{"id":39120,"date":"2021-10-21T04:03:03","date_gmt":"2021-10-21T04:03:03","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=39120"},"modified":"2025-09-14T22:34:39","modified_gmt":"2025-09-15T02:34:39","slug":"psychographics-market-research","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ar\/solutions\/qualitative-quantitative-research-solutions\/psychographics-market-research\/","title":{"rendered":"\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0627\u0644\u0646\u0641\u0633\u064a\u0629"},"content":{"rendered":"<h1 class=\"wp-block-heading\">\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0627\u0644\u0646\u0641\u0633\u064a\u0629<\/h1>\n\n\n\n<figure class=\"gb-block-image gb-block-image-b944f77d\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-b944f77d\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Non-profit-8-1.jpg\" alt=\"SIS International Market Research &amp; Strategy\" title=\"Non profit (8)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Non-profit-8-1.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Non-profit-8-1-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Non-profit-8-1-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Non-profit-8-1-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Non-profit-8-1-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\u062d\u0648\u0644 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0646\u0641\u0633\u064a<\/h2>\n\n\n\n<p>\u062a\u0639\u062a\u0628\u0631 \u0627\u0644\u0631\u0633\u0648\u0645 \u0627\u0644\u0646\u0641\u0633\u064a\u0629 \u0623\u062d\u062f \u0627\u0644\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0623\u0631\u0628\u0639\u0629 \u0644\u0644\u062a\u062c\u0632\u0626\u0629. \u0625\u0646\u0647\u0627 \u0623\u064a\u0636\u064b\u0627 \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0633\u0645\u0627\u062a\u0647\u0645 \u0627\u0644\u0639\u0642\u0644\u064a\u0629. \u064a\u0634\u0631\u062d \u0645\u0648\u0642\u0639 Psychographics &quot;\u0644\u0645\u0627\u0630\u0627&quot; \u064a\u0634\u062a\u0631\u064a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 \u0645\u0646\u062a\u062c\u0643. \u064a\u0637\u0631\u062d \u0623\u0633\u0626\u0644\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645\u0627\u062a \u0648\u0627\u0644\u0642\u064a\u0645 \u0648\u0623\u0633\u0644\u0648\u0628 \u0627\u0644\u062d\u064a\u0627\u0629 \u0648\u0627\u0644\u062f\u062e\u0644 \u0648\u0627\u0644\u0645\u0639\u062a\u0642\u062f\u0627\u062a.<\/p>\n\n\n\n<p><strong>\u064a\u062d\u062a\u0648\u064a \u0647\u0630\u0627 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0639\u0644\u0649 \u062e\u0645\u0633\u0629 \u0645\u062a\u063a\u064a\u0631\u0627\u062a:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u0634\u062e\u0635\u064a\u0629<\/li>\n\n\n\n<li>\u0646\u0645\u0637 \u0627\u0644\u062d\u064a\u0627\u0629<\/li>\n\n\n\n<li>\u0627\u0644\u062d\u0627\u0644\u0629 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629<\/li>\n\n\n\n<li>AIO (\u0627\u0644\u0623\u0646\u0634\u0637\u0629 \u0648\u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645\u0627\u062a \u0648\u0627\u0644\u0622\u0631\u0627\u0621)<\/li>\n\n\n\n<li>\u0633\u0644\u0648\u0643<\/li>\n<\/ol>\n\n\n\n<p>\u0627\u0644\u062a\u0631\u0643\u064a\u0628\u0629 \u0627\u0644\u0633\u0643\u0627\u0646\u064a\u0629 \u062a\u062f\u0648\u0631 \u062d\u0648\u0644 &quot;\u0645\u0646 \u0647\u0648&quot; \u0627\u0644\u0639\u0645\u064a\u0644. \u0648\u064a\u0633\u062a\u0644\u0632\u0645 \u0630\u0644\u0643 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u062d\u0648\u0644 \u0627\u0644\u0639\u0645\u0631 \u0648\u0627\u0644\u062c\u0646\u0633 \u0648\u0627\u0644\u0639\u0631\u0642 \u0648\u0627\u0644\u0645\u0647\u0646\u0629 \u0648\u0627\u0644\u062a\u0639\u0644\u064a\u0645.<\/p>\n\n\n\n<p>Demographics and Psychographics work together to create a perfect consumer profile. The business can now use this profile to format new product ideas. Those ideas are in line with what the consumer desires.