{"id":53558,"date":"2024-10-10T23:22:10","date_gmt":"2024-10-11T03:22:10","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=53558"},"modified":"2025-09-28T22:23:11","modified_gmt":"2025-09-29T02:23:11","slug":"%d8%a3%d8%a8%d8%ad%d8%a7%d8%ab-%d8%a7%d9%84%d8%b3%d9%88%d9%82-%d8%ad%d9%88%d9%84-%d9%86%d9%85%d9%88%d8%b0%d8%ac-%d8%ad%d9%82%d9%88%d9%82-%d8%a7%d9%84%d9%85%d9%84%d9%83%d9%8a%d8%a9-%d9%84%d9%84%d8%b9","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ar\/expertise\/industries\/customer-based-brand-equity-model-market-research\/","title":{"rendered":"\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u062d\u0648\u0644 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u062d\u0648\u0644 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-18432a91\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-18432a91\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18.jpg\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\" title=\"\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 (18)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-18-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0636\u0645\u0627\u0646 \u0623\u0646 \u062a\u062c\u062f \u0635\u062f\u0649 \u062d\u0642\u064a\u0642\u064a\u064b\u0627 \u0644\u062f\u0649 \u0639\u0645\u0644\u0627\u0626\u0647\u0627\u061f \u064a\u0639\u062a\u0645\u062f \u0646\u062c\u0627\u062d \u0623\u064a \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0639\u0644\u0649 \u0645\u062f\u0649 \u0646\u062c\u0627\u062d\u0647\u0627 \u0641\u064a \u062c\u0630\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 - \u064a\u062a\u064a\u062d \u0628\u062d\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CBBE) \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0641\u0647\u0645 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0634\u0643\u0644 \u062a\u0635\u0648\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u0648\u0644\u0627\u0621 \u0644\u0647\u0627. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0631\u0624\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u064a\u0633\u0627\u0639\u062f \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0639\u0644\u0649 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u062a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u062a\u064a \u062a\u0639\u0632\u0632 \u0642\u062f\u0631\u062a\u0647\u0627 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0648\u062a\u062f\u0641\u0639\u0647\u0627 \u0625\u0644\u0649 \u0627\u0644\u0646\u062c\u0627\u062d \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0646\u0645\u0648\u0630\u062c \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 CBBE \u0647\u0648 \u0625\u0637\u0627\u0631 \u0639\u0645\u0644 \u0637\u0648\u0631\u0647 \u062e\u0628\u064a\u0631 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0643\u064a\u0641\u0646 \u0643\u064a\u0644\u0631 \u0644\u062a\u0642\u064a\u064a\u0645 \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0646 \u0648\u062c\u0647\u0627\u062a \u0646\u0638\u0631 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0648\u064a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a\u0647\u0645 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629 \u0628\u0647\u0627\u060c \u0648\u0642\u0648\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645 \u0641\u064a \u0623\u0630\u0647\u0627\u0646\u0647\u0645.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u064a\u0639\u062a\u0645\u062f \u0646\u0645\u0648\u0630\u062c CBBE \u0639\u0644\u0649 \u0623\u0631\u0628\u0639\u0629 \u0645\u0643\u0648\u0646\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629: \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u062f\u0631\u0643\u0629\u060c \u0648\u0627\u0644\u0648\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0643\u0644 \u0645\u0643\u0648\u0646 \u0645\u0647\u0645 \u0641\u064a \u062a\u0634\u0643\u064a\u0644 \u0643\u064a\u0641\u064a\u0629 \u0646\u0638\u0631 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0625\u0644\u0649 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0633\u062a\u0639\u062f\u0627\u062f\u0647\u0645 \u0644\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639\u0647\u0627. