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u062d\u0644\u0642\u0629 \u0645\u0646 \u0627\u0644\u0628\u0648\u062f\u0643\u0627\u0633\u062a \u0647\u0646\u0627:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"\u062a\u0636\u0645\u064a\u0646 \u0633\u0628\u0648\u062a\u064a\u0641\u0627\u064a: \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/40JKCksXbUq5uEKor6wHkd?si=29c3b6e3acd0461e&#038;utm_source=oembed\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-most-b-2-b-go-to-market-strategies-fail-spectacularly\">\u0644\u0645\u0627\u0630\u0627 \u062a\u0641\u0634\u0644 \u0645\u0639\u0638\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (B2B) \u0641\u0634\u0644\u0627\u064b \u0630\u0631\u064a\u0639\u0627\u064b\u061f <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0642\u0628\u0644 \u0627\u0644\u062e\u0648\u0636 \u0641\u064a \u0645\u0627 \u064a\u0646\u062c\u062d \u0641\u0639\u0644\u0627\u064b\u060c \u062f\u0639\u0648\u0646\u0627 \u0646\u0646\u0627\u0642\u0634 \u0644\u0645\u0627\u0630\u0627 \u064a\u0641\u0639\u0644 \u0627\u0644\u0643\u062b\u064a\u0631\u0648\u0646 <a href=\"https:\/\/sisaisolutions.com\/application-of-ai-in-b2b\/\" target=\"_blank\" rel=\"noopener\">\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/a> \u062a\u0641\u0634\u0644 \u0631\u063a\u0645 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u0643\u0628\u064a\u0631 \u0648\u0627\u0644\u062c\u0647\u0648\u062f \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0648\u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u0627\u062a \u0627\u0644\u062a\u064a \u0644\u0627 \u062a\u0646\u062a\u0647\u064a \u0648\u0627\u0644\u062a\u064a \u064a\u0648\u0627\u0641\u0642 \u0641\u064a\u0647\u0627 \u0627\u0644\u062c\u0645\u064a\u0639. \u0627\u0644\u0645\u0634\u0627\u0643\u0644 \u0644\u064a\u0633\u062a \u063a\u0627\u0645\u0636\u0629 \u0623\u0648 \u0641\u0631\u064a\u062f\u0629 \u0645\u0646 \u0646\u0648\u0639\u0647\u0627\u060c \u0628\u0644 \u0647\u064a \u0645\u062a\u0633\u0642\u0629 \u0628\u0634\u0643\u0644 \u0635\u0627\u062f\u0645 \u0639\u0628\u0631 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a\u060c \u0648\u0643\u0623\u0646\u0647\u0627 \u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u0648\u0628\u0627\u0621 \u0627\u0644\u0645\u0624\u0633\u0633\u064a.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0643\u0627\u0631\u062b\u0629 \u0627\u0644\u0646\u0633\u062e \u0648\u0627\u0644\u0644\u0635\u0642<\/strong>\u0627\u0644\u062a\u0628\u0646\u064a \u0627\u0644\u0623\u0639\u0645\u0649 \u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0644\u0634\u0631\u0643\u0629 \u0623\u062e\u0631\u0649 \u062f\u0648\u0646 \u0641\u0647\u0645 \u0638\u0631\u0648\u0641 \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u064a \u0633\u0627\u0647\u0645\u062a \u0641\u064a \u0646\u062c\u0627\u062d\u0647\u0627. &quot;\u0644\u0642\u062f \u0641\u0639\u0644\u062a Salesforce\/HubSpot\/Gong \u0643\u0630\u0627\u060c \u0644\u0630\u0627 \u064a\u062c\u0628 \u0623\u0646 \u0646\u0641\u0639\u0644 \u0643\u0630\u0627 \u0623\u064a\u0636\u064b\u0627!&quot; - \u0645\u0639 \u062a\u062c\u0627\u0647\u0644 \u062a\u0627\u0645 \u0644\u0627\u062e\u062a\u0644\u0627\u0641 \u0645\u0646\u062a\u062c\u0627\u062a \u062a\u0644\u0643 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0648\u0623\u0633\u0648\u0627\u0642\u0647\u0627 \u0648\u0638\u0631\u0648\u0641 \u062a\u0645\u0648\u064a\u0644\u0647\u0627 \u0648\u0628\u064a\u0626\u0627\u062a\u0647\u0627 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629. \u0625\u0646\u0647 \u0623\u0634\u0628\u0647 \u0628\u0627\u0631\u062a\u062f\u0627\u0621 \u0646\u0638\u0627\u0631\u0629 \u0637\u0628\u064a\u0629 \u0644\u0634\u062e\u0635 \u0622\u062e\u0631 \u0648\u0627\u0644\u062a\u0633\u0627\u0624\u0644 \u0639\u0646 \u0633\u0628\u0628 \u0625\u0635\u0627\u0628\u062a\u0643 \u0628\u0627\u0644\u0635\u062f\u0627\u0639.