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0644\u0645\u0627\u0630\u0627 \u0647\u0648 \u0645\u0647\u0645\u061f<\/h2>\n\n\n\n<p>The success of a business lies in its ability to provide the best services to customers. You can only offer the <a href=\"https:\/\/www.linkedin.com\/company\/sisinternationalresearch\" target=\"_blank\" rel=\"noopener\">best services<\/a> if you know the customers you are marketing to. It also helps narrow the customer outlook. Doing so makes it easier to target those who are likely to buy your products and services.<\/p>\n\n\n\n<p>\u064a\u062c\u0639\u0644 \u0645\u0646 \u0627\u0644\u0633\u0647\u0644 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u0648\u0627\u0631\u062f. \u0639\u0646\u062f\u0645\u0627 \u062a\u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646\u060c \u0641\u0625\u0646\u0643 \u062a\u0648\u0641\u0631 \u0627\u0644\u0645\u0648\u0627\u0631\u062f. \u064a\u0645\u0643\u0646\u0643 \u0628\u0639\u062f \u0630\u0644\u0643 \u062a\u0637\u0648\u064a\u0631 \u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0643\u062b\u0631 \u062f\u0642\u0629. \u064a\u0645\u0643\u0646\u0643 \u0623\u064a\u0636\u064b\u0627 \u062a\u0648\u0641\u064a\u0631 \u0627\u0644\u0645\u0627\u0644 \u0645\u0646 \u062d\u0645\u0644\u0627\u062a \u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0644\u062f\u064a\u0643 \u062c\u0645\u0647\u0648\u0631 \u0645\u0633\u062a\u0647\u062f\u0641.<\/p>\n\n\n\n<p>\u064a\u0646\u0637\u0628\u0642 \u0639\u0644\u0645 \u0627\u0644\u0646\u0641\u0633 \u0639\u0644\u0649 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a. \u0643\u0645\u0627 \u0623\u0646\u0647 \u0645\u0641\u064a\u062f \u0644\u0644\u0639\u0645\u0644\u0627\u0621. \u0648\u0645\u0646 \u062e\u0644\u0627\u0644 \u0645\u0639\u0631\u0641\u0629 \u0627\u0647\u062a\u0645\u0627\u0645\u0627\u062a\u0647\u0645 \u0648\u0645\u0627 \u064a\u0643\u0631\u0647\u0648\u0646\u060c \u064a\u0645\u0643\u0646\u0643 \u0631\u0641\u0636 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0625\u0637\u0644\u0627\u0642\u0647\u0627 \u0648\u0628\u0646\u0627\u0621 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0628\u0627\u0644\u0634\u0631\u0643\u0629. \u0644\u0646 \u064a\u0628\u062d\u062b \u0623\u062d\u062f \u0639\u0646 \u0645\u0646\u062a\u062c \u0644\u0627 \u064a\u0633\u062a\u0647\u062f\u0641\u0647.<\/p>\n\n\n\n<p>Psychographic segmentation is qualitative. Yet, because each customer has a broad range of AIOs, the information is better understood. When the company understands its buyers, it can improve its products. Seth Godin once said, \u201cDon\u2019t find customers for your products; find products for your customers.\u201d By increasing the value of your products, you keep customers coming back.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0627\u0644\u0645\u0633\u0645\u064a\u0627\u062a \u0627\u0644\u0648\u0638\u064a\u0641\u064a\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/h2>\n\n\n\n<h4 class=\"wp-block-heading\">\u0645\u062f\u064a\u0631 \u062a\u0633\u0648\u064a\u0642<\/h4>\n\n\n\n<p>The Marketing Director is responsible for developing brands and customer personas. They also test different channels to optimize the customer experience and gather extensive demographic and psychographic data to do so.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u0645\u062f\u064a\u0631 \u0642\u0637\u0627\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h4>\n\n\n\n<p>This person organizes all customer research groups. They must develop products that match customer profiles and transfer information for promoting goods to the marketing teams.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/h2>\n\n\n\n<p>\u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u0647\u064a \u0639\u0627\u0645\u0644 \u062d\u0627\u0633\u0645 \u0641\u064a \u0639\u0644\u0645 \u0627\u0644\u0646\u0641\u0633. \u0623\u0641\u0636\u0644 \u0637\u0631\u064a\u0642\u0629 \u0644\u0645\u0639\u0631\u0641\u0629 &quot;\u0644\u0645\u0627\u0630\u0627&quot; \u0647\u064a \u0623\u0646 \u062a\u0633\u0623\u0644 &quot;\u0644\u0645\u0627\u0630\u0627&quot;. \u064a\u0645\u0643\u0646\u0643 \u062f\u0639\u0648\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0625\u0628\u062f\u0627\u0621 \u0623\u0633\u0628\u0627\u0628 \u0634\u0631\u0627\u0621 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0641\u064a \u0634\u0643\u0644 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0639\u0628\u0631 \u0627\u0644\u0625\u0646\u062a\u0631\u0646\u062a. \u0625\u0646\u0647\u0627 \u0637\u0631\u064a\u0642\u0629 \u0631\u0627\u0626\u0639\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u062e\u062f\u0645\u0627\u062a\u0643.