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u064a\u0645\u062b\u0644 \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u062f\u0649 \u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0641\u064a \u062d\u064a\u0646 \u062a\u0634\u064a\u0631 \u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0625\u0644\u0649 \u0627\u0644\u0633\u0645\u0627\u062a \u0648\u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u064a\u0631\u0628\u0637\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u062f\u0631\u0643\u0629 \u0647\u064a \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u064a \u064a\u062d\u0643\u0645 \u0628\u0647\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0644\u0649 \u062c\u0648\u062f\u0629 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0648 \u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u064a\u062c\u0633\u062f \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u062a\u0632\u0627\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0625\u0630\u0646... \u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062e\u0627\u0635 \u0628\u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u064a\u064f\u0639\u062f \u0628\u062d\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u0646\u0647\u062c\u064b\u0627 \u0645\u0646\u0647\u062c\u064a\u064b\u0627 \u0644\u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0639\u0627\u0637\u0641\u064a \u0645\u0639\u0647\u0627. \u0648\u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0642\u064a\u0627\u0633 \u0642\u064a\u0645\u0629 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0623\u0631\u0628\u0639\u0629 \u0639\u0646\u0627\u0635\u0631 \u0631\u0626\u064a\u0633\u064a\u0629: \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u062a\u0635\u0648\u0631\u0629\u060c \u0648\u0627\u0644\u0648\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0644\u0630\u0644\u0643\u060c \u0645\u0646 \u062e\u0644\u0627\u0644 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0641\u0639\u0627\u0644\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0646 \u062a\u0641\u0647\u0645 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0645\u0627 \u064a\u062d\u0631\u0643 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643. \u0648\u0647\u0630\u0627 \u064a\u0645\u0643\u0651\u0646\u0647\u0627 \u0645\u0646 \u0635\u064a\u0627\u063a\u0629 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0645\u0633\u062a\u0647\u062f\u0641\u0629 \u062a\u062a\u0631\u062f\u062f \u0635\u062f\u0627\u0647\u0627 \u0628\u0639\u0645\u0642 \u0645\u0639 \u062c\u0645\u0647\u0648\u0631\u0647\u0627 \u0648\u062a\u0639\u0632\u0632 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0632\u062f\u0647\u0631\u0629.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0644\u0645\u0627\u0630\u0627 \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0625\u0644\u0649 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0646\u0645\u0648\u0630\u062c \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u062a\u0648\u0627\u062c\u0647 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u062d\u062f\u064a\u0627\u062a \u0645\u062b\u0644 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u0629\u060c \u0648\u062a\u063a\u064a\u0631 \u0633\u0644\u0648\u0643\u064a\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646\u060c \u0648\u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0645\u064a\u064a\u0632 \u0628\u064a\u0646\u0647\u0627 \u0628\u0634\u0643\u0644 \u0641\u0639\u0627\u0644. \u064a\u0648\u0641\u0631 \u0628\u062d\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0646\u0647\u062c\u064b\u0627 \u0645\u0646\u0638\u0645\u064b\u0627 \u0644\u0641\u0647\u0645 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629 \u0648\u0627\u0644\u0639\u0642\u0644\u0627\u0646\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0627\u0644\u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u0639\u0627\u0645 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0631\u0624\u0649 \u0628\u062d\u062b \u0627\u0644\u0633\u0648\u0642 CBBE\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0641\u0631\u0635 \u0644\u062a\u0639\u0632\u064a\u0632 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0627\u062a \u0623\u0642\u0648\u0649 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u062a\u0645\u064a\u064a\u0632 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0639\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u064a\u0633\u0627\u0639\u062f \u0646\u0645\u0648\u0630\u062c CBBE \u0623\u064a\u0636\u064b\u0627 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0641\u0647\u0645 \u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0644\u0647\u0627 \u0628\u0625\u0646\u0634\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0645\u0633\u062a\u0647\u062f\u0641\u0629 \u062a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u062c\u0645\u0647\u0648\u0631\u0647\u0627 \u0648\u062a\u0639\u0632\u0632 \u0646\u0645\u0648 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0623\u062e\u064a\u0631\u064b\u0627\u060c \u064a\u0639\u062f \u0646\u0645\u0648\u0630\u062c CBBE \u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0644\u062a\u0639\u0632\u064a\u0632 \u0642\u064a\u0645\u0629 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0641\u0648\u0627\u0626\u062f \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u0646\u062f \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0625\u0646 \u0641\u0647\u0645 \u0641\u0648\u0627\u0626\u062f \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u0623\u0645\u0631 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0647\u062f\u0641 \u0625\u0644\u0649 \u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0642\u0648\u064a\u0629 \u0648\u062a\u0646\u0627\u0641\u0633\u064a\u0629. \u0648\u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0646\u0645\u0648\u0630\u062c CBBE\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0643\u062a\u0633\u0627\u0628 \u0631\u0624\u0649 \u0642\u064a\u0645\u0629 \u062d\u0648\u0644 \u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0625\u0646\u0634\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0645\u0633\u062a\u0647\u062f\u0641\u0629 \u062a\u0639\u0632\u0632 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u062a\u062d\u0633\u0646 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u062a\u062f\u0641\u0639 \u0627\u0644\u0646\u0645\u0648.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-2b3067f8\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"579\" class=\"gb-image gb-image-2b3067f8\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/11\/Customer-brand-equity-model-1024x579.png\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\" title=\"\u0646\u0645\u0648\u0630\u062c \u062d\u0642\u0648\u0642 \u0645\u0644\u0643\u064a\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/11\/Customer-brand-equity-model-1024x579.png 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/11\/Customer-brand-equity-model-300x170.png 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/11\/Customer-brand-equity-model-768x434.png 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/11\/Customer-brand-equity-model-1536x869.png 1536w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/11\/Customer-brand-equity-model-2048x1158.png 2048w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2024\/11\/Customer-brand-equity-model-18x10.png 18w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u062a\u062d\u0633\u064a\u0646 \u0648\u0636\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/strong>:\u0625\u0646\u0647 \u064a\u0648\u0641\u0631 \u0646\u0638\u0631\u0629 \u062b\u0627\u0642\u0628\u0629 \u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0641\u0636\u064a\u0644\u0627\u062a\u0647\u0645\u060c \u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0628\u062a\u0637\u0648\u064a\u0631 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0645\u0633\u062a\u0647\u062f\u0641\u0629 \u062a\u0639\u0645\u0644 \u0639\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0631\u0648\u0627\u0628\u0637 \u0645\u0639 \u062c\u0645\u0647\u0648\u0631\u0647\u0627.<\/li>\n\n\n\n<li><strong>\u0632\u064a\u0627\u062f\u0629 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/strong>:\u062a\u0633\u0627\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u062e\u062f\u0645\u0629 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0644\u062a\u0644\u0628\u064a\u0629 \u062a\u0648\u0642\u0639\u0627\u062a\u0647\u0645.<\/li>\n\n\n\n<li><strong>\u062a\u0639\u0632\u064a\u0632 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/strong>:\u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u0639\u0632\u064a\u0632 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0634\u0643\u0644 \u0639\u0627\u0645\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0648\u0644\u0627\u0626\u0647\u0645 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644.<\/li>\n\n\n\n<li><strong>\u0631\u0624\u0649 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630<\/strong>:\u064a\u0648\u0641\u0631 \u0646\u0645\u0648\u0630\u062c CBBE \u0631\u0624\u0649 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630 \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0645\u062c\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0648\u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0646\u0642\u0627\u0637 \u0627\u0644\u0642\u0648\u0629 \u0641\u064a \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/li>\n\n\n\n<li><strong>\u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629<\/strong>:\u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0645\u0624\u062b\u0631\u0629 \u0641\u064a \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0643\u062a\u0633\u0627\u0628 \u0645\u064a\u0632\u0629 \u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0641\u064a \u0635\u0646\u0627\u0639\u062a\u0647\u0627 \u0648\u062a\u0645\u064a\u064a\u0632 \u0646\u0641\u0633\u0647\u0627 \u0639\u0646 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/li>\n\n\n\n<li><strong>\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0641\u0639\u0627\u0644\u0629<\/strong>:\u0625\u0646\u0647 \u064a\u062a\u064a\u062d \u0625\u0646\u0634\u0627\u0621 \u062d\u0645\u0644\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u062a\u062a\u0648\u0627\u0641\u0642 \u0628\u0634\u0643\u0644 \u0639\u0645\u064a\u0642 \u0645\u0639 \u0627\u0644\u062c\u0645\u0647\u0648\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644\u0627\u062a.