<\/li>\n\n\n\n<li><strong>\u0645\u062a\u0644\u0627\u0632\u0645\u0629 \u062a\u0634\u0648\u0634 \u0627\u0644\u0642\u0646\u0648\u0627\u062a<\/strong>\u0627\u0644\u0633\u0639\u064a \u0648\u0631\u0627\u0621 \u0639\u062f\u062f \u0643\u0628\u064a\u0631 \u062c\u062f\u064b\u0627 \u0645\u0646 \u0642\u0646\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0641\u064a \u0622\u0646\u064d \u0648\u0627\u062d\u062f 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\u0648\u062c\u0648\u062f\u0647\u0627.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-choices-framework-building-b-2-b-go-to-market-strategies-that-actually-work\">\u0625\u0637\u0627\u0631 \u0639\u0645\u0644 CHOICES: \u0628\u0646\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0641\u0639\u0651\u0627\u0644\u0629 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-bc59e1eb\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"574\" class=\"gb-image gb-image-bc59e1eb\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2B-2-6-1024x574.jpg\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\" title=\"B2B 2 (6)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2B-2-6-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2B-2-6-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2B-2-6-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2B-2-6-18x10.jpg 18w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2B-2-6.jpg 1456w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0627\u0644\u0639\u0645\u064a\u0644: \u0627\u0628\u062f\u0623 \u0628\u0641\u0647\u0645 \u0639\u0645\u064a\u0642 \u0648\u0645\u062d\u062f\u062f (\u0623\u0648 \u0627\u0641\u0634\u0644 \u0642\u0628\u0644 \u0623\u0646 \u062a\u0628\u062f\u0623)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0623\u0643\u0628\u0631 \u062e\u0637\u0623 \u0641\u064a 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class=\"wp-block-paragraph\">\u0628\u0639\u062f \u062a\u0631\u0633\u064a\u062e \u0641\u0647\u0645 \u0639\u0645\u064a\u0642 \u0644\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u064a\u0645\u0643\u0646 \u0627\u0644\u0628\u062f\u0621 \u0628\u0645\u0631\u062d\u0644\u0629 \u062a\u062d\u062f\u064a\u062f \u0645\u0648\u0642\u0639 \u0627\u0644\u0645\u0646\u062a\u062c \u0641\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a. \u0648\u062a\u062a\u0645\u062d\u0648\u0631 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u062d\u0648\u0644 \u0648\u0636\u0639 \u0641\u0631\u0636\u064a\u0629 \u0648\u0627\u0636\u062d\u0629 \u0648\u0645\u0642\u0646\u0639\u0629 \u062d\u0648\u0644 \u0633\u0628\u0628 \u0643\u0648\u0646 \u062d\u0644\u0651\u0643 \u0627\u0644\u0645\u062d\u062f\u062f \u0630\u0627 \u0642\u064a\u0645\u0629 \u0641\u0631\u064a\u062f\u0629 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&quot;\u0648\u0645\u0627\u0630\u0627 \u0641\u064a \u0630\u0644\u0643\u061f&quot;\u060c \u0648\u0644\u064a\u0633 \u0645\u062c\u0631\u062f \u0642\u0648\u0627\u0626\u0645 \u0628\u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0623\u0648 \u0643\u0644\u0627\u0645 \u062a\u0633\u0648\u064a\u0642\u064a.