{"id":31864,"date":"2019-06-10T00:16:56","date_gmt":"2019-06-10T00:16:56","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=31864"},"modified":"2025-09-13T21:36:55","modified_gmt":"2025-09-14T01:36:55","slug":"%d8%a3%d8%a8%d8%ad%d8%a7%d8%ab-%d8%a7%d9%84%d8%b3%d9%88%d9%82-%d8%a7%d9%84%d8%aa%d9%8a-%d8%aa%d8%b1%d9%83%d8%b2-%d8%b9%d9%84%d9%89-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ar\/solutions\/branding-and-customer-research-solutions\/customer-centricity-market-research\/","title":{"rendered":"\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u064a \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621"},"content":{"rendered":"

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\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

Market Research helps companies to become more customer-centric. <\/span><\/h2>\n\n\n\n

Research is crucial for companies that interact with customers. It provides companies with customer data and makes it easier to understand preferences and buying behavior. Companies can also identify opportunities to attract and keep customers.\u00a0 Key ways to boost customer centricity include:<\/span><\/p>\n\n\n\n

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    Some industries have traditionally been less customer-centric. Research helps these industries become more customer-centric:<\/span><\/p>\n\n\n\n

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    The telecoms industry struggles the most with customer centricity. It includes cable TV, wireless, and telephone, and satellite companies. Most companies in the industry are not set-up to become customer-centric. They operate on a yearly budgeting process with a well-defined top-down system. It leaves little to no room for bottom-up feedback. Besides, their customers compare products and services online before choosing a company. With such dynamics, telecom companies face a real challenge. Research helps the Telecommunications industry to become more responsive and attuned to customer needs. <\/span><\/p>\n\n\n\n

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      \u062d\u0648\u0644 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u064a \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><\/h2>\n\n\n\n

      Customer Centricity aims to provide a positive customer experience throughout an interaction. It involves putting the customer first and their needs at the core of the business. However, companies in some sectors find it difficult to achieve customer centricity. These sectors include healthcare, financial services, telecommunications, utilities, and insurance industries. Their challenges may be due to the dynamics of their industries. The solution is market research, which will open avenues. It will also expose these companies to new ways of doing business.<\/span><\/p>\n\n\n\n

      We conduct Qualitative, Quantitative, and Strategy Research.\u00a0 Key solutions include:<\/p>\n\n\n\n

        \n
      • \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u0631\u0643\u064a\u0632<\/li>\n\n\n\n
      • \u0645\u0642\u0627\u0628\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/li>\n\n\n\n
      • \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u0642\u0635\u0627\u0626\u064a\u0629<\/li>\n\n\n\n
      • \u0627\u0644\u062e\u0644\u0642 \u0627\u0644\u0645\u0634\u062a\u0631\u0643<\/li>\n\n\n\n
      • \u0627\u0644\u0645\u0646\u0632\u0644 \u0648\u0627\u0644\u0645\u0643\u062a\u0628 \u0648\u0627\u0644\u0645\u062a\u062c\u0631 \u0627\u0644\u0627\u062b\u0646\u0648\u063a\u0631\u0627\u0641\u064a\u0627<\/li>\n<\/ul>\n\n\n\n

        <\/p>","protected":false},"excerpt":{"rendered":"

        \u0627\u0643\u062a\u0634\u0641 \u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062a\u064a \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0646 \u062a\u062d\u0648\u0644 \u0634\u0631\u0643\u062a\u0643.<\/p>","protected":false},"author":1,"featured_media":64779,"parent":14650,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-31864","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/31864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/comments?post=31864"}],"version-history":[{"count":3,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/31864\/revisions"}],"predecessor-version":[{"id":68315,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/31864\/revisions\/68315"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/14650"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media\/64779"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media?parent=31864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}