<br><\/li>\n<\/ul>\n\n\n<div class=\"gb-container gb-container-938cdc8f\">\n\n<h2 class=\"wp-block-heading\">\u0645\u0646 \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0646\u0645\u0648\u0630\u062c \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h2>\n\n<\/div>\n\n\n<figure class=\"gb-block-image gb-block-image-1768847c\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-1768847c\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26.jpg\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\" title=\"\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 (26)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Retail-26-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br>\u064a\u0639\u062f \u0628\u062d\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u0636\u0631\u0648\u0631\u064a\u064b\u0627 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0645\u0646 \u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u062a\u064a \u062a\u0633\u0639\u0649 \u0625\u0644\u0649 \u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0629 \u0642\u0648\u064a\u0629 \u0645\u0639 \u0639\u0645\u0644\u0627\u0626\u0647\u0627 \u0648\u062a\u0645\u064a\u064a\u0632 \u0646\u0641\u0633\u0647\u0627 \u0641\u064a \u0633\u0648\u0642 \u0645\u0632\u062f\u062d\u0645\u0629. \u064a\u0639\u062f \u0647\u0630\u0627 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u064b\u0627 \u0628\u0634\u0643\u0644 \u062e\u0627\u0635 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062a\u0637\u0644\u0639 \u0625\u0644\u0649 \u062f\u062e\u0648\u0644 \u0623\u0633\u0648\u0627\u0642 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u062a\u062d\u0633\u064a\u0646 \u0648\u0636\u0639 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0641\u0647\u0648 \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0641\u0647\u0645 \u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0648\u062a\u0642\u064a\u064a\u0645 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0641\u0631\u0635 \u0644\u062a\u0639\u0632\u064a\u0632 \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0633\u0648\u0627\u0621 \u0643\u0627\u0646\u062a \u0627\u0644\u0634\u0631\u0643\u0629 \u062a\u062d\u0627\u0648\u0644 \u062a\u0631\u0633\u064a\u062e \u0646\u0641\u0633\u0647\u0627 \u0641\u064a \u0645\u0646\u0637\u0642\u0629 \u062c\u062f\u064a\u062f\u0629 \u0623\u0648 \u062a\u0639\u0632\u064a\u0632 \u062d\u0636\u0648\u0631\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0648\u0642\u060c \u0641\u0625\u0646 \u0628\u062d\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u064a\u0648\u0641\u0631 \u0627\u0644\u0631\u0624\u0649 \u0627\u0644\u062d\u0627\u0633\u0645\u0629 \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u0625\u0646\u0634\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0641\u0639\u0627\u0644\u0629 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u062f\u062e\u0648\u0644 \u0627\u0644\u0633\u0648\u0642 \u0628\u0646\u062c\u0627\u062d \u0648\u0625\u0634\u0631\u0627\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062f\u062e\u0644 \u0645\u0646\u0637\u0642\u0629 \u062c\u062f\u064a\u062f\u0629 \u0623\u0646 \u062a\u0633\u062a\u062e\u062f\u0645 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0647\u0645 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0645\u062d\u0644\u064a\u064a\u0646\u060c \u0645\u0645\u0627 \u064a\u0636\u0645\u0646 \u0623\u0646 \u0631\u0633\u0627\u0644\u0629 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u062a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0627\u0644\u062a\u0648\u0642\u0639\u0627\u062a \u0627\u0644\u0645\u062d\u0644\u064a\u0629. \u0648\u0639\u0644\u0649 \u0646\u062d\u0648 \u0645\u0645\u0627\u062b\u0644\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0637\u0644\u0642 \u0645\u0646\u062a\u062c\u0627\u062a \u062c\u062f\u064a\u062f\u0629 \u0623\u0646 \u062a\u0633\u062a\u0641\u064a\u062f \u0645\u0646 \u0641\u0647\u0645 \u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062a\u062d\u062f\u064a\u062f \u0645\u0648\u0642\u0641 \u0639\u0631\u0648\u0636\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0628\u0634\u0643\u0644 \u0641\u0639\u0627\u0644. \u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u0641\u0625\u0646 \u0623\u064a \u0634\u0631\u0643\u0629 \u062a\u0647\u062f\u0641 \u0625\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0642\u064a\u0645\u0629 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0627\u062a \u062f\u0627\u0626\u0645\u0629 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0633\u062a\u062c\u062f \u0642\u064a\u0645\u0629 \u0643\u0628\u064a\u0631\u0629 \u0641\u064a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0643\u064a\u0641 \u064a\u0639\u0645\u0644 \u0646\u0645\u0648\u0630\u062c \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u0646\u062f\u0629 \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u062a\u062a\u0636\u0645\u0646 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u0639\u0627\u062f\u0629\u064b \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0627\u0644\u0643\u0645\u064a\u0629 \u0648\u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0644\u062c\u0645\u0639 \u0631\u0624\u0649 \u0634\u0627\u0645\u0644\u0629. \u062a\u0634\u0645\u0644 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0641\u064a \u0623\u0628\u062d\u0627\u062b \u0646\u0645\u0648\u0630\u062c CBBE \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0648\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0648\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0634\u0627\u0639\u0631\u060c \u0648\u0643\u0644\u0647\u0627 \u0645\u0635\u0645\u0645\u0629 \u0644\u0627\u0644\u062a\u0642\u0627\u0637 \u0643\u064a\u0641\u064a\u0629 \u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a\u0647\u0645 \u0648\u0648\u0644\u0627\u0626\u0647\u0645.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0642\u0635\u0627\u0626\u064a\u0629<\/strong>:\u062a\u062c\u0645\u0639 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0645\u0645\u0627 \u064a\u0648\u0641\u0631 \u0631\u0624\u0649 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u0642\u064a\u0627\u0633 \u062d\u0648\u0644 \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0627\u0644\u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u062f\u0631\u0643\u0629 \u0648\u0627\u0644\u0648\u0644\u0627\u0621. \u064a\u062a\u0645 \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0644\u062a\u0642\u064a\u064a\u0645 \u062c\u0648\u0627\u0646\u0628 \u0645\u062e\u062a\u0644\u0641\u0629 \u0645\u0646 \u0646\u0645\u0648\u0630\u062c CBBE\u060c \u0645\u062b\u0644 \u0645\u062f\u0649 \u0642\u062f\u0631\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0644\u0649 \u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0645\u0633\u062a\u0648\u0649 \u0631\u0636\u0627\u0647\u0645 \u0639\u0646 \u0639\u0631\u0648\u0636\u0647\u0627.<\/li>\n\n\n\n<li><strong>\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632<\/strong>:\u062a\u0648\u0641\u0631 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0631\u0624\u0649 \u0623\u0639\u0645\u0642 \u0648\u0646\u0648\u0639\u064a\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0625\u0634\u0631\u0627\u0643 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0645\u0646\u0627\u0642\u0634\u0627\u062a \u062d\u0648\u0644 \u0645\u0634\u0627\u0639\u0631\u0647\u0645 \u062a\u062c\u0627\u0647 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u062a\u0633\u0627\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u062c\u0644\u0633\u0627\u062a \u0641\u064a \u0627\u0644\u0643\u0634\u0641 \u0639\u0646 \u0627\u0644\u0631\u0648\u0627\u0628\u0637 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629 \u0648\u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0648\u0627\u0644\u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u062a\u064a \u0642\u062f \u0644\u0627 \u062a\u0643\u0648\u0646 \u0648\u0627\u0636\u062d\u0629 \u0645\u0646 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0648\u062d\u062f\u0647\u0627.<\/li>\n\n\n\n<li><strong>\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0634\u0627\u0639\u0631<\/strong>:\u064a\u0633\u0627\u0639\u062f \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0634\u0627\u0639\u0631\u060c \u0627\u0644\u0630\u064a \u064a\u062a\u0645 \u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0631\u0627\u0642\u0628\u0629 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0648\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0627\u062a\u060c \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0641\u0647\u0645 \u0645\u0634\u0627\u0639\u0631 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0622\u0631\u0627\u0626\u0647\u0645 \u062d\u0648\u0644 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a. \u062a\u0648\u0641\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0627\u0629 \u0639\u0631\u0636\u064b\u0627 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u0644\u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0648\u0627\u0644\u0633\u0644\u0628\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<br><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0645\u062d\u0631\u0643\u0629 \u0644\u0644\u0633\u0648\u0642<\/h2>\n\n\n\n<figure class=\"gb-block-image gb-block-image-9752bcdf\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-9752bcdf\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Research-2.jpg\" alt=\"SIS \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062f\u0648\u0644\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629\" title=\"\u0627\u0644\u0628\u062d\u062b (2)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Research-2.