<\/li>\n\n\n\n<li>\u062a\u062d\u062f\u064a\u062f \u0645\u0648\u0642\u0639 \u0645\u062a\u0645\u064a\u0632 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0627\u0644\u0628\u062f\u0627\u0626\u0644 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629\u060c \u064a\u0633\u0644\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a \u0627\u0644\u062c\u0648\u0647\u0631\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0647\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u0639\u0644\u0627\u064b\u060c \u0648\u0644\u064a\u0633 \u0641\u0642\u0637 \u062a\u0644\u0643 \u0627\u0644\u062a\u064a \u062a\u0641\u062e\u0631 \u0628\u0647\u0627 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\u0648\u0645\u0639\u0627\u0644\u062c\u0629 \u0639\u0648\u0627\u0626\u0642 \u0627\u0644\u0634\u0631\u0627\u0621<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u062d\u062a\u0649 \u0623\u0641\u0636\u0644 \u0627\u0644\u062d\u0644\u0648\u0644 \u0627\u0644\u0645\u062a\u0627\u062d\u0629 \u062a\u0648\u0627\u062c\u0647 \u0639\u0648\u0627\u0626\u0642 \u0623\u0645\u0627\u0645 \u0627\u0644\u0634\u0631\u0627\u0621. \u062a\u0639\u0645\u0644 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0641\u0639\u0651\u0627\u0644\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (B2B) \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0647\u0630\u0647 \u0627\u0644\u0639\u0648\u0627\u0626\u0642 \u0648\u0645\u0639\u0627\u0644\u062c\u062a\u0647\u0627 \u0628\u0634\u0643\u0644 \u0627\u0633\u062a\u0628\u0627\u0642\u064a 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class=\"wp-block-heading\">\u0631\u0624\u0649: \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0641\u064a \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0641\u064a \u0639\u0635\u0631 \u0648\u0641\u0631\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u064a\u0643\u0645\u0646 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0646\u0627\u062c\u062d\u0629 \u0648\u0627\u0644\u0641\u0627\u0634\u0644\u0629 \u0641\u064a \u0642\u0637\u0627\u0639 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 (B2B) \u0641\u064a \u0646\u0648\u0639\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u0645 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srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-5-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-5-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-5-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-5-18x10.jpg 18w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/B2Bjpg-5.jpg 1456w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u064a\u064f\u0639\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0642\u0646\u0648\u0627\u062a \u0646\u0642\u0637\u0629 \u0636\u0639\u0641 \u0641\u064a \u0645\u0639\u0638\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a. \u0625\u0630 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\u0645\u062d\u062f\u062f\u0629<\/li>\n\n\n\n<li>\u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0623\u062f\u0627\u0621 \u0628\u0634\u0643\u0644 \u062f\u0648\u0631\u064a \u0644\u062a\u0642\u064a\u064a\u0645\u0647 \u0648\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u062a\u0639\u062f\u064a\u0644\u0627\u062a \u0627\u0644\u0644\u0627\u0632\u0645\u0629.<\/li>\n\n\n\n<li>\u0645\u0624\u0634\u0631\u0627\u062a \u0631\u0627\u0626\u062f\u0629 \u062a\u0648\u0641\u0631 \u0625\u0646\u0630\u0627\u0631\u064b\u0627 \u0645\u0628\u0643\u0631\u064b\u0627 \u0628\u0627\u0644\u0645\u0634\u0627\u0643\u0644<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u0627\u0644\u062a\u0642\u064a\u064a\u0645: \u0642\u064a\u0627\u0633 \u0627\u0644\u0623\u062f\u0627\u0621 \u0648\u0627\u0644\u062a\u0643\u064a\u0641 \u0627\u0644\u0645\u0633\u062a\u0645\u0631<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u062a\u062a\u0636\u0645\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a 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100vw, 