{"id":31447,"date":"2019-04-14T22:09:37","date_gmt":"2019-04-14T22:09:37","guid":{"rendered":"https:\/\/www.sisinternational.com\/?page_id=31447"},"modified":"2025-09-13T23:07:46","modified_gmt":"2025-09-14T03:07:46","slug":"%d8%a3%d8%a8%d8%ad%d8%a7%d8%ab-%d8%a7%d9%84%d8%b3%d9%88%d9%82-%d9%84%d8%a7%d9%83%d8%aa%d8%b4%d8%a7%d9%81-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1","status":"publish","type":"page","link":"https:\/\/www.sisinternational.com\/ar\/solutions\/branding-and-customer-research-solutions\/customer-discovery-market-research\/","title":{"rendered":"\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621"},"content":{"rendered":"

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\"SIS<\/figure>\n\n\n\n

<\/p>\n\n\n\n

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Rather than seeing the big picture, Customer Discovery looks at the issue at the micro level. It\u2019s better to do this type of research in person. The researcher interviews those involved and asks them how they deal with specific tasks. He or she will also find out if they have any challenges. This type of research is about discovering the customer\u2019s needs and problems when trying to do a task.<\/span><\/p>\n\n\n\n

\u0637\u0631\u0642 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><\/h2>\n\n\n\n

\u0641\u064a\u0645\u0627 \u064a\u0644\u064a \u0628\u0639\u0636 \u0627\u0644\u0637\u0631\u0642 \u0644\u0625\u062c\u0631\u0627\u0621 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621:<\/span><\/p>\n\n\n\n

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\u0635\u064a\u062f \u062c\u0645\u064a\u0644<\/span><\/h2>\n\n\n\n

\u062a\u0639\u062a\u0628\u0631 Coolhunting \u0623\u0628\u0633\u0637 \u0637\u0631\u064a\u0642\u0629 \u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0628\u0633\u0628\u0628 \u0645\u0641\u0647\u0648\u0645\u0647\u0627\u060c \u0648\u062a\u0639\u062a\u0628\u0631\u0647\u0627 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0633\u0631 \u0646\u062c\u0627\u062d\u0647\u0627. \u064a\u0634\u064a\u0631 \u0628\u0639\u0636 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0625\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u062a\u0642\u0646\u064a\u0629 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0628\u0627\u0633\u0645 \u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0627\u062a\u062c\u0627\u0647. \u0645\u0646 \u0623\u062c\u0644 \u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0631\u0627\u0626\u0639\u060c \u064a\u0642\u0648\u0645 \u0627\u0644\u0628\u0627\u062d\u062b \u0628\u0645\u0631\u0627\u0642\u0628\u0629 \u0627\u0644\u0633\u0648\u0642 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0639\u0645\u0644\u0643. \u062b\u0645 \u064a\u0642\u0648\u0645\u0648\u0646 \u0628\u0639\u062f \u0630\u0644\u0643 \u0628\u0639\u0645\u0644 \u062a\u0646\u0628\u0624\u0627\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u062a\u062d\u0644\u064a\u0644\u0627\u062a\u0647\u0645. \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0635\u064a\u062f \u0627\u0644\u0631\u0627\u0626\u0639 \u0643\u0645\u062c\u0645\u0648\u0639\u0629 \u0641\u0631\u0639\u064a\u0629 \u0645\u0646 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0644\u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0623\u0641\u0636\u0644.   <\/span><\/p>\n\n\n\n

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The Street Expeditions technique, where the researchers do a complete analysis of different streets, is one of the best. It can provide you with complete information about the market. This analysis tells them what the customers are seeking. You will get information about the location of your target customers. This information will help you to increase your sales.<\/span><\/p>\n\n\n\n

\u0635\u064a\u062f \u0627\u0644\u0627\u062a\u062c\u0627\u0647<\/span><\/h2>\n\n\n\n

Trend Hunting is the perfect way to understand what is on the mind of the public. It helps organizations to understand current cultural trends around the world. It also helps them to forecast what is going to happen in the market in the future. Businesses can use Trend Hunting to research their customers. It will assist them in discovering the market based on the latest trends.<\/span><\/p>\n\n\n\n

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\u062d\u0648\u0644 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><\/h2>\n\n\n\n

You need customers who are willing to buy your products. Without them, your innovative ideas can never provide you with any benefit. You need to research your potential market to enhance your customer development. That is the only way to achieve success in the market. The methods mentioned above are beneficial for market research. They help you to understand the consumers around you. When you use them, you can make better decisions for your organization.<\/span><\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

\u0646\u062d\u0646 \u0646\u0642\u062f\u0645 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642 \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0645\u0633\u0627\u0639\u062f\u062a\u0643 \u0641\u064a \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0639\u0645\u0644\u0627\u0621 \u062c\u062f\u062f \u0648\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a.<\/p>","protected":false},"author":1,"featured_media":62654,"parent":14650,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-31447","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/31447","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/comments?post=31447"}],"version-history":[{"count":2,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/31447\/revisions"}],"predecessor-version":[{"id":68386,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/31447\/revisions\/68386"}],"up":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/pages\/14650"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media\/62654"}],"wp:attachment":[{"href":"https:\/\/www.sisinternational.com\/ar\/wp-json\/wp\/v2\/media?parent=31447"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}