<\/p>\n\n\n\n<p>\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u062c\u064a\u062f \u0647\u0648 \u0623\u064a\u0636\u064b\u0627 \u0639\u0627\u0645\u0644 \u0646\u062c\u0627\u062d \u062d\u064a\u0648\u064a. \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u062f\u0649 \u0627\u0644\u0634\u0631\u0643\u0629 \u0637\u0631\u064a\u0642\u0629 \u0644\u062a\u062c\u0645\u064a\u0639 \u0643\u0627\u0641\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0646\u0641\u0633\u064a\u0629 \u0645\u0639\u064b\u0627. \u0625\u0646 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u0633\u064a\u0645\u0643\u0646\u0647\u0627 \u0645\u0646 \u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0639\u0645\u0644\u0627\u0626\u0647\u0627. \u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0642\u064a\u0627\u0645 \u0628\u0643\u0644 \u0647\u0630\u0627 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629. \u062a\u062d\u062f\u062f \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0623\u064a\u0636\u064b\u0627 \u0646\u062c\u0627\u062d \u0647\u0630\u0627 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u0628\u062d\u062b.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0644\u0645\u0627\u0630\u0627 \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0625\u0644\u0649 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0646\u0641\u0633\u064a\u061f<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"gb-block-image gb-block-image-e1789400\"><img loading=\"lazy\" decoding=\"async\" width=\"1456\" height=\"816\" class=\"gb-image gb-image-e1789400\" src=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-17.jpg\" alt=\"SIS International Market Research &amp; Strategy\" title=\"Business (17)\" srcset=\"https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-17.jpg 1456w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-17-300x168.jpg 300w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-17-1024x574.jpg 1024w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-17-768x430.jpg 768w, https:\/\/www.sisinternational.com\/wp-content\/uploads\/2025\/08\/Business-17-18x10.jpg 18w\" sizes=\"auto, (max-width: 1456px) 100vw, 1456px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\u064a\u0639\u062f \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062a\u062e\u0637\u064a\u0637 \u0627\u0644\u0646\u0641\u0633\u064a \u0637\u0631\u064a\u0642\u0629 \u0645\u0628\u062a\u0643\u0631\u0629 \u0644\u0641\u0647\u0645 \u0639\u0645\u0644\u0627\u0626\u0643 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644. \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0647\u0645 \u0623\u0635\u0644 \u0639\u0645\u0644\u0643. \u0648\u0628\u062f\u0648\u0646\u0647\u0645\u060c \u0644\u0627 \u0628\u062f \u0623\u0646 \u064a\u062d\u062f\u062b \u0627\u0644\u0641\u0634\u0644. \u0645\u0639\u0631\u0641\u0629 \u0639\u0645\u064a\u0644\u0643 \u062a\u062a\u062c\u0627\u0648\u0632 \u0627\u0644\u062a\u0631\u0643\u064a\u0628\u0629 \u0627\u0644\u0633\u0643\u0627\u0646\u064a\u0629. \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0623\u064a\u0636\u064b\u0627 \u0623\u0646 \u062a\u0641\u0647\u0645 \u0643\u064a\u0641 \u062a\u0639\u0645\u0644 \u0639\u0642\u0648\u0644\u0647\u0645. \u064a\u062c\u0628 \u0623\u0646 \u062a\u0639\u0631\u0641 \u0633\u0628\u0628 \u0642\u064a\u0627\u0645\u0647\u0645 \u0628\u0627\u0644\u0627\u062e\u062a\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0642\u0648\u0645\u0648\u0646 \u0628\u0647\u0627. \u0645\u0639 \u0647\u0630\u0627\u060c \u064a\u0645\u0643\u0646\u0643 \u062c\u0639\u0644 \u0639\u0645\u0644\u0643 \u0648\u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u062a\u0639\u0645\u0644 \u0644\u0635\u0627\u0644\u062d\u0647\u0645.