683px\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"summary-key-insights-for-effective-b-2-b-go-to-market-strategy\">\u0645\u0644\u062e\u0635: \u0631\u0624\u0649 \u0623\u0633\u0627\u0633\u064a\u0629 \u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0641\u0639\u0651\u0627\u0644\u0629 \u0644\u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2705<\/strong> <strong>\u0627\u0628\u062f\u0623 \u0628\u0627\u0644\u0639\u0645\u064a\u0644<\/strong>\u062a\u0628\u062f\u0623 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 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\u0627\u0644\u0634\u0631\u0627\u0621 \u0648\u0625\u0632\u0627\u0644\u062a\u0647\u0627 \u0628\u0634\u0643\u0644 \u0627\u0633\u062a\u0628\u0627\u0642\u064a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2705<\/strong> <strong>\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u0627\u062a<\/strong>\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0641\u0631\u0636\u064a\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0642\u0628\u0644 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0643\u0627\u0645\u0644<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2705<\/strong> <strong>\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0628\u0646\u0627\u0621<\/strong>\u0625\u0646\u0634\u0627\u0621 \u0642\u062f\u0631\u0627\u062a \u0639\u0645\u0644\u064a\u0627\u062a \u0645\u062e\u0635\u0635\u0629 \u0644\u062f\u062e\u0648\u0644 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\u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (B2B) \u0644\u064a\u0633 \u0628\u0627\u0644\u0623\u0645\u0631 \u0627\u0644\u0630\u064a \u064a\u064f\u0645\u0643\u0646 \u0625\u062a\u0642\u0627\u0646\u0647 \u0628\u0645\u062c\u0631\u062f \u0642\u0631\u0627\u0621\u0629 \u0628\u0639\u0636 \u0627\u0644\u0645\u0642\u0627\u0644\u0627\u062a \u0639\u0644\u0649 \u0644\u064a\u0646\u0643\u062f\u0625\u0646 \u0623\u0648 \u062a\u0642\u0644\u064a\u062f \u0646\u0647\u062c \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646. \u0641\u0647\u0648 \u064a\u062a\u0637\u0644\u0628 \u062e\u0628\u0631\u0629 \u0645\u062a\u062e\u0635\u0635\u0629 \u062a\u062a\u062c\u0627\u0648\u0632 \u0628\u0643\u062b\u064a\u0631 \u0627\u0644\u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0639\u0627\u0645\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u062a\u0644\u0643\u0647\u0627 \u0645\u0639\u0638\u0645 \u0645\u0633\u062a\u0634\u0627\u0631\u064a \u0627\u0644\u0623\u0639\u0645\u0627\u0644. \u0625\u0644\u064a\u0643\u0645 \u0627\u0644\u0633\u0628\u0628 \u0648\u0631\u0627\u0621 \u0627\u0639\u062a\u0645\u0627\u062f \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0627\u0644\u062c\u0627\u062f\u0629 \u0639\u0644\u0649 <a href=\"https:\/\/www.linkedin.com\/company\/sisinternationalresearch\" target=\"_blank\" rel=\"noopener\">SIS <\/a>\u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0625\u0639\u0627\u062f\u0629 \u0631\u0645\u064a \u0627\u0644\u0646\u0631\u062f \u0645\u0631\u0629 \u0623\u062e\u0631\u0649:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0646\u0647\u062c \u0645\u064f\u062e\u0635\u0651\u0635<\/strong>\u0623\u0637\u0631 \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u0639\u0627\u0645\u0629 \u0644\u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u064a \u062a\u062f\u0651\u0639\u064a \u0623\u0646\u0647\u0627 \u062a\u0646\u0627\u0633\u0628 \u0627\u0644\u062c\u0645\u064a\u0639\u060c \u0639\u0627\u062f\u0629\u064b \u0645\u0627 \u0644\u0627 \u062a\u0646\u0627\u0633\u0628 \u0623\u062d\u062f\u0627\u064b. <a href=\"https:\/\/www.sisinternational.com\/ar\/\">\u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0644\u0644\u0623\u0628\u062d\u0627\u062b<\/a>, \u0646\u062d\u0646 \u0644\u0627 \u0646\u0639\u064a\u062f \u0635\u064a\u0627\u063a\u0629 \u0646\u0641\u0633 \u0627\u0644\u0642\u0627\u0644\u0628 \u0645\u0639 \u0648\u0636\u0639 \u0634\u0639\u0627\u0631\u0643 \u0639\u0644\u064a\u0647 \u0641\u062d\u0633\u0628\u060c \u0628\u0644 \u0646\u0628\u0646\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0645\u062e\u0635\u0635\u0629 \u0644\u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u062a\u0639\u0643\u0633 \u0648\u0627\u0642\u0639 \u0633\u0648\u0642\u0643 \u0627\u0644\u0645\u062d\u062f\u062f\u060c \u0648\u0644\u064a\u0633 \u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0645\u0641\u0636\u0644 \u0644\u062f\u0649 \u0623\u062d\u062f \u0627\u0644\u0645\u0633\u062a\u0634\u0627\u0631\u064a\u0646 \u0645\u0646 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\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629\u061f).<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u0642\u0627\u064a\u064a\u0633 \u062e\u0637 \u0627\u0644\u0623\u0646\u0627\u0628\u064a\u0628<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u062d\u062c\u0645 \u0627\u0644\u0641\u0631\u0635 \u0627\u0644\u0645\u0624\u0647\u0644\u0629 \u062d\u0633\u0628 \u0627\u0644\u0645\u0635\u062f\u0631 \u0648\u0627\u0644\u0642\u0637\u0627\u0639 \u0648\u0627\u0644\u0645\u0646\u062a\u062c<\/li>\n\n\n\n<li>\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0628\u064a\u0646 \u0645\u0631\u0627\u062d\u0644 \u062e\u0637 \u0627\u0644\u0623\u0646\u0627\u0628\u064a\u0628<\/li>\n\n\n\n<li>\u0633\u0631\u0639\u0629 \u0625\u062a\u0645\u0627\u0645 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0621<\/li>\n\n\n\n<li>\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u062d\u062c\u0645 \u0627\u0644\u0635\u0641\u0642\u0627\u062a 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\u0627\u0644\u0645\u0646\u062a\u062c<\/li>\n\n\n\n<li>\u0623\u0646\u0645\u0627\u0637 \u0627\u0644\u062a\u0648\u0633\u0639 \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629<\/strong>:\n<ul class=\"wp-block-list\">\n<li>\u0625\u0646\u062a\u0627\u062c\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a<\/li>\n\n\n\n<li>\u0623\u062f\u0627\u0621 \u0634\u0631\u0643\u0627\u0621 \u0627\u0644\u0642\u0646\u0648\u0627\u062a<\/li>\n\n\n\n<li>\u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u062c\u0645\u0647\u0648\u0631<\/li>\n\n\n\n<li>\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0648\u0627\u0639\u062a\u0645\u0627\u062f\u0647\u0627.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u0643\u064a\u0641 \u064a\u0645\u0643\u0646\u0643 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u062a\u0648\u0627\u0632\u0646 \u0628\u064a\u0646 \u0627\u0644\u062a\u0648\u062d\u064a\u062f \u0648\u0627\u0644\u062a\u062e\u0635\u064a\u0635 \u0641\u064a \u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a (B2B)\u061f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u064a\u064f\u0633\u0644\u0651\u0637 \u0647\u0630\u0627 \u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0623\u062d\u062f \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u062a\u0646\u0641\u064a\u0630 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a: \u0643\u064a\u0641\u064a\u0629 \u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0627\u0631\u0628 \u0645\u064f\u062e\u0635\u0635\u0629 \u062a\u0644\u0628\u064a \u062a\u0648\u0642\u0639\u0627\u062a \u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0645\u0639 \u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u062a\u0637\u0644\u0628\u0647\u0627 \u0627\u0644\u062a\u0648\u0633\u0639. \u062a\u0634\u0645\u0644 