Resume of Experience in Ethnography Studies

• Recruited IT decision maker executives for ethnography study in their office setting
• Recruited ethnography study for US consumers to profile their living habits in their homes – consumers had to agree to be video taped in their home setting
• Recruited and interviewed owners of washing machines to watch their behavior of using washing machines in their homes
• Recruited business owners of small businesses to video tape their business environment for an office furniture manufacturer
• Recruited people who have high cholesterol and use drugs to treat their condition, professionals involved in cholesterol and heart health issues and those who lead extreme or analogous lifestyles governed by routine and ritual for an ethnography study about lifestyle, health and wellbeing. This study was conducted in Houston, Seattle, and St. Louis.
• Recruited bagless vacuum cleaner owners to watch their vacuuming and cleaning behavior in their homes
• Conducted home visits with people who own front-loading washing machines and French-door style refrigerators
• Conducted the recruitment of ethnography studies for a leading advertising firm
• Conducted home visits to gain insight in the beer drinking habits, attitudes towards home beer drinking and draft beer