{"id":31802,"date":"2019-06-09T19:57:51","date_gmt":"2019-06-09T19:57:51","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=31802"},"modified":"2025-09-13T21:40:10","modified_gmt":"2025-09-14T01:40:10","slug":"%d9%82%d8%b5%d8%a9-%d8%aa%d8%ad%d9%83%d9%8a-%d8%a3%d8%a8%d8%ad%d8%a7%d8%ab-%d8%a7%d9%84%d8%b3%d9%88%d9%82","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ar\/solutions\/branding-and-customer-research-solutions\/story-telling-market-research\/","title":{"rendered":"\u0631\u0648\u0627\u064a\u0629 \u0627\u0644\u0642\u0635\u0635 \u0648\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642"},"content":{"rendered":"

\u0631\u0648\u0627\u064a\u0629 \u0627\u0644\u0642\u0635\u0635 \u0648\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642<\/h1>\n\n\n\n
\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

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Story Telling is an important part of history and the human experience.  In ancient times, humans communicated important information through stories around campfires.  Today, c<\/span>\u062a\u062e\u062a\u0627\u0631 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0637\u0631\u0642\u064b\u0627 \u062c\u062f\u064a\u062f\u0629 \u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062d\u0648\u0644 \u0639\u0644\u0627\u0645\u0627\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0625\u0646\u0647\u0645 \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0637\u0631\u0642 \u0645\u0628\u062a\u0643\u0631\u0629 \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0648\u062c\u0648\u062f\u064a\u0646 \u062a\u062d\u062a \u062a\u0635\u0631\u0641\u0647\u0645. \u0648\u0641\u064a \u0645\u062d\u0627\u0648\u0644\u0629 \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0648\u0644\u0627\u0621 \u0648\u062c\u0630\u0628 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0644\u062c\u0623\u0648\u0627 \u0625\u0644\u0649 \u0631\u0648\u0627\u064a\u0629 \u0627\u0644\u0642\u0635\u0635. <\/span><\/p>\n\n\n\n

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Companies sometimes recycle stories, and at times the method is over-used. Creating the perfect characters for the roles can also be tricky. Thus, market research comes in handy to form the base for character creation.  For example, the lead actor and antagonist are unlikely to make similar decisions. Qualitative Research equips the storytellers with the right data to form unique characters. It also helps them to develop roles for these characters. As a consequence, your storytelling will spur the reasoning of the customers.<\/span><\/p>\n\n\n\n

\u062a\u0633\u0627\u0639\u062f \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0641\u064a \u062a\u0637\u0648\u064a\u0631 \u0642\u0635\u0635 \u062d\u0642\u064a\u0642\u064a\u0629<\/span><\/h2>\n\n\n\n

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\u062a\u0642\u0648\u0645 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0631\u0633\u0648\u0645 \u0627\u0644\u062a\u0648\u0636\u064a\u062d\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0639\u0627\u0631\u0627\u062a<\/span><\/h2>\n\n\n\n

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\u062a\u0633\u0627\u0639\u062f \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0631\u0648\u0627\u0629 \u0627\u0644\u0642\u0635\u0635 \u0639\u0644\u0649 \u062a\u0643\u0648\u064a\u0646 \u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u062d\u0648\u0644 \u0648\u0627\u0644\u0630\u0631\u0648\u0627\u062a<\/span><\/h2>\n\n\n\n

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Storytelling is the new mode of customer attraction. It leads to conviction towards a specific business product. It would help if you did proper and thorough market research so that the story is a success. It also has to meet its intended purpose, which is to help build your brand. In essence, market research is the backbone of any impactful storytelling.  We conduct:<\/span><\/p>\n\n\n\n

    \n
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  • \u0627\u0644\u062e\u0644\u0642 \u0627\u0644\u0645\u0634\u062a\u0631\u0643<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"

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