<\/p>\n\n\n\n<p>\u0641\u0647\u0648 \u064a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0645\u062d\u062f\u062f\u064a\u0646: \u0623\u0648\u0644\u0626\u0643 \u0627\u0644\u0630\u064a\u0646 \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u064a\u0634\u062a\u0631\u0648 \u0645\u0646\u0643. \u0645\u062b\u0627\u0644 \u0639\u0644\u0649 \u0630\u0644\u0643 \u0647\u0648 \u0639\u0645\u0644 \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0634\u0645\u0648\u0639. \u064a\u064f\u0638\u0647\u0631 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 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\u0627\u0644\u0645\u0646\u0627\u0633\u0628\u0629. \u0647\u0644 \u0633\u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0647\u0630\u0647 \u0627\u0644\u0634\u0645\u0648\u0639 \u0644\u0644\u0632\u064a\u0646\u0629 \u0623\u0645 \u0627\u0644\u0647\u062f\u0627\u064a\u0627 \u0623\u0645 \u0627\u0644\u0630\u0627\u062a\u061f \u0647\u0630\u0647 \u0643\u0644\u0647\u0627 \u0623\u0633\u0626\u0644\u0629 \u064a\u062c\u064a\u0628 \u0639\u0644\u064a\u0647\u0627 \u0639\u0644\u0645\u0627\u0621 \u0627\u0644\u0646\u0641\u0633. \u0644\u062f\u064a\u0643 \u0627\u0644\u0622\u0646 \u0631\u0624\u064a\u0629 \u0648\u0635\u0648\u0631\u0629 \u0634\u0627\u0645\u0644\u0629 \u0644\u0639\u0645\u064a\u0644\u0643 \u0648\u0631\u0623\u064a\u0647. \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a\u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0648\u062c\u064a\u0647 \u0645\u0646\u062a\u062c\u0627\u062a\u0643 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0625\u0644\u0649 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0639\u064a\u0646\u0629. \u064a\u0645\u0643\u0646\u0643 \u0623\u064a\u0636\u064b\u0627 \u0625\u0646\u0634\u0627\u0621 \u0645\u0646\u062a\u062c\u0627\u062a \u062c\u062f\u064a\u062f\u0629\u060c \u0648\u0627\u0644\u062a\u064a \u0628\u062f\u0648\u0631\u0647\u0627 \u0633\u062a\u0648\u0644\u062f \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a.<\/p>\n\n\n\n<p>\u0644\u0642\u062f \u0631\u0623\u064a\u0646\u0627 \u0645\u062f\u0649 \u0623\u0647\u0645\u064a\u0629 \u0647\u0630\u0647 \u0627\u0644\u0623\u062f\u0627\u0629 \u0641\u064a \u0645\u0633\u0627\u0639\u062f\u062a\u0643 \u0641\u064a \u0645\u0639\u0631\u0641\u0629 \u0633\u0628\u0628 \u0634\u0631\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0645\u0646\u062a\u062c\u0627\u062a\u0643. \u0643\u0645\u0627 \u0623\u0646\u0647 \u064a\u0633\u0627\u0639\u062f \u0639\u0645\u0644\u0643 \u0639\u0644\u0649 \u0625\u0646\u0634\u0627\u0621 \u0634\u062e\u0635\u064a\u0629 \u0645\u0633\u062a\u062e\u062f\u0645 \u0642\u0648\u064a\u0629. \u062a\u0633\u0627\u0639\u062f \u0645\u062b\u0644 \u0647\u0630\u0647 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0641\u064a \u0625\u0631\u0633\u0627\u0644 \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0635\u062d\u064a\u062d\u0629 \u0644\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u0634\u062e\u0627\u0635. \u0633\u062a\u0623\u062e\u0630 \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u0622\u0646 \u062f\u0648\u0631 \u0627\u0644\u0645\u0634\u062a\u0631\u064a. \u064a\u0645\u0643\u0646\u0647\u0645 \u0627\u0644\u0622\u0646 \u0623\u0646 \u064a\u0633\u0623\u0644\u0648\u0627 \u0639\u0645\u0627 \u064a\u0631\u064a\u062f\u0648\u0646 \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u0648\u0645\u0646\u062a\u062c\u0627\u062a\u0647\u0627.<\/p>\n\n\n\n<p>\u0625\u0646 \u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u064a\u0624\u062f\u064a \u0623\u064a\u0636\u064b\u0627 \u0625\u0644\u0649 \u0628\u0646\u0627\u0621 \u0627\u0644\u0648\u0644\u0627\u0621 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0625\u0646\u0647 \u064a\u0645\u0646\u062d \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0627\u0644\u0634\u0639\u0648\u0631 \u0628\u0623\u0646\u0643 \u062a\u0639\u0631\u0641\u0647\u0645. \u0643\u0645\u0627 \u0623\u0646\u0647 \u064a\u062c\u0639\u0644\u0647\u0645 \u064a\u0634\u0639\u0631\u0648\u0646 \u0628\u0623\u0646\u0647\u0645 \u0645\u0645\u064a\u0632\u0648\u0646. \u0648\u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0645\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a\u060c \u0641\u0625\u0646\u0643 \u062a\u062b\u064a\u0631 \u0623\u064a\u0636\u064b\u0627 \u0648\u0644\u0627\u0626\u0647\u0645 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u062d\u062f\u0647\u0627.