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Research-2-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Research-2-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Research-2-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/09\/Research-2-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br>\u0623\u062d\u062f \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0647\u0648 \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u0645\u062a\u0632\u0627\u064a\u062f\u0629 \u0644\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0627\u0644\u064a\u0648\u0645. \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0646 \u062a\u0641\u0647\u0645 \u0645\u0627 \u064a\u0631\u064a\u062f\u0647 \u0639\u0645\u0644\u0627\u0624\u0647\u0627 \u0648\u0645\u0627 \u064a\u0642\u062f\u0631\u0648\u0646\u0647 \u0644\u0625\u0646\u0634\u0627\u0621 \u0627\u062a\u0635\u0627\u0644\u0627\u062a \u0630\u0627\u062a \u0645\u063a\u0632\u0649. \u0639\u0627\u0645\u0644 \u0645\u0647\u0645 \u0622\u062e\u0631 \u0647\u0648 \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0645\u0627\u064a\u0632 - \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0645\u064a\u0632 \u0639\u0646 \u0645\u0646\u0627\u0641\u0633\u064a\u0647\u0627\u060c \u0648\u064a\u0648\u0641\u0631 \u0628\u062d\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0646\u0645\u0648\u0630\u062c CBBE \u0627\u0644\u0631\u0624\u0649 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u0629 \u0644\u0635\u064a\u0627\u063a\u0629 \u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0641\u0631\u064a\u062f\u0629.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0648\u0623\u062e\u064a\u0631\u0627\u060c \u064a\u0634\u0643\u0644 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0627\u0644\u0645\u062a\u0632\u0627\u064a\u062f \u0639\u0644\u0649 \u0627\u0644\u0631\u0648\u0627\u0628\u0637 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629 \u0641\u064a \u0639\u0645\u0644\u064a\u0629 \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631 \u0644\u062f\u0649 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u062f\u0627\u0641\u0639\u0627 \u0642\u0648\u064a\u0627. \u0641\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0646\u062c\u062d \u0641\u064a \u0627\u0633\u062a\u063a\u0644\u0627\u0644 \u0627\u0644\u062c\u0648\u0627\u0646\u0628 \u0627\u0644\u0639\u0627\u0637\u0641\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0642\u0627\u062a \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u062a\u0643\u0648\u0646 \u0623\u0643\u062b\u0631 \u0642\u062f\u0631\u0629 \u0639\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0648\u0644\u0627\u0621 \u0648\u062e\u0644\u0642 \u0642\u064a\u0645\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0623\u062c\u0644.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0642\u064a\u0648\u062f \u0627\u0644\u0633\u0648\u0642<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0641\u064a \u062d\u064a\u0646 \u0623\u0646 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u062a\u0642\u062f\u0645 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0632\u0627\u064a\u0627\u060c \u0625\u0644\u0627 \u0623\u0646\u0647\u0627 \u062a\u0648\u0627\u062c\u0647 \u0623\u064a\u0636\u064b\u0627 \u0628\u0639\u0636 \u0627\u0644\u062a\u062d\u062f\u064a\u0627\u062a \u0623\u0648 \u0627\u0644\u0642\u064a\u0648\u062f. \u0623\u062d\u062f \u0627\u0644\u0642\u064a\u0648\u062f \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0647\u0648 \u0627\u0644\u062a\u0643\u0644\u0641\u0629. \u064a\u062a\u0637\u0644\u0628 \u0625\u062c\u0631\u0627\u0621 \u0623\u0628\u062d\u0627\u062b \u0633\u0648\u0642 \u0634\u0627\u0645\u0644\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c CBBE \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u064b\u0627 \u0645\u0627\u0644\u064a\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627\u060c \u0648\u0647\u0648 \u0645\u0627 \u0642\u062f \u064a\u0634\u0643\u0644 \u0639\u0627\u0626\u0642\u064b\u0627 