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u0641\u0639\u0651\u0627\u0644\u0629 \u0645\u0627 \u064a\u0644\u064a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0639\u0645\u0644\u064a\u0627\u062a \u0628\u064a\u0639 \u0645\u0639\u064a\u0627\u0631\u064a\u0629<\/strong>\u0625\u0646\u0634\u0627\u0621 \u0648\u062d\u062f\u0627\u062a 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\u064a\u0644\u064a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0627\u0644\u0645\u0644\u0643\u064a\u0629 \u0645\u062a\u0639\u062f\u062f\u0629 \u0627\u0644\u0648\u0638\u0627\u0626\u0641<\/strong>: \u0625\u0646\u0634\u0627\u0621 \u0641\u0631\u064a\u0642 \u0642\u064a\u0627\u062f\u064a \u0645\u062a\u062e\u0635\u0635 \u0641\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u064a\u0636\u0645 \u0645\u0645\u062b\u0644\u064a\u0646 \u0639\u0646 \u0623\u0642\u0633\u0627\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0644\u0645\u0646\u062a\u062c \u0648\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0633\u0645\u0627\u062d \u0644\u0623\u064a \u0642\u0633\u0645 \u0628\u0645\u0641\u0631\u062f\u0647 \u0628\u0627\u0644\u0633\u064a\u0637\u0631\u0629.<\/li>\n\n\n\n<li><strong>\u062a\u063a\u064a\u064a\u0631 \u0648\u0627\u0636\u062d<\/strong>\u062a\u0648\u0636\u064a\u062d \u0623\u0633\u0628\u0627\u0628 \u0636\u0631\u0648\u0631\u0629 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629\u060c \u0648\u0643\u064a\u0641\u064a\u0629 \u0639\u0645\u0644\u0647\u0627\u060c \u0648\u0645\u0627 \u064a\u0639\u0646\u064a\u0647 \u0627\u0644\u0646\u062c\u0627\u062d\u060c \u0648\u0630\u0644\u0643 \u0628\u0639\u0628\u0627\u0631\u0627\u062a \u062a\u0644\u0642\u0649 \u0635\u062f\u0649 \u0644\u062f\u0649 \u0645\u062e\u062a\u0644\u0641 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629.<\/li>\n\n\n\n<li><strong>\u062a\u0646\u0645\u064a\u0629 \u0627\u0644\u0642\u062f\u0631\u0627\u062a<\/strong>\u062a\u062d\u062f\u064a\u062f \u0648\u0645\u0639\u0627\u0644\u062c\u0629 \u0641\u062c\u0648\u0627\u062a \u0627\u0644\u0645\u0647\u0627\u0631\u0627\u062a \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u062f\u0631\u064a\u0628 \u0623\u0648 \u0627\u0644\u062a\u0648\u0638\u064a\u0641 \u0623\u0648 \u0627\u0644\u0634\u0631\u0627\u0643\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u0642\u0628\u0644 \u062a\u0648\u0642\u0639 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0643\u0627\u0645\u0644<\/li>\n\n\n\n<li><strong>\u0645\u0648\u0627\u0621\u0645\u0629 \u0627\u0644\u0623\u0646\u0638\u0645\u0629<\/strong>\u0636\u0645\u0627\u0646 \u0623\u0646 \u062a\u062f\u0639\u0645 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0648\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0642\u062f\u064a\u0645\u0629.<\/li>\n\n\n\n<li><strong>\u0625\u0639\u0627\u062f\u0629 \u0647\u064a\u0643\u0644\u0629 \u0627\u0644\u062d\u0648\u0627\u0641\u0632<\/strong>\u0645\u0648\u0627\u0621\u0645\u0629 \u0627\u0644\u062a\u0639\u0648\u064a\u0636\u0627\u062a \u0648\u0627\u0644\u062a\u0642\u062f\u064a\u0631 \u0644\u0645\u0643\u0627\u0641\u0623\u0629 \u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062f\u0639\u0645 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629<\/li>\n\n\n\n<li><strong>\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0645\u0646\u0627\u0631\u0629<\/strong>: \u0627\u0644\u0628\u062f\u0621 \u0628\u062a\u0646\u0641\u064a\u0630 \u0645\u0631\u0643\u0632 \u0641\u064a \u0642\u0637\u0627\u0639 \u0623\u0648 \u0645\u0646\u0637\u0642\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u0625\u062b\u0628\u0627\u062a \u0627\u0644\u0646\u062c\u0627\u062d \u0642\u0628\u0644 \u0627\u0644\u062a\u0648\u0633\u0639 \u0627\u0644\u0643\u0627\u0645\u0644<\/li>\n<\/ul>\n\n\n<h2>\u0645\u0648\u0642\u0639 \u0645\u0646\u0634\u0623\u062a\u0646\u0627 \u0641\u064a \u0646\u064a\u0648\u064a\u0648\u0631\u0643<\/h2>\n<p><!