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u062d\u0648\u0644 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0646\u0641\u0633\u064a\u0629<\/h2>\n\n\n\n<p>Psychographics is a unique form of <a class=\"wpil_keyword_link\" href=\"https:\/\/www.sisinternational.com\/ar\/solutions\/consumer-market-research\/\" title=\"Consumer Market Research Services for Smarter Business Decisions\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"418\">\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643\u064a\u0629<\/a>. Companies gather data through Focus Groups, Interviews, and Surveys. The data collected is a form of Qualitative Research, whereas demographics are Quantitative. Strategy Research is also important in making advertising plans. Thus, psychographics is excellent for consumer research.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0645\u0648\u0642\u0639 \u0645\u0646\u0634\u0623\u062a\u0646\u0627 \u0641\u064a \u0646\u064a\u0648\u064a\u0648\u0631\u0643<\/h2>\n\n\n\n<p>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d3022.976188376966!2d-73.99130312499956!3d40.740549471389315!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x89c259a15798c731%3A0xd695d09bdd495f25!2s11%20E%2022nd%20St%20FL%202%2C%20New%20York%2C%20NY%2010010%2C%20USA!5e0!3m2!1sen!2spe!4v1726171763526!5m2!1sen!2spe\" width=\"600\" height=\"450\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe>\n\n\n\n<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11 E 22nd Street\u060c \u0627\u0644\u0637\u0627\u0628\u0642 2\u060c \u0646\u064a\u0648\u064a\u0648\u0631\u0643\u060c \u0646\u064a\u0648\u064a\u0648\u0631\u0643 10010 \u0647\u0627\u062a\u0641: +1(212) 505-6805<\/h3>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u062d\u0648\u0644 \u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629<\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.sisinternational.com\/ar\/\"><span style=\"font-weight: 400;\">\u0633\u064a\u0633 \u0627\u0644\u062f\u0648\u0644\u064a\u0629<\/span><\/a><span style=\"font-weight: 400;\"> \u064a\u0642\u062f\u0645 \u0627\u0644\u0628\u062d\u0648\u062b \u0627\u0644\u0643\u0645\u064a\u0629 \u0648\u0627\u0644\u0646\u0648\u0639\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629. \u0646\u062d\u0646 \u0646\u0642\u062f\u0645 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0648\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0648\u0627\u0644\u0631\u0624\u0649 \u0644\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631. \u0646\u0642\u0648\u0645 \u0623\u064a\u0636\u064b\u0627 \u0628\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0642\u0635\u0627\u0626\u064a\u0629 \u0648\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0648\u063a\u064a\u0631\u0647\u0627 \u0645\u0646 \u0623\u0633\u0627\u0644\u064a\u0628 \u0648\u0623\u0633\u0627\u0644\u064a\u0628 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642.<\/span><a href=\"https:\/\/www.sisinternational.com\/ar\/about-sis-international-research\/contact-sis-international-market-research\/\"><span style=\"font-weight: 400;\"> \u0627\u062a\u0635\u0644 \u0628\u0646\u0627<\/span><\/a><span style=\"font-weight: 400;\"> \u0644\u0645\u0634\u0631\u0648\u0639 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0642\u0627\u062f\u0645.<\/span><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0642\u0645 \u0628\u062a\u0646\u0645\u064a\u0629 \u0623\u0639\u0645\u0627\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0627\u0644\u0631\u0633\u0648\u0645\u0627\u062a \u0627\u0644\u0646\u0641\u0633\u064a\u0629.<\/p>","protected":false},"author":1,"featured_media":62999,"parent":14660,"menu_order":22,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-39120","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/39120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/comments?post=39120"}],"version-history":[{"count":10,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/39120\/revisions"}],"predecessor-version":[{"id":74915,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/39120\/revisions\/74915"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/14660"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media\/62999"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media?parent=39120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}