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0648\u0647\u0646\u0627\u0643 \u0642\u064a\u062f \u0631\u0626\u064a\u0633\u064a \u0622\u062e\u0631 \u064a\u062a\u0645\u062b\u0644 \u0641\u064a \u062e\u0635\u0648\u0635\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a. \u0641\u0645\u0639 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0627\u0644\u0645\u062a\u0632\u0627\u064a\u062f \u0639\u0644\u0649 \u062e\u0635\u0648\u0635\u064a\u0629 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u0642\u0648\u0627\u0639\u062f \u062d\u0645\u0627\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u064a\u062a\u0639\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0623\u0646 \u062a\u0643\u0648\u0646 \u062d\u0630\u0631\u0629 \u0641\u064a \u062c\u0645\u0639 \u0648\u0645\u0639\u0627\u0644\u062c\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0630\u0644\u0643\u060c \u0647\u0646\u0627\u0643 \u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u062e\u0628\u0631\u0629 \u0627\u0644\u0644\u0627\u0632\u0645\u0629 \u0644\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u062f\u0642\u064a\u0642 - \u0641\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0631\u0624\u0649 \u0627\u0644\u0645\u0633\u062a\u0645\u062f\u0629 \u0645\u0646 \u0623\u0628\u062d\u0627\u062b \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u064a\u062a\u0637\u0644\u0628 \u0641\u0647\u0645\u064b\u0627 \u0639\u0645\u064a\u0642\u064b\u0627 \u0644\u0643\u0644 \u0645\u0646 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u060c \u0648\u0647\u0648 \u0645\u0627 \u0642\u062f \u064a\u062a\u0637\u0644\u0628 \u0645\u0648\u0627\u0631\u062f \u0645\u0643\u062b\u0641\u0629.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0643\u064a\u0641 \u062a\u0633\u0627\u0639\u062f \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u064a \u062a\u062c\u0631\u064a\u0647\u0627 \u0634\u0631\u0643\u0629 SIS International \u0641\u064a \u0645\u062c\u0627\u0644 \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0634\u0631\u0643\u0627\u062a&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.linkedin.com\/company\/sisinternationalresearch\/\" target=\"_blank\" rel=\"noopener\">\u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629<\/a> \u064a\u0648\u0641\u0631 \u0646\u0645\u0648\u0630\u062c CBBE \u0634\u0627\u0645\u0644\u0627\u064b <a href=\"https:\/\/www.linkedin.com\/pulse\/how-market-research-enables-growth-ruth-stanat-phekf\/\" target=\"_blank\" rel=\"noopener\">\u0627\u0644\u0628\u062d\u062b \u0639\u0646 \u0627\u0644\u0645\u062a\u062c\u0631<\/a> \u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0641\u0647\u0645 \u0648\u062a\u062d\u0633\u064a\u0646 \u0642\u064a\u0645\u0629 \u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a \u0627\u0644\u0645\u0639\u0632\u0632:<\/strong> \u0628\u0641\u0636\u0644 \u0631\u0624\u0649 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0646\u0645\u0648\u0630\u062c\u064a\u0629 CBBE\u060c \u062a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062a\u062d\u0633\u064a\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a\u0647\u0627 \u0644\u062a\u062a\u0648\u0627\u0641\u0642 \u0645\u0639 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0648\u0642\u0639\u0627\u062a\u0647\u0645.<\/li>\n\n\n\n<li><strong>\u0625\u0632\u062f\u064a\u0627\u062f \u0627\u0644\u062f\u062e\u0644:<\/strong> \u0625\u0646 \u0641\u0647\u0645 \u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u064a\u0633\u0645\u062d \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0628\u062a\u0637\u0648\u064a\u0631 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0630\u0627\u062a \u0627\u0644\u0635\u0644\u0629\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u062d\u062f \u0645\u0646 \u0627\u0644\u0645\u062e\u0627\u0637\u0631:<\/strong> \u064a\u0633\u0627\u0639\u062f \u062a\u062d\u062f\u064a\u062f \u0646\u0642\u0627\u0637 \u0627\u0644\u0636\u0639\u0641 \u0641\u064a \u062a\u0635\u0648\u0631 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u064a \u0648\u0642\u062a \u0645\u0628\u0643\u0631 \u0639\u0644\u0649 \u0627\u0644\u062a\u062e\u0641\u064a\u0641 \u0645\u0646 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0642\u0628\u0644 \u0623\u0646 \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0627\u0644\u0646\u062a\u064a\u062c\u0629 \u0627\u0644\u0646\u0647\u0627\u0626\u064a\u0629.