-- \/wp:post-content --> <!-- wp:html --> <iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe> <!-- \/wp:html --> <!-- wp:paragraph --><\/p>\n<h3 class=\"wp-block-heading\">11 \u0625\u064a \u0634\u0627\u0631\u0639 22\u060c \u0627\u0644\u0637\u0627\u0628\u0642 2\u060c \u0646\u064a\u0648\u064a\u0648\u0631\u0643\u060c \u0646\u064a\u0648\u064a\u0648\u0631\u0643 10010 \u0647\u0627\u062a\u0641: 1(212) 505-6805+<\/h3>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">\u062d\u0648\u0644 \u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629<\/span><\/h2>\n<p><a href=\"https:\/\/www.sisinternational.com\/ar\/\"><span style=\"font-weight: 400;\">\u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629<\/span><\/a><span style=\"font-weight: 400;\"> \u064a\u0642\u062f\u0645 \u0627\u0644\u0628\u062d\u0648\u062b \u0627\u0644\u0643\u0645\u064a\u0629 \u0648\u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629. \u0646\u062d\u0646 \u0646\u0642\u062f\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0648\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0648\u0627\u0644\u0631\u0624\u0649 \u0644\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631. \u0646\u0642\u0648\u0645 \u0623\u064a\u0636\u064b\u0627 \u0628\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0642\u0635\u0627\u0626\u064a\u0629 \u0648\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0648\u063a\u064a\u0631\u0647\u0627 \u0645\u0646 \u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0623\u0633\u0627\u0644\u064a\u0628 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642.<\/span><a href=\"https:\/\/www.sisinternational.com\/ar\/%d8%ad%d9%88%d9%84-sis-%d8%a7%d9%84%d8%a8%d8%ad%d9%88%d8%ab-%d8%a7%d9%84%d8%af%d9%88%d9%84%d9%8a%d8%a9\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> \u0627\u062a\u0635\u0644 \u0628\u0646\u0627<\/span><\/a><span style=\"font-weight: 400;\"> \u0644\u0645\u0634\u0631\u0648\u0639 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0642\u0627\u062f\u0645.<\/span><\/p>\n<\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>","protected":false},"excerpt":{"rendered":"<p>B2B Go-to-Market Strategy Most companies are launching products with B2B go-to-market strategies that are so fundamentally flawed that they might as well be throwing millions into a shredder while blindfolded and setting their quarterly targets on fire. They&#8217;re making critical GTM decisions based on internal politics, hastily copied competitor approaches, and whatever half-baked idea the &#8230; <a title=\"\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/ar\/b2b-go-to-market-strategy\/\" aria-label=\"Read more about B2B Go-to-Market Strategy\">\u0625\u0642\u0631\u0623 \u0627\u0644\u0645\u0632\u064a\u062f<\/a><\/p>","protected":false},"author":1,"featured_media":62384,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-57915","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/57915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/comments?post=57915"}],"version-history":[{"count":18,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/57915\/revisions"}],"predecessor-version":[{"id":69732,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/57915\/revisions\/69732"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media\/62384"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media?parent=57915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}