<\/li>\n\n\n\n<li><strong>\u062a\u062d\u0633\u064a\u0646 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642:<\/strong> \u064a\u0648\u0641\u0631 \u0646\u0645\u0648\u0630\u062c \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 CBBE \u0631\u0624\u0649 \u0645\u0633\u062a\u0647\u062f\u0641\u0629\u060c \u0645\u0645\u0627 \u064a\u0645\u0643\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0645\u0646 \u062a\u0631\u0643\u064a\u0632 \u062c\u0647\u0648\u062f\u0647\u0627 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u062d\u064a\u062b \u0633\u064a\u0643\u0648\u0646 \u0644\u0647\u0627 \u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u0623\u0643\u0628\u0631 \u0648\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0643\u0641\u0627\u0621\u0629.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u0645\u062a\u0633\u0627\u0631\u0639 \u0648\u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631:<\/strong> \u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u062a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0627\u0628\u062a\u0643\u0627\u0631 \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629 \u0648\u062f\u0641\u0639 \u0627\u0644\u0646\u0645\u0648.<\/li>\n\n\n\n<li><strong>\u062a\u0639\u0632\u064a\u0632 \u0639\u0627\u0626\u062f \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631:<\/strong> \u064a\u0624\u062f\u064a \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0646\u0645\u0648\u0630\u062c CBBE \u0625\u0644\u0649 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0623\u0641\u0636\u0644 \u0648\u062a\u062d\u0642\u064a\u0642 \u0639\u0648\u0627\u0626\u062f \u0623\u0639\u0644\u0649 \u0639\u0644\u0649 \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642. \u0627\u0639\u0645\u0644\u0648\u0627 \u0645\u0639\u064b\u0627 \u0644\u062a\u0648\u0641\u064a\u0631 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0646\u0645\u0648\u0630\u062c \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<br><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u062d\u0648\u0644 \u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sisinternational.com\/ar\/\">\u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629<\/a> \u064a\u0642\u062f\u0645 \u0627\u0644\u0628\u062d\u0648\u062b \u0627\u0644\u0643\u0645\u064a\u0629 \u0648\u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629. \u0646\u062d\u0646 \u0646\u0642\u062f\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0648\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0648\u0627\u0644\u0631\u0624\u0649 \u0644\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631. \u0646\u0642\u0648\u0645 \u0623\u064a\u0636\u064b\u0627 \u0628\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0642\u0635\u0627\u0626\u064a\u0629 \u0648\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0648\u063a\u064a\u0631\u0647\u0627 \u0645\u0646 \u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0623\u0633\u0627\u0644\u064a\u0628 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642. <a href=\"https:\/\/www.sisinternational.com\/ar\/%d8%ad%d9%88%d9%84-sis-%d8%a7%d9%84%d8%a8%d8%ad%d9%88%d8%ab-%d8%a7%d9%84%d8%af%d9%88%d9%84%d9%8a%d8%a9\/contact-sis-international-market-research\/\">\u0627\u062a\u0635\u0644 \u0628\u0646\u0627<\/a> \u0644\u0645\u0634\u0631\u0648\u0639 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0642\u0627\u062f\u0645.<\/p>","protected":false},"excerpt":{"rendered":"<p>Customer-Based Brand Equity Model Market Research How can brands ensure they truly resonate with their customers? The success of any brand hinges on how well it resonates with its customers \u2013 customer-based brand equity (CBBE) model market research enables companies to understand the key factors that shape brand perception and loyalty. By focusing on customer &#8230; <a title=\"\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u062d\u0648\u0644 \u0646\u0645\u0648\u0630\u062c \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u0628\u0646\u064a \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\" class=\"read-more\" href=\"https:\/\/www.sisinternational.com\/ar\/expertise\/industries\/customer-based-brand-equity-model-market-research\/\" aria-label=\"Read more about Customer-Based Brand Equity Model Market Research\">\u0625\u0642\u0631\u0623 \u0627\u0644\u0645\u0632\u064a\u062f<\/a><\/p>","protected":false},"author":1,"featured_media":62493,"parent":15069,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-53558","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/53558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/comments?post=53558"}],"version-history":[{"count":5,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/53558\/revisions"}],"predecessor-version":[{"id":70337,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/53558\/revisions\/70337"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/15069"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media\/62493"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media?parent=53558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}